Interactive marketing strategist demographics and statistics in the US
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Interactive marketing strategist demographics by:
Interactive marketing strategist gender statistics
30.4% of interactive marketing strategists are women and 69.6% of interactive marketing strategists are men.
- Male, 69.6%
- Female, 30.4%
Interactive marketing strategist gender ratio
| Gender | Percentages |
|---|---|
| Male | 69.6% |
| Female | 30.4% |
Interactive marketing strategist gender pay gap
Women earn 94¢ for every $1 earned by men
Male income
$62,500
Female income
$58,972
Interactive marketing strategist gender ratio over time
This data breaks down the percentage of men and women in interactive marketing strategist positions over time. Currently, 30.4% of interactive marketing strategists are female.
Interactive marketing strategist gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 83.96% | 16.04% |
| 2011 | 83.76% | 16.24% |
| 2012 | 84.13% | 15.87% |
| 2013 | 84.09% | 15.91% |
| 2014 | 82.98% | 17.02% |
| 2015 | 82.69% | 17.31% |
| 2016 | 82.61% | 17.39% |
| 2017 | 81.96% | 18.04% |
| 2018 | 71.54% | 28.46% |
| 2019 | 70.65% | 29.35% |
| 2020 | 69.29% | 30.71% |
| 2021 | 69.62% | 30.38% |
Interactive marketing strategist related jobs gender ratio
We compared interactive marketing strategists with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Interactive Marketing Strategist | 70% | 30% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Interactive marketing strategist demographics by race
The most common ethnicity among interactive marketing strategists is White, which makes up 74.6% of all interactive marketing strategists. Comparatively, 8.7% of interactive marketing strategists are Hispanic or Latino and 8.2% of interactive marketing strategists are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Interactive marketing strategist race
| Interactive marketing strategist race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Interactive marketing strategist race and ethnicity over time
See how interactive marketing strategist racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Interactive marketing strategist race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Interactive marketing strategist wage gap by race
According to our data, asian interactive marketing strategists have the highest average salary compared to other ethnicities. Black or african american interactive marketing strategists have the lowest average salary at $58,973.
| Ethnicity | Salary |
|---|---|
| Unknown | $62,177 |
| White | $61,892 |
| Black or African American | $58,973 |
| Asian | $68,139 |
| Hispanic or Latino | $61,674 |
Average interactive marketing strategist age
See how the average age of interactive marketing strategists varies based on ethnicity and gender.
Male
Female
Interactive marketing strategist age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Interactive marketing strategist age breakdown
The average age of interactive marketing strategists is 40+ years years old, representing 44% of the interactive marketing strategist population.
Interactive marketing strategist age breakdown
| Interactive Marketing Strategist Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Interactive marketing strategist educational attainment
The most common degree for interactive marketing strategists is bachelor's degree, with 75% of interactive marketing strategists earning that degree. The second and third most common degree levels are master's degree degree at 22% and master's degree degree at 1%.
- Bachelor's, 75%
- Master's, 22%
- High School Diploma, 1%
- Associate, 1%
Interactive marketing strategists by degree level
| Interactive marketing strategist degree | Percentages |
|---|---|
| Bachelor's | 75% |
| Master's | 22% |
| High School Diploma | 1% |
| Associate | 1% |
Interactive marketing strategist jobs you might like
Interactive marketing strategist wage gap by degree level
According to the data, interactive marketing strategists with a Doctorate degree earn more than those without, at $76,107 annually. With a Master's degree, interactive marketing strategists earn a median annual income of $72,813 compared to $64,238 for interactive marketing strategists with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $72,813 |
| Bachelor's Degree | $64,238 |
| Doctorate Degree | $76,107 |
Interactive marketing strategist employment statistics
Most interactive marketing strategists work for a private in the media industry.
Company size where interactive marketing strategists work
Below, you can see the size of companies where interactive marketing strategists work.
Interactive marketing strategist jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 4% |
| 50 - 100 employees | 18% |
| 100 - 500 employees | 25% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 21% |
| > 10,000 employees | 25% |
Interactive marketing strategist jobs by company type
Employees with the interactive marketing strategist job title have their preferences when it comes to working for a company. For instance, most interactive marketing strategists prefer to work at private companies over public companies.
Interactive marketing strategist jobs by sector
| Company type | Percentages |
|---|---|
| Education | 4% |
| Public | 19% |
| Private | 70% |
| Government | 7% |
Interactive marketing strategist jobs by industry
The most common industries for interactive marketing strategists are media, professional and finance.
Interactive marketing strategist industry statistics
| Industry | Percentages |
|---|---|
| Media | 33% |
| Professional | 13% |
| Finance | 10% |
| Fortune 500 | 10% |
| Hospitality | 7% |
| Retail | 3% |
| Government | 3% |
| Start-up | 3% |
| Internet | 3% |
| Health Care | 3% |
| Education | 3% |
| Technology | 3% |
| Insurance | 3% |
Interactive marketing strategist turnover and employment statistics
Interactive marketing strategist unemployment rate over time
The unemployment rate for interactive marketing strategists between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Interactive marketing strategist unemployment rate by year
| Year | Interactive marketing strategist unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average interactive marketing strategist tenure
The average interactive marketing strategist stays at their job for 1-2 years, based on the 85 interactive marketing strategists resumes in Zippia's database.
Interactive marketing strategist tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 20% |
| 1-2 years | 56% |
| 3-4 years | 7% |
| 5-7 years | 6% |
| 8-10 years | 7% |
| 11+ years | 4% |
Interactive marketing strategist LGBT ratio compared to similar jobs
Review the percent of interactive marketing strategists that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Professional Equipment Sales And Service Manager | 7.25% | 128,623 |
| Promotions Director | 9.54% | 8,812 |
| Interactive Marketing Strategist | 9.86% | - |
| Community Relations Manager | 16.11% | 32,850 |
Similar interactive marketing strategist jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Professional Equipment Sales And Service Manager | 7.25% | 128,623 |
| Promotions Director | 9.54% | 8,812 |
| Community Relations Manager | 16.11% | 32,850 |
Foreign languages spoken by interactive marketing strategists
- Arabic, 100.0%
Interactive marketing strategist languages spoken
| Foreign language | Percentages |
|---|---|
| Arabic | 100.0% |