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The 10 Largest Skincare Brands In The World

By Elsie Boskamp
Apr. 10, 2023
Last Modified and Fact Checked on:
Fact Checked
Cite This Webpage Zippia. "The 10 Largest Skincare Brands In The World" Zippia.com. Apr. 10, 2023, https://www.zippia.com/advice/largest-skincare-brands/

Largest Skincare Brands Research Summary

  • The largest skincare brand in the world is Johnson & Johnson, with a revenue of $94.88 billion and a total market share of 7.31%.

  • American skincare products have consistently generated $50 billion each year, representing 42% of the country’s total cosmetic market.

  • The global skincare industry is estimated to be valued at $155.7 billion U.S. dollars as of 2023.

  • The skincare industry is projected to grow at a CAGR of 5.3% through 2027.

In 2026, the skincare landscape continues to evolve, driven by advancements in technology, increasing consumer awareness, and a focus on sustainability. Demand for skincare products has surged as individuals prioritize skin health, leading to a more profitable industry landscape.

From serums and sunscreens to moisturizers and cleansers, a vast array of products is designed to help preserve skin’s natural beauty. However, it’s crucial to recognize that not all products deliver the same benefits. To assist you in navigating this expansive market, we’ve compiled essential insights into the most prominent skincare brands globally.

Below is a curated list of the ten largest skincare brands in the world, ranked by their most recent average annual reported revenues from each company’s skincare division.

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Top 10 International Skincare Brands

Here are the top ten largest and most profitable skincare brands in the world:

  1. Johnson & Johnson. New Brunswick, United States

    2022 Annual Revenue: $94.88 billion
    Number of employees: 140,000+

    Johnson & Johnson, an American multinational corporation, specializes in pharmaceuticals, medical devices, and consumer beauty and healthcare products. As one of the world’s most valuable companies, it generates approximately $82.58 billion in annual revenue, with about 5.39 percent attributed to its skin health and beauty divisions. Founded in January 1886, the company has expanded significantly over its 135-year history and owns over 100 popular brands, including Neutrogena, Aveeno, and Clean & Clear.

    Their product range includes cleansers, moisturizers, sunscreens, and treatments for acne, eczema, and signs of aging, emphasizing skin health.

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  2. LVMH Moët Hennessy Louis Vuitton. Paris, France

    2022 Annual Revenue: $86.38 billion
    Number of employees: 196,000

    Known for luxury handbags and apparel, LVMH Moët Hennessy Louis Vuitton also boasts an impressive beauty and skincare line. Founded in 1987, LVMH ranks as the seventh-largest skincare brand globally, contributing approximately 35 percent of its total annual revenue from skincare, totaling around $65 billion. Their portfolio includes renowned brands like Givenchy, Bvlgari, and Marc Jacobs Beauty.

  3. The Procter & Gamble Company. Cincinnati, United States

    2022 Annual Revenue: $79.62 billion
    Number of employees: 101,000

    The Procter & Gamble Company (P&G) ranks as the third-largest skincare distributor, generating over $19.41 billion annually from its skincare products. Founded in October 1837, P&G has maintained its market leadership for over 180 years, with brands like Gillette, Olay, and SK-II contributing significantly to its success.

    P&G’s strong brand recognition and consumer trust play vital roles in its ongoing success, with products used by over five billion people worldwide.

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  4. Unilever. London, England

    2022 Annual Revenue: $65.50 billion
    Number of employees: 149,000

    Unilever ranks second among the world’s largest skincare brands, offering over 400 beauty and personal care products across 190 countries. With an estimated 2.5 billion daily users globally, Unilever’s beauty and personal care segment generates approximately $25.38 billion annually, accounting for around 41 percent of its total revenue. Popular brands include Dove, Axe, and Vaseline.

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  5. L’Oréal. Clichy, France

    2022 Annual Revenue: $37.0 billion
    Number of employees: 88,000

    L’Oréal, a leading global skincare distributor, operates over 35 brands in 150 countries. Founded over 110 years ago, L’Oréal continues to innovate with safe and effective products. Their diverse offerings include popular brands like L’Oréal Paris, Garnier, and CeraVe, focusing on sustainability and empowerment.

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  6. Estée Lauder. New York, United States

    2022 Annual Revenue: $18.11 billion
    Number of employees: 48,000

    The Estée Lauder Companies Inc. ranks as the fourth largest skincare brand globally, excelling in deluxe skincare, makeup, and fragrance since 1946. With over 25 prestige brands available in more than 150 countries, their offerings include lotions, cleansers, and specialty skincare products.

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  7. Kao Brands. Tokyo, Japan

    2022 Annual Revenue: $12.90 billion
    Number of employees: 33,409

    Kao Corporation, headquartered in Tokyo, has been a leader in skincare since 1887. With over 17,000 patented products in more than 100 countries, its brands like Bioré and Jergens focus on high-quality skincare and sustainable practices.

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  8. Beiersdorf. Hamburg, Germany

    2022 Annual Revenue: $9.59 billion
    Number of employees: 21,401

    Beiersdorf ranks sixth among the largest skincare brands, with a history dating back to 1882. Their flagship brand, Nivea, alone generates over $4.79 billion annually, highlighting Beiersdorf’s strong presence in the skincare market.

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  9. Shiseido Americas. Tokyo, Japan

    2022 Annual Revenue: $8.00 billion
    Number of employees: 33,356

    Shiseido, a historic leader in the beauty market for over 145 years, ranks fifth among skincare brands. With nearly $9 billion in revenue, they offer a diverse range of products, including skincare and makeup, sold in approximately 120 countries.

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  10. Coty. New York, United States

    2022 Annual Revenue: $5.27 billion
    Number of employees: 20,000

    Coty Inc. ranks as the ninth-largest skincare manufacturer, with a broad portfolio of over 70 brands. Founded in 1904, they continue to innovate with product lines encompassing skincare, cosmetics, and fragrances, focusing on diversity and inclusion.

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Skincare Industry FAQ

  1. How is the cosmetics industry segmented?

    The cosmetics industry is segmented into seven main categories. These include skincare products, hair care products, makeup, perfumes, toiletries, deodorants, and oral care products. Skincare products remain the most profitable segment of the market, followed closely by hair care products.

  2. What is the skincare industry worth in 2023?

    The skincare industry is worth approximately $155.7 billion. North America accounts for approximately 26% of the global skincare market, with the industry in the United States currently valued at roughly $21.1 billion.

  3. Is the skincare industry growing?

    Yes, the skincare industry is growing. Current projections place the industry at a 5.3% compound annual growth rate. At this pace, the market will be worth roughly $463.5 billion by 2027.

Author

Elsie Boskamp

Elsie is an experienced writer, reporter, and content creator. As a leader in her field, Elsie is best known for her work as a Reporter for The Southampton Press, but she can also be credited with contributions to Long Island Pulse Magazine and Hamptons Online. She holds a Bachelor of Arts degree in journalism from Stony Brook University and currently resides in Franklin, Tennessee.

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