Jobs that use social media marketing the most include social media marketing assistant, social media & marketing director, and social media adviser.
| Rank | Job title | Salary | % of all skills | Job openings |
|---|---|---|---|---|
| 1 | Social Media Marketing Assistant | $52,662 | 46% | 103,981 |
| 2 | Social Media & Marketing Director | $75,675 | 31% | 123,285 |
| 3 | Social Media Adviser | $121,153 | 18% | 42,748 |
| 4 | Marketing/Social Media Manager | $52,613 | 17% | 133,416 |
| 5 | Entertainment Manager | $46,880 | 14% | 1,144 |
| 6 | College Marketing Representative | $53,232 | 13% | 70,971 |
| 7 | E-Marketing Specialist | $56,556 | 11% | 100,636 |
| 8 | Social Media Marketer | $51,505 | 11% | 52,486 |
| 9 | Social Media Content Manager | $54,354 | 10% | 69,077 |
| 10 | Business Development Internship | $33,146 | 9% | 147,302 |
What jobs use Social Media Marketing the most?
1. Social Media Marketing Assistant
How social media marketing assistant uses Social Media Marketing:
- Create and manage the company's Instagram account for their cell phone charging bracelet.
- Upload house designs onto Jones Pinterest page to show their followers different architectural designs.
- Contract with videographer to capture events on video for promotional use on website and YouTube.
Most common skills for social media marketing assistant:
- Social Media Marketing
- Marketing Campaigns
- Social Media Management
2. Social Media & Marketing Director
How social media & marketing director uses Social Media Marketing:
- Manage the Instagram feed, and bring the amount of followers from 32 to over 500 and climbing.
- Develop and manage strategic B2C and B2B integrate marketing plans leveraging digital and traditional marketing efforts.
- Utilize photography and graphic design techniques to create engaging advertisements.
Most common skills for social media & marketing director:
- Social Media Marketing
- Content Strategy
- YouTube
3. Social Media Adviser
How social media adviser uses Social Media Marketing:
- Manage accurate sales forecasting utilizing SalesForce./CRM.
- Tire repair and general vehicle maintenance along with maintaining the Facebook page of Zellers master tire.
- Introduce winery to social media outlets through blogging, micro-blogging, social networking and events websites.
Most common skills for social media adviser:
- Digital Marketing
- Social Media Marketing
- Press Releases
4. Marketing/Social Media Manager
How marketing/social media manager uses Social Media Marketing:
- Access how to effectively drive traffic, generate leads and sales and boot ROI as efficiently as possible.
- Manage the company Facebook page; promote inventory through Pinterest
- Update Facebook, Instagram, and Pinterest daily to engage target college student consumer.
Most common skills for marketing/social media manager:
- Social Media Marketing
- Digital Marketing
- Content Strategy
5. Entertainment Manager
How entertainment manager uses Social Media Marketing:
- Manage all entertainment booking and upkeep of entertainment calendar.
- Create and choose music, tracks and are lead DJ for all shows.
- Regulate staffing and POS locations on nightly basis.
Most common skills for entertainment manager:
- Booking
- Social Media Marketing
- Guest Service
- A/V
- Ticket Sales
- Payroll
6. College Marketing Representative
How college marketing representative uses Social Media Marketing:
- Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
- Work with social media college teams, compose tweets and Facebook posts accelerating Sony's new films.
- Plan area tour support and coverage of each live appearance by working directly with Sony, act management and the artists.
Most common skills for college marketing representative:
- Marketing Campaigns
- Social Media Marketing
- Conference Calls
7. E-Marketing Specialist
How e-marketing specialist uses Social Media Marketing:
- Develop and manage CRM and online social networking for all brands.
- Lead strategy to redesign youtube.com/fedex and implement video SEO standards.
- Coordinate the website layout using HTML, Photoshop and XML.
Most common skills for e-marketing specialist:
- Social Media Marketing
- OSHA
- Email Marketing
- Digital Marketing
- Integrated Marketing
- Marketing Campaigns
8. Social Media Marketer
How social media marketer uses Social Media Marketing:
- Assist with managing global AdWords PPC campaign.
- Fan building: base on achieving specific ROI objectives.
- Manage blog posts, monthly newsletter, PPC campaigns and social media presence.
Most common skills for social media marketer:
- Social Media Marketing
- Digital Marketing
- YouTube
9. Social Media Content Manager
How social media content manager uses Social Media Marketing:
- Manage social media campaigns that increase ROI, build brand advocates.
- Achieve a following of over 10k on official Instagram profile within 3 months of management3.
- Manage and build online social platforms (SoundCloud, YouTube, Spotify, etc . )
Most common skills for social media content manager:
- Social Media Marketing
- Digital Marketing
- Content Strategy
10. Business Development Internship
How business development internship uses Social Media Marketing:
- Manage dashboards base on Multiband KPI and SOX compliancy.
- Manage and organize all requests through a SharePoint ticketing system.
- Pursue sales through telemarketing, direct mail campaigns, trade show participation, and manage vendor relationships.
Most common skills for business development internship:
- PowerPoint
- Market Research
- Social Media Marketing
- Data Entry
- CRM
- Salesforce
11. Adjunct Professor, Marketing
How adjunct professor, marketing uses Social Media Marketing:
- Lead undergraduate course in entrepreneurship and business case development.
- Create and write a syllabus for each class.
- Facilitate instruction for developing the thesis topic statement, qualitative and quantitative research design, and conducting a review of literature.
Most common skills for adjunct professor, marketing:
- Digital Marketing
- Syllabus
- Course Curriculum
- Social Media Marketing
- SEO
- Consumer Behavior
12. Social Media Associate
How social media associate uses Social Media Marketing:
- Leverage tools such as HootSuite and TweetDeck to manage various social media content calendars.
- Manage social media presence and engage the community of students and recruiters on platforms (Facebook, twitter, Tumblr).
- Promote products and services on social media platforms, including Instagram, Facebook, etc.
Most common skills for social media associate:
- Social Media Marketing
- Social Media Analytics
- Digital Marketing
13. Social Media Specialist
How social media specialist uses Social Media Marketing:
- Develop and manage blogger outreach program and KPIs.
- Assist in managing the social network pages (Facebook/Twitter) as well as editing the site.
- Create, curate, and manage all publish content (images, video and written).
Most common skills for social media specialist:
- Social Media Marketing
- Digital Marketing
- Social Media Management
14. Sales And Marketing Internship
How sales and marketing internship uses Social Media Marketing:
- Manage social media sites (Facebook, Instagram) with new merchandise.
- Utilize Delphi to input potential sales leads and update client information as managers connect with clients.
- Revise sales literature, input sales data, generate PowerPoint presentations and conduct market research on competitor products.
Most common skills for sales and marketing internship:
- Digital Marketing
- Social Media Marketing
- Phone Calls
- PowerPoint
- Customer Satisfaction
15. Social Media Project Manager
How social media project manager uses Social Media Marketing:
- Perform administrative duties including ordering photography supplies, managing expenses bookkeeping, updating photography inventory and archives.
- Integrate videos into PDF documents and on webs & LinkedIn.
- Publish events/features on Facebook, LinkedIn, and blogging tools.
Most common skills for social media project manager:
- Media Management
- Social Media Management
- Social Media Marketing
- Client Facing
16. Social Media Director
How social media director uses Social Media Marketing:
- Manage client Facebook accounts to increase their sales/promotions.
- Perform administrative duties including ordering photography supplies, managing expenses bookkeeping, updating photography inventory and archives.
- Determine KPIs and metrics for success across platforms and develop strategies to meet client ROI expectations.
Most common skills for social media director:
- Facebook Insights
- Social Media Marketing
- Digital Marketing
- Web Content
17. Social Media Manager
How social media manager uses Social Media Marketing:
- Manage Google Ticketmaster SEM accounts.
- Used social media systems to schedule, manage, and curate content across various social media platforms.
- Manage the development of multiple e-commerce websites, including gathering requirements for basic layout, design and content of websites.
Most common skills for social media manager:
- Digital Marketing
- Social Media Marketing
- Facebook Insights
- Media Management
18. Social Media Strategist
How social media strategist uses Social Media Marketing:
- Manage social media and content creation for Instagram account of 23k+ followers.
- Manage all social agency and vendor relationships, including Facebook, LinkedIn, YouTube.
- Create, curate, and manage all publish content, including blog posts, website copywriting and design social media images.
Most common skills for social media strategist:
- Digital Marketing
- Social Media Marketing
- Social Platforms
19. Graphic Designer/Marketing Assistant
How graphic designer/marketing assistant uses Social Media Marketing:
- Design and manage multimedia outlets, including main website, Facebook page, and LCD presentation screens place across the hospital.
- Manage data migrations and SharePoint integration for corporate Intranet with external consultants.
- Work efficiently on Wordpress and HTML.
Most common skills for graphic designer/marketing assistant:
- Blog Posts
- Social Media Marketing
- Email Marketing
- Flyers
- Brochures
- Marketing Campaigns
20. Social Media Internship
How social media internship uses Social Media Marketing:
- Manage accounts for clients by monitoring, engaging, digital copywriting, and generating content.
- Create posts on company's Tumblr blog, manage to gain dozens of notes on posts and followers
- Reach minimum requirement in sales every month, run social media accounts, and develop and manage online marketing campaigns
Most common skills for social media internship:
- Facebook Insights
- Social Media Marketing
- YouTube
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Updated December 28, 2023