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Market research interviewer vs market researcher

The differences between market research interviewers and market researchers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a market research interviewer, becoming a market researcher takes usually requires 4-6 years. Additionally, a market researcher has an average salary of $52,309, which is higher than the $37,969 average annual salary of a market research interviewer.

The top three skills for a market research interviewer include telephone interviews, data collection and outbound calls. The most important skills for a market researcher are data analysis, primary research, and data collection.

Market research interviewer vs market researcher overview

Market Research InterviewerMarket Researcher
Yearly salary$37,969$52,309
Hourly rate$18.25$25.15
Growth rate-19%
Number of jobs53,41923,734
Job satisfaction-5
Most common degreeBachelor's Degree, 46%Bachelor's Degree, 64%
Average age4237
Years of experience26

Market research interviewer vs market researcher salary

Market research interviewers and market researchers have different pay scales, as shown below.

Market Research InterviewerMarket Researcher
Average salary$37,969$52,309
Salary rangeBetween $26,000 And $54,000Between $32,000 And $84,000
Highest paying City-Linden, NJ
Highest paying state-Delaware
Best paying company-Meta
Best paying industry-Automotive

Differences between market research interviewer and market researcher education

There are a few differences between a market research interviewer and a market researcher in terms of educational background:

Market Research InterviewerMarket Researcher
Most common degreeBachelor's Degree, 46%Bachelor's Degree, 64%
Most common majorBusinessBusiness
Most common collegeStanford UniversityUniversity of Georgia

Market research interviewer vs market researcher demographics

Here are the differences between market research interviewers' and market researchers' demographics:

Market Research InterviewerMarket Researcher
Average age4237
Gender ratioMale, 38.5% Female, 61.5%Male, 48.4% Female, 51.6%
Race ratioBlack or African American, 12.7% Unknown, 5.4% Hispanic or Latino, 22.3% Asian, 4.5% White, 54.1% American Indian and Alaska Native, 1.0%Black or African American, 4.9% Unknown, 4.9% Hispanic or Latino, 11.7% Asian, 14.0% White, 64.3% American Indian and Alaska Native, 0.1%
LGBT Percentage9%10%

Differences between market research interviewer and market researcher duties and responsibilities

Market research interviewer example responsibilities.

  • Modify standard Nielsen script as required to achieve customer cooperation.
  • Call center environment, using Voxco for CATI computer aid telephone interview.
  • Conduct in-person screening/interviewing of different individuals of all age groups in select households using computer assist personal interviewing (CAPI).
  • Use influencing skills and techniques to overcome objections and maximize potential Nielsen family participation.

Market researcher example responsibilities.

  • Manage existing client relationships and provide support during origination process which improve overall customer relations.
  • Analyze research data from customer satisfaction surveys using SAS software ..
  • Develop a survey of risk control metrics then used SAS for sensitivity testing.
  • Research and write how-to guides for social media sites: Squiddo, Facebook, and MySpace.
  • Lead the integration of porting critical data to SQL database while preserving sensitive data and preventing corruption.
  • Conduct public and online surveys, then utilize SPSS to analyze the confidence intervals of the data collect.
  • Show more

Market research interviewer vs market researcher skills

Common market research interviewer skills
  • Telephone Interviews, 21%
  • Data Collection, 12%
  • Outbound Calls, 9%
  • Customer Service, 8%
  • Conduct Surveys, 5%
  • Conduct Market, 4%
Common market researcher skills
  • Data Analysis, 8%
  • Primary Research, 5%
  • Data Collection, 5%
  • Research Findings, 4%
  • SPSS, 4%
  • SQL, 4%

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