What does an inside sales supervisor do?

The inside sales supervisors manage a team of highly trained sales professionals by merging all in-store techniques of reaching out and engaging prospective customers via phone calls and emails only, and by acting as a liaison between the customer and the company as they sell products and services to customers remotely. Their primary role is to hire sales staff and educate them about the products and services they are selling and evaluate their performance if their goals are met. They also coordinate with the company directors to prepare and develop procedures on how to increase sales, expand marketing, and promote business.
Inside sales supervisor responsibilities
Here are examples of responsibilities from real inside sales supervisor resumes:
- Achieve proficiency in all aspects of international business from documentation to freight logistics to pricing negotiations.
- Train and develop staff use in CRM.
- Log all information regarding customer interactions and issues into CRM system.
- Maintain detailed accountability of valuable jewelry, handle new merchandise, and maintain employee focus on departmental organization and cleanliness.
- Offer clients solutions via license or Saas.
- Coordinate with corporate entity on business registrations require to do business with RFP completion.
Inside sales supervisor skills and personality traits
We calculated that 9% of Inside Sales Supervisors are proficient in CRM, Product Knowledge, and Marketing Campaigns. They’re also known for soft skills such as Physical stamina, Customer-service skills, and Analytical skills.
We break down the percentage of Inside Sales Supervisors that have these skills listed on their resume here:
- CRM, 9%
Organize all account data, calls, needs, and necessary requests from Outside team in CRM daily.
- Product Knowledge, 8%
Educated/trained sales staff in all technical aspects and increased product knowledge/sales revenue.
- Marketing Campaigns, 6%
Designed promotional brochures for marketing campaigns and created New Account Welcome package resulting in revenue opportunities through proactive lead referral incentives.
- Performance Reviews, 6%
Executed HR responsibilities as required (performance reviews, personnel issues, training, etc.)
- Sales Reps, 5%
Led comprehensive training and development program to build a lean yet high-performance team of inside sales reps and engineers.
- Sales Strategies, 5%
Developed marketing and implemented sales strategies to increase the revenue for the private party department (B2C) sales.
"crm," "product knowledge," and "marketing campaigns" are among the most common skills that inside sales supervisors use at work. You can find even more inside sales supervisor responsibilities below, including:
Physical stamina. One of the key soft skills for an inside sales supervisor to have is physical stamina. You can see how this relates to what inside sales supervisors do because "wholesale and manufacturing sales representatives are often on their feet for a long time and may carry heavy sample products." Additionally, an inside sales supervisor resume shows how inside sales supervisors use physical stamina: "performed cycle counts and physical inventory managed shipping & receiving department coached and trained new and existing employee's"
Customer-service skills. Many inside sales supervisor duties rely on customer-service skills. "wholesale and manufacturing sales representatives must be able to listen to the customer’s needs and concerns before and after the sale.," so an inside sales supervisor will need this skill often in their role. This resume example is just one of many ways inside sales supervisor responsibilities rely on customer-service skills: "supported direct and indirect customer support for repair and replacement products. "
Interpersonal skills. Another skill commonly found on inside sales supervisor job descriptions is "interpersonal skills." It can come up quite often in inside sales supervisor duties, since "wholesale and manufacturing sales representatives must be able to work well with many types of people." Here's an example from a resume of how this skill fits into day-to-day inside sales supervisor responsibilities: "resolved customer inquiries by establishing rapport, using sharp interpersonal skills, and creative problem solving. "
The three companies that hire the most inside sales supervisors are:
- Gypsum Management and Supply5 inside sales supervisors jobs
- Lansing Building Products5 inside sales supervisors jobs
- SRS Distribution5 inside sales supervisors jobs
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Inside sales supervisor vs. Sales team leader
A sales team leader oversees the sales operations within a particular area, ensuring to reach goals within the allotted time. They are primarily responsible for setting goals, devising sales strategies, evaluating sales team performance, assigning tasks, and providing support and corrective measures should there be any concerns. Furthermore, as a team leader, it is essential to encourage the sales force, shape them into valuable members of the company, and implement all of the organization's regulations and policies.
While similarities exist, there are also some differences between inside sales supervisors and sales team leader. For instance, inside sales supervisor responsibilities require skills such as "crm," "marketing campaigns," "sales reps," and "excellent organizational." Whereas a sales team leader is skilled in "sales floor," "working independently," "excellent time management," and "customer service." This is part of what separates the two careers.
Sales team leaders tend to make the most money working in the finance industry, where they earn an average salary of $66,535. In contrast, inside sales supervisors make the biggest average salary, $51,453, in the finance industry.sales team leaders tend to reach similar levels of education than inside sales supervisors. In fact, sales team leaders are 1.4% more likely to graduate with a Master's Degree and 0.1% more likely to have a Doctoral Degree.Inside sales supervisor vs. Territory sales manager
A territory sales manager is an individual who supervises the daily sales operations of sales representatives that are assigned to a particular location. Territory sales managers are required to meet sales targets to gain an increase in revenues and must maintain excellent customer relationships. They attend trade shows to promote the products and services of the company at the same time, conduct surveys to better understand the needs of their customers. As they are engaged in sales, territory sales managers must possess a bachelor's degree in business administration or management.
Each career also uses different skills, according to real inside sales supervisor resumes. While inside sales supervisor responsibilities can utilize skills like "marketing campaigns," "performance reviews," "sales professionals," and "sales associates," territory sales managers use skills like "territory sales," "customer service," "healthcare," and "patients."
Territory sales managers earn a higher average salary than inside sales supervisors. But territory sales managers earn the highest pay in the retail industry, with an average salary of $77,665. Additionally, inside sales supervisors earn the highest salaries in the finance with average pay of $51,453 annually.territory sales managers earn similar levels of education than inside sales supervisors in general. They're 1.6% more likely to graduate with a Master's Degree and 0.1% more likely to earn a Doctoral Degree.What technology do you think will become more important and prevalent for inside sales supervisors in the next 3-5 years?
Executive Director of the NRF Foundation and Senior Vice President of Communication and Public Affairs of NRF, National Retail Federation
Inside sales supervisor vs. Sales manager
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
The required skills of the two careers differ considerably. For example, inside sales supervisors are more likely to have skills like "marketing campaigns," "performance reviews," "excellent organizational," and "order entry." But a sales manager is more likely to have skills like "sales process," "work ethic," "multitasking," and "sales floor."
Sales managers typically earn similar educational levels compared to inside sales supervisors. Specifically, they're 1.8% more likely to graduate with a Master's Degree, and 0.2% more likely to earn a Doctoral Degree.Inside sales supervisor vs. Technical sales representative
A technical sales representative is responsible for selling products and services by demonstrating the product's details and features to existing and potential clients. Technical sales representatives evaluate clients' needs and recommend solutions through the organization's technology-based products. They also assist with promotional offers and marketing campaigns to boost brand awareness and increase revenues and achieve profitability goals while ensuring the highest customer satisfaction. A technical sales representative must have excellent communication and customer service skills, handling customers' inquiries, and resolving complaints.
Types of inside sales supervisor
Updated January 8, 2025











