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The average salary for a Director of Sales Engineering is approximately $145,655 annually, translating to about $70 per hour. Factors such as location, years of experience, and specific industry play significant roles in determining salary levels. For instance, states like California and New York often offer higher compensation due to the cost of living and demand for skilled professionals.
In states with a strong tech presence, the earning potential can be significantly higher. For example, directors in Silicon Valley or major metropolitan areas often report salaries exceeding $160,000. This is often due to competition for talent and the industry's emphasis on technical expertise. As you explore opportunities, consider how the job market in different regions impacts salary expectations.
For those aspiring to become Directors of Sales Engineering, enhancing your qualifications through experience and education is essential. Many professionals in this role come from backgrounds in engineering, sales, or management, and continuous professional development can lead to higher earning potential.
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The highest-paying states for directors of sales engineering are Oregon, Utah, and Alaska. The lowest average director of sales engineering salary states are Nevada, Kentucky, and Maryland.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Oregon | $174,620 | $83.95 |
| 2 | Utah | $161,062 | $77.43 |
| 3 | New Hampshire | $155,522 | $74.77 |
| 4 | Rhode Island | $147,672 | $71.00 |
| 5 | Alaska | $159,478 | $76.67 |
| 6 | Maine | $159,216 | $76.55 |
| 7 | Arkansas | $142,087 | $68.31 |
| 8 | New York | $153,608 | $73.85 |
| 9 | Massachusetts | $149,874 | $72.05 |
| 10 | Wisconsin | $147,867 | $71.09 |
| 11 | Minnesota | $148,441 | $71.37 |
| 12 | Vermont | $155,707 | $74.86 |
| 13 | North Carolina | $143,608 | $69.04 |
| 14 | Michigan | $144,146 | $69.30 |
| 15 | South Dakota | $133,393 | $64.13 |
| 16 | Indiana | $143,348 | $68.92 |
| 17 | Georgia | $143,400 | $68.94 |
| 18 | Delaware | $142,625 | $68.57 |
| 19 | Hawaii | $156,794 | $75.38 |
| 20 | Colorado | $142,420 | $68.47 |
| 21 | New Jersey | $147,249 | $70.79 |
| 22 | Pennsylvania | $141,041 | $67.81 |
| 23 | Texas | $138,549 | $66.61 |
| 24 | Idaho | $137,343 | $66.03 |
| 25 | Iowa | $131,583 | $63.26 |
| 26 | New Mexico | $142,409 | $68.47 |
| 27 | California | $152,544 | $73.34 |
| 28 | District of Columbia | $139,796 | $67.21 |
| 29 | North Dakota | $134,446 | $64.64 |
| 30 | Arizona | $137,021 | $65.88 |
| 31 | Mississippi | $128,437 | $61.75 |
| 32 | West Virginia | $135,886 | $65.33 |
| 33 | Alabama | $128,033 | $61.55 |
| 34 | Wyoming | $129,710 | $62.36 |
| 35 | Washington | $133,542 | $64.20 |
| 36 | Illinois | $134,190 | $64.51 |
| 37 | Louisiana | $126,137 | $60.64 |
| 38 | Ohio | $132,040 | $63.48 |
| 39 | Montana | $130,572 | $62.77 |
| 40 | Connecticut | $129,281 | $62.15 |
| 41 | Kansas | $130,949 | $62.96 |
| 42 | Nebraska | $128,229 | $61.65 |
| 43 | Tennessee | $126,499 | $60.82 |
| 44 | Oklahoma | $116,087 | $55.81 |
| 45 | Nevada | $124,671 | $59.94 |
| 46 | Virginia | $119,158 | $57.29 |
| 47 | Missouri | $127,866 | $61.47 |
| 48 | Florida | $126,608 | $60.87 |
| 49 | Kentucky | $123,947 | $59.59 |
| 50 | South Carolina | $119,927 | $57.66 |
| 51 | Maryland | $120,295 | $57.83 |
The highest-paying cities for directors of sales engineering are Tigard, OR, San Francisco, CA, and New York, NY.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Tigard, OR | $176,022 | $84.63 |
| 2 | San Francisco, CA | $160,292 | $77.06 |
| 3 | New York, NY | $153,887 | $73.98 |
| 4 | Boston, MA | $150,241 | $72.23 |
| 5 | Minneapolis, MN | $148,550 | $71.42 |
| 6 | Teaneck, NJ | $148,032 | $71.17 |
| 7 | Charlotte, NC | $143,156 | $68.83 |
| 8 | Boulder, CO | $142,469 | $68.49 |
| 9 | Bentonville, AR | $141,695 | $68.12 |
| 10 | Austin, TX | $138,892 | $66.78 |
| 11 | Scottsdale, AZ | $137,211 | $65.97 |
| 12 | Aurora, IL | $134,057 | $64.45 |
| 13 | Hartford, CT | $129,796 | $62.40 |
| 14 | Weston, FL | $126,502 | $60.82 |
| 15 | Rockville, MD | $120,110 | $57.75 |
| 16 | McLean, VA | $119,989 | $57.69 |
A director of sales engineering's salary ranges from $104,000 a year at the 10th percentile to $202,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $202,000 | $16,833 | $97 |
| 75th Percentile | $173,000 | $14,417 | $83 |
| Average | $145,655 | $12,138 | $70 |
| 25th Percentile | $122,000 | $10,167 | $59 |
| 10th Percentile | $104,000 | $8,667 | $50 |
The highest paying types of directors of sales engineering are head of sales, vice president of sales & operations, and engineering director.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Sales Vice President | $143,523 | $11,960 | $69.00 | 108,467 |
| National Sales Director | $99,665 | $8,305 | $47.92 | 99,107 |
| Regional Sales Director | $117,369 | $9,781 | $56.43 | 97,379 |
| Regional Director | $78,190 | $6,516 | $37.59 | 73,300 |
| National Director | $117,786 | $9,816 | $56.63 | 53,071 |
| Account Director | $114,728 | $9,561 | $55.16 | 132,260 |
Top companies hiring directors of sales engineering now:
Director of sales engineering salaries at Instabase and Brightcove are the highest-paying according to our most recent salary estimates. In addition, the average director of sales engineering salary at companies like Zscaler and Boingo Wireless are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Instabase | $174,640 | $83.96 |
| 2 | Brightcove | $162,609 | $78.18 |
| 3 | Zscaler | $158,391 | $76.15 |
| 4 | Boingo Wireless | $155,999 | $75.00 |
| 5 | Amobee | $153,029 | $73.57 |
| 6 | Oracle | $151,586 | $72.88 |
| 7 | Samsung Electronics Device Solutions (Semiconductor & Display) | $150,185 | $72.20 |
| 8 | 3CLogic | $149,543 | $71.90 |
| 9 | Orion Systems Integrators | $147,522 | $70.92 |
| 10 | HIMS | $147,252 | $70.79 |
| 11 | IGT | $147,166 | $70.75 |
| 12 | Ooyala Holdings Inc | $146,387 | $70.38 |
| 13 | Comcast | $146,096 | $70.24 |
| 14 | Seoul Semiconductor | $145,653 | $70.03 |
| 15 | Tata Technologies | $145,565 | $69.98 |
| 16 | Imagine Communications | $145,537 | $69.97 |
| 17 | RGB | $145,294 | $69.85 |
| 18 | Recurly | $145,030 | $69.73 |
| 19 | Ocrolus | $144,836 | $69.63 |
| 20 | UK Power Networks | $144,711 | $69.57 |
The average director of sales engineering salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Telecommunication | $147,387 | $70.86 |
| 2 | Technology | $146,730 | $70.54 |
| 3 | Start-up | $145,208 | $69.81 |
| 4 | Internet | $145,179 | $69.80 |
The average director of sales engineering salary has risen by $33,747 over the last ten years. In 2014, the average director of sales engineering earned $111,908 annually, but today, they earn $145,655 a year. That works out to a 12% change in pay for directors of sales engineering over the last decade.
Compare director of sales engineering salaries for cities or states with the national average over time.
Compare director of sales engineering salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $146,000 | $70.03 | +4.3% |
| 2024 | $139,000 | $67.04 | +1.9% |
| 2023 | $137,000 | $65.75 | +2.5% |
| 2022 | $133,000 | $64.08 | +2.6% |
| 2021 | $130,000 | $62.44 | +3.5% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Galileo Financial Technologies | Director Sales Engineer | Nome, TX | 06/29/2025 | $190,800 |
| Triad RF Systems | Director of Sales Engineering | East Brunswick, NJ | 06/23/2025 | $150,000 |
| Hyve Solutions | Director, Field Sales Engineering | Fremont, CA | 06/20/2025 | $170,000 |
| Snowflake | Director, Sales and Solution Engineering Onboarding | Menlo Park, CA | 06/16/2025 | $217,000 |
| Lenovo | Director Channel Sales Engineering | Morrisville, NC | 06/09/2025 | $190,000 |
| Celestica | Director, Sales Engineering-Networking | Atlanta, GA | 06/03/2025 | $139,500 |
| Celestica | Director, Sales Engineering-Networking | Orlando, FL | 06/03/2025 | $139,500 |
| Celestica | Director, Sales Engineering-Networking | Phoenix, AZ | 06/03/2025 | $139,500 |
| Celestica | Director, Sales Engineering-Networking | Concord, NH | 06/03/2025 | $139,500 |
| Celestica | Director, Sales Engineering-Networking | Boise, ID | 06/03/2025 | $139,500 |
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