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Best digital product manager certifications
Digital product manager certifications allow job seekers to demonstrate their competency as an digital product manager to employers. However, not all digital product manager certifications provide the same value for job seekers.
The best certifications for a digital product manager are Certified Product Manager (CPM), Certified Scrum Master (CSM), and Google Data Analytics Professional Certificate.
Below is a list of the best digital product manager certifications. Obtaining an digital product manager certification will give you a leg up when you apply for jobs and increase your potential salary.
3 best certifications for digital product managers
| Rank | Digital product manager certification | Organization |
|---|---|---|
| 1 | Certified Product Manager (CPM) | AIPMM |
| 2 | Certified Scrum Master (CSM) | Scrum Allianc... |
| 3 | Google Data Analytics Professional Certificate |
3 best digital product manager certifications
1. Certified Product Manager (CPM)
The CPM credentials indicate a thorough understanding of the functions responsible for championing new products throughout the front end of the product lifecycle, from inception through to launch. The CPM focuses on "go-to" functions that orchestrate internal activities and ensure the best possible outcome for the product.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required?
2. Certified Scrum Master (CSM)
A Certified ScrumMaster helps project teams properly use Scrum, increasing the likelihood of the project's overall success. CSMs understand Scrum values, practices, and applications and provide a level of knowledge and expertise above and beyond that of typical project managers. CSMs act as "servant leaders," helping the rest of the Scrum team work together and learn the Scrum framework.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required?
3. Google Data Analytics Professional Certificate
Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
What is the best certification for a digital product manager?
The best digital product manager certification is Certified Product Manager (CPM). The Certified Product Manager (CPM) is awarded by the Association of International Product Marketing and Management. This certification is great to have as it shows an improvement in your competency to perform your role. You can earn this certification at the beginning of your career, as it often doesn't require a minimum education level and work experience.
Here's a bit more background on how to obtain this digital product manager certification:
- To become a certified Certified Product Manager (CPM), you need to pass the exam.
- Lucky you - certification doesn't require more than two years of work experience.
- Renew certification every year.
What are some of the most in-demand certifications for digital product managers?
The most in-demand digital product manager certification is Certified Product Manager based on all active job postings. Having this digital product manager certification will give you access to more digital product manager jobs with higher salaries.
The most common combination of digital product manager certifications include: Certified Product Manager (CPM), Certified Scrum Master (CSM), and Google Data Analytics Professional Certificate.
Online courses for digital product managers to earn certifications
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. Digital Product Management
This Specialization is intended for both current and new product managers working in digital who want to apply a portfolio of modern practices to developing their products and teams. Through five courses, you will cover applications of product design, hypothesis-driven development and agile, all at the heart of modern product management...
6. Product Management Crash Course; IT Product Management
Product Management Essentials & Product Management Fundamentals to kick-start your career in Product Management...
7. Professional Diploma in Digital Products Management
Program with business cases (Fintech, Retail Banking, Digital Business) & Interactive part...
8. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
9. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
10. Product Management Marketing: Dekker's Product Marketing MBA
Be a Product Marketing Manager - Product Management : Product Manager MBA : Product to Market : Product Owner Launch GTM...
11. Comprehensive Product management for Product managers
Become a great product manager with comprehensive product management Real world case study with JIRA & Confluence...
12. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
13. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
14. Product Management: Mastering Product Roadmaps 2023
A complete guide to building a roadmap that works for both your product team and your stakeholders...
15. Advanced Product Management: Vision, Strategy & Metrics
Learn the skills Product Managers use every day. Vision, strategy, & advanced metrics for Product Managers...
16. Business Analytics
In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...
17. AI Product Manager
Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...
18. Product Management 101
Learn to become a more strategic product manager - and have a greater impact on your company and your products...
19. Product Management Fundamentals
Case-based practical course on product management to build strong foundations in product concepts, process & frameworks...
20. Growth Product Manager
Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...