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Promotions director vs classified advertising manager

The differences between promotions directors and classified advertising managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a promotions director and a classified advertising manager. Additionally, a promotions director has an average salary of $90,074, which is higher than the $79,662 average annual salary of a classified advertising manager.

The top three skills for a promotions director include photoshop, giveaways and radio station. The most important skills for a classified advertising manager are customer service, real estate, and online sales.

Promotions director vs classified advertising manager overview

Promotions DirectorClassified Advertising Manager
Yearly salary$90,074$79,662
Hourly rate$43.30$38.30
Growth rate10%10%
Number of jobs8,8124,388
Job satisfaction--
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 63%
Average age3939
Years of experience66

Promotions director vs classified advertising manager salary

Promotions directors and classified advertising managers have different pay scales, as shown below.

Promotions DirectorClassified Advertising Manager
Average salary$90,074$79,662
Salary rangeBetween $56,000 And $143,000Between $51,000 And $124,000
Highest paying CityRedwood City, CA-
Highest paying stateNevada-
Best paying companyBonneville International-
Best paying industryMedia-

Differences between promotions director and classified advertising manager education

There are a few differences between a promotions director and a classified advertising manager in terms of educational background:

Promotions DirectorClassified Advertising Manager
Most common degreeBachelor's Degree, 78%Bachelor's Degree, 63%
Most common majorCommunicationBusiness
Most common collegeNorthwestern UniversityNorthwestern University

Promotions director vs classified advertising manager demographics

Here are the differences between promotions directors' and classified advertising managers' demographics:

Promotions DirectorClassified Advertising Manager
Average age3939
Gender ratioMale, 46.0% Female, 54.0%Male, 25.6% Female, 74.4%
Race ratioBlack or African American, 3.4% Unknown, 4.7% Hispanic or Latino, 12.1% Asian, 7.6% White, 71.8% American Indian and Alaska Native, 0.4%Black or African American, 3.3% Unknown, 4.7% Hispanic or Latino, 11.8% Asian, 7.5% White, 72.3% American Indian and Alaska Native, 0.4%
LGBT Percentage10%10%

Differences between promotions director and classified advertising manager duties and responsibilities

Promotions director example responsibilities.

  • Create and execute special events, manage DJ public appearances and the prize giveaway process for this leading adult contemporary station.
  • Execute promotional radio campaigns, create advertisements, manage social media accounts, coordinate DJ events and design innovative graphics.
  • Negotiate competitive pricing for station promotional materials and listener giveaways to maintain financial stability and increase ratings.
  • Increase Facebook fans from approx.
  • Record liners, promos, and sweepers, as well as host a bi-weekly music show.
  • Post videos to YouTube for clients and then a link to the video on their Facebook page.
  • Show more

Classified advertising manager example responsibilities.

  • Identify marketing opportunities, propose segmentation solutions and create ROI measurement actions.
  • Analyze YOY losses/trends and strategically plan to recoup significant reductions in revenue.

Promotions director vs classified advertising manager skills

Common promotions director skills
  • Photoshop, 7%
  • Giveaways, 6%
  • Radio Station, 6%
  • On-Air Promotions, 6%
  • FM, 6%
  • Promotional Materials, 6%
Common classified advertising manager skills
  • Customer Service, 37%
  • Real Estate, 13%
  • Online Sales, 5%
  • Payroll, 5%
  • Media Sales, 4%
  • Display ADS, 4%

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