- Electronics Brands
10 Largest Battery Brands in the United States
Batteries play a critical role in our daily lives, powering everything from mobile devices to electric vehicles. In the United States, approximately three billion dry-cell batteries are utilized annually to energize various portable electronic gadgets, including cell phones, laptops, and power tools. The battery industry has transformed into a highly profitable sector, driven by technological advancements and the increasing demand for sustainable energy solutions.
Here, we present an overview of the largest battery brands in the United States, reflecting their significant impact on the market and consumer technology.
10 Largest Battery Brands in the United States
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Energizer Holdings. Saint Louis, MO
Annual Revenue: $3.4 Billion
Parent Company: Energizer Holdings
Number of Employees: 7,500Energizer is the most recognized battery brand in the United States, originally founded as the ‘Eveready Battery Company.’ It pioneered the introduction of miniature batteries for devices such as hearing aids and smoke detectors.
In 1959, Energizer launched the first commercially viable cylindrical alkaline cell, revolutionizing the market for portable electronics. The prototype is now part of the Smithsonian National Museum of American History. Energizer has consistently led the industry with environmental initiatives, including the elimination of mercury from batteries, and remains a dominant player due to its commitment to innovation.
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Annual Revenue: $2.0 Billion
Parent Company: Berkshire Hathaway
Number of Employees: 2,700Founded through the partnership of scientist Samuel Ruben and businessman Philip Rogers Mallory, Duracell began with mercury batteries for military applications. By 1956, it had become the third-largest manufacturer of zinc-carbon batteries in the U.S.
Duracell introduced the AAA battery in 1964 and has transitioned through various parent companies, maintaining its status as the second-largest battery brand in America by adapting to market trends.
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Annual Revenue: $220 Million
Parent Company: Crown Battery Manufacturing Company
Number of Employees: 550Established in 1926, Crown Battery began as a battery repair shop and has grown to power various sectors, including railroad circuits, mining equipment, and renewable energy. With over 200 years of collective experience, Crown Battery aims to improve living standards through reliable power solutions.
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Panasonic Corporation of North America. Columbus, GA
Annual Revenue: $109.35 Million
Parent Company: Panasonic Corporation
Number of Employees: 240Panasonic has been a major player in battery technology since 1923, producing innovative products, including automotive lead-acid batteries. The company has shipped over 200 billion dry batteries globally, affirming its position among the largest battery brands in the U.S.
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Trojan Battery. Santa Fe Springs, CA
Annual Revenue: $102.4 Million
Parent Company: PD Technologies, Inc.
Number of Employees: 600Founded in 1925, Trojan Battery specializes in deep-cycle battery technology, initially designed for golf carts and now widely used in utility vehicles and renewable energy systems. Their innovations in energy storage solutions have earned them multiple industry awards, solidifying their reputation as a leading brand.
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Optima Batteries. Milwaukee, WI
Annual Revenue: $19.25 Million
Parent Company: Johnson Controls
Number of Employees: 200Optima Batteries has been a key contributor to the portable power industry since the 1970s, known for maintenance-free lead-acid batteries. Their focus on high-performance AGM automotive batteries has ensured their position among the top battery brands in the country.
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Rayovac. Madison, WI
Annual Revenue: $9.1 Million
Parent Company: Energizer Holdings
Number of Employees: 300Established in 1906, Rayovac became well-known during World War II for supplying leak-proof batteries to the military. Although their military contracts have decreased, Rayovac remains a prominent battery brand in the U.S., continuing to meet consumer needs.
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DieHard.
Annual Revenue: $6 Million
Parent Corporation: Advance Auto Parts
Number of Employees: less than 100The DieHard brand, launched in 1967, quickly became synonymous with durable automotive batteries. Acquired by Advance Auto Parts in 2019, DieHard continues to thrive in the battery market, offering a range of automotive and power solutions.
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Odyssey Battery. Warrensburg, MO
Annual Revenue: $5.3 Million
Parent Company: EnerSys Energy Products Inc.
Number of Employees: less than 100Odyssey Battery’s history dates back to 1888, with a focus on advanced storage batteries. Acquired by EnerSys in 2002, Odyssey continues to produce high-quality, reliable batteries, solidifying its place among the largest battery brands in the U.S.
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Duralast. Memphis, TN
Annual Revenue: $1.45 Million
Parent Company: AutoZone
Number of Employees: less than 100Launched in 1986 by AutoZone, Duralast quickly became synonymous with quality automotive batteries and extended warranties. The brand continues to evolve, offering a variety of battery types to meet the demands of modern consumers.
In conclusion, the battery industry in the United States remains dynamic and essential, with these brands leading the charge in innovation and sustainability. As technology continues to evolve, so too will the role of batteries in powering our lives, from everyday devices to advanced electric vehicles.
- Electronics Brands
Author
Sky Ariella is a professional freelance writer, originally from New York. She has been featured on websites and online magazines covering topics in career, travel, and lifestyle. She received her BA in psychology from Hunter College.
