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Advertising assistant vs advertising coordinator

The differences between advertising assistants and advertising coordinators can be seen in a few details. Each job has different responsibilities and duties. Additionally, an advertising coordinator has an average salary of $47,872, which is higher than the $33,068 average annual salary of an advertising assistant.

The top three skills for an advertising assistant include account executives, press releases and graphic design. The most important skills for an advertising coordinator are facebook, google adwords, and instagram.

Advertising assistant vs advertising coordinator overview

Advertising AssistantAdvertising Coordinator
Yearly salary$33,068$47,872
Hourly rate$15.90$23.02
Growth rate-8%-8%
Number of jobs3,85126,449
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 79%
Average age4344
Years of experience-4

Advertising assistant vs advertising coordinator salary

Advertising assistants and advertising coordinators have different pay scales, as shown below.

Advertising AssistantAdvertising Coordinator
Average salary$33,068$47,872
Salary rangeBetween $29,000 And $37,000Between $36,000 And $62,000
Highest paying City-New York, NY
Highest paying state-New York
Best paying company-AACSB
Best paying industry-Real Estate

Differences between advertising assistant and advertising coordinator education

There are a few differences between an advertising assistant and an advertising coordinator in terms of educational background:

Advertising AssistantAdvertising Coordinator
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 79%
Most common majorBusinessCommunication
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Advertising assistant vs advertising coordinator demographics

Here are the differences between advertising assistants' and advertising coordinators' demographics:

Advertising AssistantAdvertising Coordinator
Average age4344
Gender ratioMale, 25.9% Female, 74.1%Male, 25.2% Female, 74.8%
Race ratioBlack or African American, 11.2% Unknown, 5.0% Hispanic or Latino, 19.5% Asian, 6.9% White, 56.6% American Indian and Alaska Native, 0.8%Black or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.8% Asian, 4.6% White, 70.9% American Indian and Alaska Native, 0.4%
LGBT Percentage7%10%

Differences between advertising assistant and advertising coordinator duties and responsibilities

Advertising assistant example responsibilities.

  • Report and monitor incoming leads; formulate return-on-investment (ROI) analysis.
  • Create PowerPoint on wealthy lifestyles for the managers' presentation.
  • Conduct field audits to verify compliance of regulatory guidelines set by Medicare and Medicaid.
  • Gather and upload information and materials into SharePoint site for examiners and third party reviewers.
  • Enforce rules and regulations by administering disciplinary actions consistent with NCAA guidelines and comparable to similar violations at other institutions.
  • Assist in the completion of numerous RFP's, BPR's, positioning reports, rate cards, and marketing proposals.
    • Show more

Advertising coordinator example responsibilities.

  • Manage promotional material on Facebook.
  • Report and monitor incoming leads; formulate return-on-investment (ROI) analysis.
  • Record and edit YouTube videos, create copy for newspaper ads and college flyers.
  • Develop marketing strategy for Facebook ads and Google AdWords campaigns to draw subscribers and downloads for email, SMS and apps.
  • Compile and present SEO performance reports, and adjust PPC campaigns as needed.
  • Implement a mass HTML email system to provide efficient analytic data for marketing and advertising purposes.
    • Show more

Advertising assistant vs advertising coordinator skills

Common advertising assistant skills
  • Account Executives, 11%
  • Press Releases, 6%
  • Graphic Design, 5%
  • Real Estate, 5%
  • Adobe Photoshop, 4%
  • Insertion Orders, 4%
Common advertising coordinator skills
  • Facebook, 10%
  • Google Adwords, 6%
  • Instagram, 5%
  • Graphic Design, 4%
  • Insertion Orders, 4%
  • Sales Reps, 4%

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Updated January 8, 2025

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