Market research interviewer demographics and statistics in the US
Market research interviewer demographics research summary. Zippia estimates market research interviewer demographics and statistics in the United States by using a database of 30 million profiles. Our market research interviewer estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about market research interviewers after extensive research and analysis:
- There are over 69,791 market research interviewers currently employed in the United States.
- 61.5% of all market research interviewers are women, while 38.5% are men.
- The average market research interviewer age is 41 years old.
- The most common ethnicity of market research interviewers is White (54.1%), followed by Hispanic or Latino (22.3%), Black or African American (12.7%) and Unknown (5.4%).
- In 2022, women earned 98% of what men earned.
- 9% of all market research interviewers are LGBT.
- Market research interviewers are 84% more likely to work at private companies in comparison to public companies.
On this page
Market research interviewer demographics by:
Market research interviewer gender statistics
61.5% of market research interviewers are women and 38.5% of market research interviewers are men.
- Female, 61.5%
- Male, 38.5%
Market research interviewer gender ratio
| Gender | Percentages |
|---|---|
| Female | 61.5% |
| Male | 38.5% |
Market research interviewer gender pay gap
Women earn 98¢ for every $1 earned by men
Male income
$39,264
Female income
$38,615
Market research interviewer gender ratio over time
This data breaks down the percentage of men and women in market research interviewer positions over time. Currently, 61.5% of market research interviewers are female.
Market research interviewer gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 36.91% | 63.09% |
| 2011 | 28.90% | 71.10% |
| 2012 | 29.90% | 70.10% |
| 2013 | 30.10% | 69.90% |
| 2014 | 32.46% | 67.54% |
| 2015 | 26.35% | 73.65% |
| 2016 | 27.92% | 72.08% |
| 2017 | 33.50% | 66.50% |
| 2018 | 33.51% | 66.49% |
| 2019 | 37.96% | 62.04% |
| 2020 | 34.68% | 65.32% |
| 2021 | 38.54% | 61.46% |
Market research interviewer related jobs gender ratio
We compared market research interviewers with similar job titles to see how gender ratios vary. As you can see, technical service advisor and courtesy associate have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Loan Secretary | 4% | 96% |
| Dental Receptionist | 5% | 95% |
| Receptionist Secretary | 6% | 94% |
| Market Research Interviewer | 39% | 61% |
| Lead Ramp Agent | 86% | 14% |
| Courtesy Associate | 88% | 12% |
| Technical Service Advisor | 89% | 11% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Market research interviewer demographics by race
The most common ethnicity among market research interviewers is White, which makes up 54.1% of all market research interviewers. Comparatively, 22.3% of market research interviewers are Hispanic or Latino and 12.7% of market research interviewers are Black or African American.
- White, 54.1%
- Hispanic or Latino, 22.3%
- Black or African American, 12.7%
- Unknown, 5.4%
- Asian, 4.5%
- American Indian and Alaska Native, 1.0%
Market research interviewer race
| Market research interviewer race | Percentages |
|---|---|
| White | 54.1% |
| Hispanic or Latino | 22.3% |
| Black or African American | 12.7% |
| Unknown | 5.4% |
| Asian | 4.5% |
| American Indian and Alaska Native | 1.0% |
Market research interviewer race and ethnicity over time
See how market research interviewer racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Market research interviewer race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 65.24% | 11.22% | 3.52% | 16.91% |
| 2011 | 63.07% | 12.55% | 4.31% | 16.91% |
| 2012 | 62.77% | 10.76% | 4.01% | 19.29% |
| 2013 | 61.73% | 11.83% | 4.63% | 17.74% |
| 2014 | 61.27% | 12.19% | 4.66% | 17.64% |
| 2015 | 60.23% | 12.87% | 4.72% | 18.68% |
| 2016 | 59.69% | 12.26% | 3.84% | 20.20% |
| 2017 | 59.11% | 13.59% | 5.15% | 19.53% |
| 2018 | 59.01% | 10.73% | 4.71% | 21.05% |
| 2019 | 55.45% | 14.51% | 4.28% | 22.81% |
| 2020 | 57.26% | 12.40% | 3.99% | 20.69% |
| 2021 | 54.15% | 12.66% | 4.49% | 22.28% |
Market research interviewer wage gap by race
According to our data, hispanic or latino market research interviewers have the highest average salary compared to other ethnicities. Black or african american market research interviewers have the lowest average salary at $38,798.
| Ethnicity | Salary |
|---|---|
| Unknown | $39,342 |
| White | $39,049 |
| Black or African American | $38,798 |
| Asian | $38,949 |
| Hispanic or Latino | $40,195 |
Average market research interviewer age
See how the average age of market research interviewers varies based on ethnicity and gender.
Male
Female
Market research interviewer age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 32 | 43 |
| Unknown | 39 | 36 |
| Asian | 35.5 | |
| Hispanic or Latino | 32.5 | 36 |
| White | 37 | 45 |
| American Indian and Alaska Native | 47.5 |
Market research interviewer age breakdown
The average age of market research interviewers is 40+ years years old, representing 50% of the market research interviewer population.
Market research interviewer age breakdown
| Market Research Interviewer Years | Percentages |
|---|---|
| 40+ years | 50% |
| 30-40 years | 26% |
| 20-30 years | 24% |
Market research interviewer educational attainment
The most common degree for market research interviewers is bachelor's degree, with 46% of market research interviewers earning that degree. The second and third most common degree levels are high school diploma degree at 21% and high school diploma degree at 17%.
- Bachelor's, 46%
- High School Diploma, 21%
- Associate, 17%
- Diploma, 7%
- Other Degrees, 9%
Market research interviewers by degree level
| Market research interviewer degree | Percentages |
|---|---|
| Bachelor's | 46% |
| High School Diploma | 21% |
| Associate | 17% |
| Diploma | 7% |
| Other Degrees | 9% |
Market research interviewer jobs you might like
Market research interviewer wage gap by degree level
According to the data, market research interviewers with a Master's degree earn more than those without, at $45,538 annually. With a Bachelor's degree, market research interviewers earn a median annual income of $40,747 compared to $37,222 for market research interviewers with an Associate degree.
| Education | Salary |
|---|---|
| Master's Degree | $45,538 |
| High School Diploma or Less | $37,072 |
| Bachelor's Degree | $40,747 |
| Some College/ Associate Degree | $37,222 |
Market research interviewer employment statistics
Most market research interviewers work for a private in the professional industry.
Company size where market research interviewers work
Below, you can see the size of companies where market research interviewers work.
Market research interviewer jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 6% |
| 50 - 100 employees | 22% |
| 100 - 500 employees | 33% |
| 500 - 1,000 employees | 10% |
| 1,000 - 10,000 employees | 15% |
| > 10,000 employees | 12% |
Market research interviewer jobs by company type
Employees with the market research interviewer job title have their preferences when it comes to working for a company. For instance, most market research interviewers prefer to work at private companies over public companies.
Market research interviewer jobs by sector
| Company type | Percentages |
|---|---|
| Education | 3% |
| Public | 11% |
| Private | 84% |
| Government | 2% |
Market research interviewer jobs by industry
The most common industries for market research interviewers are professional, technology and media.
Market research interviewer industry statistics
| Industry | Percentages |
|---|---|
| Professional | 40% |
| Technology | 9% |
| Media | 7% |
| Manufacturing | 5% |
| Hospitality | 4% |
| Non Profits | 4% |
| Fortune 500 | 4% |
| Retail | 3% |
| Education | 3% |
| Finance | 2% |
| Government | 2% |
| Construction | 2% |
| Health Care | 2% |
| Telecommunication | 2% |
| Real Estate | 2% |
| Start-up | 2% |
| Agriculture | 1% |
| Energy | 1% |
| Insurance | 1% |
Market research interviewer turnover and employment statistics
Market research interviewer unemployment rate over time
The unemployment rate for market research interviewers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Market research interviewer unemployment rate by year
| Year | Market research interviewer unemployment rate |
|---|---|
| 2010 | 26.26% |
| 2011 | 32.76% |
| 2012 | 19.60% |
| 2013 | 14.65% |
| 2014 | 10.83% |
| 2015 | 7.01% |
| 2016 | 6.14% |
| 2017 | 5.51% |
| 2018 | 4.65% |
| 2019 | 5.43% |
| 2020 | 10.31% |
| 2021 | 18.11% |
Average market research interviewer tenure
The average market research interviewer stays at their job for 1-2 years, based on the 1,312 market research interviewers resumes in Zippia's database.
Market research interviewer tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 38% |
| 1-2 years | 31% |
| 3-4 years | 11% |
| 5-7 years | 11% |
| 8-10 years | 4% |
| 11+ years | 5% |
Market research interviewer LGBT ratio compared to similar jobs
Review the percent of market research interviewers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Eligibility Worker | 6.73% | 19,954 |
| Customer Service Associate/Cashier | 7.19% | 253,728 |
| Filer | 8.60% | 471 |
| Market Research Interviewer | 8.94% | - |
| Charge Authorizer | 8.99% | 8,729 |
| Coordinator Of Library Services | 11.16% | 71,812 |
| Personnel Clerk | 15.31% | 67,015 |
Similar market research interviewer jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Eligibility Worker | 6.73% | 19,954 |
| Customer Service Associate/Cashier | 7.19% | 253,728 |
| Filer | 8.60% | 471 |
| Charge Authorizer | 8.99% | 8,729 |
| Coordinator Of Library Services | 11.16% | 71,812 |
| Personnel Clerk | 15.31% | 67,015 |
Foreign languages spoken by market research interviewers
The most common foreign language among market research interviewers is Spanish at 59.8%. The second-most popular foreign language spoken is French at 9.8% and German is the third-most popular at 7.6%.
- Spanish, 59.8%
- French, 9.8%
- German, 7.6%
- Korean, 2.2%
- Tagalog, 2.2%
- Other, 18.4%
Market research interviewer languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 59.8% |
| French | 9.8% |
| German | 7.6% |
| Korean | 2.2% |
| Tagalog | 2.2% |
| Other | 18.4% |
