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Concert promoter vs sales promoter

The differences between concert promoters and sales promoters can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales promoter has an average salary of $40,304, which is higher than the $37,721 average annual salary of a concert promoter.

The top three skills for a concert promoter include booking, ticket sales and promotional materials. The most important skills for a sales promoter are product knowledge, customer service, and costco.

Concert promoter vs sales promoter overview

Concert PromoterSales Promoter
Yearly salary$37,721$40,304
Hourly rate$18.14$19.38
Growth rate--
Number of jobs427215,358
Job satisfaction--
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 59%
Average age4545
Years of experience--

Concert promoter vs sales promoter salary

Concert promoters and sales promoters have different pay scales, as shown below.

Concert PromoterSales Promoter
Average salary$37,721$40,304
Salary rangeBetween $23,000 And $60,000Between $28,000 And $57,000
Highest paying City-New York, NY
Highest paying state-New York
Best paying company-Mindbody
Best paying industry-Manufacturing

Differences between concert promoter and sales promoter education

There are a few differences between a concert promoter and a sales promoter in terms of educational background:

Concert PromoterSales Promoter
Most common degreeBachelor's Degree, 63%Bachelor's Degree, 59%
Most common majorBusinessBusiness
Most common college--

Concert promoter vs sales promoter demographics

Here are the differences between concert promoters' and sales promoters' demographics:

Concert PromoterSales Promoter
Average age4545
Gender ratioMale, 66.9% Female, 33.1%Male, 47.4% Female, 52.6%
Race ratioBlack or African American, 15.7% Unknown, 7.3% Hispanic or Latino, 14.6% Asian, 7.6% White, 54.5% American Indian and Alaska Native, 0.3%Black or African American, 15.0% Unknown, 8.1% Hispanic or Latino, 18.9% Asian, 6.2% White, 51.5% American Indian and Alaska Native, 0.3%
LGBT Percentage7%7%

Differences between concert promoter and sales promoter duties and responsibilities

Concert promoter example responsibilities.

  • Manage twitter, assist the production of air commercials and utilize interpersonal skills at promotional events
  • Execute content marketing strategies on social media platforms, such as Facebook and Instagram.
  • Operate computerize ticketing machines by entering information into a keyboard and loading tickets and replacing ribbons on a ticket printer.
  • Handle contract negotiations, writing and editing of advertisements, ticket distribution and giveaways and creation and approval for co-promotional items.
  • Coordinate mass mailings of promotional CDs and information for radio stations.

Sales promoter example responsibilities.

  • Achieve a huge improvement on social networks to gain over 20k fans on the Facebook platform.
  • Create a successful gift with purchase promotion that leverage existing inventory, spur online sales and maximize ROI.
  • Assist with promotional item giveaways, stocking inventory and responsible for cash/credit transactions.
  • Monitor promotional giveaways, service enrollments, subscriptions and review survey results when applicable for daily marketing client reports
  • Enroll eligible beneficiaries in Medicare products accurately and timely following Medicare guidelines.

Concert promoter vs sales promoter skills

Common concert promoter skills
  • Booking, 48%
  • Ticket Sales, 22%
  • Promotional Materials, 9%
  • Press Releases, 8%
  • Facebook, 8%
  • Event Management, 5%
Common sales promoter skills
  • Product Knowledge, 39%
  • Customer Service, 21%
  • Costco, 3%
  • Sales Floor, 3%
  • Promotional Sales, 3%
  • Credit Card, 2%