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Customer retention representative salary
Average customer retention representative salary
$41,084
Understanding Customer Retention Representative Salaries
As of October 2025, Customer Retention Representatives earn an average salary of $41,084 per year, translating to approximately $20 per hour. This salary can vary significantly based on factors such as experience, location, and the specific industry in which one works.
Salary by Experience Level
Entry-level representatives can expect lower salaries, while those with several years of experience often see an increase in their earnings. Typically, customer retention representatives with more than five years of experience report salaries upwards of $50,000 annually.
Highest Paying States and Cities
Geographical location plays a crucial role in salary variations. States like California and New York tend to offer higher compensation, reflecting the cost of living and market demand. Cities such as San Francisco and New York City are known for the highest salaries in this profession.
Job Opportunities
With the ongoing emphasis on customer satisfaction, demand for Customer Retention Representatives is expected to grow. Organizations across various sectors are actively seeking skilled professionals who can enhance customer loyalty and drive business success.
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Where can a Customer Retention Representative earn more?
Customer retention representative salaries by experience level
Average customer retention representative salary by state
The highest-paying states for customer retention representatives are California, Arizona, and Washington. The lowest average customer retention representative salary states are Delaware, Alabama, and South Carolina.
- State view
- County view
Highest paying states for customer retention representatives
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Arizona | $77,458 | $37.24 |
| 2 | Nevada | $76,316 | $36.69 |
| 3 | Idaho | $73,619 | $35.39 |
| 4 | Oklahoma | $61,911 | $29.76 |
| 5 | Montana | $61,484 | $29.56 |
| 6 | California | $87,400 | $42.02 |
| 7 | Colorado | $72,176 | $34.70 |
| 8 | Utah | $67,666 | $32.53 |
| 9 | Washington | $76,502 | $36.78 |
| 10 | Texas | $53,789 | $25.86 |
| 11 | Tennessee | $54,434 | $26.17 |
| 12 | Oregon | $71,486 | $34.37 |
| 13 | Wyoming | $53,094 | $25.53 |
| 14 | Nebraska | $53,581 | $25.76 |
| 15 | New Mexico | $51,380 | $24.70 |
| 16 | Indiana | $50,620 | $24.34 |
| 17 | Kansas | $50,751 | $24.40 |
| 18 | Iowa | $48,283 | $23.21 |
| 19 | District of Columbia | $63,338 | $30.45 |
| 20 | Michigan | $49,051 | $23.58 |
| 21 | Maine | $44,206 | $21.25 |
| 22 | Ohio | $46,729 | $22.47 |
| 23 | Alaska | $62,512 | $30.05 |
| 24 | North Dakota | $44,799 | $21.54 |
| 25 | South Dakota | $45,000 | $21.63 |
| 26 | Rhode Island | $49,952 | $24.02 |
| 27 | Wisconsin | $49,964 | $24.02 |
| 28 | Minnesota | $49,129 | $23.62 |
| 29 | Vermont | $47,955 | $23.06 |
| 30 | Mississippi | $41,614 | $20.01 |
| 31 | Missouri | $44,894 | $21.58 |
| 32 | Pennsylvania | $44,064 | $21.18 |
| 33 | Louisiana | $45,553 | $21.90 |
| 34 | Illinois | $46,558 | $22.38 |
| 35 | New York | $48,610 | $23.37 |
| 36 | Florida | $42,965 | $20.66 |
| 37 | Massachusetts | $47,677 | $22.92 |
| 38 | Connecticut | $47,045 | $22.62 |
| 39 | West Virginia | $38,154 | $18.34 |
| 40 | New Jersey | $47,442 | $22.81 |
| 41 | New Hampshire | $42,422 | $20.40 |
| 42 | Arkansas | $43,633 | $20.98 |
| 43 | Maryland | $46,974 | $22.58 |
| 44 | Hawaii | $54,604 | $26.25 |
| 45 | North Carolina | $40,690 | $19.56 |
| 46 | Virginia | $43,297 | $20.82 |
| 47 | Kentucky | $36,646 | $17.62 |
| 48 | Alabama | $39,643 | $19.06 |
| 49 | South Carolina | $38,360 | $18.44 |
| 50 | Delaware | $40,166 | $19.31 |
| 51 | Georgia | $37,446 | $18.00 |
Highest paying cities for customer retention representatives
The highest-paying cities for customer retention representatives are Phoenix, AZ, Las Vegas, NV, and Roy, UT.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Phoenix, AZ | $77,670 | $37.34 |
| 2 | Las Vegas, NV | $75,468 | $36.28 |
| 3 | Roy, UT | $67,150 | $32.28 |
| 4 | Oklahoma City, OK | $62,806 | $30.20 |
| 5 | Lewisville, TX | $52,960 | $25.46 |
| 6 | Indianapolis, IN | $50,686 | $24.37 |
| 7 | Detroit, MI | $48,986 | $23.55 |
| 8 | New York, NY | $48,335 | $23.24 |
| 9 | Camden, NJ | $46,967 | $22.58 |
| 10 | Milford, CT | $46,771 | $22.49 |
| 11 | Naperville, IL | $46,572 | $22.39 |
| 12 | Clinton, IA | $46,468 | $22.34 |
| 13 | Orlando, FL | $42,996 | $20.67 |
| 14 | Greenville, NC | $40,245 | $19.35 |
| 15 | Columbia, SC | $38,463 | $18.49 |
| 16 | Atlanta, GA | $37,620 | $18.09 |
Customer retention representative salary details
A customer retention representative's salary ranges from $20,000 a year at the 10th percentile to $83,000 at the 90th percentile.
What is a customer retention representative's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $83,000 | $6,917 | $40 |
| 75th Percentile | $59,000 | $4,917 | $28 |
| Average | $41,084 | $3,424 | $20 |
| 25th Percentile | $28,000 | $2,333 | $13 |
| 10th Percentile | $20,000 | $1,667 | $10 |
Highest paying customer retention representative jobs
The highest paying types of customer retention representatives are telesales representative, business representative, and retention representative.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Customer Agent | $31,834 | $2,653 | $15.30 | 211,832 |
| Technical Service Representative | $46,883 | $3,907 | $22.54 | 247,265 |
| Telesales Representative | $65,894 | $5,491 | $31.68 | 221,315 |
| Support Representative | $33,372 | $2,781 | $16.04 | 246,710 |
| Phone Representative | $42,827 | $3,569 | $20.59 | 222,650 |
| Business Representative | $51,604 | $4,300 | $24.81 | 197,264 |
Top companies hiring customer retention representatives now:
Which companies pay customer retention representatives the most?
Customer retention representative salaries at Torchmark and Emerge are the highest-paying according to our most recent salary estimates. In addition, the average customer retention representative salary at companies like Cox Enterprises and Cox Automotive are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Globe Life | $83,189 | $39.99 |
| 2 | Emerge | $70,206 | $33.75 |
| 3 | Cox Enterprises | $66,182 | $31.82 |
| 4 | Cox Automotive | $64,230 | $30.88 |
| 5 | American Water | $58,256 | $28.01 |
| 6 | Kelly Services | $52,358 | $25.17 |
| 7 | Reasor's | $44,310 | $21.30 |
| 8 | TRU | $41,351 | $19.88 |
| 9 | Cox Communications | $40,874 | $19.65 |
| 10 | NeoPost USA | $39,753 | $19.11 |
| 11 | State Farm | $38,536 | $18.53 |
| 12 | KSB America Corporation | $37,791 | $18.17 |
| 13 | Healthy Back | $36,609 | $17.60 |
| 14 | Comcast | $35,247 | $16.95 |
| 15 | Focus Services | $26,827 | $12.90 |
Wage gap by gender, race and education
Customer retention representative salary trends
The average customer retention representative salary has risen by $5,985 over the last ten years. In 2014, the average customer retention representative earned $35,099 annually, but today, they earn $41,084 a year. That works out to a 11% change in pay for customer retention representatives over the last decade.
Compare customer retention representative salaries for cities or states with the national average over time.
Average customer retention representative salary over time
Compare customer retention representative salaries for individual cities or states with the national average.
Customer retention representative salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $41,100 | $19.75 | +3.1% |
| 2024 | $39,800 | $19.13 | +2.8% |
| 2023 | $38,700 | $18.61 | +2.5% |
| 2022 | $37,700 | $18.13 | +1.8% |
| 2021 | $37,000 | $17.81 | +1.8% |
Recently added customer retention representative salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Premier Bankcard LLC | Bilingual Customer Retention Representative-Remote or Onsite | Dakota Dunes, SD | 06/23/2025 | $35,479 |
| Trugreen | Inbound Customer Retention Representative | Lititz, PA | 06/20/2025 | $27,669 |
| Trugreen | Inbound Customer Retention Representative | Groveport, OH | 06/20/2025 | $27,669 |
| Trugreen | Inbound Customer Retention Representative | Salt Lake City, UT | 06/20/2025 | $27,669 |
| Comcast | Virtual-Retention Sales Comcast Business | Bedford, NH | 06/11/2025 | $38,484 |
| Comcast | Virtual-Retention Sales Comcast Business | Maryland | 06/10/2025 | $38,484 |
| Comcast | Virtual-Retention Sales Comcast Business | Enon, VA | 06/10/2025 | $38,484 |
| Comcast | Virtual-Retention Sales Comcast Business | Downe, NJ | 06/10/2025 | $38,484 |
| Comcast | Virtual-Retention Sales Comcast Business | Rowe, MA | 06/10/2025 | $38,484 |
| Comcast | Virtual-Retention Sales Comcast Business | Kane, PA | 06/10/2025 | $38,484 |
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