Senior manager of marketing jobs in McAllen, TX - 3,106 jobs
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Marketing Manager
Noor Staffing Group
Senior manager of marketing job in Houston, TX
This role is ideal for a strategic, data-driven marketer who understands how brand, digital performance, and on-site execution come together to drive leasing results.
What You'll Do
Manage digital marketing initiatives including ILS, paid media, SEO/SEM, social, and email campaigns
Partner closely with operations and leasing teams to improve traffic, conversions, and resident engagement
Oversee branding, creative direction, and campaign rollout for lease-ups and stabilized assets
Track and analyze KPIs (traffic, lead sources, conversion rates, cost per lease) to optimize performance
Support new developments, repositioning, and portfolio-wide initiatives
What They're Looking For
5+ years of marketing experience within real estate (other industries acceptable)
Strong understanding of digital marketing platforms and performance analytics
Ability to balance strategy with hands-on execution
Collaborative communicator who can work cross-functionally
Why This Role
High-visibility position with a well-capitalized, growth-oriented platform
Competitive compensation, benefits, and long-term growth potential
If you're interested-or know someone who could be a strong fit-feel free to reach out or apply directly.
$68k-112k yearly est. 2d ago
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Marketing Manager
Unionmain Homes
Senior manager of marketing job in Dallas, TX
UnionMain Homes has been dedicated to helping families build their dream homes for over 50 years. With a commitment to quality and craftsmanship, every day is an opportunity to create communities and spaces where life truly happens. UnionMain Homes takes pride in designing homes that reflect the unique lifestyles and needs of every homeowner. The company emphasizes superior customer experiences and creating homes that inspire joy and satisfaction.
Role Description
This is a full-time on-site position for a MarketingManager based in Dallas, TX. The MarketingManager will oversee and implement marketing strategies, coordinate campaigns, analyze performance metrics, and develop branding initiatives. Responsibilities include managing digital and traditional marketing channels, collaborating with cross-functional teams, and ensuring messaging aligns with the company's mission and values.
Location: Onsite
Essential Duties and Responsibilities include the following. Other duties may be assigned.
Support marketing and sales initiatives including project positioning, timelines, social media, sales center, and model design/set up, advertising, signage, collateral design, etc.
Assist in coordination with third party vendors including signage companies, model decorators, digital advertising consultants, creative firms, model maintenance services, etc.
Coordinate with other departments on the creation and maintenance of marketing materials and community identity
Update, maintain, and create website presences on a division, community, and home-specific level
Assist in gathering estimates and sources for marketing and sales initiatives
Update and maintain vendor database, organize community and plan marketing files and maintain marketing collateral inventory
Fact check and proof-read all marketing materials
Coordinate sales center initiatives and general upkeep of the sales centers to ensure marketing and sales tools are always in place
Ensure brand standards are maintained for the projects
Assist in daily administrative responsibilities including invoice reconciliation and general upkeep of marketing material inventory
Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
Coordinate and managemarketing events at sales centers, attend events as necessary
Assist in training and marketing best practices or new tools/platforms
Assist in the creation and proofreading of marketing collateral
Oversee model home and sales center installation and maintenance
Education and/or Experience
Bachelor's degree from a four-year college or university in Communication, Marketing or a related field preferred
Two to four years related experience and /or training
Strong communication skills
Attention to detail and creative thinking
Ability to work independently and part of a collaborative team
Highly motivated self-starter
Ability to manage multiple functions and roles concurrently
Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications
Proficiency with MS Office and Adobe Suite
Hubspot CRM experience a plus
Experience with Google Analytics, social media sites, and photography and video editing software a plus
Knowledge of MLS and realtor sites such as Zillow and Realtor.com a plus
$64k-103k yearly est. 1d ago
Marketing Manager
DRB Homes 3.7
Senior manager of marketing job in Houston, TX
JOB PURPOSE:
The Manager of Marketing will provide support in the planning, implementation and directing the marketing activities of the division. Responsible for executing corporate initiatives and division activities to meet company and department goals.
Duties and Responsibilities
Assists in planning, developing, organizing, implementing, directing, and evaluating the division Marketing initiatives in accordance with business goals and strategic planning
Analyze local market trends and recommend changes to marketing and business development strategies based on analysis and feedback
Oversees and directly participates in traffic trending/campaigns and campaign creations i.e.: Google places; google business's; google campaigns
Responsible for executing plan marketing and branding objectives following Corporate branding and marketing initiatives
Responsible for utilizing search engine optimization i.e..; Zillow, Trulia
Prepare marketing strategies alongside Director of Sales and Marketing and Division staff
Design print ads and publications utilizing Corporate Marketing Department brands and resources
Ensure brand messages are consistent
Bi-weekly testing banners & links; media plan creation, ad scheduling,
Responsible for budget reconciliation for corporate and divisions
Responsible for weekly divisional web audits, blogging, copywriting, ad proofing, messaging, fair housing, accuracy
Responsible for contract management of local publications/prints
Deepen relationships with all media to ensure the most effective messaging and positioning of the organization
Lead all areas of content generation and production across all media platforms
Collaborate with sales and management to develop strategic partnership activities and implement the execution of approved strategic plans
Participate in weekly staff meetings to foster new ideas and manage timely deliverables
Other duties as assigned
QUALIFICATIONS:
Knowledge and Skills:
Managerial experience of staff, preferred experience in the home construction environment
Sound technical skills, good judgment and strong operational focus
Well organized and self-directed; team player
Strong interpersonal skills, professional and articulate, capable of communicating with a diverse range of individuals
Educator and mentor
Commitment to company values
Education and Work Experience
Bachelor's degree in Marketing or Business with minor in Marketing and must have 1 year experience ;or will consider 3-6 years (without degree) with directly related managerial experience and/or equivalent combination of education and experience.
Experience in New Home Building is preferred
$67k-108k yearly est. 1d ago
Orthopedics PPI Strategy Director
Vizient, Inc.
Senior manager of marketing job in Dallas, TX
A prominent healthcare consulting firm is seeking a leader for consulting engagements in Orthopedics, focusing on performance improvements through advanced analytics. The ideal candidate has 7+ years of experience, strong analytical, and interpersonal skills, and a relevant degree. This position offers a competitive salary of $117,600 to $206,000 and is incentive eligible. The firm promotes an inclusive work environment and professional development opportunities.
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$117.6k-206k yearly 4d ago
IAM Director: Zero-Trust Strategy & Security Leader
TBK Bank, SSB 3.9
Senior manager of marketing job in Dallas, TX
A financial institution in Dallas seeks an IAM Director to lead the identity access management program. The successful candidate will manage a matrixed team, enhance IAM solutions, and ensure compliance with regulatory standards. Ideal applicants should have over 10 years in cybersecurity, including significant experience in IAM program leadership and familiarity with key regulatory frameworks. The role offers a competitive salary and excellent benefits.
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$123k-157k yearly est. 3d ago
Senior Marketing Communications Specialist
CEVA Logistics 4.4
Senior manager of marketing job in Houston, TX
YOUR ROLE
The SeniorMarketing Communications Specialist is a strategic role responsible for driving CEVA's marketing communications across North America. Based in Houston, TX and reporting to the Head of Communications & Marketing for North America, this position serves as a key partner to business leaders and sales teams to elevate CEVA's brand presence and accelerate growth.
The role encompasses leadership in tradeshow and event activation, account-based marketing (ABM) leveraging Pardot and Salesforce, social media strategy, and media relations. The successful candidate will design and execute integrated campaigns that support CEVA's core product lines-Ground & Rail, Air & Ocean, and Contract Logistics-while ensuring measurable impact on pipeline generation, customer engagement, and brand visibility. This position requires cross-functional collaboration with Sales, Product, and Operations teams, as well as external agencies, to deliver programs that blend creativity with data-driven performance.
Ideal candidates will demonstrate strategic thinking, operational excellence, and the ability to manage multiple priorities in a fast-paced environment, all while maintaining CEVA's commitment to innovation and sustainability.
WHAT ARE YOU GOING TO DO?
Plan, manage, and execute tradeshows and customer events across North America (pre-show outreach, onsite activation, post-show follow-up).
Develop and implement account-based marketing (ABM) plays leveraging Pardot (Account Engagement) and Salesforce-targeting priority accounts for Ground & Rail, Air & Ocean, and Contract Logistics.
Create clear, compelling content (social posts, press materials, web/landing copy, collateral) aligned to product and campaign objectives.
Own social media calendars and publishing; coordinate paid/organic campaigns with performance tracking (UTMs, analytics).
Support media relations (story development, pitches, spokesperson coordination) to secure high-quality trade and Tier-1 coverage.
Collaborate with Sales, Product, and Operations to ensure brand consistency and message pull-through across all touchpoints.
Build dashboards and deliver campaign/event performance readouts with insights and optimization recommendations.
Maintain marketing SOPs and SLAs; ensure data hygiene and accurate campaign attribution in Pardot/Salesforce.
WHAT ARE WE LOOKING FOR?
Bachelor's degree in Marketing, Communications, or related field.
6-8 years of progressively responsible experience in marketing communications (logistics/transportation/supply chain experience preferred).
Demonstrated tradeshow and event management experience (planning, budgeting, vendor coordination, lead capture, post-event reporting).
Hands-on experience with Pardot (Account Engagement) and Salesforce in support of ABM programs (segmentation, scoring, automation, attribution).
Excellent writing and editing skills across formats: social, press releases, web/landing pages, sales collateral.
Social media expertise (LinkedIn primary; familiarity with X/Instagram/YouTube) including content calendars, best practices, and analytics.
Media relations familiarity (trade press outreach, message development, spokesperson preparation).
Strong project management skills; ability to prioritize and deliver multiple initiatives on deadline in a fast-paced environment.
Data-driven mindset with proficiency in marketing analytics and reporting (UTMs, dashboards, KPIs).
Collaborative working style and stakeholder management; comfortable interfacing with Sales and executive leadership.
Key Performance Indicators (KPIs)
Trade shows & Events
Sourced pipeline from events ($) within 60-90 days.
Influenced pipeline from events ($) via campaign influence.
MQL volume & quality; MQL→SAL and SAL→SQL conversion rates.
Pre-booked meetings with target accounts; onsite engagement rate (% of scans from named accounts).
Cost per Qualified Lead (CPQL); attendee and internal sales satisfaction (NPS/CSAT).
ABM (Pardot/Salesforce)
Target account coverage (% of named accounts with ≥3 engaged contacts).
Buying-group depth (distinct personas engaged per account).
Account Engagement Score (AES) lift vs. baseline.
ABM opportunity rate (% of engaged target accounts opening opportunities).
MQA→Opportunity conversion and sales velocity improvement.
Social Media
Follower quality growth (net new ICP followers).
Engagement rate by impressions; CTR to owned pages.
Social-assisted conversions (form fills/demos from social UTMs).
Category share of voice (SOV) vs. competitors in North America.
Media Relations
Tier-1 and trade coverage volume per quarter.
Message pull-through (% of placements including priority messages).
Quoted spokesperson rate (% of coverage with named CEVA quotes).
Referral traffic and goal completions from earned media backlinks.
Operational Excellence
Campaign SLA adherence (% delivered within SLA).
MarTech hygiene score (% complete required fields on event leads within 7 days).
Budget accuracy (actuals vs. plan within ±10%).
WHAT DO WE HAVE TO OFFER?
With a genuine culture of recognition, we want our employees to grow, develop and be part of our journey. We offer a benefits package with a focus on your wellbeing. This includes competitive Paid Time Off, 401(k), health insurance and an employee benefits platform that offers discounts on gym memberships and a diverse range of retail, travel, car, and hospitality brands, including important offerings like pet insurance.
We are a team in every sense, and we support each other and work collaboratively to achieve our goals together.
It is our goal that you will be compensated for your hard work and commitment, so if you'd like to work for one of the top Logistics providers in the world then let's work together to help you find your new role.
WHY JOIN CEVA
Join a global logistics leader where innovation, collaboration, and operational excellence drive tangible customer outcomes. In this role, you'll shape CEVA's North America narrative across Ground & Rail, Air & Ocean, and Contract Logistics-bringing integrated campaigns to life at marquee tradeshows, in the media, and across social channels. You'll partner closely with Sales and Operations, gain visibility with executive leadership, and have the latitude to build programs that measurably impact pipeline and brand.
$64k-86k yearly est. 1d ago
Actuarial Analytics Director - Healthcare Utilization
Athenahealth India 4.5
Senior manager of marketing job in Austin, TX
A leading healthcare technology company is seeking a Director of Actuarial Analytics to oversee advanced forecasting models and analytics for healthcare utilization and revenue. This role involves collaborating across departments and providing strategic insights to executive leadership. Ideal candidates will have over 8 years of experience in health actuarial roles and advanced analytical skills, including proficiency in Excel and SQL. The position offers a full-time contract based in Boston, MA with flexible working options.
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$124k-160k yearly est. 3d ago
Digital Marketing Lead
Kompan Inc. Americas
Senior manager of marketing job in Austin, TX
Join the KOMPAN North America (NA) team as a Digital Marketing Lead and play a key role in creating happier and healthier communities across the country by bringing to life outdoor play and fitness spaces. As a Digital Marketing Lead, you'll lead our digital marketing strategy, drive lead generation, and enable sales across all digital channels. This role requires a blend of creativity, strategic thinking, analytical skills, and management experience to oversee campaigns and activities that engage audiences and deliver results.
Are you a Digital Marketing expert with proven leadership skills and a track record of success in the B2B sector? Apply those skills to this role and contribute to a growing business that is leading the “touch grass” movement-bringing health and happiness to communities across the globe. This role is perfect for someone with account-based marketing expertise and experience leading fast-paced digital marketing teams or managing agency accounts.
As a global leader with an organizational focus on people, passion, progress, and performance, our mission is to create healthier and happier communities by delivering the best in play and fitness solutions. We're KOMPAN - let's play!
Who We Are
For more than 50 years, KOMPAN has researched, designed, and built inventive and imaginative commercial playground equipment and outdoor fitness sites that captivate all ages and abilities.
In collaboration with our global headquarters in Denmark, KOMPAN designs, manufactures, and installs more than 1,000 sites a month across more than 90 different countries. Our North American headquarters, located in Austin, Texas, supports field sales around the U.S. and Canada.
At KOMPAN, we take pride in our commitment to the global environment. We exceed sustainability efforts and make it possible to lower carbon emissions by utilizing recycled ocean waste, consumer-recycled plastics, and textile waste to create playgrounds that are born green or made green.
What You'll Do
Work with the KOMPAN NA and Global Marketing teams to develop and implement B2B digital marketing strategies aligned with sales and business objectives.
Drive demand generation through targeted campaigns (SEO, SEM, Social Media, email marketing, webinars, etc.)
Lead account-based marketing (ABM) initiatives to engage high-value prospects and existing clients
Collaborate with Director of Marketing, sales leaders, and sales teams to align digital marketing efforts with pipeline goals and revenue targets
Manage and optimize marketing automation platforms (e.g., Dynamics 365) to optimize lead nurturing and scoring
Oversee website content, landing pages, and conversion optimization tailored for B2B audiences
Monitor and analyze campaign performance using analytics tools, providing actionable insights to stakeholders
Manage small Austin-based Digital Marketing team
Stay current with B2B marketing trends, technologies, and competitive landscape.
What You'll Need
Bachelor's degree in Marketing, Business, Communications, or related field
3+ years of experience managing a B2B digital marketing team or agency accounts with proven success in lead generation
Strong knowledge of digital marketing strategies and marketing automation tools
Experience with SEM (Google, Bing), SEO/AEO, and Social Media Marketing (LinkedIn, Meta)
Excellent analytical skills with proficiency in tools like Google Analytics and Dynamics 365/Salesforce
Strong project management and organizational skills
Exceptional communication and stakeholder management abilities
Perks and Benefits
Comprehensive medical, vision, and dental plans
Employer-paid life and disability insurance
401(k) retirement plan with company match
Competitive PTO and robust holiday schedule
A fun, energetic team that values creativity and hustle
Not Sure if You Qualify?
That's ok! If you're interested in the role and believe you could be a good fit, we encourage you to apply!
KOMPAN is an Equal Employment Opportunity and Affirmative Action Employer. We do not discriminate based upon race, religion, color, national origin, gender, age, veteran status, or any other basis covered by appropriate law. We celebrate diversity and are committed to creating an inclusive environment for all our employees. All employment is based on qualifications, merit, and business needs.
$77k-125k yearly est. 2d ago
Marketing Manager
Triage Partners, LLC 3.7
Senior manager of marketing job in Dallas, TX
Who We Are:
Established and growing exponentially, and with exceptional customer focus in mind, we provide a variety of services across two major sectors - the telecommunications and supply chain industries. Despite our different backgrounds and aspirations, our people all have one thing in common: We care deeply about helping our customers simplify their most complex challenges to meet the demands of a fast-paced world.
Whether you want to perfect your craft or advance your career, we offer competitive pay, comprehensive benefits, and an opportunity to work with like-minded innovators, doers, and problem-solvers. Unlike other companies, we're big enough to work with household names, yet agile enough to give our employees the support and collaboration they need to deliver excellence every day.
As a member of our Team, you must be:
• Quality-driven - Trusted resources, providing quality services without question.
• Team-oriented - Collaborative and cohesive, demonstrating relationships matter.
• Innovative - Providing solutions and critical thinking, with an innovative approach.
Description:
We are searching for high-energy MarketingManager as an individual contributor responsible for owning and driving the company's overall marketing strategy to increase brand awareness, customer acquisition, engagement and revenue growth for our Integrated Supply Chain division. This role provides strategic leadership without direct reports and works hands-on through the management of an external marketing agency to execute campaigns and initiatives. The ideal candidate is both a strategic thinker and strong operator who can translate business goals into effective, measurable marketing programs.
Responsibilities:
Marketing Strategy and Ownership
Develop and own the overall marketing strategy aligned with company goals and growth objectives for the Integrated Supply Chain division
Define marketing priorities, roadmaps and KPIs to drive brand awareness, demand generation and revenue
Translate business objectives into clear briefs and actionable plans for agency execution
Serve as the internal marketing lead and subject matter expert across the Triage Partners organization
Agency Management and Execution
Manage and act as the primary point of contact for external marketing agencies and vendors
Oversee agency led execution across channels such as digital, paid media, content, SEO/SEM, social, PR and creative
Develop and manage agency scopes of work, timelines, budgets and deliverables
Ensure high-quality output, brand consistency and on-time execution
Evaluate agency performance and optimize relationships to maximize ROI
Brand and Demand Generation
Own brand positioning, messaging and voice across all customer touchpoints
Drive integrated marketing campaigns that support customer acquisition, engagement and retention
Support product launches, go-to-market initiatives and promotional campaigns
Partner with sales and leadership to align marketing efforts with revenue goals
Analytics and Performance
Track, analyze, and report on marketing performance and campaign effectiveness
Use data and insights to optimize strategy, channel mix and budget allocation
Present results, insights and recommendations to leadership on a regular basis
Cross-Functional Collaboration
Collaborate closely with sales, product, customer success and leadership teams
Provide marketing guidance and support across departments
Ensure consistent messaging and alignment across internal and external stakeholders
Qualifications:
Bachelor's degree in marketing, Business, Communications or related field or equivalent years' experience
5 - 8 years of marketing experience with increased strategic responsibility
Proven experience owning end-to-end marketing strategy as an individual or manager
Demonstrated experience managing external marketing agencies and vendors
Strong analytical skills with the ability to turn data into actionable insights
Excellent communication, project management and stakeholder management skills
Ability to travel up to 10% a year.
Preferred:
Experience in SaaS, B2B, Circular Economy a plus
Hands-on experience with marketing automation, HubSpot and Analytical tools
Experience working in a growth-stage or resource lean environment
Core Competencies:
Strategic thinking with hands=on execution mindset
Agency and vendor management
Brand stewardship
Data driven decision making
Cross functional collaboration
Computer skills, especially MS Office and CRM software.
Excellent time management skills.
High degree of adaptability and resilience in a fast-paced, dynamic environment
Ability to rely on experience and judgment to plan and accomplish goals.
Ability to multi-task, work under pressure and meet deadlines required.
Self-motivated and able to work independently with minimal supervision.
Detail-oriented and extremely organized.
Excellent time management skills.
Work Environment/Physical Demands: This job is remote it is expected that you provide yourself a professional office environment. This role routinely uses standard office equipment such as laptop computers, photocopiers, and smartphones.
Perks of Working at Triage:
Comprehensive benefits package, including but not limited to medical, dental, vision, and life
401K with Company Match
Medical and Dependent Care Flexible Spending Accounts (FSA)
Paid Sick Time
Holiday Pay
Unlimited PTO
Referral Program
Career advancement opportunities
Continuous training and personal development opportunities
A quality Employee Recognition Program
Employment with Triage Partners, LLC is contingent upon successful completion of our background check and drug screen process.
$71k-111k yearly est. 2d ago
Director of Sales & Marketing - (Homebuilder experience required)
Doug Parr Homes
Senior manager of marketing job in Boyd, TX
Doug Parr Homes is currently looking for a Director of Sales and Marketing. We are a Christian based, family-oriented company looking for a great team player with a terrific work ethic. Come join our growing team! We are expanding in other areas of the DFW market as well!
Our Director of Sales and Marketing will play a critical role in our company. The position will manage both the sales team and the marketing personnel. The individual will report directly to the President of the company and will be a member of the executive team and contribute to the growth and culture of our family-owned company. Must have substantial experience with a homebuilding company!
Job Responsibilities:
· Align strategies, responsibilities, and activities with our corporate goals to ensure the company meets and exceeds their revenue projections
· Be a leader and drive sales; excellent leadership skills with proven ability to lead a team to meet quotas
· Provide leadership by assessing current team processes and procedures, identifying opportunities for improvement, and implementing them
· Motivate and provide ongoing support to the sales team by identifying and analyzing customer preferences to properly direct sales efforts
· Build and promote strong, long-lasting realtor relationships by partnering with them and understanding their customers' needs
· Manage the sales process by ensuring contracts are accurate and effective updates are provided in a timely manner to secure closings
· Collaborate with the executive team to develop sales forecasts in line with the overall business expectations and plan
· Coordinate the development and implementation of new campaigns, programs and tools for our online and digital marketing of our new homes
· Oversee the opening of all new home model centers.
· Excellent sales and customer service skills with proven negotiation skills
· Ability to work in a fast-paced, constantly changing environment with speed, precision, and accuracy
· Evaluate individual performance through observation and measurement, and suggest corrective actions as needed
· Conduct weekly sales meetings and community visits to build and maintain an ongoing understanding of community sales status, traffic updates, and opportunities
· Resolves customer complaints, staffing problems, and other issues that may interfere with efficient sales operations
· Ensure effective communication with our third party marketing team and internal marketing personnel to produce effective marketing content
· Perform competitive market analysis of communities, to ensure we are properly priced and offering effecting incentives, if necessary
· Distribute and communicate pricing and community standards to the sales and executive teams on a monthly basis
· Oversee the production of the weekly sales meeting agenda and led the executive team through the sales and marketing KPI's on monthly basis
· Ensure process and procedures are adhered to and adjust as necessary to ensure an efficient flow of information within the ERP software to all parties
· Ensure sales department meetings are held regularly, in addition to designated meetings with other departments (i.e., weekly meetings with homebuilding and mortgage).
Position Requirements and Qualification:
· Skilled at sales, training, and motivation
· Analytical and innovative in using data to create successful strategies
· Expert in Microsoft Office, Google Analytics, and social media
· 7-10 years sales and marketing experience in high-volume production homebuilding operation
· Minimum 5 years managerial experience
· Bachelor's Degree or equivalent
· Previous experience with ad agencies a plus
· Preferred proficient in Hyphen-Brix and Brix Sales
· Excellent verbal and written communication skills
· Self-Starter who thrives under pressure
· Must possess integrity and high moral qualities
· Must be adaptable to changing working conditions
· Must be calm, collected and under control with a positive professional attitude
· Must pass background and drug screening
Salary DOQ
$83k-141k yearly est. 3d ago
Director of Legislative Policy Strategy
Applied Digital 3.8
Senior manager of marketing job in Dallas, TX
Director of Legislative Policy Strategy
Job Level: Individual Contributor
At Applied Digital, we are the epicenter of AI innovation, crafting cutting-edge data center solutions tailored for the demands of high-performance computing. Designed from the ground up to support AI and machine learning workloads, our infrastructure is the backbone of tomorrow's technological advancements, including AI-driven video and generative platforms.
We are:
Forward-Thinkers: With a keen eye on current market trends and future innovations, we adapt swiftly and lead technological evolution.
Resilient: We navigate complex challenges and emerge stronger, delivering robust and reliable solutions for industry pioneers.
Innovative Designers: Leveraging the latest technologies, we create visionary solutions that redefine industry standards.
At Applied Digital, we are committed to solving intricate problems, advancing business initiatives, maximizing operational efficiency, and reducing our carbon footprint. We are a team of resilient, forward-thinking innovators driving the AI revolution.
Role Overview:
The Director of Legislative Policy Strategy is responsible for coordinating and executing Applied Digital's legislative and public policy strategy across national, state, and local levels. This role serves as the central point of integration between internal stakeholders, external lobbying partners, and policymakers to ensure Applied Digital's interests are consistently and effectively represented throughout the policy lifecycle.
The Director will focus on policy areas impacting data centers, digital infrastructure, energy, and emerging technologies, with particular emphasis on early-stage policy engagement. This includes leading Applied Digital's response to Federal Requests for Information (RFIs) and similar inquiries to help shape future legislative and regulatory outcomes before formal proposals are introduced.
Key Responsibilities:
Legislative & Public Policy Strategy Coordination
Develop and manage a coordinated legislative and public policy strategy spanning federal, state, and local jurisdictions.
Ensure alignment and consistency of policy positions across all levels of government while accounting for jurisdiction-specific considerations.
Identify legislative and regulatory risks and opportunities and advise executive leadership on strategic response and engagement.
Federal Policy Engagement & Early Influence
Lead Applied Digital's responses to Federal RFIs, Notices of Inquiry (NOIs), and other early-stage policy requests issued by federal agencies or legislative bodies.
Coordinate internal subject matter experts to develop thoughtful, data-driven responses that support Applied Digital's long-term policy objectives.
Track federal policy development pipelines to identify opportunities for early engagement prior to formal rulemaking or legislation.
State & Local Policy Execution
Monitor and influence state and local legislative and regulatory activity affecting Applied Digital's development, operations, energy strategy, and infrastructure planning.
Support site development and operations teams by addressing zoning, land use, permitting, utility regulation, and local incentive-related policy issues.
Align state and local policy efforts with broader national strategy to support scalable and repeatable development models.
External Advocacy & Lobbyist Management
Serve as the primary internal liaison to Applied Digital's external lobbying firms and policy advisors.
Provide strategic direction, priorities, and messaging to lobbying teams to support effective advocacy efforts.
Coordinate advocacy campaigns, legislative outreach, and policy initiatives across multiple jurisdictions.
Industry & Coalition Engagement
Represent Applied Digital in industry associations, trade groups, and policy coalitions at the national, regional, and state levels.
Collaborate with peer organizations to advance shared policy objectives related to digital infrastructure, energy, and technology.
Monitor industry policy trends and competitor positions to inform advocacy strategy.
Internal Advisory & Cross-Functional Collaboration
Act as a trusted advisor to executive leadership, legal, development, energy, sustainability, operations, and communications teams.
Translate complex policy developments into clear business implications and recommended actions.
Ensure policy strategy is aligned with Applied Digital's growth plans, development timelines, and operational priorities.
Policy Monitoring, Analysis & Reporting
Track legislative sessions, regulatory proceedings, and policy initiatives across relevant jurisdictions.
Prepare policy briefs, position papers, talking points, and executive summaries for internal and external use.
Provide regular reporting on advocacy activities, policy developments, and potential impacts to Applied Digital's business.
Required Qualifications:
Bachelor's degree in public policy, Political Science, Law, Economics, or a related field.
8 or more years of experience in legislative affairs, public policy, government relations, or regulatory strategy.
Demonstrated experience engaging across federal, state, and local policy environments.
Experience coordinating with external lobbying firms or policy consultants.
Strong understanding of policy issues impacting data centers, digital infrastructure, energy-intensive operations, utilities, or technology-driven industries.
Excellent written, verbal, and interpersonal communication skills.
Preferred Qualifications:
Advanced degree such as JD, MPP, MPA, or similar.
Experience supporting infrastructure-heavy, energy-intensive, or highly regulated industries.
Prior experience responding to Federal RFIs, NOIs, or regulatory consultations.
Familiarity with economic development incentives, infrastructure funding, and state and local tax policy.
Knowledge, Skills, and Abilities:
Ability to coordinate complex policy efforts across multiple jurisdictions and stakeholders
Strong strategic planning and analytical skills
Ability to influence outcomes through early engagement and well-developed policy positions
High level of judgment, discretion, and professionalism
Ability to operate independently in a fast-paced, evolving policy environment
Physical Requirements:
Able to remain in a seated position for an extended period and to lift and carry up to 15 lbs. (office manuals, case notebooks, case files, case materials, standard boxes, report binders, etc.) as needed.
Please note that Applied Digital is currently unable to sponsor new applicants for employment authorization or provide immigration-related support for this position. This includes, but is not limited to, visa categories such as H-1B, F-1 OPT, F-1 STEM OPT, F-1 CPT, J-1, TN, E-2, E-3, L-1, O-1, and any Employment Authorization Documents (EADs) or other work authorizations that require employer sponsorship.
Working Conditions by Location:
Remote: The Company agrees that Employee may work from home provided employee is in good standing, has a continuous secured internet connection, necessary equipment, and is accessible by MS Teams, phone, fax, and email during business hours. (See Telework policy.)
Office Environment: Business office hours, with work hours necessary to satisfactorily perform job functions. Some overtime may be required to accomplish timely work demands and meet the company's professional commitments. Overtime hours worked are paid to nonexempt employees at one and a half times their hourly pay rate.
The company has reviewed this to ensure that essential functions and basic duties have been included. It is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate. This document does not represent a contract of employment, and the company reserves the right to change this and/or assign tasks for the employee to perform, as the company may deem appropriate.
This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents acknowledge that they possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.
The company is an Equal Opportunity Employer, drug free workplace, and complies with ADA regulations as applicable.
$106k-143k yearly est. 1d ago
Director of Data Science and Strategy
Dieste Inc.
Senior manager of marketing job in Dallas, TX
At Dieste, we spark growth by connecting brands and cultures. We're looking for a rare combination: a data scientist who thinks like a strategist and a strategist who speaks fluent data. Someone who loves solving problems and quantifying complex situations-but understanding that behind every data point is a human truth waiting to be uncovered.
This isn't a role about building models in isolation-it's about transforming how a business understands culture and makes decisions that resonate with people. You'll be equal parts analyst, advisor, and architect of our strategic direction, working at the intersection of rigorous data analytics and profound cultural insight.
If you thrive at the intersection of data and culture and successfully use analytics to shape how organizations understand and connect with their audiences, we'd love to hear from you.
Key Responsibilities:
Strategic Data Analysis and Reporting:
Build analytical frameworks that help brands see the full picture and move beyond fleeting moments to build lasting loyalty and relevance
Translate scattered data into culturally rich stories that drive strategic decisions and business results
Business Strategy & Cultural Intelligence:
Translate complex analytical concepts into actionable, executive-level recommendations
Help brands anticipate cultural shifts through data-driven methods and identify opportunities others miss
Build conviction around data-driven recommendations grounded in cultural understanding and defend your methodology when challenged
Quantitative Modeling & Analytics:
Apply advanced statistical methods, predictive modeling, and optimization techniques to uncover cultural insights and behavior patterns.
Wrangle messy data and build robust analyses that withstand scrutiny and reveal what others can't see
Present complex data and insights in a clear, concise, and visually appealing manner to non-technical stakeholders.
Cross-Functional Collaboration & Storytelling:
Translate complex analytical concepts into language that resonates with both technical and non-technical audiences
Help the organization see opportunities at the intersection of cultural nuance and business strategy.
What We're Looking For:
Strategic Mindset:
You naturally think several moves ahead and understand business models, competitive dynamics, and growth levers
You're curious about human behavior, culture, and what connects people and brands
Technical Depth:
You're genuinely strong in quantitative methods-statistics, correlation analysis, regression analysis, predictive modeling, optimization, and experimental design
You're comfortable with Python, R, and SQL
You can work with diverse data streams and unify them to reveal deeper insights
Translation Layer:
You can explain complex analytical concepts to non-technical stakeholders without dumbing them down
You know how to defend your methodology, making the quantitative accessible, actionable, and culturally resonant
Business & Cultural Acumen:
You understand business, marketing and advertising metrics
You're genuinely interested in culture, human behavior, and what shapes people's identity and decisions
Qualifications:
Education and Experience:
Bachelor's degree in Statistics, Data Science, Data Analytics, or related fields.
7+ years of experience in marketing analytics or data-driven roles.
Technical Skills:
Strong foundation in statistics, modeling, and quantitative analysis
Solid familiarity with SQL, Python, or R
Advanced Excel skills (e.g., pivot tables, VLOOKUPs, macros).
Soft Skills:
Strong analytical and problem-solving skills.
Excellent communication and storytelling abilities with data.
Ability to manage multiple projects and meet tight deadlines.
Language Requirements:
Ability to present findings in English to English-speaking only audiences.
Understanding of and proficiency in Spanish is a plus but not required.
Preferred:
Experience working in advertising agency or consumer-focused industry
Experience in US Multicultural Marketing.
Master's Degree in Statistics, Data Science or related field is preferred but not required.
$104k-141k yearly est. 2d ago
Director of Audit Analytics
Curate Partners
Senior manager of marketing job in San Antonio, TX
Contract (6+months, potential to convert to FT)
Hybrid | 4 days/week onsite
San Antonio, TX
Important Notes (Please Read)
U.S. Citizens or Green Card holders only
No third-party agencies or C2C
No relocation or visa sponsorship available
Hybrid schedule: 4 days/week onsite in San Antonio
We're hiring a Director of Audit Analytics to lead advanced analytics initiatives that enhance audit effectiveness through AI, automation, and continuous analytics. This role blends hands-on technical leadership with senior people management and strategic ownership of audit analytics infrastructure in a highly regulated financial services environment.
What You'll Do
Lead the Audit Analytics function, delivering AI-enabled analytics, audit automation, and continuous monitoring solutions
Own the strategy, architecture, and roadmap for audit data analytics platforms
Direct and mentor senior analytics leaders and high-performing teams executing complex initiatives
Partner with Internal Audit, Risk, Compliance, and Technology leaders across the organization
Drive innovation in audit methodology through data-driven insights and automation
Required Qualifications
Bachelor's degree in a quantitative field or 12 years of total relevant experience in lieu of a degree
8+ years of advanced analytics development, coding, and data visualization experience
6+ years working with tools such as Tableau, SAS, Python, SQL, Oracle, or similar
4+ years of audit, controls, or risk data analytics experience
3+ years of direct people management experience
2+ years building and maintaining executive-level dashboards and reporting
Experience with Audit/GRC platforms (e.g., Archer or similar)
Domain Expertise
Financial services industry and regulatory environments
Risk and compliance frameworks and regulatory data requirements
Three Lines of Defense model and Internal Audit's role
Policy and procedure development for regulatory adherence
Leadership & Communication Skills
Executive-level written and verbal communication
Proven ability to influence and partner across all organizational levels
Strong problem-solving skills in complex, regulated environments
Sound judgment in sensitive, high-visibility situations
Preferred / Nice to Have
Experience with Snowflake, R, Alteryx
Insurance and/or banking operations knowledge
Technical or data-focused project management experience
Process design and continuous improvement background
Ability to translate complex technical concepts for executive and non-technical audiences
$93k-147k yearly est. 5d ago
Manager, Paid Social Marketing
Ariat International 4.7
Senior manager of marketing job in Haslet, TX
About the Role
Ariat is seeking a Manager, Paid Social Marketing to join our Digital Marketing team. This role will be responsible for the execution, ongoing optimization, and performance reporting of paid social campaigns across Meta (Facebook/Instagram), TikTok, and Pinterest platforms targeting multiple consumer segments.
The primary focus of this role is to build brand awareness, consideration, and revenue through best-in-class paid social execution. You will play a key role in elevating Ariat's brand presence and supporting the broader omnichannel marketing ecosystem through full-funnel media strategies.
As a cross-functional partner, you will collaborate closely with Brand Marketing, Ecommerce, Creative, Analytics, and other internal teams to bring brand moments, campaigns, and narratives to life across paid social platforms.
This is a highly hands-on, executional role. The ideal candidate is both data-driven and creatively curious-someone who thrives on testing, learning, and optimizing in a fast-paced, ever-evolving paid social landscape.
You'll Make a Difference By
Building, launching, and optimizing paid social campaigns directly within Meta, TikTok, and Pinterest native ad platforms to meet upper, mid and lower funnel KPIs.
Executing test-and-learn strategies to identify top-performing creative, audiences, formats, and tactics, continuously prioritizing efforts for maximum impact
Monitoring and analyzing campaign performance across platforms and placements to ensure brand, traffic and revenue KPIs are met
Analyzing performance across platforms and placements; Identifying insights and opportunities to optimize performance and inform future campaigns and reporting up on findings
Partnering with brand teams to understand target audience personas and segmentation for campaigns
Managing media pacing and budget allocation to ensure efficient delivery against objectives
Partnering cross-functionally to align paid social efforts across brand, ecom and analytics for full funnel initiatives and ongoing incrementality testing
Staying current on platform updates, emerging trends, and best practices within the paid social and digital media landscape
Assisting with other responsibilities based on business needs
About You
Minimum 3-5 years of hands-on experience creating, managing, and optimizing paid social campaigns within Meta, TikTok, and Pinterest native ad platforms with a focus on upper and mid funnel objectives
Strong understanding of platform objectives, ad formats, targeting options, and best practices
Strong understanding of upper, mid, and lower funnel paid social measurement frameworks
Experience analyzing campaign performance, optimizing in-flight, and evaluating results against KPIs
Highly organized with the ability to manage multiple campaigns and projects simultaneously in a fast-paced environment
Data-driven mindset with a passion for testing, learning, and continuous optimization
Strong attention to detail and operational excellence
Experience using Google Analytics to assess performance and traffic impact
Curious, creative, and data-informed marketer with a passion for testing and learning
Collaborative, proactive partner who thrives in cross-functional environments
About Ariat
Ariat is an innovative, outdoor global brand with roots in equestrian performance. We develop high-quality footwear and apparel for people who ride, work, and play outdoors, and care about performance, quality, comfort, and style.
The salary range for this position is $110,000 - $115,000 per year.
The salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.
Ariat's holistic benefits package for full-time team members includes (but is not limited to):
Medical, dental, vision, and life insurance options
Expanded wellness and mental health benefits
Paid time off (PTO), paid holidays, and paid volunteer days
401(k) with company match
Bonus incentive plans
Team member discount on Ariat merchandise
Note: Availability of benefits may be subject to location & employment type and may have certain eligibility requirements. Ariat reserves the right to alter these benefits in whole or in part at any time without advance notice.
Ariat will consider qualified applicants, including those with criminal histories, in a manner consistent with state and local laws. Ariat is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis protected under federal, state, or local law. Ariat is committed to providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, email *************************.
Please see our Employment Candidate Privacy Policy at ********************* to learn more about how we collect, use, retain and disclose Personal Information.
Please note that Ariat does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Agreement, Ariat will not consider or agree to payment of any referral compensation or recruiter/agency placement fee. In the event a recruiter or agency submits a resume or candidate without a previously signed Agreement, Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of Ariat.
$110k-115k yearly 5d ago
Head of Product Management
80Twenty
Senior manager of marketing job in Dallas, TX
Our client is a global digital energy solutions organization, with decades of credibility in power, infrastructure, and industrial systems. They're building out the US team and looking to hire a Head of Technical Product Management to lead software products in the Renewable Plants Automation & Control domain. This role owns product strategy, execution, and innovation across a portfolio that supports modern grid automation and renewable energy systems, while also partnering closely with technical sales teams in the U.S. This is a senior leadership role for someone with deep experience in renewable power systems, automation, and control software, who can operate comfortably at the intersection of product strategy, engineering, customers, and sales.
What You'll Own:
Product Strategy & Roadmap
Define and execute the product vision and strategy for renewable automation and control software (e.g., Renewable SCADA, Power Plant Controllers, Hybrid Energy Management Systems).
Build and maintain a multi-year product roadmap aligned with market trends, regulatory requirements, and emerging technologies.
Ensure strong alignment between customer needs, business objectives, and technology direction.
Team Leadership
Lead, mentor, and scale a team of Technical Product Managers across multiple software solutions.
Establish and evolve product management best practices, including Agile methodologies, lifecycle management, and go-to-market alignment.
Foster strong collaboration across engineering, sales, and customer-facing teams.
Product Development & Execution
Own feature prioritization and drive delivery of high-quality software solutions for grid automation, controls, and energy management.
Partner closely with engineering and regional delivery teams to ensure timely, reliable execution.
Champion adoption of modern cloud, AI/ML, and edge computing technologies within power systems software.
Market & Customer Engagement
Engage directly with utilities, regulators, and industry stakeholders to understand market dynamics and customer pain points.
Stay ahead of industry standards, cybersecurity requirements, and grid modernization trends.
Support product positioning, competitive analysis, and business development efforts.
Technical Sales Support (USA)
Serve as the technical bridge between product teams and the U.S. sales organization.
Support technical pre-sales activities including demos, RFIs/RFPs, and solution presentations.
Work with sales, business development, and customer success teams to drive adoption and market expansion.
Engage with key U.S.-based customers to gather feedback and translate needs into product enhancements.
Financial & Business Impact
Influence pricing, licensing, and monetization strategies to drive adoption and profitability.
Define and track KPIs to measure product success and business impact.
What We're Looking For
15+ years of experience in Technical Product Management for T&D Automation & Control software.
Strong background in Renewable Power Plant Controls, Renewable SCADA, and Hybrid Energy Management Systems.
Experience with software development, cloud platforms, AI/ML, and edge computing in power systems.
Proven track record of leading and scaling high-performing product management teams.
Experience working with utilities, regulatory bodies, and grid modernization initiatives.
Deep familiarity with industry standards (IEC 61850, CIM, IEEE 2030.5, OpenFMB, NERC CIP, etc.).
Experience supporting technical sales or pre-sales efforts in the North American market is a plus.
Excellent communication and stakeholder management skills.
MBA or Master's degree in Power Systems, Electrical Engineering, or a related field preferred.
Why This Role
Lead strategy and execution for mission-critical renewable energy software.
Influence how utilities modernize grids and integrate renewables at scale.
Work alongside experienced engineers, product leaders, and industry experts.
Make a direct impact on the global energy transition.
$95k-126k yearly est. 5d ago
Brand Strategy & Partnerships Manager
Lila and Hayes
Senior manager of marketing job in Fort Worth, TX
Lila & Hayes is a growing lifestyle brand focused on elevated design, thoughtful storytelling, and meaningful brand relationships. As we scale, we are building a strong internal marketing and brand function that balances creativity with structure and long-term growth.
We are seeking a Brand Strategy, Partnerships & PR Manager to lead brand visibility, partnerships, press, and strategic initiatives that drive awareness and momentum for the brand.
Role Summary:
The Brand Strategy, Partnerships & PR Manager is responsible for shaping and executing the big-picture brand strategy through public relations, brand collaborations, partnerships, launches, and events.
This role is strategic but highly executional. You will own planning, outreach, coordination, and follow-through-ensuring that every partnership, campaign, and press opportunity supports long-term brand growth.
You will work closely with: The Creative Lead, Social Media and Branding rep, who owns all of the creative execution across social, email, and influencer content.
Public Relations & Brand Awareness
Lead PR outreach and relationship managementManage press pitching, gifting, follow-ups, and coverage tracking
Own brand storytelling and messaging for media opportunities
Coordinate press assets, product samples, and timelines
Track and report on press placements and brand exposure
Brand Partnerships & Collaborations
Identify and develop strategic brand partnerships
Manage collaboration planning, outreach, and execution
Coordinate contracts, timelines, deliverables, and launches
Ensure partnerships align with brand positioning and growth objectives
Influencer & Campaign Strategy (Strategic Oversight)
Work closely with the Creative Lead to support influencer partnerships
Align influencer and collaboration initiatives with broader brand campaigns
Help guide campaign goals, timelines, and partner selection
Ensure partnerships support both awareness and engagement goals
Launches, Events & Activations
Plan and execute product launches, brand initiatives, and key moments
Support planning and execution of events and pop-ups
Coordinate timelines, partners, and promotional strategy
Ensure launches are cohesive across PR, partnerships, and marketing channels
Photoshoots & Visual Asset Support
Assist in planning and executing brand photoshoots in support of:
Campaigns
Partnerships
PR initiatives
Support photoshoot logistics, including:
Shot lists and creative needs (in collaboration with the Creative Lead)
Product and sample coordination
Timeline and on-set support
Ensure final assets are organized and delivered for marketing and PR use
Required Qualifications
Bachelor's degree in marketing, communications, public relations, or related field
2-4 years of professional experience in PR, brand strategy, partnerships, or marketing
Experience working in-house at a brand or at a PR/marketing agency
Strong written and verbal communication skills
Highly organized with strong project management abilities
Comfortable managing multiple initiatives simultaneously
Confident working cross-functionally and with external partners
Ideal Candidate Profile
You are:
Strategic but highly execution-focused
Relationship-driven and comfortable with outreach
Organized, proactive, and detail-oriented
Confident managing timelines, partners, and deliverables
Confident in tracking analytics and ROI
Energized by building brand visibility and long-term growth
You thrive in roles where follow-through matters as much as ideas.
$75k-105k yearly est. 2d ago
E-commerce Director
Grace+Emma
Senior manager of marketing job in Carrollton, TX
GRACE+EMMA is an 11-year-old fashion brand that's dedicated to delivering high-quality apparel and accessories.
Role Description
This is a full-time hybrid role for an E-commerce Director located in Carrollton, TX, with flexibility for some work-from-home arrangements. The E-commerce Director will own the E-commerce Sales Channels (wholesale, DTC, and Faire)
. This responsibility includes the merchandising of the Collection pages, PDPs, Home Pages, Landing Pages, Email Campaigns, SMS, and organic traffic generation via social media, pinterest, etc.
Qualifications
Shopify
Klaviyo
Meta Ads
TikTok Ads
Google Ads
Organic Traffic Generation (socials, pinterest)
Hiring Timeline
Currently this responsibility is being handled by a contractor, so we're not rushing to hire. We are looking for the right fit. The candidate must have a passion for e-commerce and a technical skillset should be evident.
Pay Range
$60,000 - $100,000 (based on skill set)
$60k-100k yearly 3d ago
Strategic Marketing Analyst
Praxt Talent
Senior manager of marketing job in South Houston, TX
DATA STORYTELLERS!!!!!!
If you have experience using marketing data insights to inform strategic business decisions on marketing entry, emerging opportunities, competitor profiling, pricing, customer segmentation and marketing performance, we are extremely interested in speaking with you!
This role was created to meet growing demand for strategic decision support within a commercial organization that has recently transitioned from early-stage scaling to structured long-term planning. You will not be focused on pulling data or creating visuals for their own sake-you will be expected to tell the story behind the numbers and make recommendations that guide leadership decisions.
The Strategic Marketing Analyst is responsible for developing models, conducting market and customer analyses, building models and delivering insights that drive pricing, sales, and go-to-market strategies. Projects are high-impact, often initiated by executive leadership, and directly influence the company's market positioning and 5-year vision.
This is not a marketing communications role, and not a technical data engineering position. It is a commercial strategy role that uses data to answer business questions.
What You'll Do
Strategic Analysis & Modeling
Build models to assess market size, customer potential, and revenue growth opportunities.
Analyze financials, win/loss data, and external research to inform strategic decisions.
Support long-range planning by forecasting trends across markets, products, and geographies.
Marketing Performance & ROI
Evaluate marketing investments through funnel analysis, ROAS, CAC, and LTV modeling.
Support the creation and refinement of marketing effectiveness frameworks.
Conduct A/B and multivariate testing to validate tactical decisions.
Market Intelligence & Research
Design and execute both qualitative and quantitative market research initiatives (e.g., VOC programs, conjoint analysis, industry scanning).
Identify emerging opportunities and risks through competitor profiling and trend tracking.
Customer Segmentation & Pricing
Use behavioral and transactional data to build segmentation models and define high-value customer clusters.
Analyze pricing strategies across products and regions to optimize margin and volume.
Insight Storytelling
Translate analysis into strategic narratives for leadership, including Directors, VP, CFO, and occasionally the CEO.
Build compelling presentations and dashboards (Power BI) that prioritize clarity over complexity.
Who This Role Is For
This role is ideal for someone who is:
Comfortable solving vague, open-ended business problems with data.
Experienced in turning executive-level questions into structured analytical workstreams.
Able to challenge assumptions with evidence and influence decisions with clarity.
Interested in growing into a strategic leadership role in marketing, commercial operations, or sales.
Qualifications
Education: Bachelor's required. Backgrounds in Business, Economics, Marketing, Engineering, or Data Science preferred. MBA or other advanced degree a plus.
Experience: 3-5 years in marketing analytics, commercial strategy, or business intelligence (supporting sales/marketing).
Technical:
Power BI and data visualization best practices
SQL (basic to intermediate proficiency-able to self-serve data)
CRM (Salesforce), ERP (Epicor or similar)
Excel and statistical analysis tools (R, Python, or similar a plus)
Soft Skills:
Ability to “connect the dots” between data and business strategy
Clear communicator, especially when working with non-technical audiences
Comfortable presenting to and fielding questions from senior leaders
Additional Info
Industry: Prior experience in industrial manufacturing, energy, utilities, or B2B equipment is a plus-but not required.
Location: This is an on-site role based in the Greater Houston area. Flexibility is offered for occasional personal needs, but regular presence is expected due to frequent interaction with leadership.
Team: You'll work closely with Marketing, Sales, Finance, and occasionally Engineering. Most projects are sponsored by senior leaders.
Why This Role Exists
The marketing team has evolved from campaign execution to becoming a strategic function. Tactical pieces are now running smoothly-what's needed is someone who can answer:
“What's working? What's not? What should we do next-and why?”
You'll be the first person in this seat, building a foundation for data-driven marketing strategy at a time when the company is scaling rapidly and preparing for its next phase of growth.
$44k-67k yearly est. 2d ago
Senior Category Manager - HPC Infrastructure
Northmark Strategies
Senior manager of marketing job in Dallas, TX
The Company:
NorthMark Strategies is a leading investment firm, combining capital, innovation, and engineering to drive long-term value. From operating complex businesses to backing breakthrough technologies, our mission is to build enduring businesses. Our team combines intelligent risk-taking, operational excellence, exceptional talent, and world-class computing capacity to create shareholder value.
Our company offers a dynamic environment where individuals have the freedom to lead companies toward bold achievements by embracing innovation, leveraging technology, and fostering differentiated business strategies. Our values are Integrity, Ability, and Energy, and the company aims to hire individuals who possess those qualities.
At NorthMark Strategies, we believe the future isn't something to hope for, it's something to build. We don't just invest, we create. Bringing together strategic insight and technical horsepower to deliver outcomes that endure.
The Position:
We are seeking a Senior Category Manager - HPC Infrastructure to lead the global sourcing, procurement, and supply chain strategy for end-to-end high-performance computing (HPC) and AI data center infrastructure, including GPU and accelerator platforms, compute systems, rack-scale solutions, high-speed networking, and large-scale storage architectures.
This is a senior leadership role with ownership of the full category lifecycle, responsibility for $500M-$1B+ in annual spend, and direct people management of a team of category managers and sourcing professionals. The role operates at the intersection of advanced technology, constrained global supply chains, and aggressive growth requirements, supporting some of the most sophisticated HPC and AI deployments in the industry.
The ideal candidate combines deep technical and commercial expertise in modern HPC infrastructure with a proven ability to build, mentor, and scale high-performing procurement teams, influence executive stakeholders, and secure access to next-generation technologies in capacity-constrained markets.
Key Responsibilities
Category Strategy & Technology Leadership
Own and drive the global category management strategy for HPC Infrastructure, spanning:
GPU and accelerator platforms (latest-generation GPUs, DPUs, AI accelerators)
Compute systems and server platforms optimized for HPC and AI workloads
Rack-scale and integrated systems, including high-density and liquid-cooled designs
High-speed networking and interconnects (InfiniBand, Ethernet, optical, switching, NICs)
Storage infrastructure (parallel file systems, NVMe, object and tiered storage)
Lead technology road mapping and market intelligence, ensuring early visibility into emerging and next-generation infrastructure and translating technology shifts into sourcing and investment strategies
Serve as a senior advisor to infrastructure and engineering leadership on supply market dynamics, vendor roadmaps, and architectural tradeoffs
People Leadership & Team Development
• Build, lead, and develop a high-performing category management team, including hiring, onboarding, coaching, and performance management
• Establish clear category ownership, operating rhythms, and best practices across the team to drive consistency, scalability, and execution excellence
• Mentor team members on advanced negotiations, supplier strategy, cost modeling, and executive communication
• Foster a culture of data-driven decision making, accountability, and continuous improvement
Sourcing & Commercial Execution
• Lead and oversee the end-to-end source-to-contract lifecycle across HPC infrastructure categories, including:
o Category market intelligence and supplier ecosystem strategy
o Supplier segmentation, allocation strategies, and capacity planning
o RFP/RFQ execution and complex commercial negotiations
o Contract structuring, execution, and lifecycle governance
• Develop and approve should-cost models, TCO analyses, and competitive benchmarks to evaluate pricing, commercial terms, and supply strategies relative to industry peers
• Set commercial strategy for long-term supply agreements, capacity reservations, and strategic partnerships with critical suppliers
Cross-Functional Leadership
• Partner closely with engineering, infrastructure, data center design, architecture, finance, legal, and operations to align sourcing strategies with technical roadmaps, deployment schedules, and capital plans
• Act as a primary procurement interface to executive stakeholders, providing clear insights on capacity risks, cost drivers, and supply constraints
• Enable rapid-scale deployments by aligning procurement, factory integration, and logistics strategies with cluster-level and rack-scale build plans
Supply Chain Risk & Capacity Management
• Design and execute global supply chain strategies for highly constrained, long lead-time infrastructure components, including GPUs, networking silicon, optics, storage media, and hardware
• Proactively identify and mitigate supply, capacity, geopolitical, and technology risks, including vendor concentration and roadmap dependencies
• Secure long-term capacity commitments, allocation agreements, and delivery assurances to support aggressive growth trajectories
Financial & Supplier Performance Management
• Own and optimize $500M-$1B+ in annual category spend, balancing cost efficiency, scalability, resilience, and speed to deploy
• Drive supplier performance management, including capacity commitments, delivery reliability, quality, cost, and innovation alignment
• Influence suppliers to co-invest in next-generation infrastructure, advanced cooling solutions, and performance-optimized designs
Organizational & Executive Leadership
• Operate effectively in highly complex, global, multi-entity environments, coordinating across regions, business units, and legal entities
• Provide executive-level reporting and recommendations on market conditions, technology inflection points, and supply chain risk posture
• Represent the organization externally in strategic supplier and industry engagements
Required Qualifications
• Bachelor's degree required; strong preference for Supply Chain Management, Operations, Engineering, Business, or related fields
• 12+ years of experience in category management, strategic sourcing, procurement, or supply chain leadership
• Proven experience owning large-scale infrastructure categories with $500M-$1B+ spend
• Deep expertise in HPC and AI data center infrastructure, including GPUs/accelerators, compute platforms, high-speed networking, storage systems, and rack-scale architectures
• Demonstrated people leadership experience, including building, managing, and developing teams
• Strong background in long lead-time, high-demand supply chain strategy and execution
• Proven success leading complex, high-value commercial negotiations and enterprise-level contracts
• Experience thriving in fast-paced, high-growth, and ambiguous environments
• Exceptional executive communication, stakeholder management, and influence skills
Preferred Qualifications
• Category management or supply chain certifications (CPSM, CSCP, CPM, CIPS, or equivalent)
• Experience supporting hyperscale, AI, cloud, or large-scale HPC infrastructure deployments
• Familiarity with next-generation GPU ecosystems, interconnect technologies, and advanced cooling architectures
• Proven success operating within matrixed, global, or multi-entity organizations
• Strong analytical capabilities, including cost modeling, benchmarking, capacity forecasting, and market intelligence
$85k-131k yearly est. 3d ago
Senior Category Manager
Lncsearch
Senior manager of marketing job in Dallas, TX
LNCsearch is recruiting for a Senior Category Procurement Manager to support and lead a team in our client's Kansas City OR Dallas, TX headquarters. They are a global $10B Technology Provider with rapid expansion.
Requirements:
Bachelors Degree in Supply Chain, Procurement or related. Advanced degree is a plus.
6+ years experience with Direct Sourcing with exposure to Construction / EPC / Manufacturing industries. The ideal person will have reviewed / negotiated contracts from various construction trades, to assist with new facility build-outs for the company.
Strong experience with evaluation of bids, on a trade-by-trade basis.
Experience working within a large publicly-traded or Enterprise type corporation.
Responsibilities:
Drive sourcing strategies for high-spend, mission-critical categories while ensuring compliance with supplier agreements and internal policies.
Partner with cross-functional teams to capture category requirements and enable strategic supplier collaboration.
Lead supplier selection activities-develop RFIs/RFPs, manage long/short lists, conduct bid analysis, and deliver recommendations.
Build a “best-in-class” supply chain by identifying company-wide spend opportunities and optimizing category value.
Conduct deep spend analysis and develop tools, metrics, and methodologies to track sourcing performance.
Support procurement activity across a national data center portfolio, enabling efficient facilities purchasing.
Create and execute long-range category plans aligned with business objectives and stakeholder needs.
Guide internal teams using total cost of ownership models and other strategic frameworks.
Implement system improvements, best practices, and work-practice optimizations.
Lead implementation efforts for categories that directly impact operations and internal customers.
Negotiate, review, and manage contracts consistent with business goals.
How much does a senior manager of marketing earn in McAllen, TX?
The average senior manager of marketing in McAllen, TX earns between $84,000 and $143,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.
Average senior manager of marketing salary in McAllen, TX