Performance Marketing Manager (Paid Advertising)
Hartville, OH jobs
HRM Enterprises, Inc. is a local, family-owned company established in 1939. With businesses ranging from the largest independent hardware store in the country to a Tripadvisor top-rated restaurant and a dynamic Marketplace, HRM Enterprises has become a popular destination for customers from near and far. With 700 dedicated employees, we focus on exceeding customers' expectations and creating a supportive work environment with Sundays off, no late evenings, great benefits, and fun perks like company picnics and Christmas banquets. Our commitment to internal and external development helps team members grow professionally and find opportunities within the company.
Role Description
This is a full-time hybrid role for a Performance Marketing Manager - Paid Advertising located in Hartville, OH with some work-from-home flexibility. The Performance Marketing Manager will be responsible for managing, executing and optimizing digital marketing campaigns, conducting data analysis, identifying key performance indicators, and developing strategies to improve marketing performance. Additionally, the role involves working closely with cross-functional teams to ensure alignment with business goals and objectives.
Qualifications
Digital marketing skills including managing and optimizing campaigns in Google Ads, Meta, Amazon Ads and other paid channels
Proficiency in data analysis and identifying key performance indicators
Experience in developing and implementing marketing strategies
Excellent communication and collaboration skills
Ability to work independently and in a team environment
Bachelor's degree in Marketing, Business, or a related field
Marketing Manager
Miami, FL jobs
Terra, the award winning, Miami-based real estate development company carefully chooses projects that have a positive impact on their surroundings and, by extension, on the people who live there. Terra has achieved international acclaim for its commitment to design excellence, resiliency measures, and sustainable development and has been continuously transforming South Florida into the prosperous metropolis we know today.
Marketing Managers are responsible for overseeing the branding, marketing, and events for their assigned development project(s). The primary responsibilities of a Marketing Manager are to manage the daily tasks required to implement the approved marketing strategy and keep tasks on schedule and on budget. Daily interaction with the development, sales and design teams will be required. Organizational and execution skills are a must in order to manage the marketing deliverables from design concept phase through production and delivery or install of the finished marketing materials. Tracking and reporting the campaigns wins/losses and marketing initiatives is required.
This position is on-site 5 days a week in our Coconut Grove Office.
General Responsibilities
Manage the day-to-day marketing deliverables requested, ensuring quality control and budget compliance throughout project(s) life cycle.
Manage the day-to-day relationships with creative vendors & consultants for assigned project.
Manage the on-time/on-budget production process for all marketing materials.
Manage quality control to assure each deliverable is getting the best results from the marketing department and marketing consultants.
Manage the revisions + proof stages, (from concept approval, until final sign-off is required.)
Manage the Proofreading & Sign off on every FINAL item that gets produced through the Marketing Department. (Brochures, books, flyers, eblasts, etc. - for corporate & individual projects.)
Manage the third party translations of marketing collateral, as needed.
Manage weekly production schedules and present status in weekly traffic flow meetings w/SVP.
Coordinate the event strategy for all assigned project events.
Manage the fulfillment of the event production (pre-through-post).
Coordinate the creation and distribution of the weekly event calendars.
Manage the creative production for the invitations for each event.
Manage the guest list procurement for the events and help drive RSVP count.
Manage the post event review of pros/cons with event team and sales teams.
Manage the post event follow-up media with the account managers and sales teams.
Manage the media & placement strategy for all entities, including creation of media schedule for each project(s); management of deliverables to assure ad creative is ordered in time, and follow-through on delivery of ads to publications by due date.
Manage the negotiation on vendor proposals and contracts.
Manage the review of assigned project social media schedules + uploads on a daily/weekly basis.
Manage the review of project website(s) monthly and always keep content current.
Manage the receipt of traffic reports from all Media Agencies (SOCIAL, PRINT, DIGITAL, PR, SEO); make recommendations to improve traffic.
Manage the Upload of weekly Press Tearsheets/Links to project websites.
Manage all photoshoots and video shoots for your assigned project(s).
Manage the review & fact checking for all assigned project's press releases and secure any necessary approvals.
Manage the content uploads into the backend CMS (content management systems) for Show pad and websites to keep all online sales tools current with information.
Manage the Terra Marketing Server Content for assigned projects and keep all Images (Renderings, Photography, Art, Etc.) for each project current on server.
Coordinate the organization and inventory of all marketing materials in the corporate and sales offices. Ensure that there are adequate resources on hand, and manage inventory of project's marketing materials supplies to forecast what is needed before it runs out.
Manage securing any required partnership pre-approvals for any creative approvals or quote approvals, per partnership agreement.
Manage or coordinate any other marketing related tasks that may arise daily. Flexibility is key.
Qualifications
Bachelor's degree from an accredited University in related field and/or commensurate working experience in related field.
Minimum three years of real estate PRE development marketing experience.
Minimum of 5 years marketing experience.
Knowledge of marketing deliverable Management: print, web, digital & social platforms.
Strategic and Organized Thinker with great communication and presentation skills.
Experience in marketing for a Real Estate Development company is a must.
As a team member at Terra, you'll enjoy:
Career advancement and bonus opportunities.
Comprehensive benefits package, including health, vision, dental insurance, and FSA (Flexible Spending Account).
Employer-paid life and disability insurance.
Employer matching 401k.
Employee team building events.
Company paid monthly lunches.
Paid Time Off and paid Holidays.
Marketing Coordinator
Glenview, IL jobs
The position provides support, coordinates and administers specific marketing services and programs designed to support lead generation, listings and other sales activities. Assists with special projects as needed.
Job Duties and Responsibilities
(Essential Job Functions) Common job activities are listed below; actual position responsibilities may vary. Refer to your manager or human resources for specific duties and performance expectations.
1. The marketing coordinator provides marketing support, which may include any of the following job duties and responsibilities (95%):
Coordinate various marketing and recognition programs.
Develop and produce promotional materials. Responsibilities include layout design and modification to accommodate active listings and branding objectives, coordination of content, graphic design support, editing and proofing, transmission and coordination with printer to meet stated publication deadlines. Handle special marketing print needs.
Provide advertising and other creative consultation support. Develop, coordinate, schedule and review the various broadcast, Internet, newspaper, magazine, development and seminar advertisements. Supply ad calendar and ad copies to agents and clients.
Manage agent and property photos.
Coordinate and support Virtual Tours.
Organize proper channeling and completion of marketing forms and data between the marketing department and sales offices.
Coordinate training of sales associates relating to current marketing programs, issues and events.
Plan and participate in special company events or meetings; coordinate new listing presentation for sales meetings.
Prepare invoices, maintain computer billing database and ensure accurate billing to sales associates through the accounting department.
Coordinate direct mail programs.
Maintain/issue inventory of marketing materials and promotional wearables.
Meet with and serve as liaison with builders/developers and brokers. Prepare, develop and maintain marketing materials used in New Homes communities.
Provide telecommunication support, including: Provide notice of phone number changes. Coordinate long distance codes with long distance carrier as needed; assign voice mail and DID numbers for new agents; maintain voice mail computer system adding and deleting agents as required.
Provide marketing technical support, including: Assist agents with computer equipment and software operation and training as necessary; load software on agent and office computers; schedule checkout of digital camera and laptop.
Prepare memos and news releases; maintain databases; produce reports; assist with special projects; may serve as a backup to other department staff.
2. Perform any additional responsibilities as requested or assigned. (0 - 5%)
Performance Expectations
Meet all performance and behavior expectations outlined in the company performance appraisal form or communicated by management.
Perform responsibilities as directed achieving desired results within expected time frames and with a high degree of quality and professionalism.
Establish and maintain positive and productive work relationships with all staff, customers and business partners.
Demonstrate the behavioral and technical competencies necessary to effectively complete job responsibilities. Take personal initiative for technical and professional development.
Follow the company HR Policy, the Code of Business Conduct and all subsidiary and department policies and procedures, including protecting confidential company information, attending work punctually and regularly, and following good safety practices in all activities.
Qualifications
Education:
Bachelor's degree in marketing, communications; or equivalent work experience.
Experience:
Two years of related experience in a marketing or advertising position, with emphasis in sales and marketing program support.
Graphic design experience,
Real estate background and/or knowledge of bulk mail procedures would be considered a plus.
Knowledge and Skills:
Strong computer skills. Ability to use both PC and Mac computers and software.
Ability to work as a member in a team-oriented environment, yet as an independent worker with
minimal supervision.
Effective oral and written communication skills. A customer service focus.
Effective analytical and problem-solving skills. Detail oriented. Flexible and adaptable.
Ability to prioritize and handle multiple tasks and projects concurrently. Project management and organizational skills.
Wage: $33 - $35 hourly; actual wage is based upon education and experience.
Benefits: Full suite of benefits including Medical, Health Savings Account, Dental, Vision, Life Insurance, Paid Vacation (PTO), 401(k) with employer match, Flexible Spending Account, and Employee Assistance Program (EAP)
Equal Opportunity Employer
Area Marketing Director
Sacramento, CA jobs
Great opportunity for an experienced multi-family Marketing professional based in Sacramento, CA!
Sares Regis Group of Newport Beach, California, is a privately held real estate development, investment and management firm that focuses on commercial properties and multifamily communities in the western U.S. Since its founding in 1993, SRG has developed and acquired more than $7 billion in commercial and residential assets. The company manages a combined portfolio of approximately 25 million square feet of office and industrial space and 42,000 apartment units.
AREA MARKETING DIRECTOR - Sacramento, East Bay, Seattle and Colorado!
Job Summary:
The Area Marketing Director is responsible for collaborating with clients, Asset Managers, VP's, Regional managers, and vendors. Using a digital marketing background, ILS's, SEO, SEM and Yardi experience, this role serves as a service-oriented support to the Sr. and other Directors of Marketing. This role is responsible for developing and executing marketing strategies and objectives to increase leads, traffic, and resident retention for the communities within an assigned portfolio or area. The Area Marketing Director generates creative solutions and demonstrates “out-of-the-box” thinking, applies design principles to translate concepts and information into images; manages and coordinates projects, maintains integrity of project plans and budget and communicates progress and changes to team members. The Area Director of Marketing oversees an annual marketing performance budget that exceeds 200k and will make independent decisions to spend this money based on performance and community needs. The Area Director of Marketing is the support for the clients and community needs and decision making.
Essential Duties & Responsibilities include but are not limited to:
• Creates, implements, monitors, and modifies, the digital marketing plan for each community in the portfolio/area.
• Identifies and communicates improvements for the performance of current websites. Suggests color palettes, point of interest maps, SEO, UTM codes. Works with the Digital Marketing Manager to ensure completion.
• Evaluates leasing activity and occupancy, at the communities, and recommends improvements for increased monthly performance.
• Runs Yardi or other external party reports to identify solutions to address and submits them to the client, VP, Regional and Community Managers
• Conducts regular audits of sources, Google Analytics, and CRM reports
• May prepare ROI and other reports for Director of Marketing, monthly, and/or to support client calls, weekly
• Conducts monthly and quarterly performance calls with clients, Asset Managers and Regional Manager to address marketing needs and/or modifications needed to the approved budget
• Creates and manages marketing budgets to align with client's investment goals and property's needs
• Works, in partnership with the Director of Marketing and vendors, on signage and digital projects for lease-up and stabilized communities
• Conducts quarterly site visits for all communities in portfolio/area. Completes marketing checklists and reports of items needing attention.
• Handles client requests and projects related to digital or print projects.
• As part of the property onboarding process, and as requested, oversees and collaborates with the Digital Marketing Managers on projects related to websites and/or other digital projects; both structural and visual, including formats, imagery, copy, color and use of logos
Education and Experience:
• Three to five years of related marketing knowledge and a bachelor's degree from a four- year college or university specializing in marketing or equivalent combination of education and experience
• Prior marketing experience within multi-family property management required
• Advanced knowledge of Yardi modules including Voyager and Rent Café
• Excellent knowledge of MS Office, including Word, Excel, PowerPoint, SharePoint
• Experience with Adobe Acrobat
• Knowledge of all file types and their uses
• Experience in graphic design regarding fonts, color and balance -visual experience, as well as attributions for a visual and readable website. This is understood with experience and based on WCAG industry requirements
• Use and understanding of Google analytics, SEO, SEM is necessary at this level
• Flight and car travel required
• Lease-Up experience a plus
Salary is $93,000/year plus incentive bonus and car allowance.
PLEASE APPLY ONLINE AT:
Sares Regis Careers Website
EQUAL OPPORTUNITY EMPLOYER
All positions contingent on completion of successful background screen and drug test.
Marketing Associate
Arlington, VA jobs
Title: Marketing Associate
Department: CRC Creative
Are you looking to further your career while applying strategic and creative thinking to business? Do you want to grow in a fast-paced environment among an innovative, entrepreneurial, and forward-thinking family of firms? If so, the Marketing Associate position with the Creative team at CRC might be a great fit.
We're seeking a full-time Marketing Associate with 1-3 years of full-time experience in marketing and communications-including digital analytics and/or business development-to join our never-boring, team-oriented work environment. You'll lend your background and insights to day-to-day projects involving marketing strategy, online/print/social media, internal and external communications, awards/rankings, media relations, events, proposals, presentations, and other property and company promotions. This is an exciting opportunity to expand your skills across a broad set of marketing functions and multiple industries.
Essential Duties
Wondering what the day-to-day looks like? As a Marketing Associate, you could be:
Conceptualizing, drafting, implementing, and optimizing online advertising campaigns to support leasing efforts across search engine, ILS, social media, and AI platforms;
Performing digital data analysis and extrapolating actionable marketing insights by collecting and interpreting information, analyzing and reporting on results, identifying patterns and trends, and defining new data collection and analysis processes to maximize SEO and GEO;
Managing proposals and presentations for business development efforts, including strategizing positioning and win themes, compiling and refining materials, managing schedules and stakeholders, and assembling high-quality, polished, and visually appealing submissions;
Developing and implementing creative outreach and leasing campaigns for apartment properties, including guerrilla and experiential marketing tactics, influencer partnerships, referral programs, renewal strategies, and resident retention events;
Designing, coding, maintaining, and updating corporate and property websites, as well as landing pages, community engagement sites, and other online content;
Writing, designing, producing, and disseminating a range of print and digital communications, including award submissions, presentations, press releases, media kits, advertisements, and other brand and marketing collateral;
Planning and managing groundbreakings, ribbon-cuttings, charity events, community festivals, recruiting presentations, and company-wide meetings;
Soliciting, art directing, and managing project photography and associated photo/video shoots; and more.
So, Are We a Match?
We are if you're a proud recipient of a Bachelor's Degree or higher with 1-3 years of experience in marketing and communications, a positive attitude, a demonstrated work ethic, and a passion for learning. We are if you're open to handling a wide range of marketing and communications responsibilities; are highly organized, detail-oriented, comfortable handling multiple high-priority tasks, and capable of interacting effectively with high-level/senior leadership; and can write well and present ideas and opinions with clarity and poise.
Though all applicants are welcome to apply, we give special consideration to candidates who have a demonstrated entrepreneurial spirit, are digital marketing or graphic/web design majors, have experience designing in Adobe Creative Suite, and have experience with platforms such as Google Analytics, Google Ads, Google Looker Studio, Google Search Console, Semrush, Meta Ads, Reddit Ads, or other digital services. Familiarity with AI-powered tools such as ChatGPT, Gemini, and CoPilot, along with an understanding of how to use them responsibly, is valuable. Property management, real estate, construction, architecture, and/or engineering interest is also a plus.
About Us
Grounded in a 100-year heritage of assured performance, we are operations experts with deep experience in originating, running, and sustaining large assets for the long-term. Our people see purpose beyond the built environment, creating value-and improving lives-through superior execution, innovative operations, and a passion for creating positive change in communities. Our family of national, award-winning real estate, construction, and asset management firms includes CRC Property & Asset Management and CBG Building Company. Together, our teams solve complicated operational challenges and make big ideas happen across a full spectrum of services. To learn more, visit crccompanies.com, crcpropertymanagement.com, and cbgbuildingcompany.com.
MARKETING BRAND MANAGER
Secaucus, NJ jobs
Description Marketing Brand Manager (Hybrid) - Cat Treats
About Us:
Join Hartz, where our love for pets drives everything we do. With 100 years of commitment to pet care excellence, we've earned our place as a trusted household name. Innovation is at the heart of our mission as we continually create products that nurture the special bond between pets and their owners-ensuring they experience nothing less than Unconditional Love.
As leaders in the pet care industry, we are dedicated to pioneering advancements that enhance the well-being of pets, leading to happier, healthier, and longer lives. Our success is fueled by the passion and dedication of our diverse team members, who bring their unique perspectives and talents to every aspect of our work.
We are committed to cultivating an inclusive and supportive work environment where individuals from all backgrounds and identities are valued and empowered to thrive. At Hartz, your contributions matter, whether collaborating in the office or embracing the flexibility of a hybrid work arrangement. Together, we empower our employees and furry companions to make a meaningful impact within our company and beyond. Join us in shaping the future of pet care and experience the joy of making a difference, one pet at a time.
What We Offer …
Hybrid Work Schedule: Enjoy flexibility with 3 days in-office and 2 days remote.
Pet-Friendly Culture: Bring your pet to work and enjoy a casual, inclusive environment.
Competitive Compensation & Benefits: Receive a generous 401(k) match with immediate vesting.
Generous Paid Time Off: Enjoy up to 34 paid days off annually.
Paid Leaves: Parental leave, Bereavement leave, and Military leave.
Comprehensive Health Coverage: Includes Medical, Dental, Vision, Healthcare FSA, and Mental Health EAP, basic Life insurance and Disability Insurance.
Tuition Reimbursement & Career Growth: Access to tuition reimbursement and other learning and development opportunities.
Employee Perks: Volunteer opportunities, fun employee events, and more!
The Role …
We're seeking a driven Marketing Brand Manager to lead end-to-end innovation and unlock breakthrough growth for our Cat Treats category- the company's fastest growing and category leader with #1 share! In this role, you'll own the innovation pipeline-uncovering whitespace opportunities, developing bold concepts, and driving them through commercialization and in-market success. You'll lead 360° brand marketing, bringing big ideas to life while shaping the future of the portfolio.
Additionally, you will develop and execute renovation strategies that drive sales, market share, and profit growth. You'll also manage the annual plan and budget, monitor and refine sales and retail forecasts, and ensure P&L goals are consistently achieved.
If you're a creative, results-driven marketer who thrives on taking bold ideas from concept to commercialization and making a measurable business impact, this is the role for you!
This position is located at our Secaucus, NJ corporate headquarters, and has the flexibility to work a hybrid schedule.
Your Responsibilities …
Lead cross-functional project team to execute plans and provide direction on day-to-day management of business issues and opportunities
Manage the sales forecast by tracking and analyzing internal and category/segment sales performance, identifying key drivers and trends (Retail sales and internal shipments)
Lead innovation-driven entry strategy into whitespace, which includes identifying and developing new products, product improvements, packaging enhancements, and strategic line extensions by conducting comprehensive 3C/4P analyses and collaborating closely with R&D
Assist in setting brand strategy, develop and manage annual marketing plans
Help to develop the strategy and execution of consumer communication/promotional support plan
Develop deep understanding of the category, consumer, and competitive activity and utilize internal, syndicated, primary and secondary sources to grow market share consistent with company portfolio strategy. Identify new ways to expand category beyond current portfolio to achieve growth
Determine consumer market research needs and field appropriate and actionable research to gain insights, analyze results, and translate into growth initiatives
Actively manage the brand P&L and budget
Support creation of sales presentations to support new products and educate on category trends/consumer understanding.
Requirements
You'll Need…
Education and Experience: Bachelor's Degree in Business/Marketing with a minimum of 4 years' Brand Management experience (or an MBA with 3 years' experience) in consumer-packaged goods
Analytical Skills: Working knowledge of IRI/Nielsen POS and Panel Data
Budget Management & Analysis: Experience managing P&L and conducting market research and analysis
Innovation Experience: Proven experience in whitespace and innovation development from concept to market entry
Technical Proficiency: Proficient in Microsoft Office Suite programs
The anticipated salary range for this role is between $130,000 and $145,000. The specific salary offered will depend on the candidate's qualifications and experience for this position. This role may also be eligible for an annual discretionary incentive award.
If this sounds like a good match and you want to learn more about this exciting role, please get in touch with us today!
Hartz is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age or any other characteristic protected by law. Salary Description $130-145K
Marketing and Communications Manager
Virginia Beach, VA jobs
The Marketing & Communications Manager will lead marketing initiatives for the organization, overseeing both corporate-level and property-specific marketing efforts. This role is responsible for developing and executing strategic marketing plans, ensuring brand consistency, enhancing tenant and stakeholder engagement, and driving growth across the portfolio.
Key Responsibilities:
* Develop and implement overall marketing and communications strategy for the organization, including corporate and property-level initiatives.
* Oversee corporate marketing campaigns, digital marketing, content creation, media outreach, and press releases.
* Oversee property-level marketing efforts, including promotional campaigns, events, tenant communications, and community engagement.
* Manage and maintain the corporate website, ensuring content is current, aligned with brand standards, and supports organizational goals.
* Work with external agencies and vendors to produce marketing materials, reports, and other corporate and property assets.
* Ensure brand standards are consistently applied across all properties, platforms, and communications.
* Collaborate cross-functionally with internal teams (operations, asset management, HR, leadership) and external partners to align marketing initiatives with business objectives.
* Provide leadership, guidance, and support to marketing team members and property staff involved in marketing initiatives.
* Willingness to travel occasionally to support properties, events, or corporate initiatives.
Requirements
* Minimum of 5 years of marketing or communications experience, with progressive responsibility.
* Strong experience in both corporate and property-level marketing.
* Proven expertise in digital marketing, social media, content creation, and analytics.
* Strong leadership, organizational, and project management skills.
* Excellent writing, communication, and presentation abilities.
* Ability to work cross-functionally with multiple teams and external partners.
* Commercial real estate experience is highly desirable.
Employees must be able to pass pre-employment and random drug screens, and a background check to include credit checks for this position.
Marketing Communications Manager
Richmond, VA jobs
Here's a revised version tailored for a Marketing Communications Manager role:
Join Our Team as a Marketing Communications Manager!
Are you a strategic storyteller with a passion for branding, content creation, and audience engagement? We are seeking a dynamic Marketing Communications Manager to develop and execute compelling marketing strategies that elevate our brand and drive business success.
Why You'll Love This Role:
🎯 Strategic Impact - Lead marketing communication efforts that enhance brand awareness and engagement.
⏰ Work-Life Balance - Enjoy a flexible schedule with full-time opportunities.
🚀 Career Growth - Access professional development programs and leadership opportunities.
💰 Competitive Compensation - Earn a stable income with performance-based incentives.
Your Responsibilities:
Develop and implement integrated marketing communication strategies across multiple channels.
Create compelling content for websites, email campaigns, social media, and press releases.
Collaborate with cross-functional teams to align messaging with business objectives.
Manage brand voice, ensuring consistency across all marketing materials and communications.
Oversee media relations, PR initiatives, and partnerships to enhance brand visibility.
Analyze marketing campaign performance and optimize strategies for better engagement.
What We're Looking For:
Proven experience as a Marketing Communications Manager or in a similar role.
Strong writing, editing, and storytelling skills.
Proficiency in digital marketing tools, social media management, and content creation platforms.
Ability to develop and execute successful communication campaigns.
Excellent collaboration and project management skills.
Experience in PR, media relations, and brand management is a plus.
Perks & Benefits:
Paid professional development and continuous learning opportunities.
Health insurance and retirement plans.
Performance-based bonuses and recognition programs.
Leadership growth and career advancement opportunities.
🚀 Ready to Make an Impact?
If you're passionate about crafting compelling marketing communications that drive brand success, apply today! Join us and be part of a team that values creativity, strategy, and innovation.
Your journey as a Marketing Communications Manager starts here-let's tell our story together!
Auto-ApplyMarketo Email Marketing Strategist
Chandler, AZ jobs
Inhabit operates a unique collective of tech-forward companies serving the residential and short-term rental industries. Our team members deliver best-in-class software solutions and services while fostering innovation and collaboration with business leaders and industry experts. Inhabit believes that property managers are central to the success of the residential and short-term rental markets and delivers products built to empower them, their investors, and communities. Come help build the company you want to Inhabit. To learn more, visit inhabit.com.
Job Description
Reporting to their Marketing Manager, the Marketo Email Marketing Strategist will be responsible for building and implementing automated communications and programs within our marketing automation platform (Marketo/Adobe Engage). This role will draw on a wide variety of skills, including direct marketing, database marketing, email, analytics, and operations.
What You'll Do (Functions & Responsibilities)
* End-to-End Campaign Execution: Build, QA, and deploy email campaigns across multiple workspaces. Proofread, and test all email assets and construct complex campaign flow logic according to best practices established by the Marketo Admin
* Data & Audience Management: Execute list imports/uploads and segment target audiences by rigorously analyzing division-specific data. Build and maintain audience lists to ensure data integrity and targeting accuracy
* Tracking & Reporting: Implement and validate all necessary tracking code across campaigns. Generate and analyze performance reports to ensure data accuracy and identify immediate optimization opportunities
* Platform Maintenance & Support: Actively troubleshoot operational issues under the Marketo Admin's guidance. Review and document campaign execution processes based on business needs and best practices
Marketing Manager, Communications
Houston, TX jobs
Four dynamic, integrated companies make up the Transwestern enterprise, giving us the perspective to think broadly, deeply and creatively about commercial real estate. Clients and investors rely on us for expertise that spans institutional and opportunistic investment, development, hospitality, and brokerage and asset services. Our award-winning, collaborative culture empowers team members with resources and independence to work across boundaries in pursuit of innovative solutions, reinforcing a reputation for service excellence that translates to measurable results. Through offices nationwide and alliance partners around the globe, we positively impact the built environment and our communities while fostering a work climate that champions career vitality for all. Learn more at transwestern.com and @Transwestern.
Transwestern is built on a common purpose -
Empowering Good People to do Extraordinary Things Together
. We are committed to the hiring of smart, passionate, hard-working people who understand the benefits of both collaboration and independence.
POSITION SUMMARY:
The Marketing Manager, Communications, is responsible for developing and implementing content that promotes and aligns with Transwestern's growth strategies and brand. Reporting to the Head of Communications & Public Relations, this individual will work across functions to ensure consistent execution and timely delivery of internal and external communications across a variety of marketing channels. The ideal candidate is both a creative thinker and detail-oriented executor who brings structure and momentum to marketing priorities that elevate Transwestern's profile internally and externally.
ESSENTIAL JOB FUNCTIONS:
Working closely with content and design teams, lead intake, planning, scheduling and cross-team coordination for internal and external marketing communications projects and campaigns, ensuring messaging and visuals align with Transwestern brand messaging and standards
Manage development and distribution of internal communications (e.g., HR and IT initiatives, training and development opportunities, enterprise-wide updates and success stories)
Conceptualize a variety of marketing deliverables in both print and digital formats
Coordinate production of thought leadership content and research reports and lead multi-channel activation and distribution (web, email, social, advertising, events, sales materials)
Collaborate with PR and social media resources on production and timing of announcements
Develop project timelines and ensure milestones are met across all stakeholders and deliverables
Manage third-party sponsorship relationships (e.g., benefits, attendees, giveaways, invoices)
Create and track metrics to measure the success of the activities above
POSITION REQUIREMENTS:
A bachelor's degree in Marketing, Communications, or related field
Experience:
Minimum 4-6 years of demonstrated communications/marketing experience
Commercial real estate or related industry experience preferred
Prior experience with organizational leadership a plus
Strong project management skills
Ability to communicate clearly and concisely
High creative aptitude
Ability to measure progress against defined KPIs
Expertise in Microsoft Office
Knowledge of Monday.com and/or Adobe Creative Suite a plus
Self-starter with a positive attitude who excels in both independent and team settings
Confidence working with executives, clients, vendors and internal partners
Exceptional attention to detail
Ability to multi-task in a dynamic environment with changing priorities
Adept at weighing multiple perspectives and proposing an optimal solution
Physical Skills:
Ability to travel as necessary according to business needs.
WORK SHIFT:
LOCATION:
Houston, TX
ABOUT US
Transwestern's Guiding Principles are woven into the fabric of our firm and underscore the value of each individual team member. We embrace inclusion - not only as the right thing to do, but as a reflection of who we are. It is our responsibility and heartfelt desire to create an environment that elevates the human spirit and brings out the best in everyone.
Different backgrounds, life experiences and cultures shape our individual perspectives and ultimately generate the best results for our clients. Strategic human capital planning combined with development initiatives foster a work environment that celebrates uniqueness and champions the achievements attained through collaboration.
Please note that all candidates selected for an offer of employment are subject to pre-employment background checks, which may include but are not limited to, based on the role for which they have been selected: criminal history, education verification, social media review, motor vehicle records, credit history, and professional license verification. In addition, your employment with Transwestern is subject to successfully passing a drug screen check
prior
to your starting with the Company along with satisfactory references.
We understand you have a choice when choosing where to work and pursue a career. We understand you are unique and have your story. We want to hear it. We encourage you to apply today so that you may become a part of the Transwestern story.
Auto-Apply#Vice President of Training & Marketing
San Antonio, TX jobs
United Apartment Group is looking for a Vice President of Training & Marketing with 5 years' marketing and training experience. They will be responsible for the development and maintenance of overall advertising and marketing strategies across the company.
Summary
The primary objective of this role is to develop, plan, and implement marketing programs for United Apartment Group and its communities. Acting as an advisor to Property Managers, Regional Managers, and corporate and on-site staff, the Marketing Director directly impacts the brand and reputation of UAG throughout the company and the industry. Candidate must be proficient in internet marketing and should demonstrate professional conduct, appearance, communication, positivity, ethical decision-making, critical thinking, and problem-solving skills. Provide education and motivation for site employees to introduce and reinforce policy and procedures, along with our customer service philosophy, which will ensure a consistent and high standard of performance at all United Apartment Group properties.
Duties & Responsibilities
1. Implement and monitor marketing reports and make necessary changes to marketing strategy to ensure optimum results.
2. Identify the most cost-effective method of achieving marketing objectives.
3. Establish and oversee marketing plan strategy, annual marketing budget and adhere to the same.
4. Assist and train on-site staff in marketing the apartment communities, determining leasing problems, and offering solutions to vacancies.
5. Negotiate prudent financial arrangements with selected advertising partners.
6. Maintain relations with the center of influences in the media community that have been identified.
7. Visit United Apartment Group managed properties and shop competitive properties to analyze the marketability of unit rental rates, floor plans, signage, and advertising, décor (office, clubhouse and model), and curb appeal.
8. Oversee and manage property social accounts, including social networking, multimedia sharing, and blog initiatives
9. Represent United Apartment Group with selected professional/civic organizations. (Apartment Associations, State Development Authority, Chamber of Commerce)
10. Responsible for all marketing assets on property transitions in and out
11. Coordinate all collateral materials and property signage for sites and United Apartment Group.
12. Coordinate and analyze the weekly occupancy reports to anticipate and combat downward occupancy trends.
13. Have knowledge of leasing positions and fill in if needed.
14. Maintain responsibility for ongoing training, education, and success of leasing consultant's sales presentations by reviewing individual shopping reports, closing percentages, and counseling when necessary.
15. Establish and conduct new employee orientation.
16. Maintain strict confidentiality of United Apartment Group and resident matters.
17. Responsible for review and revisions to corporate and site websites.
18. Responsible for overseeing all marketing integrations, set-up, and maintenance.
19. This job description in no way states or implies that these are the only duties to be performed by this employee. You may be requested to follow other instructions and be prepared to perform other duties requested by your supervisor.
20. Using performance reviews and skills gap analyses to identify training needs per department, team and individual.
21. Crafting career plans.
22. Planning training programs based on business goals.
23. Oversee all learning and development programs within our organization.
24. Evaluate results of learning courses.
25. Implement coaching sessions and mentorship programs to establish a culture of continuous learning.
26. Recommend new training methods (including e-learning courses and game-based platforms).
27. Primary responsibility to provide initial training on company policy, procedure and forms as described in the current policy manual to on-site staff.
28. Work as a unit with other trainers supporting a consistent agenda among regions.
29. Promote team spirit within the region via creation and coordination of award programs.
30. Assist Regional Managers in identifying the needs of the region, assisting the development of programs to address those needs, and providing training.
31. Provide support in any capacity required in the initial transition or takeover of properties.
32. Monitor and measure the effectiveness of on-site staff, including conducting periodic, written site audits.
33. Determine future training needs by reviewing audit results, then, developing specific training programs to address specific areas.
34. Communicate concerns on performance standards, ability, capacity, and capability of site staff.
35. Provides assistance with computer training of software such as Realpage Products, Community Websites, Market Survey Products and any other reporting requirements at the direction of the Managing Partners.
36. Contribute to the continuous development of the Policies and Procedures Manual, contributing to the ongoing evolution and revision of training support programs.
37. Coordinate with leadership to implement programs or otherwise assist as needed.
38. Attend continuing education courses, seminars, or training, as required by supervisor.
39. Performs as the Administrator of the Spend Management Program by reviewing and approving or rejecting orders/invoices that route to the workflow admin that are outside of the guidelines for Onsite and Regional Managers.
40. Review and process employee mystery shops that occur on a monthly basis for communities managed and assign additional learning and performance enhancements to onsite teams.
41. Performs other related duties as assigned by management.
Qualifications
* Minimum 5 years experience on-site, or a college degree in a related field.
* Need to have the ability to travel from one property to another.
* Proficiency with Microsoft Office, Email, OneSite, and Realpage Product Suites.
* Strong interpersonal skills, ability to work with large groups as well as one-on-one.
* Motivational skills, teaching experience.
* Ability to handle multiple tasks.
* Excellent communication skills, verbal and written.
Experience
* Must have a minimum of 5 years of experience in a management or marketing position of multi-family units.
* Must have experience preparing news releases and dealing with the media.
* Must have current working knowledge of all Federal, State, and Local laws pertaining to the marketing of multi-family housing.
Skills
* Requires oral and written communication skills to the degree of being able to acquire information, explain United Apartment Group policies and procedures and convey information in a manner that is readily understood.
* Requires the ability to speak in public and present training workshops.
* Requires reading skills to the extent of good comprehension.
* Requires math skills to determine the best pricing of marketing and advertising mediums.
* Requires customer service skills in order to promote United Apartment Group, resolve problems and lease apartments if necessary.
* Requires ability to drive from one property to another.
* Requires time management skills in order to use time effectively.
* Must have the ability to work unsupervised and must be self-motivated.
The ideal candidate should demonstrate the following:
* Independently motivated
* Strategic thinker
* Customer/Resident focused
* Upbeat and reliable personality
Physical Requirements
* Vision: Must be sufficient to read reports, instructions, correspondence, and any other written material pertinent to your job.
* Hearing: Must be sufficient to understand a conversation at a normal volume, both in person and by telephone.
* Speech: Must be coherent to promote and market ABC Company.
* Physical Mobility: Must be sufficient to move about in office and properties including climbing stairs and to drive an automobile.
* Manual Dexterity: Must be sufficient to operate office machines.
* Stress: Must be able to handle stress and meet deadlines.
Legal
* Bondable
* Valid State Driver's License
Benefits
* Medical, Dental, 401K
* Paid Time Off accrual begins first day of employment
* Tuition Reimbursement
* Employee Referral Program
* Life Insurance
Vice President of Training & Marketing
San Antonio, TX jobs
Position Description: United Apartment Group is looking for a Vice President of Training & Marketing with 5 years' marketing and training experience. They will be responsible for the development and maintenance of overall advertising and marketing strategies across the company.
Summary
The primary objective of this role is to develop, plan, and implement marketing programs for United Apartment Group and its communities. Acting as an advisor to Property Managers, Regional Managers, and corporate and on-site staff, the Marketing Director directly impacts the brand and reputation of UAG throughout the company and the industry. Candidate must be proficient in internet marketing and should demonstrate professional conduct, appearance, communication, positivity, ethical decision-making, critical thinking, and problem-solving skills. Provide education and motivation for site employees to introduce and reinforce policy and procedures, along with our customer service philosophy, which will ensure a consistent and high standard of performance at all United Apartment Group properties.
Duties & Responsibilities
1.\tImplement and monitor marketing reports and make necessary changes to marketing strategy to ensure optimum results.
2.\tIdentify the most cost-effective method of achieving marketing objectives.
3.\tEstablish and oversee marketing plan strategy, annual marketing budget and adhere to the same.
4.\tAssist and train on-site staff in marketing the apartment communities, determining leasing problems, and offering solutions to vacancies.
5.\tNegotiate prudent financial arrangements with selected advertising partners.
6.\tMaintain relations with the center of influences in the media community that have been identified.
7.\tVisit United Apartment Group managed properties and shop competitive properties to analyze the marketability of unit rental rates, floor plans, signage, and advertising, dcor (office, clubhouse and model), and curb appeal.
8.\tOversee and manage property social accounts, including social networking, multimedia sharing, and blog initiatives
9.\tRepresent United Apartment Group with selected professional/civic organizations. (Apartment Associations, State Development Authority, Chamber of Commerce)
10.\tResponsible for all marketing assets on property transitions in and out
11.\tCoordinate all collateral materials and property signage for sites and United Apartment Group.
12.\tCoordinate and analyze the weekly occupancy reports to anticipate and combat downward occupancy trends.
13.\tHave knowledge of leasing positions and fill in if needed.
14.\tMaintain responsibility for ongoing training, education, and success of leasing consultants sales presentations by reviewing individual shopping reports, closing percentages, and counseling when necessary.
15.\tEstablish and conduct new employee orientation.
16.\tMaintain strict confidentiality of United Apartment Group and resident matters.
17.\tResponsible for review and revisions to corporate and site websites.
18.\tResponsible for overseeing all marketing integrations, set-up, and maintenance.
19.\tThis job description in no way states or implies that these are the only duties to be performed by this employee. You may be requested to follow other instructions and be prepared to perform other duties requested by your supervisor.
20.\tUsing performance reviews and skills gap analyses to identify training needs per department, team and individual.
21.\tCrafting career plans.
22.\tPlanning training programs based on business goals.
23.\tOversee all learning and development programs within our organization.
24.\tEvaluate results of learning courses.
25.\tImplement coaching sessions and mentorship programs to establish a culture of continuous learning.
26.\tRecommend new training methods (including e-learning courses and game-based platforms).
27.\tPrimary responsibility to provide initial training on company policy, procedure and forms as described in the current policy manual to on-site staff.
28.\tWork as a unit with other trainers supporting a consistent agenda among regions.
29.\tPromote team spirit within the region via creation and coordination of award programs.
30.\tAssist Regional Managers in identifying the needs of the region, assisting the development of programs to address those needs, and providing training.
31.\tProvide support in any capacity required in the initial transition or takeover of properties.
32.\tMonitor and measure the effectiveness of on-site staff, including conducting periodic, written site audits.
33.\tDetermine future training needs by reviewing audit results, then, developing specific training programs to address specific areas.
34.\tCommunicate concerns on performance standards, ability, capacity, and capability of site staff.
35.\tProvides assistance with computer training of software such as Realpage Products, Community Websites, Market Survey Products and any other reporting requirements at the direction of the Managing Partners.
36.\tContribute to the continuous development of the Policies and Procedures Manual, contributing to the ongoing evolution and revision of training support programs.
37.\tCoordinate with leadership to implement programs or otherwise assist as needed.
38.\tAttend continuing education courses, seminars, or training, as required by supervisor.
39.\tPerforms as the Administrator of the Spend Management Program by reviewing and approving or rejecting orders/invoices that route to the workflow admin that are outside of the guidelines for Onsite and Regional Managers.
40.\tReview and process employee mystery shops that occur on a monthly basis for communities managed and assign additional learning and performance enhancements to onsite teams.
41.\tPerforms other related duties as assigned by management.
Qualifications
\tMinimum 5 years experience on-site, or a college degree in a related field.
\tNeed to have the ability to travel from one property to another.
\tProficiency with Microsoft Office, Email, OneSite, and Realpage Product Suites.
\tStrong interpersonal skills, ability to work with large groups as well as one-on-one.
\tMotivational skills, teaching experience.
\tAbility to handle multiple tasks.
\tExcellent communication skills, verbal and written.
Experience
\tMust have a minimum of 5 years of experience in a management or marketing position of multi-family units.
\tMust have experience preparing news releases and dealing with the media.
\tMust have current working knowledge of all Federal, State, and Local laws pertaining to the marketing of multi-family housing.
Skills
\tRequires oral and written communication skills to the degree of being able to acquire information, explain United Apartment Group policies and procedures and convey information in a manner that is readily understood.
\tRequires the ability to speak in public and present training workshops.
\tRequires reading skills to the extent of good comprehension.
\tRequires math skills to determine the best pricing of marketing and advertising mediums.
\tRequires customer service skills in order to promote United Apartment Group, resolve problems and lease apartments if necessary.
\tRequires ability to drive from one property to another.
\tRequires time management skills in order to use time effectively.
\tMust have the ability to work unsupervised and must be self-motivated.
The ideal candidate should demonstrate the following:
\tIndependently motivated
\tStrategic thinker
\tCustomer/Resident focused
\tUpbeat and reliable personality
Physical Requirements
\tVision: Must be sufficient to read reports, instructions, correspondence, and any other written material pertinent to your job.
\tHearing: Must be sufficient to understand a conversation at a normal volume, both in person and by telephone.
\tSpeech: Must be coherent to promote and market ABC Company.
\tPhysical Mobility: Must be sufficient to move about in office and properties including climbing stairs and to drive an automobile.
\tManual Dexterity: Must be sufficient to operate office machines.
\tStress: Must be able to handle stress and meet deadlines.
Legal
\tBondable
\tValid State Driver's License
Benefits
\tMedical, Dental, 401K
\tPaid Time Off accrual begins first day of employment
\tTuition Reimbursement
\tEmployee Referral Program
\tLife Insurance
Inventory Strategist
Fort Lauderdale, FL jobs
Join Vacatia and Help Build the Future of Hospitality Operations
At Vacatia, we're reinventing how people vacation-and how modern technology and hospitality expertise enhance every step of the journey. As a leader in resort and rental management, we combine guest service with custom-built solutions to deliver world-class experiences and efficient operations. We're now hiring an Inventory Strategist to optimize room inventory across our growing portfolio of resorts, ensuring alignment with occupancy, revenue, and owner satisfaction goals.
Why You'll Love Working at Vacatia
Impact That Matters: Play a critical role in ensuring accurate inventory availability that drives revenue, occupancy, and guest satisfaction.
Operational Excellence: Manage and optimize inventory across platforms to support sales, marketing, and revenue strategies.
Analytical Challenge: Dive into data, uncover trends, and provide insights that directly influence business decisions.
Collaborative Culture: Partner with cross-functional teams across Revenue, Marketing, Operations, and Technology to keep Vacatia's resorts running seamlessly.
Your Impact
Maintain and manage room inventory across property management systems, channel managers, and internal tools to ensure alignment with corporate objectives.
Analyze inventory allocation, monitor pickup trends, and recommend real-time adjustments to optimize occupancy and revenue.
Collaborate with resort operations to proactively manage protected inventory (out-of-order units, maintenance blocks).
Audit inventory accuracy regularly, identify discrepancies, and drive process improvements.
Partner with Revenue Management and Marketing to align inventory availability with short- and long-term revenue goals.
Support yield and pricing strategies by ensuring accurate inventory data and availability.
Create and distribute actionable reports and dashboards on inventory utilization, occupancy, average stay, and other metrics.
Present insights and recommendations to leadership, highlighting risks and opportunities.
Troubleshoot system issues, collaborate with IT and vendors, and recommend enhancements to improve efficiency.
What You Bring
3+ years of experience in inventory management, revenue management, reservations, or related hospitality functions.
Proficiency with PMS, channel managers, and Microsoft Excel.
Strong analytical and problem-solving skills with the ability to turn data into actionable strategies.
Bachelor's degree in Hospitality Management, Business, Analytics, or related field preferred.
Familiarity with vacation ownership, mixed-use resorts, or timeshare environments highly preferred.
Excellent organizational skills, attention to detail, and ability to thrive in a fast-paced, collaborative environment.
Be Part of Something Bigger
If you're passionate about optimizing resources, thrive on data-driven decision making, and want to make a direct impact in hospitality operations, we'd love to meet you. Join us as we grow, scale our platform, and transform how families vacation.
Apply today and help Vacatia build the operational foundation powering the next generation of hospitality.
Auto-ApplyManager - Marketing Analytics
Dallas, TX jobs
Job Description
Everest client seeks a talented and driven Manager for our Marketing Analytics team. This role is pivotal in leading our analytics initiatives, providing insights that drive strategic marketing decisions, and fostering a culture of data-driven decision-making across the organization. The ideal candidate is a strategic thinker with strong analytical skills and a passion for marketing data.
**Key Responsibilities:**
- Develop and execute a comprehensive marketing analytics strategy to support business objectives and improve customer engagement and ROI.
- Design and implement data models and reports that drive actionable insights into marketing performance.
- Collaborate with marketing, sales, and product teams to identify key metrics and opportunities for analysis.
- Monitor and evaluate campaign performance, using data analysis to recommend optimizations.
- Present findings and recommendations to senior leadership, using data visualization techniques to illustrate insights.
- Stay up-to-date with industry trends and advancements in marketing analytics tools and methodologies.
- Ensure data accuracy and integrity within marketing databases and reporting systems.
**Qualifications:**
- Bachelor's degree in Marketing, Business, Statistics, or a related field; Master's degree preferred.
- Proven experience in marketing analytics, with a track record of impactful data-driven decision-making.
- Strong understanding of data analytics tools (e.g., Google Analytics, SQL, Excel) and statistical software (e.g., R, Python).
- Excellent leadership skills with experience in managing a team.
- Strong problem-solving and critical thinking abilities.
- Exceptional communication skills, with the ability to convey analytical concepts to non-technical audiences effectively.
- Ability to manage multiple projects simultaneously and meet deadlines.
If you have a passion for leveraging data to drive marketing success and are ready to lead a talented team, we encourage you to apply for the Manager - Marketing Analytics position. Join us in shaping the future of our marketing strategies through analytics excellence.
Manager - Marketing Analytics
Dallas, TX jobs
Everest client seeks a talented and driven Manager for our Marketing Analytics team. This role is pivotal in leading our analytics initiatives, providing insights that drive strategic marketing decisions, and fostering a culture of data-driven decision-making across the organization. The ideal candidate is a strategic thinker with strong analytical skills and a passion for marketing data.
Key Responsibilities:
* Develop and execute a comprehensive marketing analytics strategy to support business objectives and improve customer engagement and ROI.
* Design and implement data models and reports that drive actionable insights into marketing performance.
* Collaborate with marketing, sales, and product teams to identify key metrics and opportunities for analysis.
* Monitor and evaluate campaign performance, using data analysis to recommend optimizations.
* Present findings and recommendations to senior leadership, using data visualization techniques to illustrate insights.
* Stay up-to-date with industry trends and advancements in marketing analytics tools and methodologies.
* Ensure data accuracy and integrity within marketing databases and reporting systems.
Qualifications:
* Bachelor's degree in Marketing, Business, Statistics, or a related field; Master's degree preferred.
* Proven experience in marketing analytics, with a track record of impactful data-driven decision-making.
* Strong understanding of data analytics tools (e.g., Google Analytics, SQL, Excel) and statistical software (e.g., R, Python).
* Excellent leadership skills with experience in managing a team.
* Strong problem-solving and critical thinking abilities.
* Exceptional communication skills, with the ability to convey analytical concepts to non-technical audiences effectively.
* Ability to manage multiple projects simultaneously and meet deadlines.
If you have a passion for leveraging data to drive marketing success and are ready to lead a talented team, we encourage you to apply for the Manager - Marketing Analytics position. Join us in shaping the future of our marketing strategies through analytics excellence.
JOB CODE: 1000312
Marketing & Social Media Manager
Spring, TX jobs
Job Description
Why The Morgan Group?
At The Morgan Group, we are more than our 70+ multifamily properties - we are a community built on people. We believe in treating everyone with respect and dignity, from our team members and partners to our residents, clients, subcontractors, and vendors. We strive to foster an inclusive environment where every idea, perspective, and contribution is valued, and where everyone feels heard and appreciated. Our Core Values are the foundation of our success - they guide how we hire, reward, and evaluate every member of the Morgan team.
Morgan Core Values
We are Self-Starters
In it to win it
We take initiative
Be accountable
One Morgan
We are team players
We are inclusive
No Drama
We Get it Done
We are reliable
We are effective
Raise the Bar
We seek excellence
We learn from our mistakes
We strive to improve
Hold ourselves to high standards
Keep on Truckin'
Embrace challenges & be optimistic
We are resilient
Choose positivity
We are level-headed
Reputation is Earned Daily
Do the right thing
We are honest and have high integrity
We make good decisions
Our future depends on it
We attract and retain top talent by offering full-time team members a comprehensive range of benefits designed to support their well-being and success:
Advancement opportunities
Training
Low-cost Medical, Dental, Vision
Flexible Spending Accounts (Medical, Limited Purpose & Dependent Care)
Health Savings Account
Voluntary Life Insurance
Long-Term Disability Insurance
Company Paid Life Insurance
Company Paid Short-Term Disability Insurance
401K (Traditional & Roth) with Company Match
Employee Assistance Program
Paid Time Off plans including:
Vacation
Sick
Floating Holiday
Bereavement Leave
Holiday Schedule
Referral Bonus Program
Annual Bonus Program
How does Morgan Group benefit you?
Joining Morgan Group means more than just a job - it's a chance to learn, grow, and build a career you're proud of. From property management and maintenance to construction and development, we provide the tools, training, and team support to help you reach your full potential.
Job purpose
The Marketing & Social Media Manager will assist in all aspects of marketing, including developing strategic marketing plans for the assigned portfolio of properties in The Woodlands, Texas and Bridgeland submarkets.
Duties and responsibilities
Review websites and ILS's for accuracy.
Review posted specials and pricing.
Develop, implement, and oversee a portfolio-wide resident engagement strategy, including curated events and social media presence with the goal of developing an exceptional lifestyle experience for the community.
Lead the development of local partnerships with local associations, luxury retailers, restaurants, fitness providers, and entertainment venues to deliver exclusive resident perks and experiences.
Design monthly lifestyle calendars with events that reflect residents' preferences and the community's demographic profile (i.e. book club, hike club, Mahjong).
Collaborate with Community Managers, marketing, and operations teams to ensure resident programming supports occupancy goals, renewals, and online reputation management.
Serve as a brand ambassador for the portfolio's luxury lifestyle positioning, ensuring consistency in communication, tone, and event execution.
Partner with the marketing team to promote community events and successes on social media, enhancing digital engagement and visibility.
Identify emerging trends in resident lifestyle programming and luxury service models to keep the portfolio ahead of the market.
Qualifications
Knowledge of marketing digital tools and techniques.
Must be able to communicate effectively with owner, onsite teams, and Regional Property Manager in person, on calls, and on webinars.
Experience with digital campaigns, social media, AI, and all marketing related digital platforms.
Solid computer skills, including MS Excel, MS PowerPoint, social media and CANVA a plus.
Strong understanding of all key leasing and management platforms (i.e. Entrata) for prospect generation and sales funnels.
Education
Required
High School or better.
Preferred
Bachelor's degree in Marketing, Communications, or Business Administration.
Travel
Required
Travel: Reliable transportation and ability to travel across multiple properties within The Woodlands portfolio and other locations within Greater Houston-area.
Marketing Manager - Corporate Office
Columbia, MD jobs
Job Description
We welcome applications from the hospitality, construction, and retail industries!
Humphrey Management is a Columbia, Maryland based residential property management firm dedicated to
Creating Thriving Communities
throughout the Mid-Atlantic region.
The Humphrey Management portfolio is comprised of multi-family, senior, conventional and affordable communities. Founded in 1983, the firm manages over 65 communities and employs over 230 property management professionals. We provide rental communities for families, individuals, and seniors who are delighted to call our apartments their home.
Humphrey Management achieved the Baltimore Sun's Top Workplace designation for the past seven years and provides a dynamic and challenging environment for our diverse workforce.
POSITION SUMMARY:
The essential functions of the Marketing Manager are as follows: Models Mission and Foundations Projects a professional image in all aspects of work performance, which includes, but is not limited to personal habits, demeanor, and attire.
Meets company standards on conduct, attendance, etc.
Develops marketing strategy based on the individual needs and resources of the individual community with the respective Regional Manager. Develops marketing and adverting strategies, lease-up plans, preferred employer programs, resident retention and other programs utilizing print, media, social media and other mediums for reaching target markets with VP, Operations and Regional Manager, determines performance metrics, expectations and goals of marketing related strategies. Assures the company brand integrity and image continuity of all marketing campaigns, materials, and activities. Responsible for Search Engine Marketing (SEM) and Search Engine Optimization (SEO) strategies. Serves as the liaison and manages relationships with marketing vendors and consultants. Creates and manages email marketing campaigns and tracks outcomes with Community Manager and Regional Manager.
Organizes and participates in lease-up events, leasing meetings including informational meetings, grand openings, and open houses. Updates Lease-Up Checklist Forms, as appropriate. Determine strategies, timelines, and goals in collaboration with Regional Manager and provides progress reports of lease-up properties for executive and owner review.
Facilitates training for property team members on marketing related tools such as the use of Zillow and Craigslist posting. Identifies and recommends training programs for leasing, sales and marketing activities. Analyzes quarterly community marketing surveys with Regional and Community Managers.
Conducts bench marketing research to recommend changes in rental rate structures. Makes recommendations on revenue enhancement opportunities. Assures marketing practices and content are compliant with fair housing requirements. Ensures marketing strategies and initiatives are compliant with each community Affirmative Fair Housing Marketing Plans.
Provides coordination and support for corporate activities and events, including exhibitions, trade shows and conferences.
Maintains resource library of vendors, promotional contacts, and various media. Maintains professional networks to stay abreast of trends and opportunities relevant to marketing and real estate property management.
Perform duties as necessary.
QUALIFICATIONS
Experience Requirements: Bachelor's degree, preferably in marketing, communications, public relations or a related field with at least 5 years of related marketing experience. Solid knowledge of internet marketing, social media, blogs and web analytics.
BENEFITS OFFERED:
Excellent benefits package, including PTO accrual for full-time employment up to 120 hours during the first year of employment which increases by one day with each additional year of employment up to 200 hours. We also offer health, dental, vision, life, LTD, AFLAC, and matched 401(k) programs with eligibility on the first of the month after 60 days of employment. We offer a $1500 annualized waiver, if health insurance coverage is not needed. In addition, 10 paid Holidays and Veteran's Day for our employees that are Veterans (thank you for your service!); Birthday PTO after one year of employment; Personal Day after 6 months of employment; and 4 Wellness Days each year. Position is eligible for a bonus potential. On-call Service Manager/Service Technician and Community Manager will receive a $25 monthly cell phone reimbursement.
Job Posted by ApplicantPro
Marketing Manager - Corporate Office
Columbia, MD jobs
We welcome applications from the hospitality, construction, and retail industries!
Humphrey Management is a Columbia, Maryland based residential property management firm dedicated to
Creating Thriving Communities
throughout the Mid-Atlantic region.
The Humphrey Management portfolio is comprised of multi-family, senior, conventional and affordable communities. Founded in 1983, the firm manages over 65 communities and employs over 230 property management professionals. We provide rental communities for families, individuals, and seniors who are delighted to call our apartments their home.
Humphrey Management achieved the Baltimore Sun's Top Workplace designation for the past seven years and provides a dynamic and challenging environment for our diverse workforce.
POSITION SUMMARY:
The essential functions of the Marketing Manager are as follows: Models Mission and Foundations Projects a professional image in all aspects of work performance, which includes, but is not limited to personal habits, demeanor, and attire.
Meets company standards on conduct, attendance, etc.
Develops marketing strategy based on the individual needs and resources of the individual community with the respective Regional Manager. Develops marketing and adverting strategies, lease-up plans, preferred employer programs, resident retention and other programs utilizing print, media, social media and other mediums for reaching target markets with VP, Operations and Regional Manager, determines performance metrics, expectations and goals of marketing related strategies. Assures the company brand integrity and image continuity of all marketing campaigns, materials, and activities. Responsible for Search Engine Marketing (SEM) and Search Engine Optimization (SEO) strategies. Serves as the liaison and manages relationships with marketing vendors and consultants. Creates and manages email marketing campaigns and tracks outcomes with Community Manager and Regional Manager.
Organizes and participates in lease-up events, leasing meetings including informational meetings, grand openings, and open houses. Updates Lease-Up Checklist Forms, as appropriate. Determine strategies, timelines, and goals in collaboration with Regional Manager and provides progress reports of lease-up properties for executive and owner review.
Facilitates training for property team members on marketing related tools such as the use of Zillow and Craigslist posting. Identifies and recommends training programs for leasing, sales and marketing activities. Analyzes quarterly community marketing surveys with Regional and Community Managers.
Conducts bench marketing research to recommend changes in rental rate structures. Makes recommendations on revenue enhancement opportunities. Assures marketing practices and content are compliant with fair housing requirements. Ensures marketing strategies and initiatives are compliant with each community Affirmative Fair Housing Marketing Plans.
Provides coordination and support for corporate activities and events, including exhibitions, trade shows and conferences.
Maintains resource library of vendors, promotional contacts, and various media. Maintains professional networks to stay abreast of trends and opportunities relevant to marketing and real estate property management.
Perform duties as necessary.
QUALIFICATIONS
Experience Requirements: Bachelor's degree, preferably in marketing, communications, public relations or a related field with at least 5 years of related marketing experience. Solid knowledge of internet marketing, social media, blogs and web analytics.
BENEFITS OFFERED:
Excellent benefits package, including PTO accrual for full-time employment up to 120 hours during the first year of employment which increases by one day with each additional year of employment up to 200 hours. We also offer health, dental, vision, life, LTD, AFLAC, and matched 401(k) programs with eligibility on the first of the month after 60 days of employment. We offer a $1500 annualized waiver, if health insurance coverage is not needed. In addition, 10 paid Holidays and Veteran's Day for our employees that are Veterans (thank you for your service!); Birthday PTO after one year of employment; Personal Day after 6 months of employment; and 4 Wellness Days each year. Position is eligible for a bonus potential. On-call Service Manager/Service Technician and Community Manager will receive a $25 monthly cell phone reimbursement.
Senior Regional Marketing Director
Dallas, TX jobs
Founded in 1965 by Mack Pogue as Lincoln Property Company, Willow Bridge Property Company is one of the United States' most respected full-service residential property companies, operating a successful portfolio in 75 markets. Headquartered in Dallas, Texas, Willow Bridge proudly employs over 5,500 team members, has built over 200,000 apartments and manages 220,000 units for its clients. To learn more, visit willowbridgepc.com.
We create places people want to call home - starting with you.
With decades of proven success, Willow Bridge is a national leader in residential property management and development, active in 29 states and managing more than 230,000 apartment homes across the U.S.
At Willow Bridge, our purpose drives everything we do. Whether you're launching your career or looking to take the next step, we're here to support your growth with intention, flexibility, and real opportunities to make an impact.
We're currently hiring for a Senior Regional Marketing Director - someone who brings fresh thinking, follows through, and knows how to bring people together to get results. We value people who lead by listening, communicate with clarity, and take initiative to find better ways forward. If you're someone who believes in showing up with integrity, working collaboratively, and driving positive change, you'll feel right at home here.
Let's grow together at Willow Bridge.
Responsibilities
* Focus on targeting budgeted occupancy and revenue by providing support, guidance and direction to a portfolio of multifamily assets through the development and implementation of strategic marketing programs.
* Collaborate with the national marketing team to establish, implement and maintain the goals and objectives of Willow Bridge Property Company.
* Understand and correctly articulate search engine optimization and search engine marketing goals for individual assets to regional and on-site team members as well as ownership groups.
* Research and build community marketing plans for existing and potential new business that attracts the identified target audience and strategically addresses business objectives, which are evaluated on an ongoing basis.
* Create and maintain marketing budgets for individual communities.
* Maintain relationships with marketing vendor partners to review portfolio performance on a monthly or quarterly basis.
* Develop and create marketing materials for potential new business and efficiently and effectively present materials and ideas at proposal meetings.
* Regularly communicate with ownership groups, asset managers, and regional executive team members regarding marketing performance of any particular asset and / or overall portfolio.
* Manage and help complete marketing assignments for community management transitions and collect all digital assets.
* Collaborate with marketing and design agencies for new construction and rebrand projects and assist with creative direction, project management, timeline oversight, creation of collateral materials, website production, photography, etc.
* Assist with new development floorplan review and pre-development efforts as defined by the VP or EVP.
* Manage software integrations with internal and external parties to ensure dynamic pricing and availability is listed at all times on community websites and ILS'.
* Ensure data accuracy in Property Management Software systems and make updates as necessary.
* Ensure community photos and videos are of good quality, modern, optimized and published on the correct channels.
* Set-up and continually monitor reputation management for each community and assist team members with strategies to improve while overseeing review responses.
* Implement and manage lead tracking and lead management while continually analyzing reporting and making necessary recommendations.
* Train and manage on-site teams to utilize lead management, iPad leasing programs, and other marketing software correctly and efficiently.
* Set-up and review Google Analytics to examine and analyze website performance on an ongoing basis.
* Develop, implement, and oversee social media content and strategies including set-up, optimization, paid and promoted campaigns, contests, and / or contracted agency strategies.
* Setup, claim, and assist with the ongoing monitoring of major social media websites and locational websites (i.e. Google My
* Business, Instagram, Twitter, Facebook, etc.) as defined by the national marketing department.
* Collaborate with on-site associates to evolve innovative strategies based on market conditions and property data that will directly impact leasing velocity.
* Assist stabilized and repositioned communities who are experiencing marketing challenges and poor occupancy.
* Oversee and provide training to local and regional teams to reinforce roll-outs and company best practices.
* Conduct regular site visits to ensure that the property has proper curb appeal, appropriate signage, models are clean and set up accurately, and all marketing opportunities are leveraged.
* Regularly review and understand the market landscape to stay abreast of competitor strengths, weaknesses, and marketing initiatives.
* Continually research and make recommendations on new opportunities and marketing channels in the local market.
* Attend company meetings and industry education conferences.
Qualifications
* Multifamily marketing experience preferred.
* BA / BS degree strongly preferred.
* Must have previous experience with property management software.
* Graphic design experience is a plus.
* Excellent written, verbal and customer service skills. Ability to persuasively express ideas and opinions to individuals and groups.
* Expert proficiency in Microsoft PowerPoint.
* Ability and willingness to travel.
* Must be willing to work flexible hours/days/weekends when needed.
* Analytical skills with previous experience developing strategic marketing plans.
* Proven track record of achieving marketing goals and demonstrating results from previous positions.
* Proven track record in establishing and maintaining strong relationships with management team.
* Strong leadership and interpersonal skills, including the ability to work with senior executives and in teams.
Benefits
Willow Bridge Property Company offers competitive pay, a benefits package that includes health, dental, vision and 401(k) and opportunities for career development and advancement.
Auto-ApplyMarketing Manager | Camden Corporate Office
Houston, TX jobs
Camden's Marketing Manager operates as a project manager and marketing specialist. The position is responsible for developing, implementing, and managing marketing campaigns across multiple channels, with social media at the forefront. The ideal candidate has a proven track record of growing an online brand presence, engaging with online communities, and driving business results through strategic social media initiatives. This role will work closely with other departments to ensure brand consistency and align all marketing efforts with overall business goals. The position is also responsible for the creation, development, and administration of advertising and marketing materials for all Camden communities, award submissions, and internal projects. Included is the management of Camden's internal Customer Sentiment tracking, Camden's reputation management platform, overseeing all survey-related needs, and the ability to create meaningful and useful educational training for all marketing needs. This candidate will lead a team of volunteer bloggers in creating apartment-focused content to drive traffic to Camden's website.
Essential Functions
Develop and execute a comprehensive social media and content strategy across relevant platforms (e.g., Facebook, Instagram, TikTok, YouTube) to drive brand awareness, engagement, and sales.
Maintain and manage established brand identity standards for all forms of design and oversee the production of creative assets, videos, graphics, web content, and copywriting.
Provide creative oversight and direction to internal teams and external agencies for campaigns and marketing assets.
Monitor all social channels and engage with followers in a timely and brand-appropriate manner. Foster an active and welcoming online community.
Track and analyze key performance indicators (KPIs) for all social media and marketing campaigns. Provide regular, data-driven reports and actionable insights to stakeholders.
Lead a team of 30+ volunteer bloggers to create apartment-focused content to drive traffic to Camden's website, raise brand awareness, and provide relevant content for social media.
Administer the daily support required for surveys, reputation management, and internal sites to include the Camden's Customer Sentiment Dashboard, Reputation platform, and the Marketing Department SharePoint pages.
Work with internal teams, including operations, revenue, retail, and ancillary services, to design, create, and deliver cohesive marketing assets and ensure consistent brand messaging.
Oversee and manage Camden's Brand Site for all printed and promotional materials.
Manage day-to-day operational and tactical aspects of relationships with key vendors.
Manage the Marketing Production Coordinator, who is accountable for graphic design and special projects.
Manage the Marketing Coordinator responsible for all billing, invoices, and special projects.
Prepared to step out of assigned role from time to time, for special projects.
Stay current with social media trends, algorithm changes, reputation management, graphic design, and emerging technologies. Conduct market research to identify customer and market opportunities.
Attends professional development programs as required by the VP of Marketing.
Participate in departmental conference calls, meetings, and functions as required by the VP of Marketing.
Represent the company in a professional manner both internally and externally.
Requirements
Bachelor's Degree in Marketing, Advertising, or Communications
Must submit a portfolio to include experience in social media, design, and copywriting.
Marketing or Advertising related position for a minimum of five years overseeing advertising and production.
Exceptional writing and oral communication skills (writing samples are required). Your writing will compel our customers to choose Camden.
Must have a strong creative vision and an eye for design, with experience in content creation and providing creative direction.
Excellent project management skills, organizational skills, and great attention to detail.
Exceptional negotiation talents specific to the social media, advertising, and printing industry.
Print production, pre-press, large format output, digital printing, and photography experience required.
Works well under pressure in a fast-paced, deadline-driven environment.
Requires proficiency with computers, MS Office (including databases), and with the following graphic design software programs: Photoshop, Illustrator.
Experience supervising one or more employees.
And here's the fine print HR wants you to know:
Job is intermittently sedentary but requires mobility (i.e., climb stairs)
Will use some repetitive motion of hand-wrist in using computer and writing
Works in a typical office setting
Emotional stability and personal maturity are important attributes in this position
Must handle stressful, urgent, novel and diverse work situations on a daily basis
May require long hours and odd schedules (including weekends)
Position requires periodic travel by automobile to handle work-related activities
May require airline travel, out-of-town and /or overnight trips
Attendance and punctuality is essential for success in this position
Hazards can be minimized with proper lifting techniques, SDS, general safety training, and wearing appropriate PPE
Contact your HR team for the position's Physical Demands Analysis
This job description is not an all-inclusive list of duties and responsibilities. Camden may add or change responsibilities in order to meet business and organizational needs. Employees must meet qualification standards that are job-related and consistent with business necessity and must be able to perform the essential functions of the position, with or without reasonable accommodations.
To learn more about our awesome Benefits, visit Camden Benefits.
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