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The history of Longines watches began when it was founded by Auguste Agassiz and two other partners in Saint-Imier, Switzerland in 1832 as a comptoir under the name Raiguel Jeune & Cie.
By 1846 Agassiz became head of the company.
His travels to the US prompted him into opening the very first Longines factory, in 1867, in an area of Saint-Imier known as Les Longines or “the long meadows” which is where the brand adopted their name from.
The Longines factory, located in Saint-Imier – or, more precisely, in Es Longines (‘long meadows’) – is inaugurated in 1867 by Ernest Francillon. It wins an award at the Universal Exhibition in Paris in 1867.
On return from a trip to Philadelphia after the Universal Exhibition in 1876, David wrote a report about his experiences.
In 1878 the company produced its first chronograph movement, the 20H. The movement was perfect for precise timing.
The Longines name and brand logo are currently the oldest still in use trademarks, unchanged since 1889.
In 1893, worldwide protection is provided when the brand name and logo are filed with the United International Bureaux for the Protection of Intellectual Property, the forerunner of the WIPO. Longines is the oldest brand name registered with the WIPO still in use, unchanged, today.
Longines wins the Grand Prix at the Universal Exhibition in Paris in 1900 with a pocket watch named La Renommée, containing the 21.59-calibre chronometer.
It is based on the first movement for a wristwatch produced by Longines, in 1913: the 13.33Z calibre.
In 1927 Longines was again at the forefront of new developments.
Used in conjunction with a sextant and a nautical almanac, the Lindbergh Hour Angle watch – based on the model Weems created in 1927 – helps aviators calculate longitude which, when combined with their latitude, gives them their exact geographical situation.
The back of this exceptional piece is adorned with a horse jumping an obstacle and its inspiration was drawn from a metal Lépine pocket watch dating from 1927 and kept at the Longines Museum in Saint-Imier (BE).
Longines first became involved in timing ski competitions in 1933, in Chamonix.
A patent for this timekeeper is filed in 1935.
Longines launched its first automatic movement in 1945.
1954 saw the brand develop its first quartz clock, which was attached to a camera.
The top-secret Project Hourglass, the aim of which was to design and manufacture a quartz watch, is revived in 1969 when Longines launches the first cybernetic quartz calibre for a wristwatch, the L6512, named Ultra-Quartz.
In 1985 the brand was also named as the official timekeeper for all artistic and rhythmic gymnastics competitions organised by the International Federation of Gymnastics.
Longines is now the timekeeper for many prestigious horse races, including Royal Ascot, Melbourne Cup Carnival, the Kentucky Derby and the Dubai World Cup.In 2012, there are more than 40 events on the Longines calendar.
On June 16 2013, at Chantilly, Louis Romanet, IFHA Chairman and Walter von Känel, President of Longines, announce the signature of a long term partnership between the International Federation of Horseracing Authorities (IFHA) and Longines.
Elegance, Longines’s flagship value, inspired the creation of The Longines Elegant Collection, models launched in 2014 which perfectly represent the classicism and understatement inherent to the brand.
A new timekeeping and tracking system was launched by the brand in 2015 revolutionizing horse-racing technology.
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Longines Watch Co. Francillon may also be known as or be related to Longines Watch Co. Francillon, Longines Watch Co. Francillon Ltd and Longines Watch Co. Francillon Ltd.