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Major account representative skills for your resume and career

Updated January 8, 2025

5 min read

Quoted experts

Jonathan Byers,

Kaustav Misra Ph.D.

Below we've compiled a list of the most critical major account representative skills. We ranked the top skills for major account representatives based on the percentage of resumes they appeared on. For example, 12.4% of major account representative resumes contained business sales as a skill. Continue reading to find out what skills a major account representative needs to be successful in the workplace.

15 major account representative skills for your resume and career

1. Business Sales

Here's how major account representatives use business sales:

Recruited to expand business to business sales and to establish customer base in under-developed territory.
Conducted business to business sales in an ever challenging environment.

2. HR

HR stands for human resources and is used to describe the set of people who work for a company or an organization. HR responsibilities revolve around updating employee records and carrying out management processes like planning, recruitment, evaluation, and selection processes. HR is a key contributor to any company or organization's growth as they are in charge of hiring the right employees, processing payrolls, conducting disciplinary actions, etc.

Here's how major account representatives use hr:

Coordinated conversion of Payroll and HR functions of clients between Client's HR/Acct./IT Departments and ADP's implementation and integration departments.
Prospected at the C-suite as well as VP's of HR and Finance at companies with 500 - 10,000 employees.

3. Geographic Territory

Here's how major account representatives use geographic territory:

Managed and sold accounts in a geographic territory for large telecommunication business customers.
Key Responsibilities Develop, sales and service within geographic territory.

4. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how major account representatives use crm:

Utilized Microsoft Office and ACT CRM products for marketing, soliciting and communicating sales objectives and client relations.
Key applications include, CRM, MA, Performance Management, Data Mining and Text Mining.

5. ADP

Automatic Data Processing, Inc. (ADP) is a US provider of human resource management software and services. A personnel management system with which daily human resources processes are manageable and easily accessible. It fusion human resources as a discipline and its basic HR activities, and processes with the mastery of information technologies.

Here's how major account representatives use adp:

Instruct clients using ADP payroll software (PC/Payroll for Windows and PayeXpert) on all aspects of payroll processing.
Worked in conjunction with all of my channel partners to increase sales opportunities in ADP Strategic Products.

6. Salesforce

Salesforce is an American cloud-based software company based in San Francisco, California. This company provides customer relationship management services that enable the customers to be closer to the company. It gives the company detailed information about each customer, including marketing, sales, commerce, and services. Salesforce also helps market a product to attract more buyers, and helps win more customers by targeting the right audience.

Here's how major account representatives use salesforce:

Maintained accurate and timely customer, pipeline and forecast data in Salesforce.com.
Recognized as an expert in the utilization of SFDC (Salesforce.com) to capture sales process.

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7. Product Knowledge

Product knowledge is the skill of having better information and knowledge about the product you are selling. Product knowledge is essential for the employees of the companies so they can communicate and inform the customers about the product. Having great product knowledge is essential for a better sales pitch and to give the customer a better and complete idea of the product that will influence him to buy the product eventually.

Here's how major account representatives use product knowledge:

Utilized in depth product knowledge and services to anticipate customer inquiry resolution.
Used product knowledge along with manufacturer catalogs and manufacturer websites to find what customers and their end users wanted and needed.

8. Sales Training

Here's how major account representatives use sales training:

Participated in available sales training.
Completed 200 hours of sales training and received Certification as a Level 1 - Certified Document Specialist.

9. Account Management

The process of strengthening the relationship between a company and client is called account management. Effective account management has two key objectives, one is to retain loyal customers and the second one is to help the company grow by creating connections with new customers.

Here's how major account representatives use account management:

Develop relationships with C Level Executives to facilitate account management and cross selling opportunities.
Produced and maintained a pipeline to track targeted opportunities and account management responsibilities.

10. Sales Process

Here's how major account representatives use sales process:

Assisted with new retail location design and set up, to effectively utilize space and maximize efficiency in the sales process.
Executed multiple-touch, multiple-level sales process to gain access to c-level and build a business case and benchmark processes.

11. C-Level

C-Level refers to corporate-level jobs such as chief executive officer (CEO) and chief financial officer (CFO). These positions are the highest level of management within a company and are typically earned after years of working at various positions within a single company. As C-level executives oversee large teams, excellent communication and management skills are required for these positions.

Here's how major account representatives use c-level:

Advised C-level executives on key decisions related to effective document management as a strategy to increase revenue and minimize cost.
Established contact with C-level management at all major banks prior to corporate decision to reallocate its resources to other projects.

12. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how major account representatives use business development:

Leveraged partner relationships to reduce business development costs, including supporting partner efforts at trade shows.
Pursued strategic new business development in the arena of hardware and software, global document management, and facilities outsourcing solutions.

13. Customer Satisfaction

Here's how major account representatives use customer satisfaction:

Maintained customer relationships to ensure Total Customer Satisfaction for the Xerox supply products.
Partnered with engineers, manufacturing, and project managers to improve customer satisfaction.

14. Healthcare

Healthcare is the maintenance or improvement of a person's health by the diagnosis and treatment of a person's injury, illness, or any other disease. Healthcare is a basic necessity of human life and is the responsibility of the country's government to ensure that each person gets healthcare. Providing healthcare is the job of certified health professionals that includes doctors, surgeons, nurses, and other physicians. Pharmaceutical companies, hospitals, dentistry, therapy, and health training all come under healthcare. Healthcare plays a vital role in the country's economy and its development.

Here's how major account representatives use healthcare:

Developed and enhanced business partnerships with major healthcare organizations by deploying executive level selling strategies and contacts.
Position had a direct reporting responsibility to the Regional Healthcare Manager.

15. Business Relationships

Here's how major account representatives use business relationships:

Establish business relationships, cultivated business opportunities and successfully converted Siemens, Harley Davidson and Miller Brewing into major accounts.
Develop business relationships with medical oncologists, office administrators and staff.

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What skills help Major Account Representatives find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What skills stand out on major account representative resumes?

Jonathan Byers

Assistant Director, Virginia Polytechnic Institute and State University

- Professional skills related to career development competencies such as strong oral & written communication, teamwork & collaboration, leadership, problem-solving ability & creativity, and professional integrity, but we recommend that applicants do not just list these skills. They should provide evidence of how they have used them in their work experience, volunteer experience, academic experience, etc.
-The ability to use technology effectively to solve problems or improve collaboration; this could relate to social media management, computer hardware or software skills, proficiency with general programs like Microsoft Office Suite (also being able to demonstrate the use of these skills in various experiences).
-With diversity, equity, and inclusion becoming more important in 2020, the ability to appreciate different points of view, accept and appreciate different cultural backgrounds & types of identities, and increased awareness of one's own cultural biases and assumptions can also be important to market on a resume.

What major account representative skills would you recommend for someone trying to advance their career?

Kaustav Misra Ph.D.

Associate Dean, Central Connecticut State University

This pandemic taught us many things and one important thing that we have an efficiency gap.

The way of doing business will be much more technology orientated. Hence graduates should be ready to unskill and upskill their credentials. This time it is necessary to forget the old way of doing business and learn new skills to get a job or stay in a current job. Soft skills have become much more important than before, but a different soft skill set would be essential to interact with future market participants. Thus, a gap year should be utilized to unskill-upskill and enhance relevant credentials by getting into short-long term programs, training, and workshops would be highly recommended.

What type of skills will young major account representatives need?

Dr. Vallari Chandna

Chair and Associate Professor, University of Wisconsin - Green Bay

Critically, for all graduates, expertise or interests, in sustainability will be important. The reason behind this is the shift in looking at sustainability holistically and not just as something one-person does. This would also give an edge to those with degrees, specifically in sustainability. Graduates with degrees related to sustainability will often be asked to oversee or manage these across-the-board sustainability endeavors. Also, soft skills are highly desired. The ability to be better at time management, work in teams, and have a strong work ethic, will be more desirable. These are all interconnected with remote work as well. Employees who "thrived" in the pandemic were those able to manage their work-life balance, work remotely in teams, all the while performing well. The skills are thus "transferable" to both modalities of work in this way.

What technical skills for a major account representative stand out to employers?

Todd Lee Goen

Instructor & Internship Director, Christopher Newport University

Technical skills are often industry and/or position specific. Applicants should highlight any technical skills related to the position advertisement and those that add value to the position/organization. Most importantly, requirements for technical skills change with time and technological advances. This means employers value workers capable of adapting to change and continually improving and acquiring new technical skills. Thus, it's usually more important to demonstrate you are capable of learning and developing technical skills than it is to have a specific skill set upon hire (although this is not true for some positions/industries).
That said, technical skills related to online presentations, virtual meetings, virtual networking, remote working and the like are hot commodities right now. While most organizations were in the process of adopting many of these technologies and ways of doing business pre-pandemic, the pandemic accelerated the process. Organizations are making it work, but they often don't know best practices or the most efficient means of working in the largely virtual, pandemic environment. Post-pandemic, many of the remote/virtual changes the pandemic brought will stay in some form. Technical skills that support this type of workplace will make applicants stand out to many employers because they need/want to do virtual/remote business better.

Do you want to know more?

List of major account representative skills to add to your resume

The most important skills for a major account representative resume and required skills for a major account representative to have include:

Business Sales
HR
Geographic Territory
CRM
ADP
Salesforce
Product Knowledge
Sales Training
Account Management
Sales Process
C-Level
Business Development
Customer Satisfaction
Healthcare
Business Relationships
Sales Quota

Trade Shows
Payroll
Revenue Growth
Xerox
Gross Profit
Media Sales
Sales Cycle
Develop Client Relationships
Service Agreements
Sales Strategies
Sales Presentations
Customer Complaints
Cold Calls
Contract Negotiations
Corporate Accounts
Billing Issues

Inbound Calls
Sales Revenue
Sales Volume
ROI
Client Relationships
Customer Inquiries
Sprint
Product Demonstrations
Frame Relay
Government Accounts
Saas
C-Suite
Software Solutions
ATM
Web Hosting

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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Major Account Representative Skills

Updated January 8, 2025

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