Pay-per-click strategist education requirements

Updated January 8, 2025

3 min read

What education do you need to become a pay-per-click strategist?

What degree do you need to be a pay-per-click strategist?

Bachelor's, 100%

What should I major in to become a pay-per-click strategist?

You should major in marketing to become a pay-per-click strategist. 25% of pay-per click strategists major in marketing. Other common majors for a pay-per-click strategist include management information systems and communication.

Marketing, 25%

Management Information Systems, 25%

Communication, 25%

Computer Information Systems, 13%

Other Majors, 12%

Most common colleges for pay-per click strategists

Pay-per click strategists often get their degrees at Molloy College, University of South Florida, and Eastern Michigan University. Here are the most common colleges for pay-per click strategists in the US based on their resumes.

Pay-per-click strategist common college	Percentages
Molloy College	20.00%
University of South Florida	20.00%
Eastern Michigan University	20.00%
Full Sail University	20.00%
Middle Tennessee State University	20.00%

Best majors for pay-per click strategists

Rank	Major	Percentages
1	Marketing	25.0%
2	Management Information Systems	25.0%
3	Communication	25.0%
4	Computer Information Systems	12.5%
5	Liberal Arts	12.5%

Best colleges for pay-per click strategists

The best colleges for pay-per click strategists are Brown University, Stanford University, and Northwestern University.

A pay-per-click strategist with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for pay-per click strategists. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become pay-per click strategists.

1. Brown University

Providence, RI • Private

In-state tuition

$55,466

Enrollment

6,752

2. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

3. Villanova University

Villanova, PA • Private

In-state tuition

$53,308

Enrollment

6,819

4. University of Washington

Seattle, WA • Private

In-state tuition

$11,207

Enrollment

30,905

5. Stanford University

Stanford, CA • Private

In-state tuition

$51,354

Enrollment

7,083

6. Rensselaer Polytechnic Institute

Troy, NY • Private

In-state tuition

$53,880

Enrollment

6,590

7. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Enrollment

33,495

8. Minnesota State University - Mankato

Mankato, MN • Private

In-state tuition

$8,184

Enrollment

11,675

9. California State University - Fresno

Fresno, CA • Private

In-state tuition

$6,587

Enrollment

21,732

10. University of Massachusetts Amherst

Amherst, MA • Private

In-state tuition

$15,887

Enrollment

23,202

20 best online courses for pay-per click strategists

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7. Google Search-Master Class

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8. Master Course in Advanced SEO (Search Engine Optimization)

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Top 10 most affordable universities for pay-per click strategists

The most affordable schools for pay-per click strategists are SUNY Farmingdale, university of florida, and florida atlantic university.

If the best universities for pay-per click strategists are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for pay-per click strategists.

1. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

2. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

3. Florida Atlantic University

Boca Raton, FL • Private

In-state tuition

$4,831

Cost of attendance

19,559

4. California State University - Fresno

Fresno, CA • Private

In-state tuition

$6,587

Cost of attendance

16,915

5. California State University - Bakersfield

Bakersfield, CA • Private

In-state tuition

$7,309

Cost of attendance

16,714

6. California State University - Long Beach

Long Beach, CA • Private

In-state tuition

$6,798

Cost of attendance

18,306

7. Purdue University

West Lafayette, IN • Private

In-state tuition

$9,992

Cost of attendance

22,430

8. Queens College of the City University of New York

Queens, NY • Private

In-state tuition

$7,338

Cost of attendance

14,281

9. Florida International University

Miami, FL • Private

In-state tuition

$6,556

Cost of attendance

19,434

10. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

Top 10 hardest universities to get into for pay-per click strategists

The hardest universities for pay-per click strategists to get into are Brown University, Stanford University, and Northwestern University.

Some great schools for pay-per click strategists are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for pay-per click strategists based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Brown University

Providence, RI • Private

Admissions rate

SAT average

1,492

2. Stanford University

Stanford, CA • Private

Admissions rate

SAT average

1,497

3. Northwestern University

Evanston, IL • Private

Admissions rate

SAT average

1,508

4. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

5. Vanderbilt University

Nashville, TN • Private

Admissions rate

10%

SAT average

1,514

6. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

7. Johns Hopkins University

Baltimore, MD • Private

Admissions rate

11%

SAT average

1,513

8. Hamilton College

Clinton, NY • Private

Admissions rate

21%

SAT average

1,446

9. Rensselaer Polytechnic Institute

Troy, NY • Private

Admissions rate

43%

SAT average

1,415

10. Harvey Mudd College

Claremont, CA • Private

Admissions rate

14%

SAT average

1,531

Top 10 easy-to-apply-to universities for pay-per click strategists

The easiest schools for pay-per click strategists to get into are Notre Dame de Namur University, curry college, and holy names university.

Some schools are much easier to get into. If you want to start your career as a pay-per-click strategist without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for pay-per click strategists.

1. Notre Dame de Namur University

Belmont, CA • Private

Admissions rate

82%

SAT average

983

2. Curry College

Milton, MA • Private

Admissions rate

93%

SAT average

1,026

3. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

4. Nyack College

New York, NY • Private

Admissions rate

98%

SAT average

999

5. College of Mount Saint Vincent

Bronx, NY • Private

Admissions rate

78%

SAT average

1,021

6. La Roche College

Pittsburgh, PA • Private

Admissions rate

99%

SAT average

1,008

7. Presentation College

Aberdeen, SD • Private

Admissions rate

97%

SAT average

1,050

8. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

9. Thomas More University

Crestview Hills, KY • Private

Admissions rate

90%

SAT average

1,099

10. Saint Martin's University

Lacey, WA • Private

Admissions rate

96%

SAT average

1,111

Average pay-per-click strategist salary by education level

According to our data, pay-per click strategists with a Doctorate degree earn the highest average salary, at $73,705 annually. Pay-per click strategists with a Master's degree earn an average annual salary of $73,673.

Pay-per-click strategist education level	Pay-per-click strategist salary
Master's Degree	$73,673
Bachelor's Degree	$61,348
Doctorate Degree	$73,705
Some College/ Associate Degree	$45,522

Pay-per-click strategist education FAQs

What is the best college for Pay-Per Click Strategists?

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Search for pay-per-click strategist jobs

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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