Post job

What does a north american sales manager do?

Updated January 8, 2025
7 min read
Quoted expert
Bill Thorne
On this page

North american sales manager responsibilities

Here are examples of responsibilities from real north american sales manager resumes:

  • Lead cross functional team dedicate to managing all CRM initiatives and system updates.
  • Fulfill conversion of manage telephony services to new providers through a nationwide RFP.
  • Introduce a foreign manufacture into a dominant domestic automotive and aerospace markets while achieving business goals and domestic tool production plans.
  • Maintain existing distributor and OEM relationships.
  • Champion effective integration of CRM processes and accountability for data integrity
  • Coordinate manufacturing and shipping logistics between overseas factories and stateside OEM customers.
  • Coordinate and maintain pricing integrality to increase channel sales productivity with ROI capture on program initiatives.
  • Key contributor to company's growth and expansion, which solidify position within electronic health records and subsequent healthcare information solutions.
  • Lead all business development initiatives for package and digital sales opportunities within the Americas.

North american sales manager skills and personality traits

We calculated that 14% of North American Sales Managers are proficient in Product Development, Revenue Growth, and Sales Strategy. They’re also known for soft skills such as Analytical skills, Communication skills, and Customer-service skills.

We break down the percentage of North American Sales Managers that have these skills listed on their resume here:

  • Product Development, 14%

    Participated and contributed internationally with the parent company on new product development, strategic planning, sales and marketing initiatives.

  • Revenue Growth, 8%

    Advanced rapidly based upon the consistently successful revenue growth, profit improvements and market positioning.

  • Sales Strategy, 8%

    Developed channel sales strategy and expanded into new verticals and technology offerings for leading $4M virtual continuing education provider.

  • OEM, 6%

    Coordinated manufacturing and shipping logistics between overseas factories and stateside OEM customers.

  • R, 5%

    Utilized CRM tracking system for customer base tracking and process of sale tracking.1 Hamm R sum

  • Trade Shows, 5%

    Orchestrated marketing efforts through trade shows, literature development and international representative network, increasing brand name recognition throughout industry.

Most north american sales managers use their skills in "product development," "revenue growth," and "sales strategy" to do their jobs. You can find more detail on essential north american sales manager responsibilities here:

Analytical skills. The most essential soft skill for a north american sales manager to carry out their responsibilities is analytical skills. This skill is important for the role because "sales managers must collect and interpret complex data to target the most promising geographic areas and demographic groups, and determine the most effective sales strategies." Additionally, a north american sales manager resume shows how their duties depend on analytical skills: "work with ibm watson research and product development teams to design and execute customer big data solutions and resolve technical issues. "

Communication skills. Many north american sales manager duties rely on communication skills. "sales managers need to work with colleagues and customers, so they must be able to communicate clearly.," so a north american sales manager will need this skill often in their role. This resume example is just one of many ways north american sales manager responsibilities rely on communication skills: "managed telecommunications systems and services for 75 regional and sales offices throughout north america. "

Customer-service skills. Another skill that relates to the job responsibilities of north american sales managers is customer-service skills. This skill is critical to many everyday north american sales manager duties, as "when helping to make a sale, sales managers must listen and respond to the customer’s needs." This example from a resume shows how this skill is used: "key retail customers, lowes, home depot, target and wal mart. "

Leadership skills. A big part of what north american sales managers do relies on "leadership skills." You can see how essential it is to north american sales manager responsibilities because "sales managers must be able to evaluate how their sales staff performs and must develop strategies for meeting sales goals." Here's an example of how this skill is used from a resume that represents typical north american sales manager tasks: "provided leadership for a department of 51 associates (15 direct reports) responsible for all staples deliveries nationwide"

All north american sales manager skills

Choose from 10+ customizable north american sales manager resume templates

Build a professional north american sales manager resume in minutes. Our AI resume writing assistant will guide you through every step of the process, and you can choose from 10+ resume templates to create your north american sales manager resume.
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume
North American Sales Manager Resume

Compare different north american sales managers

North american sales manager vs. Product manager/sales

A sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience. They also conduct data and statistical analysis to identify business opportunities that would generate more revenue resources and increase the company's profitability.

The annual salary of product managers/sales is $21,199 lower than the average salary of north american sales managers.While their salaries may differ, the common ground between north american sales managers and product managers/sales are a few of the skills required in each roleacirc;euro;trade;s responsibilities. In both careers, employee duties involve skills like product development, revenue growth, and oem.

While similarities exist, there are also some differences between north american sales managers and product manager/sales. For instance, north american sales manager responsibilities require skills such as "sales strategy," "sales targets," "distribution network," and "sales organization." Whereas a product manager/sales is skilled in "customer service," "product sales," "pos," and "product management." This is part of what separates the two careers.

Product managers/sales really shine in the education industry with an average salary of $108,541. Comparatively, north american sales managers tend to make the most money in the manufacturing industry with an average salary of $125,943.On average, product managers/sales reach lower levels of education than north american sales managers. Product managers/sales are 7.5% less likely to earn a Master's Degree and 0.5% more likely to graduate with a Doctoral Degree.

North american sales manager vs. Sales manager/sales trainer

A sales trainer or manager provides training for the sales staff. The target of the training is to improve the sales figures and meet target sales. Sales trainers collect data that allows them to understand the effectiveness of the existing sales strategies. They also set clear goals and priorities, get rid of demands that do not drive revenue, and allow their teams to focus on activities aligned with the significant goals. It is also their responsibility to research and develop marketing opportunities.

Sales manager/sales trainer positions earn lower pay than north american sales manager roles. They earn a $38,981 lower salary than north american sales managers per year.A few skills overlap for north american sales managers and sales managers/sales trainer. Resumes from both professions show that the duties of each career rely on skills like "trade shows," "sales process," and "sales organization. "

Each career also uses different skills, according to real north american sales manager resumes. While north american sales manager responsibilities can utilize skills like "product development," "revenue growth," "sales strategy," and "oem," sales managers/sales trainer use skills like "product knowledge," "powerpoint," "project management," and "training materials."

On average, sales managers/sales trainer earn a lower salary than north american sales managers. Some industries support higher salaries in each profession. Interestingly enough, sales managers/sales trainer earn the most pay in the pharmaceutical industry with an average salary of $116,149. Whereas north american sales managers have higher pay in the manufacturing industry, with an average salary of $125,943.sales managers/sales trainer earn lower levels of education than north american sales managers in general. They're 7.8% less likely to graduate with a Master's Degree and 0.5% more likely to earn a Doctoral Degree.

What technology do you think will become more important and prevalent for north american sales managers in the next 3-5 years?

Bill ThorneBill Thorne LinkedIn profile

Executive Director of the NRF Foundation and Senior Vice President of Communication and Public Affairs of NRF, National Retail Federation

COVID-19 has accelerated the trends we've seen over the past few years as retailers reimagine the customer experience, blending online and offline channels. Mobile apps provide in-store wayfinding and augmented reality to allow customers to quickly search products and identify their exact locations in the store. Additionally, many retailers offer Buy Online, Pick-up In-Store (BOPIS), or curbside pickup options so that customers can pay and checkout with minimal or no contact. We expect retailers will continue to use a variety of tools to help shoppers find the items they need and want.

North american sales manager vs. Sales account manager

The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities. Account sales managers act as liaisons between the company and customer as well as build strong, long-lasting relationships by providing an improved customer experience. It is their responsibility to negotiate contracts and close deals to maximize sales profits. Also, they forecast track sales results and prepare reports on account status.

An average sales account manager eans a lower salary compared to the average salary of north american sales managers. The difference in salaries amounts to sales account managers earning a $71,061 lower average salary than north american sales managers.By looking over several north american sales managers and sales account managers resumes, we found that both roles require similar skills in their day-to-day duties, such as "product development," "revenue growth," and "oem." But beyond that, the careers look very different.

There are many key differences between these two careers, including some of the skills required to perform responsibilities within each role. For example, a north american sales manager is likely to be skilled in "sales strategy," "r," "distribution network," and "sales organization," while a typical sales account manager is skilled in "customer service," "crm," "customer satisfaction," and "product knowledge."

Sales account managers earn the best pay in the technology industry, where they command an average salary of $68,777. North american sales managers earn the highest pay from the manufacturing industry, with an average salary of $125,943.When it comes to education, sales account managers tend to earn lower degree levels compared to north american sales managers. In fact, they're 10.0% less likely to earn a Master's Degree, and 0.1% less likely to graduate with a Doctoral Degree.

North american sales manager vs. Sales team manager

A sales team manager is responsible for monitoring the sales performance and goals of an organization by strategizing on efficient techniques to sell goods and services to customers. Sales team managers identify business opportunities by analyzing the current market trends that would increase the company's revenues and profitability. They also provide training for the sales team members to maximize their efficiency and increase productivity. A sales team manager must have excellent communication and leadership skills, especially in developing sales plans to achieve sales targets.

Sales team managers typically earn lower pay than north american sales managers. On average, sales team managers earn a $63,835 lower salary per year.While their salaries may vary, north american sales managers and sales team managers both use similar skills to perform their duties. Resumes from both professions include skills like "account management," "sales process," and "business development. "Each job also requires different skills to carry out their responsibilities. A north american sales manager uses "product development," "revenue growth," "sales strategy," and "oem." Sales team managers are more likely to have duties that require skills in "grass," "sales associates," "sales floor," and "customer care. "In general, sales team managers hold lower degree levels compared to north american sales managers. Sales team managers are 10.8% less likely to earn their Master's Degree and 0.0% more likely to graduate with a Doctoral Degree.

Types of north american sales manager

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Browse executive management jobs