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Customer business manager skills for your resume and career

Updated January 8, 2025
4 min read
Quoted experts
James Wilkerson Ph.D.,
James Wilkerson Ph.D.
Below we've compiled a list of the most critical customer business manager skills. We ranked the top skills for customer business managers based on the percentage of resumes they appeared on. For example, 28.5% of customer business manager resumes contained customer service as a skill. Continue reading to find out what skills a customer business manager needs to be successful in the workplace.

15 customer business manager skills for your resume and career

1. Customer Service

Customer service is the process of offering assistance to all the current and potential customers -- answering questions, fixing problems, and providing excellent service. The main goal of customer service is to build a strong relationship with the customers so that they keep coming back for more business.

Here's how customer business managers use customer service:
  • Communicated accurately with the customer service manager and technicians to establish time commitment that meet Firestone standards and exceed customer requirements.
  • Directed customer service operations, including conference planning, registration, facility reservations, call center and front counter operations.

2. Sales Volume

Here's how customer business managers use sales volume:
  • Provided accurate product information and appropriate product suggestions to increase sales volume.
  • Focused on training and motivating 6 part-time sales merchandisers increasing productivity, developing skill sets, and building sales volume.

3. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how customer business managers use crm:
  • Experience in Microsoft Dynamics CRM Data integration towards import/export of data using SSIS and custom application development.
  • Created and gained approval of business case for additional funding of $6.6 million to accelerate CRM implementation.

4. Category Management

Here's how customer business managers use category management:
  • Work as integral part of assigned team assisting business managers and/or space technologists in presenting category management reviews to customers.
  • Work closely with Category Management to develop Category Reviews and Performance Recommendations for the customer and team Directors.

5. Customer Satisfaction

Here's how customer business managers use customer satisfaction:
  • Managed customer satisfaction issues and drove organizational change to achieve customer results.
  • Monitored call evaluations, providing statistics for continuous improvement in customer satisfaction.

6. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how customer business managers use account management:
  • Desire Work in Business Development/Customer Development/Sales/Account Management-Growth
  • Provided business to business communications and account management for companies seeking revenue growth.

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7. POS

POS is an abbreviation of "Point of Sale" which is the time and place where a customer completes a transaction. It can either be a physical shop that consists of POS terminals or a virtual shop. A POS system helps simplify the retail functions and track important sales data.

Here's how customer business managers use pos:
  • Managed POS & Can Veritable Racks with Broker to maintain shelving expectations & incremental displays.
  • Implemented more efficient systems/practices as Micros, POS and Bevinco Inventory to increase profitability.

8. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how customer business managers use business development:
  • Worked closely with Business Development Team to develop and identify merchandising opportunities as well return on investment with merchandising funds.
  • Led customer support activity and managed new business development for 2 superior customers from Airlines Customer Business Team.

9. Customer Accounts

Here's how customer business managers use customer accounts:
  • Reviewed all customer accounts and identified opportunities to improve revenue and improvement of Verizon services.
  • Managed multiple customer accounts which represented over 40% ($30 million) of total business.

10. Strong Negotiation

Here's how customer business managers use strong negotiation:
  • Closed new business deals quickly and efficiently using exceptional presentation skills and utilizing strong negotiation skills.
  • Applied strong negotiation skills in closing deals and securing mutually beneficial pricing structures.

11. CBM

Here's how customer business managers use cbm:
  • Placed in role as 3rd CBM to lead team within 12 months.
  • Note Account Manager for Texas and Louisiana (by the end of the contract I was the CBM).

12. Leveraged

Here's how customer business managers use leveraged:
  • Leveraged experience from Existing Customer Marketing programs to develop strategies for entry into Small Business credit card market.
  • Leveraged internal resources to develop account specific programs that align to J&J and customers.

13. Business Relationships

Here's how customer business managers use business relationships:
  • Developed and maintained FAA customer business relationships in domestic and/or international markets; identified and developed opportunities for CACI business expansion.
  • Promoted business relationships with local business, legal associations, managed all business budgets and implemented a cost containment budget strategy.

14. Trade Spending

Here's how customer business managers use trade spending:
  • Secured weekly/monthly promotional activity while managing effective trade spending.
  • Realigned trade spending; adjusted distribution mix, adding more profitable and faster-selling products.

15. Hair Care

Hair care is an umbrella term for the parts of hygiene and cosmetics, including hair that grows on the human head and, to a lesser extent, facial, pubic, and other body hair. Hair care varies depending on the type of hair and is not only important for our appearance but also our general hygiene.

Here's how customer business managers use hair care:
  • Managed Hair Care, Deodorant, Body Care, Face Care, and Cotton for Dollar General
  • Managed Hair Care, Deodorant, and All Food Categories for Dollar General.
top-skills

What skills help Customer Business Managers find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on customer business manager resumes?

James Wilkerson Ph.D.

Business Program Coordinator, Project and Supply Chain Management Program Coordinator, The Pennsylvania State University

Skills, experience, knowledge, and abilities that matter especially strongly include target market analysis (including market research skills and knowledge), product/service positioning within competitive field, project work or coordination with sales staff, major client relationship management, and enough general business and industry knowledge to be able to relate business development to operational/production realities.

What soft skills should all customer business managers possess?

James Wilkerson Ph.D.

Business Program Coordinator, Project and Supply Chain Management Program Coordinator, The Pennsylvania State University

Verbal skills (both speaking and writing), negotiation skills, unfailing honesty, ability to empathize with clients' wants, and teamwork skills suitable for working collaboratively with sales and operations staff.

What hard/technical skills are most important for customer business managers?

James Wilkerson Ph.D.

Business Program Coordinator, Project and Supply Chain Management Program Coordinator, The Pennsylvania State University

Spreadsheet (Excel) skills (including graph production from data), basic statistical knowledge, and online information search skills.

What customer business manager skills would you recommend for someone trying to advance their career?

Annemarie FranczykAnnemarie Franczyk LinkedIn profile

Associate Professor, Buffalo State College

Every industry is looking for professionals who can write and communicate visually, so any activity, extra course or private tutor who can help graduates keep up or build these skills will be to their advantage professionally. Additionally, data analysis has application across all disciplines, so a course or two in that area will be of value. And if the graduate can put these two areas of study together and communicate data effectively, he or she will be in demand.

List of customer business manager skills to add to your resume

Customer business manager skills

The most important skills for a customer business manager resume and required skills for a customer business manager to have include:

  • Customer Service
  • Sales Volume
  • CRM
  • Category Management
  • Customer Satisfaction
  • Account Management
  • POS
  • Business Development
  • Customer Accounts
  • Strong Negotiation
  • CBM
  • Leveraged
  • Business Relationships
  • Trade Spending
  • Hair Care
  • Financial Analysis
  • Category Reviews
  • Category Growth
  • Sales Growth
  • Inbound Calls
  • R
  • Gross Sales
  • Business Growth
  • Customer Support
  • ROI
  • Sales Presentations
  • KPI
  • ACV
  • OEM
  • Trade Budget
  • Unilever
  • Customer Complaints
  • Customer Inquiries
  • Customer Relations
  • Customer Issues
  • Outbound Calls
  • Trade Shows
  • Continuous Improvement
  • Pricing Strategy
  • Shopper Marketing
  • Direct Reports
  • Gross Profit
  • Billing Issues
  • Costco

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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