Personal banking officer vs specialist-small business

Differences between personal banking officer and specialist-small business duties and responsibilities

Personal banking officer example responsibilities.

• Work one-on-one with clients to gather requirements and identify cross-selling opportunities and leverage customer leads and referrals to identify new prospects.
• Refer customers to bankers regarding any new accounts, investments, loans, reordering new checks and ATM cards.
• Cultivate relations with company business partners to identify and maximize cross-sell opportunities.
• Develop customer base through cross-selling products and servicing existing clients, develop new business through interaction with internal and external resources.
• Advise clients on financial products and services using knowledge of tax and investment strategies, securities, insurance and pension plans.
• Perform market analysis and research to identify target markets and partners.

Specialist-small business example responsibilities.

• Lead the consumer sales and all service functions within a banking center.
• Develop new business strategies, increase target market sales and manage it by using different prospecting, tracking and selling methods.
• Manage a portfolio in various stages of workout including liquidation, refinancing, restructure, rehabilitation, bankruptcy and litigation.
• Respond, adhere and remain compliant with all consumer and business customer request.
• Automate risk management strategies and regulatory compliance requirements through the bank's loan origination system.
• Develop revenue enhancing opportunities target to consumers, marketing weight loss products and relate education to multiple healthcare providers.
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