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Strategic communications consultant skills for your resume and career

Updated January 8, 2025
4 min read
Quoted experts
Michael Griffin Ph.D.,
Chike Anyaegbunam Ph.D.
Below we've compiled a list of the most critical strategic communications consultant skills. We ranked the top skills for strategic communications consultants based on the percentage of resumes they appeared on. For example, 10.6% of strategic communications consultant resumes contained press releases as a skill. Continue reading to find out what skills a strategic communications consultant needs to be successful in the workplace.

15 strategic communications consultant skills for your resume and career

1. Press Releases

Here's how strategic communications consultants use press releases:
  • Conducted media relations planning, drafted press releases, pitched story ideas for print, radio, and TV.
  • Create content for websites, press releases, company blogs, and feature stories that support the clients brand.

2. Web Content

Here's how strategic communications consultants use web content:
  • Maintain the Talent Center and Travel Center web content.
  • Maintained organization's website including development and oversight of web content standards to ensure accuracy, timeliness, and relevance.

3. Linkedin

Here's how strategic communications consultants use linkedin:
  • Designed, developed and implemented a LinkedIn demonstration to help familiarize all internal employees of the professional media site LinkedIn.
  • Developed knowledge on aspects of social media marketing through marketing plans involving LinkedIn, Facebook, and Four Square.

4. Public Affairs

Public Affairs refers to the relationships a company has with its investors and stakeholders. Depending on the size of the corporation, multiple departments may be required to balance the various aspects of public affairs, including any media interaction, government relationships, strategic information reveals, and discussing and managing any company problems.

Here's how strategic communications consultants use public affairs:
  • Provided advice and recommendations to Public Affairs personnel.
  • Change Communications - Marketing - Public Affairs - Social Media - Event Planning & Outreach

5. Facebook

Here's how strategic communications consultants use facebook:
  • Write Facebook, Twitter and Blog posts.
  • Write ads for GoogleAdWords, Bing Ads, and Facebook.

6. Twitter

Here's how strategic communications consultants use twitter:
  • Utilize and manage content management systems (including WordPress and third-party Twitter.
  • Assisted in management of corporate Twitter and Facebook accounts to support integrated positioning and promote seasonal brand initiatives with celebrity partners.

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7. Communications Support

Here's how strategic communications consultants use communications support:
  • Provided strategic marketing and communications support for a federal agency client.
  • Provide communications support for St. Paul's School's Living in Community program.

8. External Audiences

External audiences refer to groups or individuals outside the company, who aren't closely related, don't have inside information about the organization, and have no common background (unlike internal audiences). To grow its business, a company needs to define the external audience within its target audience.

Here's how strategic communications consultants use external audiences:
  • Created communication tools for internal and external audiences including print/online publications, audio/video production and pilot group specific websites/blogs.
  • Supported business strategy by utilizing business and communication models and concepts to enhance quality and consistency to internal and external audiences.

9. Subject Matter Experts

Here's how strategic communications consultants use subject matter experts:
  • Partnered with subject matter experts to measure the program's success and mitigate any gaps.
  • Work with outside regulatory subject matter experts and consultants to develop and execute product hazard communications and registration plans.

10. DOD

Definition of Done (DoD) is a set of deliverables that are needed to devise software. These deliverables are valuable to the system and can be exemplified by writing code, coding comments, unit testing, integration testing, design documents, release notes, and so on.

Here's how strategic communications consultants use dod:
  • Ensured content on JIEDDO and JUONS websites as current and complied with DoD security policy and guidelines.

11. Crisis Communications

Crisis communication refers to the communication systems, protocols, and technologies in place that enables an organization to effectively communicate both internally and externally during any major critics or threat faced by the business. Crisis can include major natural disasters, cyber-attacks, product failures, corporate mistakes, PR incidents, reputation crisis, and so on. Crisis communication is critical for reducing the impact of the crisis on the company's operations and public image.

Here's how strategic communications consultants use crisis communications:
  • Trained hospital leadership on crisis communications and message management for new heart center.
  • Contributed leadership and tactical support for on-the-ground crisis communications for PPL Montana and PPL Generation power plants in Pennsylvania.

12. Global Communications Strategy

Here's how strategic communications consultants use global communications strategy:
  • Developed a global communications strategy for Pfizer Research & Development business line.

13. Fact Sheets

A fact sheet is a short, typed or handwritten one-page document that contains the most important information about a specific topic, product, substance, or service in the least amount of space. The aim is to convey key facts and points on a topic in a clear, concise, and easily understandable way and to communicate the most relevant information effectively.

Here's how strategic communications consultants use fact sheets:
  • Analyzed confidential state documents and wrote fact sheets for Senate Government Oversight Committee investigations
  • Collected data for veterinary college clinical service fact sheets.

14. Employee Engagement

Here's how strategic communications consultants use employee engagement:
  • Created and executed communications campaign for first-ever company-wide employee engagement survey, resulting in 86 percent survey completion rate.
  • Developed and executed an employee communications plan that focused on employee engagement and aligned with Canadian employee communications.

15. Corporate Communications

Corporate communication is a way for a company or a business to communicate and interact with their clients, whether external or internal. They usually work as investors, government agencies, employees, the media sector, employees, and the public. It is written reports, advertisements, promotional materials, press releases, interviews, and meetings.

Here's how strategic communications consultants use corporate communications:
  • Collaborated with staff to create a strategic management plan Developed an arrangement to improve internal and external corporate communications
  • Led all corporate communications for JFNew.
top-skills

What skills help Strategic Communications Consultants find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on strategic communications consultant resumes?

Michael Griffin Ph.D.

Associate Professor (NTT), Macalester College

Probably on-the-job writing experience--a portfolio of written work in strategic communications.

What soft skills should all strategic communications consultants possess?

Chike Anyaegbunam Ph.D.

Professor and Chair, University of Kentucky

-Critical thinking abilities
-Creativity
-Emotional intelligence includes self-awareness, self-regulation, empathy, and compassion

What hard/technical skills are most important for strategic communications consultants?

Chike Anyaegbunam Ph.D.

Professor and Chair, University of Kentucky

-Writing
-Design
-Research
-Digital and social media content creation
-Big data and digital analytics

What strategic communications consultant skills would you recommend for someone trying to advance their career?

Jacqui Lowman Ph.D.Jacqui Lowman Ph.D. LinkedIn profile

Associate Professor, University of Maine at Presque Isle

If people need to take gap years, I would recommend that they continue to work on their communication skills. Read and write/create content for a wide range of audiences. Continue to learn and use technology. Look for opportunities to demonstrate leadership. And work on self-confidence. Volunteering for nonprofits that could use their help would be excellent. Those are great on resumes, will build skills, and the students will feel amazing helping others with their skills.

What type of skills will young strategic communications consultants need?

Dr. Judith RobertsDr. Judith Roberts LinkedIn profile

Assistant Professor, Communication and Media Studies, Louisiana Tech University

Young graduates will need a variety of skills that were not required ten or even five years ago. Ten years ago, they needed to know how to take pictures, layout pages, edit copy, write stories, of course, and work on deadlines. Five years ago, they needed to know how to take video on the fly, upload it remotely, and write a corresponding story. Now, they need to do all that and update concisely and quickly to many social media outlets have a shockingly accurate knowledge of media literacy and immediate wisdom in source verification. We're asking our media to accomplish; our graduates today have to be prepared to take any information, verify it, condense it, and publish it on multiple platforms.

What technical skills for a strategic communications consultant stand out to employers?

Leslie BoozerLeslie Boozer LinkedIn profile

Professor of Practice in Leadership Studies, University of San Diego

Communication skills and the ability to adapt (specifically the ability to pivot and respond to changing needs) are crucial right now. They are also seeking innovators-people who are willing to think differently and creativity to solve the "wicked" problems we are facing in education.

List of strategic communications consultant skills to add to your resume

Strategic communications consultant skills

The most important skills for a strategic communications consultant resume and required skills for a strategic communications consultant to have include:

  • Press Releases
  • Web Content
  • Linkedin
  • Public Affairs
  • Facebook
  • Twitter
  • Communications Support
  • External Audiences
  • Subject Matter Experts
  • DOD
  • Crisis Communications
  • Global Communications Strategy
  • Fact Sheets
  • Employee Engagement
  • Corporate Communications
  • SharePoint
  • YouTube
  • Web Pages
  • Communications Products
  • Blog Posts
  • Strategic Communications Plan
  • External Communications
  • Target Audience
  • Crisis Management
  • Veterans
  • SEO
  • Webcasts
  • Event Planning
  • Brand Positioning
  • Community Relations
  • Blog Content
  • PowerPoint
  • Strategic Communications Counsel
  • Government Relations
  • Government Agencies
  • HR
  • Non-Profit Organization

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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