Senior marketing research analyst demographics and statistics in the US
On this page
Senior marketing research analyst demographics by:
Senior marketing research analyst gender statistics
50.6% of senior marketing research analysts are women and 49.4% of senior marketing research analysts are men.
- Female, 50.6%
- Male, 49.4%
Senior marketing research analyst gender ratio
| Gender | Percentages |
|---|---|
| Female | 50.6% |
| Male | 49.4% |
Senior marketing research analyst gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$59,196
Female income
$56,930
Senior marketing research analyst gender ratio over time
This data breaks down the percentage of men and women in senior marketing research analyst positions over time. Currently, 50.6% of senior marketing research analysts are female.
Senior marketing research analyst gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 57.77% | 42.23% |
| 2011 | 55.34% | 44.66% |
| 2012 | 55.58% | 44.42% |
| 2013 | 52.11% | 47.89% |
| 2014 | 52.15% | 47.85% |
| 2015 | 54.32% | 45.68% |
| 2016 | 53.56% | 46.44% |
| 2017 | 53.53% | 46.47% |
| 2018 | 52.56% | 47.44% |
| 2019 | 51.19% | 48.81% |
| 2020 | 48.67% | 51.33% |
| 2021 | 49.40% | 50.60% |
Senior marketing research analyst related jobs gender ratio
We compared senior marketing research analysts with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Senior Marketing Research Analyst | 49% | 51% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Senior marketing research analyst demographics by race
The most common ethnicity among senior marketing research analysts is White, which makes up 65.4% of all senior marketing research analysts. Comparatively, 12.3% of senior marketing research analysts are Hispanic or Latino and 12.0% of senior marketing research analysts are Asian.
- White, 65.4%
- Hispanic or Latino, 12.3%
- Asian, 12.0%
- Black or African American, 5.1%
- Unknown, 5.0%
- American Indian and Alaska Native, 0.2%
Senior marketing research analyst race
| Senior marketing research analyst race | Percentages |
|---|---|
| White | 65.4% |
| Hispanic or Latino | 12.3% |
| Asian | 12.0% |
| Black or African American | 5.1% |
| Unknown | 5.0% |
| American Indian and Alaska Native | 0.2% |
Senior marketing research analyst race and ethnicity over time
See how senior marketing research analyst racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Senior marketing research analyst race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 74.34% | 5.34% | 9.79% | 8.73% |
| 2011 | 72.64% | 5.34% | 10.22% | 9.69% |
| 2012 | 72.69% | 5.54% | 9.50% | 9.92% |
| 2013 | 72.45% | 5.75% | 8.96% | 9.94% |
| 2014 | 72.78% | 5.18% | 10.13% | 9.38% |
| 2015 | 71.74% | 4.76% | 10.42% | 10.08% |
| 2016 | 69.96% | 5.93% | 10.65% | 10.99% |
| 2017 | 69.94% | 5.79% | 10.71% | 10.60% |
| 2018 | 69.24% | 5.45% | 10.73% | 11.19% |
| 2019 | 69.58% | 5.35% | 10.94% | 11.24% |
| 2020 | 67.67% | 4.80% | 11.02% | 12.11% |
| 2021 | 65.40% | 5.15% | 12.04% | 12.29% |
Senior marketing research analyst wage gap by race
According to our data, asian senior marketing research analysts have the highest average salary compared to other ethnicities. Black or african american senior marketing research analysts have the lowest average salary at $55,493.
| Ethnicity | Salary |
|---|---|
| Unknown | $57,995 |
| White | $59,859 |
| Black or African American | $55,493 |
| Asian | $64,317 |
| Hispanic or Latino | $58,666 |
Average senior marketing research analyst age
See how the average age of senior marketing research analysts varies based on ethnicity and gender.
Male
Female
Senior marketing research analyst age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | 29.5 |
| White | 37 | 34 |
| Black or African American | 33.5 | 31 |
| Asian | 35 | 35 |
| Hispanic or Latino | 31 | 33 |
Senior marketing research analyst age breakdown
The average age of senior marketing research analysts is 30-40 years years old, representing 35% of the senior marketing research analyst population.
Senior marketing research analyst age breakdown
| Senior Marketing Research Analyst Years | Percentages |
|---|---|
| 40+ years | 35% |
| 30-40 years | 35% |
| 20-30 years | 30% |
Senior marketing research analyst educational attainment
The most common degree for senior marketing research analysts is bachelor's degree, with 70% of senior marketing research analysts earning that degree. The second and third most common degree levels are master's degree degree at 26% and master's degree degree at 3%.
- Bachelor's, 70%
- Master's, 26%
- Associate, 3%
- Doctorate, 1%
- Other Degrees, 0%
Senior marketing research analysts by degree level
| Senior marketing research analyst degree | Percentages |
|---|---|
| Bachelor's | 70% |
| Master's | 26% |
| Associate | 3% |
| Doctorate | 1% |
| Other Degrees | 0% |
Senior marketing research analyst jobs you might like
Senior marketing research analyst wage gap by degree level
According to the data, senior marketing research analysts with a Doctorate degree earn more than those without, at $70,307 annually. With a Master's degree, senior marketing research analysts earn a median annual income of $69,689 compared to $61,531 for senior marketing research analysts with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $69,689 |
| Bachelor's Degree | $61,531 |
| Doctorate Degree | $70,307 |
Senior marketing research analyst employment statistics
Company size where senior marketing research analysts work
Below, you can see the size of companies where senior marketing research analysts work.
Senior marketing research analyst jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 3% |
| 50 - 100 employees | 9% |
| 100 - 500 employees | 13% |
| 500 - 1,000 employees | 3% |
| 1,000 - 10,000 employees | 28% |
| > 10,000 employees | 43% |
Senior marketing research analyst jobs by industry
The most common industries for senior marketing research analysts are retail, technology and media.
Senior marketing research analyst industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 20% |
| Retail | 8% |
| Technology | 8% |
| Media | 7% |
| Professional | 7% |
| Finance | 7% |
| Insurance | 7% |
| Manufacturing | 6% |
| Telecommunication | 5% |
| Health Care | 5% |
| Pharmaceutical | 4% |
| Transportation | 4% |
| Internet | 2% |
| Hospitality | 2% |
| Start-up | 2% |
| Energy | 2% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Non Profits | 1% |
| Real Estate | 1% |
| Education | 1% |
| Agriculture | 1% |
Senior marketing research analyst turnover and employment statistics
Senior marketing research analyst unemployment rate over time
The unemployment rate for senior marketing research analysts between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Senior marketing research analyst unemployment rate by year
| Year | Senior marketing research analyst unemployment rate |
|---|---|
| 2010 | 7.74% |
| 2011 | 5.95% |
| 2012 | 6.43% |
| 2013 | 4.82% |
| 2014 | 4.69% |
| 2015 | 3.53% |
| 2016 | 4.06% |
| 2017 | 3.47% |
| 2018 | 3.02% |
| 2019 | 3.21% |
| 2020 | 5.42% |
| 2021 | 5.17% |
Average senior marketing research analyst tenure
The average senior marketing research analyst stays at their job for 1-2 years, based on the 184 senior marketing research analysts resumes in Zippia's database.
Senior marketing research analyst tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 7% |
| 1-2 years | 40% |
| 3-4 years | 19% |
| 5-7 years | 18% |
| 8-10 years | 8% |
| 11+ years | 8% |
Senior marketing research analyst LGBT ratio compared to similar jobs
Review the percent of senior marketing research analysts that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Estimator/Project Coordinator | 4.41% | 31,971 |
| Material Logistics Specialist | 8.65% | 37,537 |
| Human Resources Recruiter | 8.93% | 73,383 |
| Senior Marketing Research Analyst | 10.00% | - |
| Energy Consultant | 11.05% | 17,538 |
| Compliance Investigator | 11.64% | 19,977 |
| Fundraising Internship | 19.25% | 47,147 |
Similar senior marketing research analyst jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Estimator/Project Coordinator | 4.41% | 31,971 |
| Material Logistics Specialist | 8.65% | 37,537 |
| Human Resources Recruiter | 8.93% | 73,383 |
| Energy Consultant | 11.05% | 17,538 |
| Compliance Investigator | 11.64% | 19,977 |
| Fundraising Internship | 19.25% | 47,147 |
Foreign languages spoken by senior marketing research analysts
The most common foreign language among senior marketing research analysts is Spanish at 25.0%. The second-most popular foreign language spoken is German at 16.7% and French is the third-most popular at 16.7%.
- Spanish, 25.0%
- German, 16.7%
- French, 16.7%
- Russian, 16.7%
- Japanese, 8.3%
- Other, 16.6%
Senior marketing research analyst languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 25.0% |
| German | 16.7% |
| French | 16.7% |
| Russian | 16.7% |
| Japanese | 8.3% |
| Other | 16.6% |
