Product marketing analyst demographics and statistics in the US
Product marketing analyst demographics research summary. Zippia estimates product marketing analyst demographics and statistics in the United States by using a database of 30 million profiles. Our product marketing analyst estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about product marketing analysts after extensive research and analysis:
- There are over 15,258 product marketing analysts currently employed in the United States.
- 48.0% of all product marketing analysts are women, while 52.0% are men.
- The average product marketing analyst age is 36 years old.
- The most common ethnicity of product marketing analysts is White (65.2%), followed by Asian (14.0%), Hispanic or Latino (11.1%) and Unknown (4.9%).
- Product marketing analysts are most in-demand in Santa Clara, CA.
- The start-up industry is the highest-paying for product marketing analysts.
- Seattle, WA pays an annual average wage of $111,460, the highest in the US.
- In 2022, women product marketing analysts earned 96% of what men earned.
- 10% of all product marketing analysts are LGBT.
- Nevada is the best state for product marketing analysts to live.
- Product marketing analysts are 55% more likely to work at private companies in comparison to public companies.
On this page
Product marketing analyst demographics by:
Product marketing analyst gender statistics
48.0% of product marketing analysts are women and 52.0% of product marketing analysts are men.
- Male, 52.0%
- Female, 48.0%
Product marketing analyst gender ratio
| Gender | Percentages |
|---|---|
| Male | 52.0% |
| Female | 48.0% |
Product marketing analyst gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$75,977
Female income
$73,188
Product marketing analyst gender ratio over time
This data breaks down the percentage of men and women in product marketing analyst positions over time. Currently, 48.0% of product marketing analysts are female.
Product marketing analyst gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 60.25% | 39.75% |
| 2011 | 57.85% | 42.15% |
| 2012 | 58.09% | 41.91% |
| 2013 | 54.66% | 45.34% |
| 2014 | 54.70% | 45.30% |
| 2015 | 56.85% | 43.15% |
| 2016 | 56.10% | 43.90% |
| 2017 | 56.06% | 43.94% |
| 2018 | 55.11% | 44.89% |
| 2019 | 53.74% | 46.26% |
| 2020 | 51.23% | 48.77% |
| 2021 | 51.96% | 48.04% |
Product marketing analyst related jobs gender ratio
We compared product marketing analysts with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Product Marketing Analyst | 52% | 48% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Product marketing analyst demographics by race
The most common ethnicity among product marketing analysts is White, which makes up 65.2% of all product marketing analysts. Comparatively, 14.0% of product marketing analysts are Asian and 11.1% of product marketing analysts are Hispanic or Latino.
- White, 65.2%
- Asian, 14.0%
- Hispanic or Latino, 11.1%
- Unknown, 4.9%
- Black or African American, 4.7%
- American Indian and Alaska Native, 0.1%
Product marketing analyst race
| Product marketing analyst race | Percentages |
|---|---|
| White | 65.2% |
| Asian | 14.0% |
| Hispanic or Latino | 11.1% |
| Unknown | 4.9% |
| Black or African American | 4.7% |
| American Indian and Alaska Native | 0.1% |
Product marketing analyst race and ethnicity over time
See how product marketing analyst racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Product marketing analyst race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.11% | 4.87% | 11.76% | 7.56% |
| 2011 | 72.41% | 4.87% | 12.19% | 8.53% |
| 2012 | 72.47% | 5.08% | 11.47% | 8.75% |
| 2013 | 72.23% | 5.29% | 10.93% | 8.78% |
| 2014 | 72.56% | 4.72% | 12.10% | 8.22% |
| 2015 | 71.51% | 4.30% | 12.39% | 8.92% |
| 2016 | 69.74% | 5.47% | 12.62% | 9.82% |
| 2017 | 69.71% | 5.33% | 12.69% | 9.44% |
| 2018 | 69.02% | 4.99% | 12.70% | 10.03% |
| 2019 | 69.35% | 4.88% | 12.91% | 10.08% |
| 2020 | 67.45% | 4.33% | 12.99% | 10.95% |
| 2021 | 65.17% | 4.68% | 14.01% | 11.13% |
Product marketing analyst wage gap by race
According to our data, asian product marketing analysts have the highest average salary compared to other ethnicities. Black or african american product marketing analysts have the lowest average salary at $71,418.
| Ethnicity | Salary |
|---|---|
| Unknown | $74,499 |
| White | $76,791 |
| Black or African American | $71,418 |
| Asian | $82,262 |
| Hispanic or Latino | $75,325 |
Average product marketing analyst age
See how the average age of product marketing analysts varies based on ethnicity and gender.
Male
Female
Product marketing analyst age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | 29.5 |
| White | 37 | 34 |
| Black or African American | 33.5 | 31 |
| Asian | 35 | 35 |
| Hispanic or Latino | 31 | 33 |
Product marketing analyst age breakdown
The average age of product marketing analysts is 30-40 years years old, representing 35% of the product marketing analyst population.
Product marketing analyst age breakdown
| Product Marketing Analyst Years | Percentages |
|---|---|
| 40+ years | 35% |
| 30-40 years | 35% |
| 20-30 years | 30% |
Product marketing analyst educational attainment
The most common degree for product marketing analysts is bachelor's degree, with 75% of product marketing analysts earning that degree. The second and third most common degree levels are master's degree degree at 21% and master's degree degree at 3%.
- Bachelor's, 75%
- Master's, 21%
- Associate, 3%
- High School Diploma, 1%
- Other Degrees, 0%
Product marketing analysts by degree level
| Product marketing analyst degree | Percentages |
|---|---|
| Bachelor's | 75% |
| Master's | 21% |
| Associate | 3% |
| High School Diploma | 1% |
| Other Degrees | 0% |
Product marketing analyst jobs you might like
Product marketing analyst wage gap by degree level
According to the data, product marketing analysts with a Doctorate degree earn more than those without, at $89,587 annually. With a Master's degree, product marketing analysts earn a median annual income of $88,832 compared to $78,845 for product marketing analysts with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $88,832 |
| Bachelor's Degree | $78,845 |
| Doctorate Degree | $89,587 |
Product marketing analyst employment statistics
Most product marketing analysts work for a private in the technology industry.
Company size where product marketing analysts work
Below, you can see the size of companies where product marketing analysts work.
Product marketing analyst jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 5% |
| 50 - 100 employees | 9% |
| 100 - 500 employees | 17% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 28% |
| > 10,000 employees | 33% |
Product marketing analyst jobs by company type
Employees with the product marketing analyst job title have their preferences when it comes to working for a company. For instance, most product marketing analysts prefer to work at private companies over public companies.
Product marketing analyst jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 43% |
| Private | 55% |
| Government | 1% |
Product marketing analyst jobs by industry
The most common industries for product marketing analysts are technology, manufacturing and finance.
Product marketing analyst industry statistics
| Industry | Percentages |
|---|---|
| Technology | 20% |
| Fortune 500 | 17% |
| Manufacturing | 12% |
| Finance | 7% |
| Media | 5% |
| Start-up | 5% |
| Telecommunication | 4% |
| Automotive | 4% |
| Retail | 4% |
| Internet | 3% |
| Health Care | 3% |
| Hospitality | 3% |
| Professional | 3% |
| Transportation | 2% |
| Insurance | 2% |
| Energy | 2% |
| Pharmaceutical | 1% |
| Government | 1% |
| Utilities | 1% |
| Construction | 1% |
| Real Estate | 1% |
| Education | 1% |
Product marketing analyst turnover and employment statistics
Product marketing analyst unemployment rate over time
The unemployment rate for product marketing analysts between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Product marketing analyst unemployment rate by year
| Year | Product marketing analyst unemployment rate |
|---|---|
| 2010 | 7.74% |
| 2011 | 5.95% |
| 2012 | 6.43% |
| 2013 | 4.82% |
| 2014 | 4.69% |
| 2015 | 3.53% |
| 2016 | 4.06% |
| 2017 | 3.47% |
| 2018 | 3.02% |
| 2019 | 3.21% |
| 2020 | 5.42% |
| 2021 | 5.17% |
Average product marketing analyst tenure
The average product marketing analyst stays at their job for 1-2 years, based on the 349 product marketing analysts resumes in Zippia's database.
Product marketing analyst tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 19% |
| 1-2 years | 48% |
| 3-4 years | 15% |
| 5-7 years | 9% |
| 8-10 years | 5% |
| 11+ years | 4% |
Product marketing analyst LGBT ratio compared to similar jobs
Review the percent of product marketing analysts that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Chief Estimator | 4.41% | 24,116 |
| Supply Planner | 8.65% | 39,798 |
| Senior Contract Recruiter | 8.93% | 37,938 |
| Product Marketing Analyst | 10.00% | - |
| Project Coordinator Consultant | 11.05% | 122,509 |
| Compliance Specialist | 11.64% | 34,610 |
| Fundraising Specialist | 19.25% | 19,019 |
Similar product marketing analyst jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Chief Estimator | 4.41% | 24,116 |
| Supply Planner | 8.65% | 39,798 |
| Senior Contract Recruiter | 8.93% | 37,938 |
| Project Coordinator Consultant | 11.05% | 122,509 |
| Compliance Specialist | 11.64% | 34,610 |
| Fundraising Specialist | 19.25% | 19,019 |
Foreign languages spoken by product marketing analysts
The most common foreign language among product marketing analysts is Spanish at 37.5%. The second-most popular foreign language spoken is German at 21.9% and Portuguese is the third-most popular at 9.4%.
- Spanish, 37.5%
- German, 21.9%
- Portuguese, 9.4%
- Mandarin, 9.4%
- French, 6.3%
- Other, 15.5%
Product marketing analyst languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 37.5% |
| German | 21.9% |
| Portuguese | 9.4% |
| Mandarin | 9.4% |
| French | 6.3% |
| Other | 15.5% |
