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Research writer vs content writer

The differences between research writers and content writers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a research writer and a content writer. Additionally, a content writer has an average salary of $58,918, which is higher than the $50,741 average annual salary of a research writer.

The top three skills for a research writer include research topics, press releases and editorials. The most important skills for a content writer are digital marketing, wordpress, and web content.

Research writer vs content writer overview

Research WriterContent Writer
Yearly salary$50,741$58,918
Hourly rate$24.39$28.33
Growth rate6%4%
Number of jobs60,59519,621
Job satisfaction4.5-
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 77%
Average age4642
Years of experience22

What does a research writer do?

Research writers are professionals who conduct extensive research by taking complex information and then explaining it in lay terminology. These writers are required to conduct extensive research on various topics based on the requests of their clients to write keyword articles for search engine optimization (SEO). They must work with a wide variety of clients who specialize in web content to complete strategic research and content creation projects. Research writers must also manage research projects for companies, local and overseas.

What does a content writer do?

The job of content writers is to create the best possible written or visual content ranging from blog posts to press releases. They produce the content for various types of websites, including social networks, news aggregators, and e-commerce sites. The job of content writers is not limited to writing, but also ensuring that the content connects or is relevant to the website pages. They are expected to set the tone of the website and revise the content upon customers' or clients' requests. They are also responsible for assisting in the creation of style guides.

Research writer vs content writer salary

Research writers and content writers have different pay scales, as shown below.

Research WriterContent Writer
Average salary$50,741$58,918
Salary rangeBetween $32,000 And $80,000Between $40,000 And $84,000
Highest paying CityBrookline, MASan Francisco, CA
Highest paying stateVirginiaCalifornia
Best paying companySt. Jude Children's Research HospitalCisco
Best paying industryNon ProfitsFinance

Differences between research writer and content writer education

There are a few differences between a research writer and a content writer in terms of educational background:

Research WriterContent Writer
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 77%
Most common majorEnglishEnglish
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Research writer vs content writer demographics

Here are the differences between research writers' and content writers' demographics:

Research WriterContent Writer
Average age4642
Gender ratioMale, 41.4% Female, 58.6%Male, 39.8% Female, 60.2%
Race ratioBlack or African American, 6.4% Unknown, 4.9% Hispanic or Latino, 7.6% Asian, 8.6% White, 72.0% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.2% American Indian and Alaska Native, 0.4%
LGBT Percentage11%16%

Differences between research writer and content writer duties and responsibilities

Research writer example responsibilities.

  • Manage the proposal lifecycle, including RFP analysis, regular communications, proposal development and production consistent with branding strategies.
  • Upload content and photos on Wordpress and create SEO meta descriptions.
  • Recognize by audience as thought leader in NFL coverage and commentary.
  • Assist the editor-in-chief with expanding the team of contributing writers to attract readers.
  • Proofread and spell check written content, review articles, videos, and books regarding the given topic.
  • Research various topics base on clients requests in order to write keyword articles for search engine optimization (SEO).
  • Show more

Content writer example responsibilities.

  • Implement and manage Salesforce and Marketo for client to establish lead nurturing campaigns.
  • Maintain guest blogging strategy and policies to achieve a consistently diverse authorship and to grow readership.
  • Manage the editorial production of the pamphlets, brochures and graphic material to target worldwide audiences including china.
  • Manage proposal process from RFP (request for proposal) receipt to writing and editing various contributions to final RFP submission.
  • Collaborate with overseas team and manage documents using SharePoint to conceptualize and generate new marketing content.
  • Produce a wide array of literature ranging from poetry to short stories.
  • Show more

Research writer vs content writer skills

Common research writer skills
  • Research Topics, 15%
  • Press Releases, 13%
  • Editorials, 8%
  • Web Content, 6%
  • Conduct Research, 6%
  • Oral Histories, 4%
Common content writer skills
  • Digital Marketing, 10%
  • WordPress, 9%
  • Web Content, 6%
  • Blog Posts, 6%
  • Digital Content, 3%
  • Content Marketing, 3%

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