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Concert promoter vs event representative

The differences between concert promoters and event representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, an event representative has an average salary of $39,675, which is higher than the $37,721 average annual salary of a concert promoter.

The top three skills for a concert promoter include booking, ticket sales and promotional materials. The most important skills for an event representative are customer service, giveaways, and product awareness.

Concert promoter vs event representative overview

Concert PromoterEvent Representative
Yearly salary$37,721$39,675
Hourly rate$18.14$19.07
Growth rate-4%
Number of jobs42753,539
Job satisfaction--
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 65%
Average age4545
Years of experience--

Concert promoter vs event representative salary

Concert promoters and event representatives have different pay scales, as shown below.

Concert PromoterEvent Representative
Average salary$37,721$39,675
Salary rangeBetween $23,000 And $60,000Between $26,000 And $59,000
Highest paying City-San Francisco, CA
Highest paying state-Arizona
Best paying company-Virginia Eye Institute
Best paying industry-Professional

Differences between concert promoter and event representative education

There are a few differences between a concert promoter and an event representative in terms of educational background:

Concert PromoterEvent Representative
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common college--

Concert promoter vs event representative demographics

Here are the differences between concert promoters' and event representatives' demographics:

Concert PromoterEvent Representative
Average age4545
Gender ratioMale, 66.9% Female, 33.1%Male, 47.3% Female, 52.7%
Race ratioBlack or African American, 15.7% Unknown, 7.3% Hispanic or Latino, 14.6% Asian, 7.6% White, 54.5% American Indian and Alaska Native, 0.3%Black or African American, 16.0% Unknown, 7.5% Hispanic or Latino, 17.5% Asian, 6.6% White, 52.1% American Indian and Alaska Native, 0.3%
LGBT Percentage7%7%

Differences between concert promoter and event representative duties and responsibilities

Concert promoter example responsibilities.

  • Manage twitter, assist the production of air commercials and utilize interpersonal skills at promotional events
  • Execute content marketing strategies on social media platforms, such as Facebook and Instagram.
  • Operate computerize ticketing machines by entering information into a keyboard and loading tickets and replacing ribbons on a ticket printer.
  • Handle contract negotiations, writing and editing of advertisements, ticket distribution and giveaways and creation and approval for co-promotional items.
  • Coordinate mass mailings of promotional CDs and information for radio stations.

Event representative example responsibilities.

  • Manage all POS, features, team sports, leagues and all other event activation for retail restaurants and bars.
  • Organize in house deliveries, client and VIP amenities, introduction letters/thank you letters and transportation transfers.
  • Work with promotional partners (radio, television, newspaper and social media) to coordinate ticket distribution and merchandise giveaways.
  • Plan and execute tradeshow exhibit of 20,000 sf and an additional 2,400 sf of executive meeting room space with VIP lounge.
  • Verify medicaid waive eligibility for non-emergency transportation.
  • Verify medicaid waive eligibility for non-emergency transportation.

Concert promoter vs event representative skills

Common concert promoter skills
  • Booking, 48%
  • Ticket Sales, 22%
  • Promotional Materials, 9%
  • Press Releases, 8%
  • Facebook, 8%
  • Event Management, 5%
Common event representative skills
  • Customer Service, 30%
  • Giveaways, 9%
  • Product Awareness, 8%
  • VIP, 6%
  • Brand Awareness, 6%
  • Excellent Guest, 5%