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Web content editor vs social media editor

The differences between web content editors and social media editors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a web content editor and a social media editor. Additionally, a web content editor has an average salary of $56,596, which is higher than the $53,943 average annual salary of a social media editor.

The top three skills for a web content editor include web content, wordpress and HTML. The most important skills for a social media editor are instagram, facebook, and twitter.

Web content editor vs social media editor overview

Web Content EditorSocial Media Editor
Yearly salary$56,596$53,943
Hourly rate$27.21$25.93
Growth rate-5%-5%
Number of jobs25,15837,769
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Average age4444
Years of experience44

What does a web content editor do?

A web content editor writes and edits articles for various online platforms, mainly to inform, raise brand awareness, or market products and services. They are responsible for producing high-quality and accurate content, which requires research, planning, and teamwork. A web content editor focuses on editing and correcting written materials, coordinating with content writers to help them improve their articles. Moreover, there are also instances where they must upload written materials on online platforms, adhering to protocols and standards while tracking website traffic.

What does a social media editor do?

A social media editor is in charge of handling and maintaining the social media platforms of a company or brand, ensuring to produce and develop engaging content for a target audience. Their responsibilities often revolve around editing relevant content for posting, engaging with clients professionally and promptly, and addressing issues and concerns, resolving them according to a set of given responses. One must also coordinate with graphic designers and other writers, devise strategies to identify marketing opportunities, develop online campaigns, and keep abreast of the latest trends.

Web content editor vs social media editor salary

Web content editors and social media editors have different pay scales, as shown below.

Web Content EditorSocial Media Editor
Average salary$56,596$53,943
Salary rangeBetween $42,000 And $75,000Between $40,000 And $72,000
Highest paying CityNew York, NYStamford, CT
Highest paying stateNew YorkHawaii
Best paying companyKern Community College DistrictRE/MAX Realty One
Best paying industryTechnologyTechnology

Differences between web content editor and social media editor education

There are a few differences between a web content editor and a social media editor in terms of educational background:

Web Content EditorSocial Media Editor
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 77%
Most common majorEnglishCommunication
Most common collegeNorthwestern UniversityStanford University

Web content editor vs social media editor demographics

Here are the differences between web content editors' and social media editors' demographics:

Web Content EditorSocial Media Editor
Average age4444
Gender ratioMale, 47.2% Female, 52.8%Male, 41.2% Female, 58.8%
Race ratioBlack or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 77.0% American Indian and Alaska Native, 0.3%Black or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 76.9% American Indian and Alaska Native, 0.3%
LGBT Percentage12%12%

Differences between web content editor and social media editor duties and responsibilities

Web content editor example responsibilities.

  • Manage company's e-commerce product line CMS platform including: updating pages and product descriptions (HTML).
  • Manage the firm's intranet by developing content, programming with HTML and CSS, and daily maintenance.
  • Hire directly to manage ongoing projects editing, proofreading, formatting, and publishing content on Diaphoramagazine.com.
  • Produce content for social networking sites, including Facebook.
  • Assist in the seamless online transition from Drupal to Libercus.
  • Participate in the development of websites, Facebook pages, and paperwork for various companies.
  • Show more

Social media editor example responsibilities.

  • Manage editorial department by editing and publishing daily content for website and daily e-newsletter.
  • Improve the aesthetic look of the organization's twitter profile.
  • Involve proofreading, basic HTML coding and working on tight deadlines.
  • Take photos of dishes and post them on the restaurant's Instagram account.
  • Provide reports and metrics for social media, including SEO impact and consumer growth.
  • Advise other departments on how to improve the SEO and social sharing for their content.
  • Show more

Web content editor vs social media editor skills

Common web content editor skills
  • Web Content, 31%
  • WordPress, 6%
  • HTML, 4%
  • CSS, 4%
  • Proofreading, 4%
  • Content Management System, 4%
Common social media editor skills
  • Instagram, 12%
  • Facebook, 11%
  • Twitter, 10%
  • Social Platforms, 8%
  • Social Content, 4%
  • Video Content, 4%

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