Promotional marketing specialist demographics and statistics in the US
Promotional marketing specialist demographics research summary. Zippia estimates promotional marketing specialist demographics and statistics in the United States by using a database of 30 million profiles. Our promotional marketing specialist estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about promotional marketing specialists after extensive research and analysis:
- There are over 26,058 promotional marketing specialists currently employed in the United States.
- 69.3% of all promotional marketing specialists are women, while 30.7% are men.
- The average promotional marketing specialist age is 36 years old.
- The most common ethnicity of promotional marketing specialists is White (67.5%), followed by Hispanic or Latino (12.6%), Asian (9.6%) and Black or African American (5.3%).
- Promotional marketing specialists are most in-demand in Eden Prairie, MN.
- New York, NY pays an annual average wage of $68,226, the highest in the US.
- In 2022, women promotional marketing specialists earned 96% of what men earned.
- Washington is the best state for promotional marketing specialists to live.
- Promotional marketing specialists are 72% more likely to work at private companies in comparison to public companies.
On this page
Promotional marketing specialist demographics by:
Promotional marketing specialist gender statistics
69.3% of promotional marketing specialists are women and 30.7% of promotional marketing specialists are men.
- Female, 69.3%
- Male, 30.7%
Promotional marketing specialist gender ratio
| Gender | Percentages |
|---|---|
| Female | 69.3% |
| Male | 30.7% |
Promotional marketing specialist gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$49,056
Female income
$46,860
Promotional marketing specialist gender ratio over time
This data breaks down the percentage of men and women in promotional marketing specialist positions over time. Currently, 69.3% of promotional marketing specialists are female.
Promotional marketing specialist gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 38.26% | 61.74% |
| 2011 | 35.94% | 64.06% |
| 2012 | 36.17% | 63.83% |
| 2013 | 33.01% | 66.99% |
| 2014 | 33.05% | 66.95% |
| 2015 | 35.01% | 64.99% |
| 2016 | 34.31% | 65.69% |
| 2017 | 34.28% | 65.72% |
| 2018 | 33.41% | 66.59% |
| 2019 | 32.20% | 67.80% |
| 2020 | 30.04% | 69.96% |
| 2021 | 30.66% | 69.34% |
Promotional marketing specialist related jobs gender ratio
We compared promotional marketing specialists with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Promotional Marketing Specialist | 31% | 69% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Promotional marketing specialist demographics by race
The most common ethnicity among promotional marketing specialists is White, which makes up 67.5% of all promotional marketing specialists. Comparatively, 12.6% of promotional marketing specialists are Hispanic or Latino and 9.6% of promotional marketing specialists are Asian.
- White, 67.5%
- Hispanic or Latino, 12.6%
- Asian, 9.6%
- Black or African American, 5.3%
- Unknown, 5.0%
- American Indian and Alaska Native, 0.0%
Promotional marketing specialist race
| Promotional marketing specialist race | Percentages |
|---|---|
| White | 67.5% |
| Hispanic or Latino | 12.6% |
| Asian | 9.6% |
| Black or African American | 5.3% |
| Unknown | 5.0% |
| American Indian and Alaska Native | 0.0% |
Promotional marketing specialist race and ethnicity over time
See how promotional marketing specialist racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Promotional marketing specialist race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 76.39% | 5.44% | 7.34% | 8.99% |
| 2011 | 74.69% | 5.44% | 7.77% | 9.95% |
| 2012 | 74.75% | 5.64% | 7.06% | 10.18% |
| 2013 | 74.51% | 5.86% | 6.51% | 10.20% |
| 2014 | 74.83% | 5.29% | 7.68% | 9.64% |
| 2015 | 73.79% | 4.87% | 7.98% | 10.34% |
| 2016 | 72.02% | 6.04% | 8.20% | 11.25% |
| 2017 | 71.99% | 5.89% | 8.27% | 10.86% |
| 2018 | 71.30% | 5.55% | 8.28% | 11.45% |
| 2019 | 71.63% | 5.45% | 8.49% | 11.50% |
| 2020 | 69.73% | 4.90% | 8.57% | 12.37% |
| 2021 | 67.45% | 5.25% | 9.59% | 12.55% |
Promotional marketing specialist wage gap by race
According to our data, asian promotional marketing specialists have the highest average salary compared to other ethnicities. Black or african american promotional marketing specialists have the lowest average salary at $45,475.
| Ethnicity | Salary |
|---|---|
| Unknown | $47,890 |
| White | $49,701 |
| Black or African American | $45,475 |
| Asian | $54,073 |
| Hispanic or Latino | $48,541 |
Average promotional marketing specialist age
See how the average age of promotional marketing specialists varies based on ethnicity and gender.
Male
Female
Promotional marketing specialist age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | 29.5 |
| White | 37 | 34 |
| Black or African American | 33.5 | 31 |
| Asian | 35 | 35 |
| Hispanic or Latino | 31 | 33 |
Promotional marketing specialist age breakdown
The average age of promotional marketing specialists is 30-40 years years old, representing 35% of the promotional marketing specialist population.
Promotional marketing specialist age breakdown
| Promotional Marketing Specialist Years | Percentages |
|---|---|
| 40+ years | 35% |
| 30-40 years | 35% |
| 20-30 years | 30% |
Promotional marketing specialist educational attainment
The most common degree for promotional marketing specialists is bachelor's degree, with 74% of promotional marketing specialists earning that degree. The second and third most common degree levels are associate degree degree at 13% and associate degree degree at 8%.
- Bachelor's, 74%
- Associate, 13%
- Master's, 8%
- High School Diploma, 3%
- Other Degrees, 2%
Promotional marketing specialists by degree level
| Promotional marketing specialist degree | Percentages |
|---|---|
| Bachelor's | 74% |
| Associate | 13% |
| Master's | 8% |
| High School Diploma | 3% |
| Other Degrees | 2% |
Promotional marketing specialist jobs you might like
Promotional marketing specialist wage gap by degree level
According to the data, promotional marketing specialists with a Doctorate degree earn more than those without, at $60,030 annually. With a Master's degree, promotional marketing specialists earn a median annual income of $59,411 compared to $51,335 for promotional marketing specialists with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $59,411 |
| Bachelor's Degree | $51,335 |
| Doctorate Degree | $60,030 |
Promotional marketing specialist employment statistics
Most promotional marketing specialists work for a private in the media industry.
Company size where promotional marketing specialists work
Below, you can see the size of companies where promotional marketing specialists work.
Promotional marketing specialist jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 3% |
| 50 - 100 employees | 17% |
| 100 - 500 employees | 27% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 25% |
| > 10,000 employees | 21% |
Promotional marketing specialist jobs by company type
Employees with the promotional marketing specialist job title have their preferences when it comes to working for a company. For instance, most promotional marketing specialists prefer to work at private companies over public companies.
Promotional marketing specialist jobs by sector
| Company type | Percentages |
|---|---|
| Education | 5% |
| Public | 19% |
| Private | 72% |
| Government | 4% |
Promotional marketing specialist jobs by industry
The most common industries for promotional marketing specialists are media, hospitality and retail.
Promotional marketing specialist industry statistics
| Industry | Percentages |
|---|---|
| Media | 16% |
| Hospitality | 9% |
| Retail | 9% |
| Manufacturing | 8% |
| Professional | 8% |
| Fortune 500 | 8% |
| Health Care | 6% |
| Finance | 5% |
| Telecommunication | 4% |
| Education | 4% |
| Technology | 4% |
| Transportation | 3% |
| Government | 3% |
| Construction | 3% |
| Internet | 2% |
| Start-up | 2% |
| Insurance | 2% |
| Real Estate | 2% |
| Pharmaceutical | 1% |
| Automotive | 1% |
| Non Profits | 1% |
| Energy | 1% |
Promotional marketing specialist turnover and employment statistics
Promotional marketing specialist unemployment rate over time
The unemployment rate for promotional marketing specialists between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Promotional marketing specialist unemployment rate by year
| Year | Promotional marketing specialist unemployment rate |
|---|---|
| 2010 | 7.74% |
| 2011 | 5.95% |
| 2012 | 6.43% |
| 2013 | 4.82% |
| 2014 | 4.69% |
| 2015 | 3.53% |
| 2016 | 4.06% |
| 2017 | 3.47% |
| 2018 | 3.02% |
| 2019 | 3.21% |
| 2020 | 5.42% |
| 2021 | 5.17% |
Average promotional marketing specialist tenure
The average promotional marketing specialist stays at their job for 1-2 years, based on the 399 promotional marketing specialists resumes in Zippia's database.
Promotional marketing specialist tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 19% |
| 1-2 years | 30% |
| 3-4 years | 15% |
| 5-7 years | 18% |
| 8-10 years | 8% |
| 11+ years | 10% |
Promotional marketing specialist LGBT ratio compared to similar jobs
Review the percent of promotional marketing specialists that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Senior Estimator | 4.41% | 11,627 |
| Logistics Internship | 8.65% | 61,001 |
| Human Resources Coordinator | 8.93% | 53,322 |
| Promotional Marketing Specialist | 10.00% | - |
| Master Hearth Technician | 11.05% | 22,603 |
| Design Project Inspector | 11.64% | 66,060 |
| Student Caller | 19.25% | 10,143 |
Similar promotional marketing specialist jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Senior Estimator | 4.41% | 11,627 |
| Logistics Internship | 8.65% | 61,001 |
| Human Resources Coordinator | 8.93% | 53,322 |
| Master Hearth Technician | 11.05% | 22,603 |
| Design Project Inspector | 11.64% | 66,060 |
| Student Caller | 19.25% | 10,143 |
Foreign languages spoken by promotional marketing specialists
The most common foreign language among promotional marketing specialists is Spanish at 54.1%. The second-most popular foreign language spoken is Chinese at 8.1% and Urdu is the third-most popular at 8.1%.
- Spanish, 54.1%
- Chinese, 8.1%
- Urdu, 8.1%
- French, 5.4%
- Hindi, 5.4%
- Other, 18.9%
Promotional marketing specialist languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 54.1% |
| Chinese | 8.1% |
| Urdu | 8.1% |
| French | 5.4% |
| Hindi | 5.4% |
| Other | 18.9% |
