Jobs that use digital marketing the most include director of marketing & recruiting, technical marketing consultant, and web production manager.
| Rank | Job title | Salary | % of all skills | Job openings |
|---|---|---|---|---|
| 1 | Director Of Marketing & Recruiting | $49,138 | 57% | 97,152 |
| 2 | Technical Marketing Consultant | $92,161 | 44% | 153,588 |
| 3 | Web Production Manager | $78,169 | 39% | 137,985 |
| 4 | Project & E-Commerce Manager | $82,682 | 39% | 82,620 |
| 5 | Marketing Account Executive | $52,986 | 35% | 188,195 |
| 6 | Director Of Retail Marketing | $127,546 | 33% | 160,242 |
| 7 | Senior Manager-Digital Marketing | $105,167 | 31% | 145,778 |
| 8 | Digital Marketing Consultant | $71,064 | 31% | 99,520 |
| 9 | Marketing Technology Director | $140,130 | 31% | 143,353 |
| 10 | Engineering Writer | $78,642 | 30% | 63,052 |
What jobs use Digital Marketing the most?
1. Director Of Marketing & Recruiting
How director of marketing & recruiting uses Digital Marketing:
- Launch and manage Facebook and Instagram direct response campaigns.
- Implement Stafferlink, a web base system to automate scheduling, payroll, invoicing, etc.
- Manage communications with legal firms regarding ongoing hires, create PowerPoint presentation and marketing plan.
Most common skills for director of marketing & recruiting:
- Digital Marketing
- Human Resources
- Recruitment Process
- Business Development
- CRM
2. Technical Marketing Consultant
How technical marketing consultant uses Digital Marketing:
- Manage SEO and track metrics.
- Manage online affiliate marketing tactics utilizing blogs and PPC campaigns
- Implement SEO techniques enhancing search engine rankings and increase traffic.
Most common skills for technical marketing consultant:
- Digital Marketing
- CRM
- Cloud
- SEO
- B Testing
- Product Development
3. Web Production Manager
How web production manager uses Digital Marketing:
- Manage http: //www.onlocationeducation.com, monitoring and updating content for SEO purposes.
- Execute and manage Wordpress website redesign that improve user experience and content presentation.
- Work on the design and coding of client websites using the content management system (CMS), WordPress.
Most common skills for web production manager:
- Digital Marketing
- Html Css
- Web Publishing
- WordPress
- HTML
- Web Development
4. Project & E-Commerce Manager
How project & e-commerce manager uses Digital Marketing:
- Manage DCS e-Business financial reporting including all staff billing and project capitalization.
- Lead various e-Business projects working with a variety of internal and external organizations.
- Manage a team designing and developing an SQL database-driven aftermarket automotive e-commerce website.
Most common skills for project & e-commerce manager:
- Digital Marketing
- Email Marketing
- E-Commerce Project
- Project Management
- SEO
- Project Scope
5. Marketing Account Executive
How marketing account executive uses Digital Marketing:
- Engage with the Facebook community and manage feedback and customer inquiries.
- Create engaging content on Facebook and Instagram to inform potential leads about services, along with promoting clients businesses.
- Set and achieve target sales goals by utilizing sales strategies and CRM tools such as cold calling and Pardot.
Most common skills for marketing account executive:
- Digital Marketing
- C-Level
- CRM
- Customer Satisfaction
- Lead Generation
- Brand Awareness
6. Director Of Retail Marketing
How director of retail marketing uses Digital Marketing:
- Improve ROI analysis and reporting process for annual budget to provide decision support data to achieve long term goals.
- Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.
- Utilize POS data for market research.
Most common skills for director of retail marketing:
- Digital Marketing
- ROI
- Marketing Mix
- Marketing Campaigns
- Channel Marketing
- POS
7. Senior Manager-Digital Marketing
How senior manager-digital marketing uses Digital Marketing:
- Manage advertising performance-base product generating ROI friendly leads for national brands and agencies.
- Create quarterly marketing strategies and plans to achieve KPI's and deliver on sales plan.
- Lead team of motivate individuals to create wireless equipment-centered B2B, B2C retail portal with stable buyers and revenue stream
Most common skills for senior manager-digital marketing:
- Digital Marketing
- B2B Marketing
- Emerging Technologies
- Email Marketing
- Google Analytics
- Marketing Campaigns
8. Digital Marketing Consultant
How digital marketing consultant uses Digital Marketing:
- Manage the flow of data from website channels into the CRM to ensure accuracy and effectiveness.
- Manage a $250K media budget to produce over 210K app installs using PPC, CPE, and CPM advertising.
- Process and manage contact information in CRM software applications.
Most common skills for digital marketing consultant:
- Digital Marketing
- Social Media Marketing
- CRM
- Email Marketing
- Customer Service
- Web Design
9. Marketing Technology Director
How marketing technology director uses Digital Marketing:
- Manage multiple release and software development processes base on languages including: C++, .NET, Java and HTML.
- Leverage current technology to achieve project objectives.
- Develop and utilize various optimization strategies exceeding expectations on ROI and ROAS on marketing programs and website CR.
Most common skills for marketing technology director:
- Digital Marketing
- Brand Management
- CRM
- Cloud
- Product Management
- Product Development
10. Engineering Writer
How engineering writer uses Digital Marketing:
- Manage projects diligently under aggressive deadlines while maintaining editorial integrity and ensuring stories have entertainment and/or educational value.
- Create floor plans and elevations on AutoCAD.
- Use of AutoCAD to create and modify engineering job drawings.
Most common skills for engineering writer:
- Digital Marketing
- Blog Posts
- WordPress
- Website Content
- Maintenance Manuals
- Content Creation
11. Customs Consultant
How customs consultant uses Digital Marketing:
- Manage call center productivity levels by maintaining CSR schedule adherence.
- Operate programs through the POS system; including money transactions.
- Verify insurance eligibility and benefits of patients that are being provide oxygen home and travel units and durable medical equipment.
Most common skills for customs consultant:
- Digital Marketing
- Client Facing
- Project Management
- CRM
- PowerPoint
- HR
12. Director Of Digital Marketing
How director of digital marketing uses Digital Marketing:
- Hone list of contacts including prospects, leads, and customers within Salesforce.
- Manage multiple affiliate network relationships, negotiating CPA deals to drive increase, high quality traffic.
- Manage all functions of marketing campaign creation and execution including copy, design, HTML coding, scheduling and analysis.
Most common skills for director of digital marketing:
- Digital Marketing
- KPIs
- Marketing Campaigns
- Google Analytics
- CRM
- Email Marketing
13. Marketing & Distribution Manager
How marketing & distribution manager uses Digital Marketing:
- Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
- Maintain a Facebook page for the film.
- Design and maintain multiple reports to analyze advertising lift, ROI, and cost of sale.
Most common skills for marketing & distribution manager:
- Digital Marketing
- Product Line
- Marketing Campaigns
- Channel Marketing
- Distribution Sales
- Distribution Channels
14. Marketing And Advertising Specialist
How marketing and advertising specialist uses Digital Marketing:
- Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
- Complete all promotional invoice orders, purchasing POs, ordering supplies, etc.
- Perform ROI analysis, media evaluation, market trend analysis, and campaign optimization.
Most common skills for marketing and advertising specialist:
- Digital Marketing
- SEO
- Financial Data
- Press Releases
- Email Campaigns
15. Senior Technical Marketing Manager
How senior technical marketing manager uses Digital Marketing:
- Develop and manage marketing programs and partner integration for industry marketing in government, healthcare and education markets.
- Negotiate with 3rd party IP partners to supplement any internal solution gap.
- Outline technical architecture and integration path for different digital signage partners leading to several successful deployments at retailer sites.
Most common skills for senior technical marketing manager:
- Digital Marketing
- Integrated Marketing
- Cloud
- Salesforce
- CRM
- Marketing Campaigns
16. Advertising Director
How advertising director uses Digital Marketing:
- Lead corporate rebranding efforts to reflect proprietary technology and high-end international market.
- Maintain and update social media sites such as Facebook, Instagram, and Google.
- Develop and implement promotional campaigns for email, online advertising, SEO and direct mail.
Most common skills for advertising director:
- Digital Marketing
- B2B Marketing
- SEO
- Account Executives
- Graphic Design
- Sales Reps
17. Digital Media Executive
How digital media executive uses Digital Marketing:
- Manage book of business through SalesForce.com
- Develop marketing strategies that evoke market leadership, rapid growth development, and verifiable ROI in highly competitive markets.
- Measure campaigns and ROI utilizing proprietary technology.
Most common skills for digital media executive:
- Digital Marketing
- CRM
- Cloud
- Digital Sales
- Media Sales
18. Senior Account Service Manager
How senior account service manager uses Digital Marketing:
- Manage a national merchant retail portfolio.
- Call center experience, assuring client SLA's / KPI's are meet.
- Conduct database searches using CRM software and internet database searches.
Most common skills for senior account service manager:
- Digital Marketing
- Email Marketing
- Account Management
- Client Facing
- Business Development
- CRM
19. Online Marketing Internship
How online marketing internship uses Digital Marketing:
- Manage website updates and support social media initiatives on Facebook and LinkedIn.
- Create content (banner ads, Instagram posts, taglines, etc . )
- Create audio-only video's on YouTube.
Most common skills for online marketing internship:
- Digital Marketing
- Google Analytics
- Search Engine Optimization
- Email Campaigns
20. Digital Account Manager
How digital account manager uses Digital Marketing:
- Manage SEM budgets and provide strategy consultation on paid-search marketing, display advertising, and social media.
- Lead data visualization and create compelling reports that provide strategic implications.
- Manage schedule milestone dates in company database; supervise full-service vendor in updating Smartsheet schedule.
Most common skills for digital account manager:
- Digital Marketing
- Digital Account
- Account Management
- Campaign Performance
- Google Analytics
- Project Management
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Updated December 28, 2023