Music promoter vs athlete marketing agent

Differences between music promoter and athlete marketing agent duties and responsibilities

Music promoter example responsibilities.

• Create a successful gift with purchase promotion that leverage existing inventory, spur online sales and maximize ROI.
• Approach musicians via agencies or management with a view to booking.
• Promote using various social media platforms (facebook, instagram, twitter, etc.
• Initiate and maintain relationships with booking agencies in order to preserve access to current talent.
• Handle contract negotiations, writing and editing of advertisements, ticket distribution and giveaways and creation and approval for co-promotional items.
• Host approximately 45 events per NASCAR season each costing over $25K.

Athlete marketing agent example responsibilities.

• Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
• Create posters and flyers to promote events using Photoshop
• Coordinate web-base marketing campaigns including copywriting, proofreading and collaborating with designers to insure all materials are in-line with brand standards.
• Coordinate web-base marketing campaigns including copywriting, proofreading and collaborating with designers to insure all materials are in-line with brand standards.