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Marketing Program Manager jobs at Johnson & Johnson - 876 jobs

  • Marketing Manager, Instruments and Accessories, OTTAVA

    J&J Family of Companies 4.7company rating

    Marketing program manager job at Johnson & Johnson

    At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at ******************* **Job Function:** Marketing **Job Sub** **Function:** Strategic Marketing **Job Category:** Professional **All Job Posting Locations:** Cincinnati, Ohio, United States of America **Job Description:** Johnson & Johnson MedTech is recruiting for a Marketing Manager, Global Strategic Marketing, OTTAVA Instruments and Accessories (I&A), within our MedTech Surgery organization. The location for this position is Cincinnati, OH. Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that's reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world's most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting. Your unique talents will help patients on their journey to wellness. Learn more at *******************/medtech The OTTAVA Marketing Manager, I&A reports to the OTTAVA Senior Marketing Manager, Energy I&A. This role will serve as Marketing lead on I&A project teams and will own Marketing deliverables through new product development stage-gates through launch excellence. The role will partner across the OTTAVA Marketing team to help build and deliver J&J MedTech's multi-quadrant surgical robotics system to markets, globally. Key activities include learning plans including market research and market/competitive intel, building the business case with value propositions, working with development an cross-functional partners to achieve milestones, and partnering with regional leads to implement product launches worldwide in support of the OTTAVA System launch. Major Duties and responsibilities include, but are not limited to: + Serve as Marketing lead on I&A new product development cross-functional teams to progress project through the pipelines and develop the commercial strategy. + Lead the development of key business deliverables for I&A projects including target product profile, segmentation / targeting / positioning, pricing, evidence generation strategy, messaging, promotion, customer engagement strategy, communication plans. + Partner across OTTAVA GSM team on I&A deliverables when projects have connections across hardware and digital. + Ensure thorough understanding of the I&A and robotics market, competitive offerings for related instrument categories and portfolio working closely with the competitive and strategic insights teams. + Ensure comprehensive learning plan and execution on I&A projects to include ensuring features and functionality exceed customer expectations and support the value proposition. Working with regional leads to share learnings and insights. + Drive collaboration with cross functional project teams including R&D, Supply Chain, Regulatory, Human Factors & Experience Design, Pre-clinical, Clinical, and Medical (PCM), Labeling / Packaging, Business Development, and Regional Marketing Leads. + Deliver launch excellence deliverables for projects and partner across the organization to launch I&A projects globally as part of overall OTTAVA system launch. + Support execution of marketing and commercial launch related activities for the OTTAVA System as needed **Required Qualifications** + A minimum of a Bachelor's Degree is required, MBA preferred + Minimum of 5 years of progressive and relevant business experience + Outstanding analytics skills and ability to understand technically complex concepts + Ability to develop, lead, and cultivate customer relationships + Ability to navigate the complexities of operating in a matrix global framework + Intellectual curiosity and learning agility are key for this role. + Strong communications skills, verbal and written are required. **Preferred Skills and Experience:** + Marketing and / or sales experience in medical devices, or healthcare + Experience in NPD or downstream / brand / customer-facing roles in region + Preference for launch excellence marketing experience with medical devices regionally or globally including targeting, positioning, claims generation, and collateral development to address stakeholder needs. **Other:** + This position is based in Cincinnati and requires up to 30% Domestic and International travel. + The anticipated base pay range for this position is $100,000 to $172,500 Join our dynamic team and play a key role in redefining surgical care globally! Apply now to make a difference with Johnson & Johnson MedTech. Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center (********************************) or contact AskGS to be directed to your accommodation resource. **Required Skills:** **Preferred Skills:** Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Process Improvements, Product Development Lifecycle, Product Improvements, Product Portfolio Management, Product Strategies, Strategic Thinking, Tactical Planning, Technical Credibility
    $100k-172.5k yearly 13d ago
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  • Americas Product Marketing Leader, Crypto

    P2P 3.2company rating

    San Jose, CA jobs

    A leading crypto exchange is searching for a Marketing Leader to craft strategies for the Americas, focusing on the crypto market. The role involves fostering community relationships, enhancing product adoption, and conducting insight-driven product development. Ideal candidates bring at least 10 years in product marketing, particularly within fintech or crypto, along with strong leadership and communication skills. A competitive compensation package awaits, along with significant benefits. #J-18808-Ljbffr
    $111k-159k yearly est. 2d ago
  • Oncology Access Marketing Lead: Launch Strategy

    Takeda 4.7company rating

    Boston, MA jobs

    A leading pharmaceutical company is seeking an Access Marketing Lead for its Oncology division in Boston, MA. You will oversee the Patient Value & Access strategy for an upcoming product launch, ensuring comprehensive preparation and execution. This role requires extensive experience in the pharmaceutical industry and oncology market access. Key responsibilities include managing market insights and collaborating across departments. A robust background in healthcare strategy and project management is essential for success. #J-18808-Ljbffr
    $100k-138k yearly est. 1d ago
  • Strategic Marketing Director, Biopharma Brand & Launch

    Astrazeneca 4.6company rating

    Boston, MA jobs

    A leading biopharmaceutical company is seeking a strategic marketer to drive brand strategy and execution in the cardiovascular space. This role requires collaboration with internal teams globally and focuses on shaping operational plans. The ideal candidate will bring over 6 years of pharmaceutical marketing experience, proven leadership skills, and the ability to engage with external stakeholders. Competitive compensation and incentives offered, with a strong emphasis on team collaboration. #J-18808-Ljbffr
    $134k-178k yearly est. 5d ago
  • Global Marketing Head, oral PCSK9i

    Astrazeneca 4.6company rating

    Boston, MA jobs

    Company Background Are you an experienced Marketing Professional looking to be part of a company that follows the science and turns ideas into life changing medicines? If you are passionate about what science can do to make a difference to patients' lives and ready to discover what you can do - join us. Our ambition is to improve and save lives for the millions of people who are living with the complexities of Cardiovascular, Renal & Metabolic (CVRM) diseases. AstraZeneca is uniquely positioned to improve the outcomes of patients living with CVRM diseases today and tomorrow with our strong and expanding portfolio and one of the broadest, deepest, most innovative pipelines in the industry. By 2032, we intend to be leading the world in CVRM therapies, launching up to fifteen (15) new life‑changing medicines. To support this ambition, we are seeking an experienced commercial leader to accelerate the commercial development of our oral PCSK9i asset as well as work closely with the oral PCSK9i/FDC Global Marketing Head, and our oral PCSK9i asset fixed‑dose combinations across CVRM indications to shape the future of dyslipidemia and prepare the organization for outstanding global launches. The Global Commercial Head oral PCSK9i will report to the Global Commercial Vice President, oral PCSK9i. Job Overview At AstraZeneca we work together across global boundaries to make an impact and find answers to challenges. We do this with the upmost integrity even in the most difficult situations because we are committed to doing the right thing. We continuously forge partnerships that help pursue world‑class medicines in new ways, combining our people's exceptional skills with those of people from all over the globe. Working here means being This role reports directly to the Vice President, oral PCSK9i asset and will be expected to have a high level of collaboration with global cross‑functional groups (Patient & Business Insight, Medical Affairs, R&D, Pricing & Market Access, Commercial Excellence, Customer Advocacy and Congresses, etc) and local Market Company (MC) teams. In this role, you will be accountable to evolve the strategic plan, execute the operational plan, and provide launch preparation support to key launch countries. The successful candidate must be a strong matrix leader and global commercial leader, with specific responsibility for shaping and implementing brand strategy. Clear thinking with the ability to lead and demonstrate passion for the brand is required. What you'll do Develop and Execute Global Marketing Strategy Create clear, effective marketing plans for oral PCSK9i asset, focusing on patient needs and market insights. Work with key regions (including the USA) to ensure the strategy is carried out and launches are successful. Lead Brand and Indication Planning Use feedback from important markets to shape the brand's positioning, target audience, and value proposition. Collaborate with cross‑functional teams such as Medical, Pricing, Regulatory, and R&D to devise strategic and operational plans for all markets. Head the oral PCSK9i asset commercial sub‑team and represent the commercial perspective in decision‑making forums. Customer and Market Insights Gather and use customer and market data to guide clinical development and regulatory plans. Build a plan to address key business inquiries & opportunities to inform and shape brand strategies. Oversee Revenue Forecasts and Business Cases Ensure revenue forecasts and business plans are future‑proofed and based on solid customer insights, product strengths, competitive positioning, unmet need and pricing & market access. Engage & Collaborate with Internal & External Stakeholders Collaborate and partner with disease experts and policy makers to represent customer and patient perspectives. Lead discussions with healthcare professionals at advisory boards and conferences. Identify and lead relationships with strategic marketing agencies, vendors, consultants, and other third‑party groups. Collaborate with members of the AVSCD commercial team to shape portfolio and disease area strategy. Lead the multi‑disciplinary effort to create differentiated target product profiles (TPPs) that are validated with insights from external experts and/or key customer groups. Head the oral PCSK9i asset commercial sub‑team and represent the commercial perspective in decision‑making forums. Shape Team Culture and Develop Talent Create an employee experience that ignites innovation and unites talent to deliver the business. Lead and align team around a clear vision and purpose. Role‑model AZ Values and champion AZ's people strategy by attracting, developing, and retaining talent while building a diverse pipeline of future Commercial leaders. Size of Team The Head of oral PCSK9i asset will oversee 2 direct reports, both global Marketing Directors. Industry/Functional Experience Required: BA/BS in Business, Medical or Life sciences is required Deep CVRM expertise and experience, with broad US/Global professional relationships with Key External Experts in CVRM therapy areas 15+ years' experience in pharmaceutical development and commercialization including at the Global level Commercial/ marketing role in US with launch experience Demonstrated success leading and developing global multi‑disciplinary teams Experience leveraging clinical data to shape brand strategies and lifecycle planning Solid understanding of forecasting, market research, useful insight generation, and competitive landscape analysis and interpretation Advanced internal and external partner engagement skills with demonstrated ability to seamlessly navigate scientific and commercial organizations to drive business outcomes Strong analytical, organizational and communication/presentation skills (written and verbal) Demonstrated ability to collaborate and influence laterally and vertically with senior leadership and cross‑functional stakeholders. Scientific curiosity Desirable Advanced degree (MBA or PhD) in life science and/or business management US/Global professional relationships with Key External Experts in Cardiology Next Steps - Apply Today To be considered for this exciting opportunity, please complete the full application on our website at your earliest convenience - it is the only way that our Recruiter and Hiring Manager can know that you feel well qualified for this opportunity. If you know someone who would be a great fit, please share this posting with them. The annual base pay for this position ranges from $270,221 to $405,332. Hourly and salaried non‑exempt employees will also be paid overtime pay when working qualifying overtime hours. Base pay offered may vary depending on multiple individualized factors, including market location, job‑related knowledge, skills, and experience. In addition, our positions offer a short‑term incentive bonus opportunity; eligibility to participate in our equity‑based long‑term incentive program (salaried roles), to receive a retirement contribution (hourly roles), and commission payment eligibility (sales roles). Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at‑will position” and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. Date Posted 13-Jan-2026 Closing Date 29-Jan-2026 Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consider applications from all qualified candidates, regardless of their protected characteristics. If you have a disability or special need that requires accommodation, please complete the corresponding section in the application form. #J-18808-Ljbffr
    $138k-182k yearly est. 1d ago
  • Associate Director, HCP Marketing - US Pain

    Vertex Pharmaceuticals 4.6company rating

    Boston, MA jobs

    HCP Marketing Associate Director page is loaded## HCP Marketing Associate Directorlocations: Boston, MAtime type: Full timeposted on: Posted Todayjob requisition id: REQ-27530**Job Description****General Summary:**The Marketing Associate Director is accountable for understanding the market landscape, defining and developing key business activities and tactics to support goals of the brand/portfolio, and measuring the success of those activities/tactics.**Key Duties and Responsibilities:*** Partners with brand/team-lead to help shape the brand strategy, segment the market, develop messaging and launch into new segments, including label expansions* Directs the development and implementation of strategic and tactical plans for assigned product* Collaborates with Vertex external communications review committee to approve materials for external use with customers* Generates and consolidates key insights across HCPs and patient stakeholders through market research, ad boards, etc.* Develops strong partnerships with cross-functional team to support business goals* Ensures appropriate metrics are in place to measure impact of tactics in field* Leads and manages agency partners to ensure on budget and timely deliverables* Acts as an advisor or coach to mentor other members of the team**Knowledge and Skills:*** Direct experience with communications review committee for review of tactics* Ability to oversee generation of insights and apply those insights to business problems/opportunities* Strong analytical mindset to lead others to solve complex problems* Demonstrated ability to develop strategy, make strategic recommendations, and monitor performance* Strong working knowledge of market forecasts and relationship of business drivers to revenue* Strong working knowledge of MS Office applications, including PPT, Excel and Word* Experience in pharmaceutical marketing or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)**Education and Experience:*** Bachelor's degree in marketing, business, or scientific degree* Typically requires 8 years of experience or the equivalent combination of education and experience**Pay Range:**$162,800 - $244,200**Disclosure Statement:**The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.**Flex Designation:**Hybrid-Eligible Or On-Site Eligible**Flex Eligibility Status:**In this Hybrid-Eligible role, you can choose to be designated as: 1. **Hybrid**: work remotely up to two days per week; **or select** 2. **On-Site**: work five days per week on-site with ad hoc flexibility.Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time.#LI-Hybrid**Company Information**Vertex is a global biotechnology company that invests in scientific innovation.Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com #J-18808-Ljbffr
    $162.8k-244.2k yearly 1d ago
  • Hybrid HCP Marketing Associate Director

    Vertex Pharmaceuticals 4.6company rating

    Boston, MA jobs

    A leading biotechnology company in Boston seeks an HCP Marketing Associate Director to develop and execute marketing strategies. The ideal candidate will have significant experience in pharmaceutical marketing, strategic planning, and strong analytical skills. Responsibilities include collaborating on brand strategies, overseeing agency partnerships, and measuring marketing effectiveness. A Bachelor's degree and at least 8 years of experience are required. This position offers a hybrid or on-site work model and a competitive salary range of $162,800 - $244,200. #J-18808-Ljbffr
    $162.8k-244.2k yearly 1d ago
  • Senior Director, Marketing, Generic Medicines

    The U.S. Pharmacopeial Convention (USP 4.8company rating

    Rockville, MD jobs

    Description Who is USP? The U.S. Pharmacopeial Convention (USP) is an independent scientific organization that collaborates with the world's leading health and science experts to develop rigorous quality standards for medicines, dietary supplements, and food ingredients. At USP, we believe that scientific excellence is driven by a commitment to fairness, integrity, and global collaboration. This belief is embedded in our core value of Passion for Quality and is demonstrated through the contributions of more than 1,300 professionals across twenty global locations, working to strengthen the supply of safe, high-quality medicines worldwide. At USP, we value inclusive scientific collaboration and recognize that attracting diverse expertise strengthens our ability to develop trusted public health standards. We foster an organizational culture that supports equitable access to mentorship, professional development, and leadership opportunities. Our partnerships, standards, and research reflect our belief that ensuring broad participation in scientific leadership results in stronger, more impactful outcomes for global health. USP is proud to be an equal employment opportunity employer (EEOE) and is committed to ensuring fair, merit-based selection processes that enable the best scientific minds-regardless of background-to contribute to advancing public health solutions worldwide. We provide reasonable accommodations to individuals with disabilities and uphold policies that create an inclusive and collaborative work environment. Brief Job Overview The Sr. Director, Marketing, Generic Medicines will drive a strategic growth strategy for USP standards and solutions in line with USP revenue growth goals. This role is responsible for understanding the Generic Medicines market, and target customer dynamics to shape strategies and plans that successfully deliver revenue and KPI goals. This includes co-leadership of program unit teams with Science colleagues and development of Annual Plans, Marketing plans and Go-to-Market strategies that align with USP 2030 strategy. The incumbent will be responsible for managing a comprehensive portfolio of products and driving portfolio solutions, and new product roadmaps that meet customer needs. This role will also oversee development and execution of marketing campaigns including positioning, messaging, budgets and key project initiatives that align with plans. In addition, this candidate will use data and analytics to monitor quarterly performance against key metrics and adjust accordingly to identify new opportunities and achieve growth goals. The ideal candidate is a visionary leader with deep expertise in pharma marketing, a strong grasp of scientific and technical information, and proven success in managing cross-functional teams. This is a professional supervisory position and the incumbent in this role will drive thought leadership needed to deliver goals and also be responsible for the growth and development of direct reports and key staff members. This role will lead a unified team and fostering strong cross-functional collaboration to operationalize strategies and in turn drive USP Mission to support quality medicines and deliver public health impact. This position requires an individual with strong business acumen, strategic thought leadership, critical thinking and analysis, project management, collaboration and communication skills. How will YOU create impact here at USP? As part of our mission to advance scientific rigor and public health standards, you will play a vital role in increasing global access to high-quality medicines through public standards and related programs. USP prioritizes scientific integrity, regulatory excellence, and evidence-based decision-making to ensure health systems worldwide can rely on strong, tested, and globally relevant quality standards. Additionally, USP's People and Culture division, in partnership with the Equity Office, invests in leadership and workforce development to equip all employees with the skills to create high-performing, inclusive teams. This includes training in equitable management practices and tools to promote engaged, collaborative, and results-driven work environments. The Sr. Director, Marketing, Generic Medicines has the following responsibilities to: Define long-term vision and growth strategy for USP standards and solutions that address the Generic Medicines Industry and align with USP growth goals. Develop Annual Plans, Marketing Plans and Go-To-Market strategies that drive awareness, adoption, and usage of standards, products, and solutions to key target stakeholders. Co-Lead Program Units teams in oversight and alignment of strategies, plans and budgets to ensure a seamless approach to implementation across cross-functional teams. Work closely with Science, Industry Programs, Regions, Global Communications, Customer Service, SCDs and others to ensure a unified approach to supporting our products across all touchpoints. Oversee campaign strategies, tactics and calendars that drive product portfolio performance and that amplify the value of the USP brand. Collect data, insights and conduct market research and analyses, to identify opportunities and to inform marketing decisions. Regularly monitor and analyze market, industry and customer data, identifying trends, and implementing strategies to optimize product portfolio performance. Present quarterly business reviews including updates, and performance metrics to executive leadership and key stakeholders. Monitor market, competitive and customer trends to identify opportunities for growth and areas for improvement. Ensure compliance with industry standards, laws, and internal policies, maintaining ethical conduct and governance. Deliver impactful presentations and regular reports to key stakeholders and leadership team. Who is USP Looking For? The successful candidate will have a demonstrated understanding of our mission, commitment to excellence through inclusive and equitable behaviors and practices, ability to quickly build credibility with stakeholders, along with the following competencies and experience: Bachelor's degree in business, Marketing, Life Sciences or a related field. 12 or more years of experience in marketing, brand management in pharma, life science, dietary supplement, food, or related field. At least ten (8) years of experience leading and supervising direct reports and staff including cross-functional team leadership. Experience with project and business process management, visual data and analytics, marketing technology and tools such as Adobe Marketo, Oracle, Salesforce, Tableau, others. Exceptional process and project management skills; able to manage a diverse and rapidly changing workload, leading across multiple teams within a matrixed structure according to timelines and business goals. Excellent presentation and communication skills the ability to inspire trust, confidence, and communicate effectively with internal and external audiences Additional Desired Preferences Master's degree in Business Administration or a related field, or equivalent relevant experience. Deep knowledge of the pharmaceutical industry. Experience with B2B and B2C Supervisory Responsibilities 2 direct reports Benefits USP provides the benefits to protect yourself and your family today and tomorrow. From company-paid time off and comprehensive healthcare options to retirement savings, you can have peace of mind that your personal and financial well-being is protected. Compensation Base Salary Range: USD $202,000 - 262,150 annually. Target Annual Bonus: % Varies based on level of role. Individual compensation packages are based on various factors unique to each candidate's skill set, experience, qualifications, equity, and other job-related reasons. Note: USP does not accept unsolicited resumes from 3rd party recruitment agencies and is not responsible for fees from recruiters or other agencies except under specific written agreement with USP. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (**************************** notice from the Department of Labor. Job Category Sales & Marketing Job Type Full-Time #J-18808-Ljbffr
    $202k-262.2k yearly 2d ago
  • Associate Director, US HCP Marketing, US Kidney

    Vertex Pharmaceuticals (San Diego) LLC 4.6company rating

    Boston, MA jobs

    Vertex Pharmaceuticals is seeking to hire a talented HCP Marketing Associate Director - Kidney, US reporting to the Director, HCP Marketing - Kidney, US, to join our growing team in Boston, MA.The HCP Marketing Associate Director (AD) will be responsible for understanding the healthcare professionals we hope to serve, and developing and implementing marketing strategies and tactics that are customized and relevant to them. This role is critical as we prepare for the launch of our first kidney therapy that has the potential to transform the lives of patients across multiple serious diseases. This role involves cross-functional collaboration, strategic planning, and the ability to translate clinical data into impactful marketing initiatives that drive brand awareness, product adoption, and customer engagement. The successful candidate will have an ability to thrive in an environment of rapid change, demonstrate strong communication, work effectively within cross-functional teams, and have a problem-solving and strategic mindset.Ensure all marketing materials comply with regulatory and legal requirements, working closely with Legal, Regulatory, and Medical Affairs* Direct experience with communications review committee for review of tactics* Experience in the following areas: kidney, specialty product launch experience, work within highly competitive markets* Proven track record of developing and executing successful HCP marketing campaigns* Demonstrated ability to work independently and manage multiple initiatives that require collaboration across functional areas* An entrepreneurial spirit and an ability to develop creative solutions to complex problems* Advanced strategic, problem-solving, and analytical skills, with the ability to interpret complex data and translate it into actionable insights* Excellent written communication skills, presentation delivery, and interpersonal skills* A solid compliance mindset and demonstrated integrity on the job* Bachelor's degree in marketing, business, or scientific degree* Typically requires 8 years of experience or the equivalent combination of education and experience The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.In this Hybrid-Eligible role, you can choose to be designated as: 1. **Hybrid**: work remotely up to two days per week; **or select** 2. **On-Site**: work five days per week on-site with ad hoc flexibility. #J-18808-Ljbffr
    $119k-154k yearly est. 1d ago
  • Associate Director, HCP Kidney Marketing - US (Hybrid)

    Vertex Pharmaceuticals (San Diego) LLC 4.6company rating

    Boston, MA jobs

    A leading biotechnology company is looking for an HCP Marketing Associate Director to lead innovative marketing strategies for a new kidney therapy. The ideal candidate will have experience in specialty product launches and a proven track record in healthcare marketing. This role offers a hybrid work schedule, with options for remote work and extensive benefits including generous paid time off and educational assistance programs. Join a team dedicated to transforming patient lives through strategic marketing initiatives. #J-18808-Ljbffr
    $119k-154k yearly est. 1d ago
  • Director, Digital Marketing- US Kidney

    Vertex Pharmaceuticals (San Diego) LLC 4.6company rating

    Boston, MA jobs

    Director, Digital Marketing- US Kidney page is loaded## Director, Digital Marketing- US Kidneylocations: Boston, MAtime type: Full timeposted on: Posted Todayjob requisition id: REQ-26618**Job Description**At Vertex, we relentlessly pursue transformative medicines for serious diseases. Our culture is rooted in scientific excellence, patient-centricity, and a commitment to innovation. We are expanding our nephrology portfolio and seeking a strategic marketing leader to drive digital engagement for our US Kidney business.**Job Summary**The Director of US Kidney Digital Marketing will lead the development and execution of omnichannel strategies to support the launch and growth of Vertex's kidney portfolio. This role will shape the digital customer experience across HCP and patient audiences, leveraging data-driven insights to optimize engagement and impact.**Key Responsibilities*** Develop and own the US digital marketing strategy for the kidney portfolio, including launch planning, content strategy, and channel optimization.* Lead cross-functional collaboration with brand, medical, legal, and agency partners to deliver compliant, compelling digital assets.* Develop a comprehensive digital strategy and roadmap to achieve business impact goals.* Leverage data-driven insights to create tailored strategies that resonate with target audiences and reinforce brand positioning.* Work closely with the marketing team to maintain consistent messaging, tone, and visual identity across all digital touchpoints.* Monitor campaign performance, analyze data, and translate findings into actionable recommendations to continuously improve effectiveness and maximize ROI.* Stay current on healthcare industry digital trends, emerging technologies, competitor activities, and market dynamics to drive innovation and differentiation.**Qualifications*** 10+ years of experience in pharmaceutical marketing, with at least 5 years in digital strategy.* Proven success in leading digital campaigns for product launches or major brand initiatives.* Deep understanding of HCP and patient engagement in the US healthcare landscape.* Strong leadership, communication, and project management skills.* Ability to navigate matrixed environments and influence cross-functional stakeholders.* Familiarity with CRM platforms, marketing automation, and digital analytics tools.* Experience managing agencies and external partners.* Strategic mindset with hands-on execution capability.* Experience in nephrology or specialty care preferred.#LI-KW1**Pay Range:**$196,000 - $294,000**Disclosure Statement:**The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.**Flex Designation:**Hybrid-Eligible Or On-Site Eligible**Flex Eligibility Status:**In this Hybrid-Eligible role, you can choose to be designated as: 1. **Hybrid**: work remotely up to two days per week; **or select** 2. **On-Site**: work five days per week on-site with ad hoc flexibility.Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time.#LI-Hybrid**Company Information**Vertex is a global biotechnology company that invests in scientific innovation.Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com #J-18808-Ljbffr
    $196k-294k yearly 3d ago
  • Global Brand Leader, Oral PCSK9i

    Astrazeneca 4.6company rating

    Boston, MA jobs

    A top pharmaceutical company in Boston is seeking a Global Commercial Head for the oral PCSK9i asset. This pivotal role involves developing and executing a comprehensive global marketing strategy, leading brand planning, and leveraging customer insights to inform product strategies. The ideal candidate will have over 15 years of experience in pharmaceutical commercialization, with a strong background in cardiovascular, renal, and metabolic functions. Exceptional leadership and collaboration skills, alongside a BA/BS in related fields, are essential for this role. #J-18808-Ljbffr
    $109k-142k yearly est. 1d ago
  • Associate Director, Digital Marketing HCP - Hybrid

    Vertex Pharmaceuticals 4.6company rating

    Boston, MA jobs

    A global biotechnology company is seeking an Associate Director, Digital Marketing to enhance engagement with healthcare professionals. The role involves developing omnichannel marketing strategies and ensuring regulatory compliance. Candidates should have over 7 years of digital marketing experience with a focus on HCP engagement, strong project management skills, and a solid understanding of analytics. This hybrid position offers competitive benefits and opportunities for growth. #J-18808-Ljbffr
    $129k-165k yearly est. 1d ago
  • Senior Marketing Science Lead for Forecasting and Insights

    Vertex Pharmaceuticals 4.6company rating

    Boston, MA jobs

    A leading biotechnology company is seeking an Associate Director to drive commercial insights within the North America Commercial organization. The ideal candidate will have a strong background in market research and analytics, with at least 8 years of relevant experience. Key responsibilities include delivering insights to inform marketing strategies and working closely with various business units. This role offers a hybrid work model and competitive benefits. #J-18808-Ljbffr
    $109k-137k yearly est. 4d ago
  • Strategic Marketing Director - Generics

    The U.S. Pharmacopeial Convention (USP 4.8company rating

    Rockville, MD jobs

    A scientific organization in public health seeks a Sr. Director for Marketing, Generic Medicines to drive growth strategies aligning with USP goals. This role demands over 12 years of experience in pharma marketing and effective leadership of cross-functional teams. The successful candidate will oversee comprehensive marketing campaigns and utilize data analytics to enhance product performance, making a significant impact on public health standards. Strong project management and communication skills are vital for success in this position. #J-18808-Ljbffr
    $117k-156k yearly est. 2d ago
  • Head of Market Access Transformation & Strategic Marketing

    Vertex Pharmaceuticals 4.6company rating

    Boston, MA jobs

    A biotechnology company is seeking a Director, Market Access Transformation & Strategic Marketing to lead strategic initiatives and enhance customer engagement within the Vertex portfolio. The ideal candidate will have at least 10 years of market access experience, strong communication skills, and a deep understanding of the US healthcare system. This role offers a hybrid work schedule, competitive salary, and comprehensive benefits. #J-18808-Ljbffr
    $136k-177k yearly est. 4d ago
  • Director, US Kidney Digital Marketing - Launch & Growth

    Vertex Pharmaceuticals (San Diego) LLC 4.6company rating

    Boston, MA jobs

    A leading biotechnology company is seeking a Director of Digital Marketing to drive engagement for their kidney portfolio. You will develop omnichannel strategies, collaborate across teams, and leverage data insights to enhance brand impact. Ideal candidates will have over 10 years in pharmaceutical marketing and proven success in digital campaigns. This position offers a hybrid work option and competitive compensation according to skills and experience, along with extensive benefits. #J-18808-Ljbffr
    $129k-165k yearly est. 3d ago
  • Associate Director, Omnichannel Marketing: Cancer Therapy

    Gilead Sciences, Inc. 4.5company rating

    Santa Monica, CA jobs

    A leading biopharmaceutical company in Santa Monica seeks an Associate Director of Omnichannel Marketing. The role involves developing marketing strategies, overseeing campaigns, and ensuring a great customer experience. Ideal candidates will have 7+ years in marketing and a strong background in omnichannel approaches. Benefits, including competitive salary and stock incentives, highlight the commitment to employee well-being. #J-18808-Ljbffr
    $149k-189k yearly est. 4d ago
  • Executive Director, HIV Treatment Marketing

    Gilead Sciences, Inc. 4.5company rating

    Foster City, CA jobs

    * 15+ years pharmaceutical industry experience including expertise in marketing strategy and tactics and commercial policies and practices* Proven record of leading product launch and brand growth* Knowledge and experience in rare disease or liver disease preferred* Proven experience with pharmaceutical regulatory requirements (OPDP) and impact on development of marketing materials in accelerated approval* Excellent interpersonal skills with ability to lead, interact with, focus, resolve conflict and drive consensus among individuals from a variety of cultures, and disciplines.* Proven strategic capabilities with ability to conceive, develop and implement multidimensional marketing and business plans* Demonstrated excellence in project management and effectively managing multiple projects/priorities* Strong communication skills with experience presenting before executive staff* Firm command of financial management with an understanding of revenue forecasting and expense budget planning and tracking.* Experience managing cross-functional teams or work groups as well as direct reports* Sales/market research experience is preferable, though not required* MBA preferred, Bachelor's degree in marketing or related fields required #J-18808-Ljbffr
    $151k-206k yearly est. 4d ago
  • Sr Director, Product Marketing, OTTAVA

    Johnson & Johnson 4.7company rating

    Marketing program manager job at Johnson & Johnson

    At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at ******************* Job Function: Marketing Job Sub Function: Strategic Marketing Job Category: People Leader All Job Posting Locations: Cincinnati, Ohio, United States of America, Santa Clara, California, United States of America Job Description: Fueled by innovation at the intersection of biology and technology, we're developing the next generation of smarter, less invasive, more personalized treatments. Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that's reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world's most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting. We are searching for the best talent for Senior Director, Product Marketing, OTTAVA. This role can be based out of Santa Clara, CA. or Cincinnati, OH. The Sr Director of Product Marketing will be responsible for leading the OTTAVA Product Marketing team, working closely with product strategy, technical pillars and regional partners. Reporting to the VP of NPD and Platform Strategy, this role will provide decisive leadership in all areas of the marketing mix related to customer insight, launch activities, market segmentation, product positioning, KOL engagement, and brand management. Responsibilities include but are not limited to; * Champions a multispecialty strategy and customer engagement plan * Defines worldwide Marketing strategy * Develops global insights to drive marketing strategies * Develops the positioning and value props * Works closely with global upstream team and regions to deliver new product launch forecasts * Creates relationships with WW key opinion leaders to inform on strategy * Drives value-based healthcare initiatives through key claims and a robust evidence strategy * Forecasts customer demand and participate in developing demand forecasts for new products across product lines * Proactively aligns decision making with enterprise-wide strategy and evaluates short and long term goals to prioritize the highest impact actions * Builds organizational capability, recruits & develops talent, and allocates appropriate resources to achieve growth goals. Providing leadership, support, and expertise across the organization; including input into product development teams * Builds a pipeline of talent and fosters a culture of engagement within the team * Is a key member of the NPD/PS Leadership Team QUALIFICATIONS Education: * A minimum of a Bachelor's Degree is required. MBA or Advanced Degree preferred Skills and Experience: * 10+ years of experience as sales and marketing leader at global level with a track record of delivering results in challenging business environments * Experience in healthcare industry, MedTech required, robotics and digital surgery is preferred; demonstrated ability to understand the portfolio of products * Experience managing teams and the ability to identify and develop talent required * Demonstrated track record of increased marketing responsibilities * Cross-functional experience is preferred (i.e. Sales, Finance, R&D, etc.). * Strong strategic and analytic skills required * Proven ability to go from strategy to execution and deliver results in the market required * Experience in upstream and downstream marketing, including new product launch required * Experience in marketing programs to create new markets or market segments is preferred * Knowledge of marketing research and analysis, including (VOC) voice of the customer is required Other: * This role can be based out of Santa Clara, CA. or Cincinnati, OH. and may require up to 50% travel (International and Domestic) * The anticipated base pay range for this role is $173,000 to $299,000 * For candidates based out of the Bay Area, CA. the anticipated base pay range is $200,000 to $343,850 Join our dynamic team and play a key role in redefining surgical care globally! Apply now to make a difference with Johnson & Johnson MedTech. Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center (********************************) or contact AskGS to be directed to your accommodation resource. Required Skills: Preferred Skills: Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Developing Others, Execution Focus, Financial Analysis, Go-to-Market Strategies, Inclusive Leadership, Industry Analysis, Leadership, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies {+ 3 more}
    $200k-343.9k yearly Auto-Apply 15d ago

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