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Membership advisor skills for your resume and career

Updated January 8, 2025
4 min read
Below we've compiled a list of the most critical membership advisor skills. We ranked the top skills for membership advisors based on the percentage of resumes they appeared on. For example, 19.0% of membership advisor resumes contained telephone inquiries as a skill. Continue reading to find out what skills a membership advisor needs to be successful in the workplace.

15 membership advisor skills for your resume and career

1. Telephone Inquiries

Here's how membership advisors use telephone inquiries:
  • Self-generated business via member referrals, cold calls, corporate lead generation, territory outreach, telephone inquiries.
  • Assist operations staff with telephone inquiries, member check-ins and general member account processing - i.e.

2. Sales System

Here's how membership advisors use sales system:
  • Maintain accurate records using personal established sales systems and establish a referral program with members and extend throughout the community.
  • Utilize the In-Shape sales system (Sales Force) to prospect and enroll new members.

3. Referral Program

Here's how membership advisors use referral program:
  • Inventoried promotional items for members and referral programs.
  • Established and maintained referral program.

4. Lead Generation

Here's how membership advisors use lead generation:
  • Recruit new members through outbound calling and lead generation; develop relationships with new and current members to increase personal referrals.
  • Assist the membership sales director with prospecting and lead generation for new members, including outbound calling and follow-up on referrals.

5. Phone Calls

Phone calls are a wireless or wired connection made over a telephone or a mobile phone between two people. Two parties are involved in a phone call, the caller and the receiver. A caller dials the number of the one he wants to call, and the recipient hears a bell or a tune to which he picks up the call. The call establishes a connection between them through which they can communicate. The voice is converted into signals and is transmitted through wired or wireless technology.

Here's how membership advisors use phone calls:
  • Work and multitask in a fast-pace environment responding immediately to member requests, inquiries, concerns, and phone calls.
  • Set up appointments, answer phone calls/make phone calls, answer questions member have, and sell memberships

6. Member Referrals

Member referral can be defined as an internal method of attracting potential members to an organization or a club through a technique called "word of mouth". It is a way of gaining audience and attention by using the existing members of the organization to spread the word about it so that more people can become members.

Here's how membership advisors use member referrals:
  • Cultivated and leveraged relationships with members to maximize new member referrals.
  • Generated new prospects using methods of member referrals, outreach, community events, cold calling, networking, etc.

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7. CRM

CRM stands for Customer relationship management and it is a complete process through which a business or organization monitors and administers its interactions with the customers. A process in which large amounts of data are collected through marketing via a company's website, polls, surveys, and other social media applications. The basic goal of CRM is to target the right audience for their product, and then fulfill their needs, to increase the sales and revenue of the company.

Here's how membership advisors use crm:
  • Managed a large CRM (Customer Relations Management) database based on self-generated and marketing leads.
  • Created and managed Microsoft Dynamics CRM of over 5,000 leads.

8. Sales Process

Here's how membership advisors use sales process:
  • Handle all aspects of the sales process and scheduled clients for surgeries.
  • Perform administrative duties through sales process including gathering signatures, copying, scanning, filing, etc.

9. Data Entry

Data entry means entering data into a company's system with the help of a keyboard. A person responsible for entering data may also be asked to verify the authenticity of the data being entered. A person doing data entry must pay great attention to tiny details.

Here's how membership advisors use data entry:
  • Fulfilled office functions: answers phones, responds to emails, distribute mail, data entry, copy and filing.
  • Signed customers up for new memberships, data entry, sales regarding upgrading to premium memberships.

10. Community Outreach

Here's how membership advisors use community outreach:
  • Implemented community outreach programs with trainers to local schools to create larger brand awareness from an already well established facility.
  • Lead community outreach to build relationships with businesses in the area to support health initiatives for their employees.

11. Customer Satisfaction

Here's how membership advisors use customer satisfaction:
  • Maintain relationship with members to cultivate referrals and customer satisfaction.

12. Customer Issues

Here's how membership advisors use customer issues:
  • Resolved customer issues with accuracy and courtesy.
  • Answered all customer questions regarding select merchandise, specials and discounts using the utmost courteousness and professionalism to resolve customer issues.

13. Front Desk

Here's how membership advisors use front desk:
  • Supervised eight front desk associates while facilitating communication with DavidBarton's corporate office.
  • Worked with the front desk, spa, and personal training departments, to develop plans to drive new business.

14. Booking

Here's how membership advisors use booking:
  • inventory, daily reports and emails, booking, cleaning, opening and closing duties, solo responsibility, salon environment.
  • Job responsibilities included direct marketing, telephone inquiries, appointment booking and membership sales.

15. Equinox

Here's how membership advisors use equinox:
  • Networked with local business owners to develop cross-promotional opportunities while engaging in regional market opportunities to promote the Equinox brand.
  • Committed to offering a full service wellness experience to maximize life, Equinox offers a totally integrated approach to fitness.
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List of membership advisor skills to add to your resume

Membership advisor skills

The most important skills for a membership advisor resume and required skills for a membership advisor to have include:

  • Telephone Inquiries
  • Sales System
  • Referral Program
  • Lead Generation
  • Phone Calls
  • Member Referrals
  • CRM
  • Sales Process
  • Data Entry
  • Community Outreach
  • Customer Satisfaction
  • Customer Issues
  • Front Desk
  • Booking
  • Equinox
  • Health Club
  • Cold Calls
  • Outbound Calls
  • Membership Sales
  • Member Retention
  • Healthy Lifestyle
  • Fitness Club
  • Corporate Accounts
  • Facility Tours
  • Health Fairs
  • Local Businesses
  • Client Relationships
  • Member Issues
  • Fitness Programs
  • Promotional Events
  • Community Events
  • Facebook
  • Member Relations
  • Customer Inquiries
  • Membership Options

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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