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Regional territory manager skills for your resume and career

Updated January 8, 2025

6 min read

Quoted experts

Adry S. Clark Ph.D.,

James Wilkerson Ph.D.

Below we've compiled a list of the most critical regional territory manager skills. We ranked the top skills for regional territory managers based on the percentage of resumes they appeared on. For example, 8.5% of regional territory manager resumes contained crm as a skill. Continue reading to find out what skills a regional territory manager needs to be successful in the workplace.

15 regional territory manager skills for your resume and career

1. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how regional territory managers use crm:

Build, developed, and maintain CRM data base of physicians and practices in states of KS and MO.
Served as district trainer for Customer Relationship Management (CRM) integration.

2. PET

Here's how regional territory managers use pet:

Opened 50 new accounts pet quarter during launch.

3. Customer Relationships

Customer relationships are the interactions and efforts made by a company to improve its customer service. Customer relationships cover not just all of the essential roles performed by customer support, but also the initiatives made before and after the interaction with a customer.

Here's how regional territory managers use customer relationships:

Established and maintained solid customer relationships and offered technical support.
Deepen customer relationships by maintaining frequent contact.

4. Product Line

Product line is a collection of similar or related products that may be under a single brand manufactured by the same company. It may include different varieties of a specific product of a brand which comes in different categories. In other cases, the product line may differ in some characteristics despite being from the same manufacturer.

Here's how regional territory managers use product line:

Increased product line sales by over $2 million, which was the most significant growth the territory had ever seen.
Expanded existing account through adoption of 60% of new, locally produced product line requiring no additional shelf space.

5. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how regional territory managers use account management:

Account management including national and international territories.
Account Management with in designated territory.

6. Sales Growth

Here's how regional territory managers use sales growth:

Inherited a territory with negative sales growth and produced three successive years of double digit growth.
Leveraged strong relationship skills toward extensive sales growth with doctors, labs and teaching institutions.

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7. Distributors

A distributor is a supplier who provides stores with goods to sell. This maintains the separation between wholesalers and manufacturers, which is required in some state markets like alcoholic beverages. Distributors are responsible for quickly and safely delivering products to wherever the product is sold in addition to offering special deals for larger packages of product and even introducing a manufacturing company to more wholesalers.

Here's how regional territory managers use distributors:

Expanded manufacturer product offering into independent distributors to include safety, Internet and janitorial products while maintaining existing client base.
Managed and maintained one on one relationship with key distributors and distributor sales representatives within assigned territory.

8. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how regional territory managers use product knowledge:

Managed sales cycle from product knowledge & awareness meetings, to design phase, through install and punch lists.
Travel to other rep territories to help educate and train in selling, product knowledge & access formulas.

9. Sales Process

Here's how regional territory managers use sales process:

Implemented many creative sales strategies, sales tools and reorganization of sales process to enhance customer relations.
Developed and executed account plans and sales strategies; managed all aspects of the sales process.

10. Healthcare

Healthcare is the maintenance or improvement of a person's health by the diagnosis and treatment of a person's injury, illness, or any other disease. Healthcare is a basic necessity of human life and is the responsibility of the country's government to ensure that each person gets healthcare. Providing healthcare is the job of certified health professionals that includes doctors, surgeons, nurses, and other physicians. Pharmaceutical companies, hospitals, dentistry, therapy, and health training all come under healthcare. Healthcare plays a vital role in the country's economy and its development.

Here's how regional territory managers use healthcare:

Provided customers with imaging solutions within a managed healthcare environment.
Experienced in Retail, Transportation, Healthcare, Manufacturing and Gaming Verticals.

11. Trade Shows

Here's how regional territory managers use trade shows:

Attended trade shows, association meetings and other events to create and maintain business relationships with the C suite and below.
Coordinate and Manage Matrix trade shows yearly, grossing an average sales of $70,000 per event.

12. Sales Territory

Here's how regional territory managers use sales territory:

Develop Wholesale Propane Sales Territory.
Managed and distributed all incoming calls for the West Coast and International Sales Territory.

13. Medical Sales

Here's how regional territory managers use medical sales:

Amassed surgeon and anesthesia relationships in Seattle/Alaska within 6 years of medical sales
Mentored and trained newly hired Cook Medical sales representatives.

14. Product Demonstrations

Product demonstrations mean displaying products or services offered by an organization to potential customers. It assists in capturing prospective clients or investors interested in the product. It also helps in addressing more comprehensively the concerns of a specific product.

Here's how regional territory managers use product demonstrations:

Provide comprehensive and compelling product demonstrations to fully sell all of the features and benefits of each product.
Provided product demonstrations at customer's jobsites, quoted prices, and prepared sales contracts.

15. Sales Objectives

Here's how regional territory managers use sales objectives:

Develop a territory plan to achieve sales objectives and growing existing accounts by implementing sales and training strategies.
Conducted specialized presentations, developed and maintained direct and distribution channels, directed company resources required to meet specific sales objectives.

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What skills help Regional Territory Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on regional territory manager resumes?

Adry S. Clark Ph.D.

Director, Western Oregon University

The skills that stand out on resumes fall into two categories: 1) Skills required to do the job and 2) Skills almost all employers look for. The most important aspect of resumes is to make sure it reflects exactly what the employer needs. Study the job description, identify key skills, and have them reflected on your resume. Think about transferrable skills, not the specific roles you've had.

Most employers look for skills such as communication (written/oral), flexibility, proactivity, problem-solving, project management, and technical. Make sure to cultivate those skills in whatever role you have, and have examples that demonstrate those skills.

What soft skills should all regional territory managers possess?

James Wilkerson Ph.D.

Business Program Coordinator, Project and Supply Chain Management Program Coordinator, The Pennsylvania State University

Verbal skills (both speaking and writing), negotiation skills, unfailing honesty, ability to empathize with clients' wants, and teamwork skills suitable for working collaboratively with sales and operations staff.

What hard/technical skills are most important for regional territory managers?

James Wilkerson Ph.D.

Business Program Coordinator, Project and Supply Chain Management Program Coordinator, The Pennsylvania State University

Spreadsheet (Excel) skills (including graph production from data), basic statistical knowledge, and online information search skills.

What regional territory manager skills would you recommend for someone trying to advance their career?

Kaustav Misra Ph.D.

Associate Dean, Central Connecticut State University

This pandemic taught us many things and one important thing that we have an efficiency gap.

The way of doing business will be much more technology orientated. Hence graduates should be ready to unskill and upskill their credentials. This time it is necessary to forget the old way of doing business and learn new skills to get a job or stay in a current job. Soft skills have become much more important than before, but a different soft skill set would be essential to interact with future market participants. Thus, a gap year should be utilized to unskill-upskill and enhance relevant credentials by getting into short-long term programs, training, and workshops would be highly recommended.

What type of skills will young regional territory managers need?

Peter Johnson DPS

Clinical Associate Professor of Marketing Academic Director of MS in Marketing Intelligence, Fordham University

There are three things that employers are looking for:
1. Demonstrated ability to solve problems
2. Ability to analyze and make decisions based on data
3. Communication skills with management, teams, and clients

What technical skills for a regional territory manager stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

Do you want to know more?

List of regional territory manager skills to add to your resume

The most important skills for a regional territory manager resume and required skills for a regional territory manager to have include:

CRM
PET
Customer Relationships
Product Line
Account Management
Sales Growth
Distributors
Product Knowledge
Sales Process
Healthcare
Trade Shows
Sales Territory
Medical Sales
Product Demonstrations
Sales Objectives
Territory Development

Business Development
Pricing Strategy
Sales Training
ROI
Sales Strategies
Medical Equipment
Cold Calls
Product Training
Direct Sales
Product Sales
Sales Volume
Business Relationships
Sales Revenue
OEM
Mid-Atlantic
Training Programs

Capital Equipment
YTD
Sales Presentations
Direct Reports
DME
Competitive Market
K-12
Rhode
C-Level
Cloud
Gross Profit
State Territory
Customer Support
Territory Revenue
State Region
Product Development

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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