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The differences between multimedia producers and content producers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a multimedia producer and a content producer. Additionally, a content producer has an average salary of $56,255, which is higher than the $53,207 average annual salary of a multimedia producer.
The top three skills for a multimedia producer include video segments, video production and multimedia content. The most important skills for a content producer are video content, content production, and digital content.
| Multimedia Producer | Content Producer | |
| Yearly salary | $53,207 | $56,255 |
| Hourly rate | $25.58 | $27.05 |
| Growth rate | 8% | 8% |
| Number of jobs | 9,682 | 16,750 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 83% |
| Average age | 40 | 40 |
| Years of experience | 12 | 12 |
A multimedia producer spearheads and oversees the production of digital content, ensuring to convey the brand's message and purpose. Typically in charge of making decisions, their responsibilities include developing storylines and concepts, setting goals and objectives, managing budgets and schedules, coordinating designers and artists, supervising the performance of all team members, and assisting staff as needed. Furthermore, a multimedia producer must monitor the progress of the projects and inspect the quality of production, all while adhering to the client or the company's vision and mission.
The job of content producers is to write news stories, product descriptions, and blogs for various digital platforms, including websites, email marketing campaigns, and social media posts. These professionals typically create marketing materials, messaging, and other types of online copy that can be utilized to sell or promote products and services and enhance brand awareness. Additional duties that a content producer typically does include brainstorming and writing viral content and feature articles, completing tasks scheduled via a CRM, and copyediting editorial content.
Multimedia producers and content producers have different pay scales, as shown below.
| Multimedia Producer | Content Producer | |
| Average salary | $53,207 | $56,255 |
| Salary range | Between $39,000 And $71,000 | Between $38,000 And $81,000 |
| Highest paying City | South San Francisco, CA | New York, NY |
| Highest paying state | California | New York |
| Best paying company | AARP | Apple |
| Best paying industry | Non Profits | Start-up |
There are a few differences between a multimedia producer and a content producer in terms of educational background:
| Multimedia Producer | Content Producer | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 83% |
| Most common major | Communication | Communication |
| Most common college | Harvard University | Harvard University |
Here are the differences between multimedia producers' and content producers' demographics:
| Multimedia Producer | Content Producer | |
| Average age | 40 | 40 |
| Gender ratio | Male, 71.6% Female, 28.4% | Male, 60.4% Female, 39.6% |
| Race ratio | Black or African American, 7.8% Unknown, 5.6% Hispanic or Latino, 14.3% Asian, 6.3% White, 65.8% American Indian and Alaska Native, 0.2% | Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 6.4% White, 65.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 14% | 14% |