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FLEX Credit Union Technology company history timeline

1980

The database marketing software of the mid-1980’s paved the way for the revolutionary marketing technology known as CRM software.

1983

Catalina Marketing Corporation, the parent company of the Catalina Marketing Network, was founded in 1983 by five marketing professionals on a trip to Catalina Island.

1986

A contact and customer management company, ACT! introduced the first database marketing software in 1986.

1992

In 1992, however, its store base grew to a comfortable size, and Catalina Marketing's stock became publicly traded at $20.00 per share.

1993

Another operating unit, Catalina Electronic Clearing Services, was founded in 1993 as the first automated coupon clearing system, serving more than 100 stores and nine supermarket chains in the United States.

1994

Off told Forbes's Matt Walsh in 1994, "Our base business is our best growth opportunity.

They can run a PFP program even if Checkout Coupon has been booked for the cycle." Catalina's introduction of Integrated Price Labels in 1994 further supported Pay-for-Performance programs.

1995

Health Resource Publishing Company Debuts in 1995

A far cry from today’s numbers, there were just 16 million internet users worldwide in 1995.

In 1995 CSNL launched its internet services in India, which was the origin of digital marketing in India.

1996

Tested in May 1996 at Ralphs and Pathmark stores in Los Angeles and New York, SaveNOW! required that manufacturers indicate products to discount--and the levels of those discounts--by brand and/or size for two-week intervals.

With 20 sales and support offices in the United States and others elsewhere in the world, the company employed 577 workers in the United States, the United Kingdom, France, and Mexico in 1996.

Checkout Prizes was awarded first in 1996 to Dillons supermarkets, a Kansas-based chain.

2002

LinkedIn was founded in December, 2002

As of 2002, the number of internet users worldwide had climbed to 558 million, up 3,388% in just 6 years.

2004

Facebook was founded in February , 2004

As a result, information flow volumes –including channels utilized by digital marketers- increased manifold, and by 2004, internet advertising and marketing in the US alone brought in around $2.9 billion.

2005

YouTube was founded in February, 2005

2006

Twitter was founded in March, 2006

The digital marketing world saw its first steep surge in 2006 when search engine traffic was reported to have grown to about 6.4 billion in a single month.

2007

In 2007, this challenge was met with marketing automation, software that enables marketers to launch multi-channel campaigns, segment audiences and serve up highly personalized content.

2014

As of 2014, Americans spent an average of 11 hours online per day and came to expect load times of 250 milliseconds.

2017

Jul 7, 2017 | Web Development

2020

In 1995 CSNL launched its internet services in India, which was the origin of digital marketing in India. It did not perform well initially, as only 0.5% of the population used the internet till 2020.

2021

10 Digital Marketing Skills To Master in 2021

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Founded
1978
Company founded
Headquarters
Sandy, UT
Company headquarter
Founders
Joseph W. Corini
Company founders
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FLEX Credit Union Technology history FAQs

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