Advertising campaign manager vs advertising manager

The differences between advertising campaign managers and advertising managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an advertising campaign manager and an advertising manager. Additionally, an advertising manager has an average salary of $93,050, which is higher than the $38,234 average annual salary of an advertising campaign manager.

The top three skills for an advertising campaign manager include account management, media sales and campaign performance. The most important skills for an advertising manager are digital marketing, marketing campaigns, and SEO.

Advertising campaign manager vs advertising manager overview

	Advertising Campaign Manager	Advertising Manager
Yearly salary	$38,234	$93,050
Hourly rate	$18.38	$44.74
Growth rate	10%	10%
Number of jobs	6,505	43,083
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 85%	Bachelor's Degree, 77%
Average age	39	39
Years of experience	6	6

Advertising campaign manager vs advertising manager salary

Advertising campaign managers and advertising managers have different pay scales, as shown below.

	Advertising Campaign Manager	Advertising Manager
Average salary	$38,234	$93,050
Salary range	Between $20,000 And $70,000	Between $61,000 And $141,000
Highest paying City	-	Burlingame, CA
Highest paying state	-	Nevada
Best paying company	-	Apple
Best paying industry	-	Finance

Differences between advertising campaign manager and advertising manager education

There are a few differences between an advertising campaign manager and an advertising manager in terms of educational background:

	Advertising Campaign Manager	Advertising Manager
Most common degree	Bachelor's Degree, 85%	Bachelor's Degree, 77%
Most common major	Business	Business
Most common college	Northwestern University	Northwestern University

Advertising campaign manager vs advertising manager demographics

Here are the differences between advertising campaign managers' and advertising managers' demographics:

	Advertising Campaign Manager	Advertising Manager
Average age	39	39
Gender ratio	Male, 48.2% Female, 51.8%	Male, 43.4% Female, 56.6%
Race ratio	Black or African American, 3.3% Unknown, 4.7% Hispanic or Latino, 11.8% Asian, 7.5% White, 72.2% American Indian and Alaska Native, 0.4%	Black or African American, 3.4% Unknown, 4.7% Hispanic or Latino, 11.9% Asian, 7.6% White, 72.0% American Indian and Alaska Native, 0.4%
LGBT Percentage	10%	10%

Differences between advertising campaign manager and advertising manager duties and responsibilities

Advertising campaign manager example responsibilities.

Engineer, manage and retain advance digital advertising campaigns across multi-platforms to maximize ROI.
Implement, manage NPRP s LinkedIn account, successfully create content and run advertising campaigns.
Handle all Microsoft & Facebook campaigns in MENA region & Pakistan.
Perform troubleshooting with GIF, JPG, SWF, FLV, third party custom HTML and JavaScrip creatives.
Make recommendations to internal and external clients regarding ppc and earn media for a more effective online presence and better placement.
Develop an effective project management process for trafficking and tracking all advertising materials through the appropriate compliance channels.

Advertising manager example responsibilities.

Design and manage CRM, email marketing and database systems for B2B and B2C environment.
Manage all advertising and product reselling opportunities, represent the company at trade shows and handle SEO.
Lead corporate rebranding efforts to reflect proprietary technology and high-end international market.
Work with NYC base advertising and media agencies.
Build and maintain company work portfolio and Facebook page.
Test and expand marketing programs to include content seeding, and SEM.

Advertising campaign manager vs advertising manager skills

Common advertising campaign manager skills

Account Management, 42%
Media Sales, 38%
Campaign Performance, 8%
Marketing Campaigns, 2%
ROI, 2%
HTML, 2%

Common advertising manager skills

Digital Marketing, 13%
Marketing Campaigns, 10%
SEO, 8%
PPC, 8%
SEM, 8%
Facebook, 6%

Advertising Campaign Manager vs. similar jobs

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Advertising Campaign Manager
Advertising Campaign Manager vs Advertising Manager

Updated January 8, 2025

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