Advertising agency manager vs promotion manager

The differences between advertising agency managers and promotion managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an advertising agency manager and a promotion manager. Additionally, an advertising agency manager has an average salary of $76,598, which is higher than the $76,152 average annual salary of a promotion manager.

The top three skills for an advertising agency manager include account management, ROI and creative briefs. The most important skills for a promotion manager are powerpoint, facebook, and press releases.

Advertising agency manager vs promotion manager overview

	Advertising Agency Manager	Promotion Manager
Yearly salary	$76,598	$76,152
Hourly rate	$36.83	$36.61
Growth rate	10%	10%
Number of jobs	6,330	8,515
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	6	6

Advertising agency manager vs promotion manager salary

Advertising agency managers and promotion managers have different pay scales, as shown below.

	Advertising Agency Manager	Promotion Manager
Average salary	$76,598	$76,152
Salary range	Between $49,000 And $117,000	Between $49,000 And $116,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	eBay
Best paying industry	-	Pharmaceutical

Differences between advertising agency manager and promotion manager education

There are a few differences between an advertising agency manager and a promotion manager in terms of educational background:

	Advertising Agency Manager	Promotion Manager
Most common degree	Bachelor's Degree, 83%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	Northwestern University	Northwestern University

Advertising agency manager vs promotion manager demographics

Here are the differences between advertising agency managers' and promotion managers' demographics:

	Advertising Agency Manager	Promotion Manager
Average age	39	39
Gender ratio	Male, 53.0% Female, 47.0%	Male, 45.5% Female, 54.5%
Race ratio	Black or African American, 3.4% Unknown, 4.7% Hispanic or Latino, 11.9% Asian, 7.6% White, 72.0% American Indian and Alaska Native, 0.4%	Black or African American, 3.4% Unknown, 4.7% Hispanic or Latino, 12.2% Asian, 7.6% White, 71.6% American Indian and Alaska Native, 0.4%
LGBT Percentage	10%	10%

Differences between advertising agency manager and promotion manager duties and responsibilities

Advertising agency manager example responsibilities.

Lead corporate rebranding efforts to reflect proprietary technology and high-end international market.
Conduct site visits; reviewing and consulting on local advertising, competitive positioning, outbound marketing strategies and co-op opportunities.
Lead corporate rebranding efforts to reflect proprietary technology and high-end international market.

Promotion manager example responsibilities.

Manage social media and online PPC campaigns.
Manage ecommerce marketing for SEO, paid search, affiliate marketing and online advertising.
Lead new product launches, event marketing, sweepstakes, FSI's, demos and sampling.
Manage and allocate the divisions POS material to ensure that programs fulfill the needs of all local markets.
Manage social media presence using Facebook to improve organizational awareness and increase membership and participation.
Develop and manage marketing activity ROI reporting system, specifically to measure community outreach, public relations and employee effectiveness.

Advertising agency manager vs promotion manager skills

Common advertising agency manager skills

Account Management, 52%
ROI, 24%
Creative Briefs, 11%
Client Projects, 7%
Promotional Materials, 6%

Common promotion manager skills

PowerPoint, 9%
Facebook, 6%
Press Releases, 6%
ROI, 5%
Promotional Campaigns, 5%
Promotional Materials, 4%

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Advertising Agency Manager
Advertising Agency Manager vs Promotion Manager

Updated January 8, 2025

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