Leaf Logistics CEO and leadership

Anshu Prasad is the co-founder and CEO of Leaf Logistics, a data and analytics platform transforming the logistics and transportation industry. A future-thinking leader, Anshu is driven by the desire help all stakeholders in the logistics industry, which employs millions and is the backbone of so much of our economy, make the transformational shifts needed to remain competitive and become more efficient.

Anshu’s curiosity pushes him to ask the right questions: not “how can we do this better” but “why are we doing it this way in the first place?” That mindset, combined with a deep background in analytics and a team of technologists with significant domain expertise, has produced Leaf’s platform, which reimagines the logistics market as an exchange, ensuring reliability and efficiency.

Prior to founding Leaf (fka LogisticsExchange), Anshu built and led A.T. Kearney's global Analytics practice, working with clients to utilize technology and data to empower business transformation.

His passion for entrepreneurship has been evident throughout his career, which he began in a startup environment. He helped start and grow an analytics technology business and led its expansion into Europe.

He graduated from Cornell University with a degree in Biochemistry and earned a master's from Oxford University.

Stefan Friederichs is a Co-Founder & CTO at Leaf Logistics and is based in London, Greater London, United Kingdom. He has worked as Chief Product Officer at REEF Technology and Manager at Kearney. Stefan attended Universität zu Köln.

Obsessed with data and passionate about helping people make better decisions, I'm trying to leave the world a (slightly) smarter place than I found it.

Anshu Prasad is the co-founder and CEO of Leaf Logistics, a data and analytics platform transforming the logistics and transportation industry. A future-thinking leader, Anshu is driven by the desire help all stakeholders in the logistics industry, which employs millions and is the backbone of so much of our economy, make the transformational shifts needed to remain competitive and become more efficient.

Anshu’s curiosity pushes him to ask the right questions: not “how can we do this better” but “why are we doing it this way in the first place?” That mindset, combined with a deep background in analytics and a team of technologists with significant domain expertise, has produced Leaf’s platform, which reimagines the logistics market as an exchange, ensuring reliability and efficiency.

Prior to founding Leaf (fka LogisticsExchange), Anshu built and led A.T. Kearney's global Analytics practice, working with clients to utilize technology and data to empower business transformation.

His passion for entrepreneurship has been evident throughout his career, which he began in a startup environment. He helped start and grow an analytics technology business and led its expansion into Europe.

He graduated from Cornell University with a degree in Biochemistry and earned a master's from Oxford University.

Stefan Friederichs is a Co-Founder & CTO at Leaf Logistics and is based in London, Greater London, United Kingdom. He has worked as Chief Product Officer at REEF Technology and Manager at Kearney. Stefan attended Universität zu Köln.

Anshu Prasad is the co-founder and CEO of Leaf Logistics, a data and analytics platform transforming the logistics and transportation industry. A future-thinking leader, Anshu is driven by the desire help all stakeholders in the logistics industry, which employs millions and is the backbone of so much of our economy, make the transformational shifts needed to remain competitive and become more efficient.

Anshu’s curiosity pushes him to ask the right questions: not “how can we do this better” but “why are we doing it this way in the first place?” That mindset, combined with a deep background in analytics and a team of technologists with significant domain expertise, has produced Leaf’s platform, which reimagines the logistics market as an exchange, ensuring reliability and efficiency.

Prior to founding Leaf (fka LogisticsExchange), Anshu built and led A.T. Kearney's global Analytics practice, working with clients to utilize technology and data to empower business transformation.

His passion for entrepreneurship has been evident throughout his career, which he began in a startup environment. He helped start and grow an analytics technology business and led its expansion into Europe.

He graduated from Cornell University with a degree in Biochemistry and earned a master's from Oxford University.

Stefan Friederichs is a Co-Founder & CTO at Leaf Logistics and is based in London, Greater London, United Kingdom. He has worked as Chief Product Officer at REEF Technology and Manager at Kearney. Stefan attended Universität zu Köln.