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How to hire a market coordinator

Market coordinator hiring summary. Here are some key points about hiring market coordinators in the United States:

  • In the United States, the median cost per hire a market coordinator is $1,633.
  • It takes between 36 and 42 days to fill the average role in the US.
  • Human Resources use 15% of their expenses on recruitment on average.
  • On average, it takes around 12 weeks for a new market coordinator to become settled and show total productivity levels at work.

How to hire a market coordinator, step by step

To hire a market coordinator, you should clearly understand the skills and experience you are looking for in a candidate, and allocate a budget for the position. You will also need to post and promote the job opening to reach potential candidates. Here's a step-by-step guide on how to hire a market coordinator:

Here's a step-by-step market coordinator hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a market coordinator job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new market coordinator
  • Step 8: Go through the hiring process checklist

What does a market coordinator do?

A market coordinator is in charge of overseeing and coordinating all marketing efforts and programs within a company, ensuring accuracy and smooth workflow. Their responsibilities revolve around devising promotional strategies, liaising with internal and external parties, performing research and analysis to identify new business opportunities, analyzing existing programs and projects to determine its strengths and weaknesses, and providing solutions in vulnerable areas. Furthermore, as a market coordinator, it is essential to lead and encourage the teams to reach goals, all while upholding the company's vision and mission when creating marketing materials.

Learn more about the specifics of what a market coordinator does
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  1. Identify your hiring needs

    First, determine the employments status of the market coordinator you need to hire. Certain market coordinator roles might require a full-time employee, whereas others can be done by part-time workers or contractors.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    A market coordinator's background is also an important factor in determining whether they'll be a good fit for the position. For example, market coordinators from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    This list shows salaries for various types of market coordinators.

    Type of Market CoordinatorDescriptionHourly rate
    Market CoordinatorMarket research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.$13-29
    Business Development CoordinatorA business development coordinator specializes in devising strategies to identify and develop new sales and marketing opportunities, ensuring profitable growth and a strong client base. Their responsibilities revolve around gathering data, conducting research and analysis, organizing conferences and other events, maintaining records and data, and disseminating information such as proposals, memos, instructional documents, and more... Show more$18-41
    Market ManagerA marketing manager is an executive who manages a brand or product's promotion positioning. Marketing managers analyze the trends in the industry and the demand for certain products and services... Show more$25-68
  2. Create an ideal candidate profile

    Common skills:
    • PowerPoint
    • Coordinators
    • Home Health
    • Building Relationships
    • Event Planning
    • Event Logistics
    • Brand Awareness
    • Facebook
    • Community Outreach
    • Store Management
    • ROI
    • Business Development
    • Market Trends
    • Payroll
    Check all skills
    Responsibilities:
    • Manage client and prospect database for marketing purposes through Salesforce.com.
    • Engage students through various social media platforms including Instagram and Facebook.
    • Create POs and communicate PO numbers to the requestors and vendors.
    • Collaborate on PowerPoint presentations for various audiences include board and stakeholder meetings, industry meetings, and student groups.
    • Implement online strategies such as increasing monthly unique visitors, increase conversion rates, optimize taxonomy and better ROI.
    • Source and negotiate contracts/arrangements with many external vendors, illustrating clear, incontestable value and ROI for key sponsor participation.
    More market coordinator duties
  3. Make a budget

    Including a salary range in your market coordinator job description is one of the best ways to attract top talent. A market coordinator can vary based on:

    • Location. For example, market coordinators' average salary in mississippi is 47% less than in delaware.
    • Seniority. Entry-level market coordinators 54% less than senior-level market coordinators.
    • Certifications. A market coordinator with certifications usually earns a higher salary.
    • Company. Working for an established firm or a new start-up company can make a big difference in a market coordinator's salary.

    Average market coordinator salary

    $42,018yearly

    $20.20 hourly rate

    Entry-level market coordinator salary
    $28,000 yearly salary
    Updated January 23, 2026

    Average market coordinator salary by state

    RankStateAvg. salaryHourly rate
    1California$55,497$27
    2Washington$54,375$26
    3New York$49,070$24
    4North Carolina$47,291$23
    5Texas$45,926$22
    6New Jersey$45,033$22
    7Oregon$43,089$21
    8Ohio$42,635$21
    9Michigan$41,662$20
    10Nevada$41,517$20
    11District of Columbia$41,254$20
    12Arizona$39,670$19
    13Georgia$39,543$19
    14Florida$38,943$19
    15Iowa$37,676$18
    16Illinois$37,115$18
    17Hawaii$36,809$18
    18Indiana$35,490$17
    19Alabama$34,969$17
    20Missouri$32,075$15

    Average market coordinator salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Jack Morton Worldwide$62,327$29.96
    2Booking Holdings$51,984$24.995
    3Community Health Network$50,301$24.18
    4ADVANCED COMPOSITES$47,662$22.91
    5Blue Raven Solar$47,621$22.89
    6Premium Retail Services$43,355$20.843
    7SHAZAM$42,866$20.61
    8CB Richard Ellis Memphis LLC$42,863$20.61
    9L+M Development Partners$42,572$20.47
    10American Heart Association$42,454$20.4123
    11Thermo Fisher Scientific$42,189$20.2840
    12Acosta$41,953$20.1784
    13Americorps$41,371$19.8930
    14Martha's Table$40,480$19.461
    15Aflac$37,406$17.98
    16Allegiant International$36,209$17.41
    17Bank of America$36,085$17.3564
    18Walmart$35,287$16.964
    19UnitedHealth Group$33,496$16.1011
  4. Writing a market coordinator job description

    A market coordinator job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. Below, you can find an example of a market coordinator job description:

    Market coordinator job description example

    At Logan Memorial Hospital, we recognize that our patients deserve qualified, engaged, and competent healthcare professionals. And we know that our healthcare professionals deserve a working environment that is safe, leaders who are visible and supportive, and opportunities to grow and develop in their chosen disciplines. The heart of LMH is in its people, making our hospital a family that only the best is invited to join. If you feel that your skills and compassion fit with our vision for healthcare, we invite you to apply today.
    *WORK CONDITIONS/HOURS*

    Normal hours are 8 a.m. - 5 p.m., Monday-Friday. However, schedules may vary in accordance with business necessity. Normal office working conditions.

    ScionHealth considers a consistently positive, cooperative, self-motivated, courteous and professional attitude to be an essential function of every position. While different positions have different primary areas of responsibility, everyone needs to work as a team, and we expect all employees to roll up their sleeves and pitch in as necessary to get the job done.

    Employees must be able to relate to other people beyond giving and receiving instructions: (a) can get along with co-workers or peers without exhibiting behavioral extremes, (b) perform work activities requiring negotiating, instructing, supervising, persuading, or speaking with others; and (c) respond appropriately to constructive feedback from a supervisor.

    */While this job description is intended to be an accurate reflection of the requirements of the job, management reserves the right to add or remove duties from particular jobs when circumstances (e.g., emergencies, changes in workload, rush jobs or technological developments) dictate./*

    *Primary Duties and Responsibilities:*The incumbent is to present for work in a timely manner, groomed professionally, and perform their job function in accordance with all Logan Memorial Hospital standards of performance, policies and procedures. Each employee is responsible for upholding the Logan Memorial Hospital Values, namely: respect for every individual, delivery of quality service, constant pursuit of excellence and commitment to integrity. In addition, each employee is responsible to abide by and uphold the Logan Memorial Hospital Standards of Performance.

    This incumbent is responsible for overseeing the day to day operations in a physician office/clinic. The incumbent may be involved with financial bookkeeping, scheduling of patients, and billing. The incumbent, under the direction and supervision of the Director, may assist in patient care activities such as scheduling patients, taking payments and other duties assigns. The incumbent demonstrates professional development and clerical competency and manages patient care assignments as well as other organizational tasks related to the office operations. The incumbent is responsible for researching and resolving denied claims. Follows up with accounts over 60 days and takes necessary action to expedite payment and/or zero account. Performs necessary steps to obtain insurance coverage for self-pay accounts, work billing buckets and missing slips.* *

    *Minimum Qualifications:* A minimum of one year of scheduling, billing, and clinical experience in a physician office or clinic setting.

    Education: High School Diploma or GED required

    **Job:** **Please select a valid job field*

    **Organization:** **Logan Memorial Mathis*

    **Title:** *Lead Market Coordinator*

    **Location:** *Kentucky-Russellville*
  5. Post your job

    To find the right market coordinator for your business, consider trying out a few different recruiting strategies:

    • Consider internal talent. One of the most important sources of talent for any company is its existing workforce.
    • Ask for referrals. Reach out to friends, family members, and current employees and ask if they know or have worked with market coordinators they would recommend.
    • Recruit at local colleges. Attend job fairs at local colleges to recruit market coordinators who meet your education requirements.
    • Social media platforms. LinkedIn, Facebook and Twitter now have more than 3.5 billion users, and you can use social media to reach potential job candidates.
    Post your job online:
    • Post your market coordinator job on Zippia to find and attract quality market coordinator candidates.
    • Use niche websites such as swipe files, exit five, marketinghire, american marketing association.
    • Post a job on free websites.
  6. Interview candidates

    Recruiting market coordinators requires you to bring your A-game to the interview process. The first interview should introduce the company and the role to the candidate as much as they present their background experience and reasons for applying for the job. During later interviews, you can go into more detail about the technical details of the job and ask behavioral questions to gauge how they'd fit into your current company culture.

    Remember to include a few questions that allow candidates to expand on their strengths in their own words. Asking about their unique skills might reveal things you'd miss otherwise. At this point, good candidates can move on to the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new market coordinator

    Once you've found the market coordinator candidate you'd like to hire, it's time to write an offer letter. This should include an explicit job offer that includes the salary and the details of any other perks. Qualified candidates might be looking at multiple positions, so your offer must be competitive if you like the candidate. Also, be prepared for a negotiation stage, as candidates may way want to tweak the details of your initial offer. Once you've settled on these details, you can draft a contract to formalize your agreement.

    You should also follow up with applicants who don't get the job with an email letting them know that you've filled the position.

    To prepare for the new employee's start date, you can create an onboarding schedule and complete any necessary paperwork, such as employee action forms and onboarding documents like I-9 forms, benefits enrollment, and federal and state tax forms. Human Resources should also ensure that a new employee file is created.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a market coordinator?

Hiring a market coordinator comes with both the one-time cost per hire and ongoing costs. The cost of recruiting market coordinators involves promoting the job and spending time conducting interviews. Ongoing costs include employee salary, training, benefits, insurance, and equipment. It is essential to consider the cost of market coordinator recruiting as well the ongoing costs of maintaining the new employee.

You can expect to pay around $42,018 per year for a market coordinator, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for market coordinators in the US typically range between $13 and $29 an hour.

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