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The differences between junior copywriters and reporters can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a junior copywriter and a reporter. Additionally, a junior copywriter has an average salary of $60,652, which is higher than the $46,667 average annual salary of a reporter.
The top three skills for a junior copywriter include digital marketing, copywriting and SEO. The most important skills for a reporter are news stories, digital marketing, and facebook.
| Junior Copywriter | Reporter | |
| Yearly salary | $60,652 | $46,667 |
| Hourly rate | $29.16 | $22.44 |
| Growth rate | 4% | -10% |
| Number of jobs | 12,091 | 11,179 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 85% | Bachelor's Degree, 81% |
| Average age | 42 | 40 |
| Years of experience | 2 | 2 |
A junior copywriter specializes in producing informative content on various subjects. Their responsibilities depend on their industry or place of employment. Still, they typically revolve around following directives, conducting research and fact-checking procedures, proofreading content, submitting written materials to an editor or manager on time, and performing corrective measures as recommended. There are also instances when one must coordinate with graphic designers, utilize search engine optimization or SEO, and even update databases, all while adhering to the company's policies and regulations.
In journalism, a reporter is responsible for relaying truthful and reliable information to the public audience through various mediums such as print and media. A reporter must ensure to gather necessary and factual data that are supported by interviews and comments of those involved, remain unbiased in all aspects, produce a concise and comprehensive informational material within an allotted time, and efficiently coordinate with every staff. Furthermore, a reporter must remain professional at all times and adhere to the policies and regulations set by the company or network.
Junior copywriters and reporters have different pay scales, as shown below.
| Junior Copywriter | Reporter | |
| Average salary | $60,652 | $46,667 |
| Salary range | Between $39,000 And $92,000 | Between $29,000 And $73,000 |
| Highest paying City | San Francisco, CA | Washington, DC |
| Highest paying state | California | New Jersey |
| Best paying company | Apple | Citi |
| Best paying industry | Professional | Media |
There are a few differences between a junior copywriter and a reporter in terms of educational background:
| Junior Copywriter | Reporter | |
| Most common degree | Bachelor's Degree, 85% | Bachelor's Degree, 81% |
| Most common major | English | Journalism |
| Most common college | Massachusetts Institute of Technology | Massachusetts Institute of Technology |
Here are the differences between junior copywriters' and reporters' demographics:
| Junior Copywriter | Reporter | |
| Average age | 42 | 40 |
| Gender ratio | Male, 54.4% Female, 45.6% | Male, 44.8% Female, 55.2% |
| Race ratio | Black or African American, 6.2% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 74.9% American Indian and Alaska Native, 0.4% | Black or African American, 6.4% Unknown, 4.4% Hispanic or Latino, 12.7% Asian, 9.7% White, 66.5% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 16% | 10% |