How to hire a market sales manager

How to hire a market sales manager, step by step

Here's a step-by-step market sales manager hiring guide:

• Step 1: Identify your hiring needs
• Step 2: Create an ideal candidate profile
• Step 3: Make a budget
• Step 4: Write a market sales manager job description
• Step 5: Post your job
• Step 6: Interview candidates
• Step 7: Send a job offer and onboard your new market sales manager
• Step 8: Go through the hiring process checklist

What does a market sales manager do?

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1. Identify your hiring needs

   First, determine the employments status of the market sales manager you need to hire. Certain market sales manager roles might require a full-time employee, whereas others can be done by part-time workers or contractors.

   Determine employee vs contractor status

   Is the person you're thinking of hiring a US citizen or green card holder?

   Yes

   No

   A market sales manager's background is also an important factor in determining whether they'll be a good fit for the position. For example, market sales managers from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

   This list shows salaries for various types of market sales managers.

   Type of Market Sales Manager	Description	Hourly rate
   Market Sales Manager	Sales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.	$22-58
   Regional Sales And Marketing Manager	A regional sales and marketing manager's role is to oversee a company's marketing operations, ensuring efficiency and smooth workflow. Their responsibilities include performing research and analysis to identify new business opportunities, gathering and analyzing data to determine the strengths and weaknesses of current programs and procedures, setting goals and budgets, assessing the performance of the workforce, and monitoring the progress of the different company branches within the region... Show more	$26-58
   Sales Development Manager	Sales Development Managers oversee a specific function in the sales department. They are in charge of creating sales pitches, communication tools, and strategies to boost the company's sales performance... Show more	$31-75

   Show more

2. Create an ideal candidate profile

   Common skills:

   • Customer Service
   • Account Management
   • Sales Process
   • Sales Management
   • Customer Satisfaction
   • Product Knowledge
   • Salesforce
   • Store Management
   • Business Development
   • Sales Strategies
   • Sales Associates
   • Business Reviews
   • CRM
   • Sales Professionals

   Check all skills

   Responsibilities:

   • Maintain up-to date Delphi traces on all new and ongoing leads, accounts and bookings.
   • Manage forecast accuracy with CRM and individual promotional planning utilizing tools, e.g.
   • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
   • Close at c-level nationally and globally.
   • Key contributor to company's growth and expansion, which solidify position within electronic health records and subsequent healthcare information solutions.
   • Structure and negotiate contractual agreements, and RFP's, as well as decisions on all meet comp scenarios.

   More market sales manager duties

3. Make a budget

   Including a salary range in your market sales manager job description helps attract top candidates to the position. A market sales manager salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

   For example, the average salary for a market sales manager in Arizona may be lower than in Connecticut, and an entry-level market sales manager usually earns less than a senior-level market sales manager. Additionally, a market sales manager with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

   Average market sales manager salary

   $75,416yearly

   $36.26 hourly rate

   ---

   Entry-level market sales manager salary

   $46,000 yearly salary

   Updated December 15, 2025

   Average market sales manager salary by state

   Rank	State	Avg. salary	Hourly rate
   1	Connecticut	$99,464	$48
   2	New York	$99,131	$48
   3	California	$96,038	$46
   4	Michigan	$92,942	$45
   5	Massachusetts	$89,320	$43
   6	Illinois	$87,765	$42
   7	Texas	$87,683	$42
   8	Indiana	$87,673	$42
   9	Virginia	$86,119	$41
   10	Missouri	$84,390	$41
   11	Washington	$80,385	$39
   12	Florida	$79,903	$38
   13	Wisconsin	$78,679	$38
   14	Hawaii	$77,318	$37
   15	Pennsylvania	$75,588	$36
   16	Colorado	$71,011	$34
   17	Georgia	$68,234	$33
   18	Minnesota	$68,095	$33
   19	Arkansas	$67,212	$32
   20	Ohio	$66,805	$32

   Average market sales manager salary by company

   Company

   Rank	Company	Average salary	Hourly rate	Job openings
   1	Adobe	$120,017	$57.70	33
   2	Cook Children's Medical Center	$117,288	$56.39	2
   3	Citi	$112,924	$54.29	18
   4	UBS	$106,046	$50.98
   5	Datadog	$103,046	$49.54	24
   6	ROTH Capital Partners	$102,761	$49.40
   7	Kraton	$101,529	$48.81
   8	Procore Technologies	$98,560	$47.38	4
   9	NBCUniversal	$98,276	$47.25	21
   10	Amazon	$97,552	$46.90	363
   11	Gardner Denver	$97,421	$46.84	75
   12	Oracle	$93,578	$44.99	628
   13	Lenovo	$91,970	$44.22	6
   14	Hyundai Motor Manufacturing Alabama	$90,030	$43.28
   15	Proton OnSite	$89,104	$42.84
   16	Splunk	$86,780	$41.72
   17	RBS Securities	$86,144	$41.42
   18	Alfa Laval	$85,441	$41.08	8
   19	Formstack	$85,301	$41.01
   20	Kindred at Home	$84,724	$40.73

4. Writing a market sales manager job description

   A market sales manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a market sales manager job description:

   Market sales manager job description example

   NimbleRx is a technology company that enables people to live their best lives by improving access to reliable, affordable healthcare. Our mission is to bring pharmacies into the future by building a convenient and easy-to-use service that supports pharmacists and empowers patients. We are a fast-growing, technology-first startup doing over $1 billion in GMV annually, and our team stays rooted in a patient-first mentality; we aim to bring all of our patients convenient access to reasonably-priced medications without ever needing to step foot in a pharmacy.
   
   Nimble is looking for a motivated, self starting and experienced Sales Professional from the Tech / Healthcare space to manage our growing Mid-Market Sales Team. In this role, you will be hiring and managing a team of 3-4 sales people, all focused on running a full sales cycle to bring large independent specialty pharmacies onboard with the Nimble platform. A person that will succeed in this role is someone who is able to learn and adapt quickly as well as be able to provide hands-on coaching with best practice and strategy related to a C-Suite level sale.
   
   You will:Coach, train, and manage our Mid-Market Sales TeamDrive strategy around large account sales Coach to effective selling techniques including: pre-call planning, research, building rapport, productive questions, issue identification, conducting demos, and closing deals Provide “hands on” coaching and leadership, consistently digging into the weeds (both on calls and in the numbers) to better drive your team forward
   
   What you bring:1-2+ years' Sales experience at a Mid-Market or National level with proven record of exceeding sales targets1-2+ years' Sales Management experience with proven record of exceeding sales targets Demonstrated success in conducting full cycle sales process for Mid-Market tier accounts, from initial outreach to close, with heavy emphasis on relationship building sales ability Demonstrated success in building, coaching, and mentoring a sales team that exceeds sales targets Experience in the Technology / Healthcare space BA/BS Degree
   
   What's in it for you:Rare opportunity to change an industry and lives of millions We are reinventing healthcare / pharmacy - your (grand)parents and your (grand)children will understand and appreciate what you do Medical / Dental / Vision / 401K package that fits your needs Unlimited Vacation Policy - work hard and take time when you need it10 Paid HolidaysCompassionate and driven colleagues in a fun environment where success is celebrated
   
   At Nimble, we are dedicated to putting patients first and improving pharmacies across America. Join us on this exciting journey!
   Diversity, inclusion and belonging at Nimble: Nimble is building a diverse and inclusive work environment where we learn from each other. We pride ourselves on being an equal opportunity employer and welcome people of diverse backgrounds, abilities and perspectives.

   Copy this example

   

5. Post your job

   To find market sales managers for your business, try out a few different recruiting strategies:

   • Consider internal talent. One of the most important talent pools for any company is its current employees.
   • Ask for referrals. Reach out to friends, family members, and your current work to ask if they know any market sales managers they would recommend.
   • Recruit at local colleges. Attend job fairs at local colleges to recruit entry-level market sales managers with the right educational background.
   • Social media platforms. LinkedIn, Facebook, and Twitter have more than 3.5 billion users, and they're a great place for company branding and reaching potential job candidates.

   Post your job online:

   • Post your market sales manager job on Zippia to find and recruit market sales manager candidates who meet your exact specifications.
   • Use field-specific websites.
   • Post a job on free websites.

6. Interview candidates

   Your first interview with market sales manager candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

   You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

   The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

7. Send a job offer and onboard your new market sales manager

   Once you have selected a candidate for the market sales manager position, it is time to create an offer letter. In addition to salary, the offer letter should include details about benefits and perks that are available to the employee. Ensuring your offer is competitive is vital, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and it is important to be open to discussion and reach a mutually beneficial agreement. After the offer has been accepted, it is a good idea to formalize the agreement with a contract.

   It's also important to follow up with applicants who do not get the job with an email letting them know that the position is filled.

   To prepare for the new employee's start date, you can create an onboarding schedule and complete any necessary paperwork, such as employee action forms and onboarding documents like I-9 forms, benefits enrollment, and federal and state tax forms. Human Resources should also ensure that a new employee file is created.

8. Go through the hiring process checklist

   • Determine employee type (full-time, part-time, contractor, etc.)
   • Submit a job requisition form to the HR department
   • Define job responsibilities and requirements
   • Establish budget and timeline
   • Determine hiring decision makers for the role
   • Write job description
   • Post job on job boards, company website, etc.
   • Promote the job internally
   • Process applications through applicant tracking system
   • Review resumes and cover letters
   • Shortlist candidates for screening
   • Hold phone/virtual interview screening with first round of candidates
   • Conduct in-person interviews with top candidates from first round
   • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
   • Conduct background checks on top candidates
   • Check references of top candidates
   • Consult with HR and hiring decision makers on job offer specifics
   • Extend offer to top candidate(s)
   • Receive formal job offer acceptance and signed employment contract
   • Inform other candidates that the position has been filled
   • Set and communicate onboarding schedule to new hire(s)
   • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)

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How much does it cost to hire a market sales manager?