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For the past 20 years, Eric Ayzenberg has been a key player in shaping the direction of video game advertising, integrated marketing, and social digital presence, creating innovative marketing solutions for some of the biggest names in the video game, toy, theatrical, communication and consumer electronic businesses. Eric was born in the Soviet Union, raised on the mean streets of Brooklyn, and educated at Pratt Institute and Art Center College of Design. He is now lucky enough to work and live with his wife Carol and their two daughters in the land of perpetual sunshine. Eric began his career in New York, mastering his craft with stints at ABC, NBC and R/GA. In 1984, he moved to Los Angeles to join Chiat/Day as an art director. Two years later he co-founded Paragon Ad & Design where he applied his talents to advertising for Universal Studios, L.A. Gear and Interplay. In 1993 he founded Ayzenberg Group with the vision of building an agency operating on the cutting edge of web-based technology. As a pioneer in creating strategy and advertising for interactive entertainment companies, Eric led the way in Internet-based innovation for his agency and his clients. In 1997, Ayzenberg became one of the first agencies to create its own website and extranet. That same year, it developed some of the first portals for video game clients. In the years that followed, the agency created result-driven, award-winning online, broadcast and print advertising as well as media solutions, websites and mobile applications for a wide range of companies and brands. Among them were Electronic Arts, Disney Interactive, Microsoft Xbox, Konami, Warner Brothers, Namco Bandai, Capcom and Sony Online Entertainment. Since its founding, Ayzenberg has grown to be one of the largest independent advertising agencies on the US West Coast. Continuing the spirit of innovation that has fostered his company's success, Eric launched the agency's Social Media and Mobile Division in 2007, and the Original Entertainment Content group in 2011.

After 20 years of working with radically different companies in nearly every major ad market with teams across 84 countries, Tracey’s greatest skill has become adaptability. She brings a balanced perspective and knowledge gained from helping brands like IBM, Unilever, Levi’s, Pandora, and PlayStation adapt in a world of constant change and digital disruption. She also serves as a member of the 4As Maximus Forum, a group of independent agency leaders that are working to innovate and adapt industry models to better serve clients.

Randy Grunow is a Chief Executive Officer at Mediaspace Solutions and is based in Minnetonka, Minnesota. He studied at University of Wisconsin-La Crosse between 1986 and 1991.

Alex Lopez-Negrete is a President/CEO/Co-Founder at LOPEZ NEGRETE COMMUNICATIONS. He works or has worked as MEMBER at John F Kennedy Center for the Performing Arts and MEMBER at The National Museum of the American Latino Commission.