Good Eggs CEO and leadership

Bentley is a passionate, driven entrepreneur, who helps small consumer businesses become big - often very quickly. Ever since he was a kid, he has been fascinated with understanding how high growth companies achieve scale, disrupt industries and change the world we live in. After spending time with Johnson & Johnson and Clif Bar, he joined the Plum Organics team as employee #3 and was fortunate to hold a variety of executive roles, in multiple countries, as the business launched from $0 to ~$100+ million in annual sales in under 7 years. In 2013, the business was successfully sold to the Campbell Soup Co. Others have called him a creative problem solver, a levelheaded leader, an optimist, a self starter, a builder and a collaborator. While he is technically a certified accountant (CMA), he does not mention this at parties. Devoted to a lifetime of learning, he is continually humbled by how little he actually knew the previous year. Originally from just north of Boston, he now lives in Marin, California and spends as much time as possible outdoors (skiing, trail running, cycling, camping, stand up paddle boarding), eating tasty food and laughing with his wife, close friends and two young sons.

Wilfried Kruse is a CTO at Good Eggs and is based in San Francisco, California. He has worked as Chief Architecture Officer at Skillsoft, Chief Architect; Technical Manager at Tandem, and VP Architecture & Engineering at Charles Schwab.

Bentley is a passionate, driven entrepreneur, who helps small consumer businesses become big - often very quickly. Ever since he was a kid, he has been fascinated with understanding how high growth companies achieve scale, disrupt industries and change the world we live in. After spending time with Johnson & Johnson and Clif Bar, he joined the Plum Organics team as employee #3 and was fortunate to hold a variety of executive roles, in multiple countries, as the business launched from $0 to ~$100+ million in annual sales in under 7 years. In 2013, the business was successfully sold to the Campbell Soup Co. Others have called him a creative problem solver, a levelheaded leader, an optimist, a self starter, a builder and a collaborator. While he is technically a certified accountant (CMA), he does not mention this at parties. Devoted to a lifetime of learning, he is continually humbled by how little he actually knew the previous year. Originally from just north of Boston, he now lives in Marin, California and spends as much time as possible outdoors (skiing, trail running, cycling, camping, stand up paddle boarding), eating tasty food and laughing with his wife, close friends and two young sons.