Market Scan Information Systems CEO and leadership

Stephen Smythe is a Chief Executive Officer at Market Scan Information Systems and is based in Greater Los Angeles Area. He has worked as Executive Vice President at Euro Motorcars, Vice President at Mercedes-Benz Of Encino, and President at Mercedes-Benz of Beverly Hills. Stephen attended University of South Florida between 1970 and 1972, Miami University between 1969 and 1970, and Rossview High School.

Jose has been an innovator in the automotive industry since 2000, joining Market Scan's data team., where he took the role of a Data Analyst.

Over the years, Jose has risen through the ranks and now is in charge of Market Scan’s “crown jewel” where he took the role of Chief Data Officer.

Under his leadership, Market Scan Information Systems, Inc., developed a successful data aggregation system, and in 2014, launched one of the nation's most complete and accurate set of automotive rebate and incentives. Jose worked closely with the development team to test and implement his vision of tools needed to accomplish this. Jose created the most complex rebate matrixes that include all compatibility and stackability of incentives for every OEM and their DMAs.

In 2016, Jose had an idea of creating a product that would help lenders and OEMs position their offerings. Jose was tasked to work with the development team to create and test this bold new initiative. Jose was also tasked with the creation of a pricing structure, marketing plan and contract negotiations to begin monetizing this new product. Jose then generated million-dollar contracts and established many key strategic partners. Experian & Market Scan formed a strategic alliance and are now the exclusive distributor of \'mGauge\'.

Jose had several meetings marketing the new \'mGauge\' product and had the idea to be able to quote payments for other partners.

In 2017, \'mScanAPI\' was launched where Jose worked with the development team to test the new bold initiative. mScanAPI is now Market Scan's leading initiative and quoting millions of payments daily through all their partners.

Jose's focus is on implementing innovative solutions, combined with a pragmatic and disciplined approach, providing a wealth of experience and an inspired vision for the future.

Jose continues to work with Market Scan as a Chief Data Officer and it's involved in many aspects of the company.

Core Specialties:

Auto data leasing and retail

Automotive Rebate and Incentives expert

Strategy

Contract development and negotiations

Sales Management

Leadership experience establishing and maintain internal and external key relationships.

A strategic mindset to anticipate future trends.

Digital Retail expert!

Manage strategic planning, development, and implementation of OEM Rebates/Incentives.

Development and implementation of rebate incentive compatibility & stackability.

Expert on auto incentives generally from an OEM, captive and dealer perspective.

Strong understanding of auto data leasing and retail policy & criteria.

Strategically minded finance executive with vast accounting, analysis & forecasting experience. Investment banking foundation; financial & valuation consultant; founded, grew and sold business; currently a senior executive of a software company. Ambitious self-starter with operations experience and broad transaction involvement.

Stephen Smythe is a Chief Executive Officer at Market Scan Information Systems and is based in Greater Los Angeles Area. He has worked as Executive Vice President at Euro Motorcars, Vice President at Mercedes-Benz Of Encino, and President at Mercedes-Benz of Beverly Hills. Stephen attended University of South Florida between 1970 and 1972, Miami University between 1969 and 1970, and Rossview High School.