Solutions marketing manager job description

Role

We are seeking a Technical Product & Solutions Marketing Manager to support the creation of marketing content that will help prospects and customers understand what is possible with ServiceNow's solutions. We need someone that is an action-oriented contributor who can build unique, compelling, highly technical content to help us grow our market presence.

You must be able to thrive as an individual contributor as well as influence other marketing and technical professionals to promote and integrate the value of product specific solutions across the entire ServiceNow portfolio.

What you get to do in this role:

Contribute to a world-class technical product & solutions marketing (TPSM) function by delivering technical marketing content for ServiceNow's solutions

Define and execute TPSM deliverables including but not limited to technical marketing collateral, videos, demos, sales enablement trainings, presentations, sales tools, marketing events and campaigns

Develop cool and compelling killer content, including short videos, web content, demo narratives, and event presentations, all aligned to the core value proposition and messaging for ServiceNow's Customer Workflow solution offerings

Support TPSM programs and administer the cross-functional implementation of the plan such that sales teams, field marketing and partner organizations are properly informed about all technical and thought leadership content

Partner with product management, solution consulting, product marketing, and product line sales to achieve a shared understanding of ServiceNow's Customer Workflow markets and desired product direction for ServiceNow

Present technical marketing content to internal and external audiences, including ServiceNow's Knowledge Conference and industry tradeshows

Engage customers, partners and analysts in online communities and social media, leveraging your technical marketing and thought leadership content

We provide competitive compensation, generous benefits and a professional atmosphere. This is a very collaborative and inclusive work environment where individuals strong on aptitude and attitude will have an opportunity to grow their professional careers through working with some of the most advanced technology and talented developers in the business.

The driving force behind our success has always been the people of AspenTech. What drives us, is our aspiration, our desire and ambition to keep pushing the envelope, overcoming any hurdle, challenging the status quo to continually find a better way. You will experience these qualities of passion, pride and aspiration in many ways - from a rich set of career development programs to support of community service projects to social events that foster fun and relationship building across our global community.
The Role
As the market leader Industrial AI software solutions for capital-intensive industries, we are seeking a high-energy, solution-oriented professional marketer to work as a Technical Product Marketing Manager for the Artificial Intelligence of Things (AIoT) Solutions business unit. This global position has primary technical solution marketing responsibility for the business unit's market strategy, packaging, positioning, messaging, and the commercial success of our solutions serving our primary and secondary markets. The Technical Product Marketing Manager - AIoT Solutions is responsible for interfacing with product marketing, product management, solution consulting, technical field resources, industry marketing and market research functions to build, deploy and monitor the AIoT marketing strategies and NPI programs. We are seeking an individual with 5 to 10 years of successful experience in an operating company environment, implementing and supporting or using technical industrial applications in the energy, chemicals and other industrial sectors.

The Technical Product Marketing Manager will assist in developing and implementing the “go-to-market” activities for the AIoT Solutions and collaborates closely with globally distributed cross-functional teams - by translating technical capabilities into business benefits. The role will also be responsible for the creation and editing of technical field enablement material that engages and informs the field sales, solution consultants and customers about the value of AspenTech's AIoT solutions across multiple channels. The role will also help establish clear and differentiated positioning as well as develop thought-leadership messaging. The person in this role should be a product-minded, technically strong, creative thinker, articulate presenter and exceptional copywriter with the ability to build, manage and execute on technical marketing strategies in collaboration with other product marketing managers, product managers, data scientists, solution consultants as well as external marketing agencies. This position plays a critical role in leading the development of technical AIoT Solution messaging for internal and external audience. Engaging with field teams, prospects and customers through an appropriate mix of channels to support the buyer's journey is a critical component of our company's growth strategy.

Based in Bedford, MA or Houston, TX or Montreal, QC you will work closely with all marketing functions and grow your career. Individual will need to be detail-oriented and collaborative and the ability to manage multiple projects at once in a fast-paced, customer-centric environment will be the key to success. Don't miss this opportunity to join a successful, growing company with an enviable market position and excellent people!

The right candidate will be a quick learner and able to absorb industry and product knowledge rapidly to make immediate contributions to the organization.

Your Impact
Develop technical briefs, functional, and technical use cases, solution demos and business case studies to communicate the value of AspenTech's AIoT Solutions Lead the development technical product positioning, targeted solution messaging and competitive messaging that differentiates the AIoT products in the market. Keep current with new and developing software technologies as they appear in industry and academia and provide creative solutions when dealing with technology challenges.Identify and translate customer problem statements and competitive intel into new technical value propositions and determining the feasibility of implementing new technologies and translating technical capabilities into business benefits.Develop and deliver training, supporting materials and AIoT content working collaboratively with Industry Marketing to ensure solution area messaging is representative of relevant industry dynamics.High level understanding of the challenges and manufacturing processes of O&G (Oil & Gas), chemicals, and other growth markets.

What You'll Need
Bachelor's degree in Chemical or Engineering or a closely related field MBA a plus.2+ years' of experience implementing and supporting or using technical industrial applications in the energy, chemicals or related process industry segments. Ability and willingness to travel at least 15% (including internationally).

As an industry leader and Software-as-a-Service provider our mission at 8x8, Inc. [NYSE: EGHT] is to transform the future of business communications. The 8x8 Open Communications Platform (TM) uniquely brings together Voice, Video, Collaboration, Contact Center, and enterprise-class API solutions, helping businesses across the globe transform their customer and employee experience, and empowering workforces worldwide to work smarter.
For additional information, visit www.8x8.com, or follow 8x8 on LinkedIn, Twitter and Facebook.

This role will work with product management, engineering, sales, brand, customer, and integrated marketing, to achieve measurable results. This is a high-impact, high-visibility role to be the subject matter expert for 8x8's products for the UK Public Sector, both internally and externally. We are looking for an enthusiastic and motivated individual who is driven to make their solutions shine and help expand the business internationally.

Who are you?

You are a visionary storyteller and bring vertical industry products and solutions benefits and capabilities to life
You have a strong ‘can do' attitude that's coupled with an entrepreneurial drive and inquisitive desire to always improve what you see.
You love working in a fast-paced, international environment (EMEA) where innovative ideas are highly encouraged and rewarded.

What you will do:

Understand and analyse the UK Public Sector industry buyer needs, the latest trends, and competitive positioning
Develop vertical Public Sector go-to-market plans jointly with regional sales and marketing teams
Refine and optimise the value proposition, messaging frameworks, and positioning for 8x8 Public Sector solutions to elevate 8x8 above the competition in regional market

What you will need:

Proven product or solutions marketing experience with UK Public Sector
Strong writing skills across both long-form and short-form collateral
Detail and results-oriented; skilled at both planning and hands-on execution

What do we offer?

At 8x8 you'll be joining an industry-leading, award-winning SaaS company, recognised on two Gartner Magic Quadrants.

You'll enjoy a host of fantastic benefits including company pension, private medical & dental cover, employee share schemes and excellent opportunities to develop and progress internally.

We support flexible schedules and promote work-life balance and encourage our employees to give back to our communities through volunteering.

Change how the world communicates! Join 8x8!

For a closer look into what life at 8x8 UK Ltd. is about check out our Instagram page.

8x8 believes diversity makes our company stronger which is why we are a proud equal opportunities employer and encourage all of our staff to bring their authentic selves to work. We believe in fairness which is why we have been a member of the Living Wage Foundation for many years and we believe in security so reserve the right to undertake background checks on anyone that we extend an employment offer to. For European Job Applicants our Job Applicant Privacy Notice can be found here.