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Senior Manager, Marketing Finance
Unilever Brazil
Senior manager of marketing job in Hoboken, NJ
OB PURPOSE
As a member of the B&W North America Finance, this role will support the NA B&W Marketing team, reporting to the Head of Finance for Beauty & Wellbeing North America and will be based out of Hoboken, New Jersey. The essence of this role is to provide guidance and financial insights to the Marketing team on innovation business cases. This role will span responsibilities of investor board, BMI management, Media performance partnering, and strategy.
KEY RESPONSIBILITIES
The role provides great exposure to senior stakeholders, on a broad range of strategic topics and at the same time, high level of independence to build agenda and development plan.
The SeniorManager works closely with senior leadership of the North America B&W business, covering the following main areas:
Collaborate with cross-functional teams (R&D, Marketing) to evaluate the financial viability of new product development and innovations.
Provide financial insights and analysis to support decision‑making in innovation projects, ensuring alignment with the company's strategic goals and ROI targets.
Monitor the financial performance of innovation initiatives, highlighting key risks and opportunities to stakeholders.
Develop and track key financial metrics related to innovation performance, including P&L impact, margin analysis, and forecast accuracy.
Collaborate with the Marketing team on driving BMI investments that would generate better ROI and provide budget controls on CIP investments.
REQUIRED QUALIFICATIONS
10+ years of relevant finance experience within a corporate setting
A degree in accounting or a professional accounting qualification (CPA, CA, etc.)
Analytical thinking / problem solving ability.
Ability to combine multiple and different data points to draw conclusions
Apply systematic approach to identify and eliminate root causes
Sees problems through to a complete solution beyond the immediate next step
Business acumen
Understanding of the FMCG industry and the challenges
Rapidly absorbs new information, knowledge and applies new techniques, technology, and procedures
IT and Communication Skills
Excellent level of computer literacy (incl. Excel, PowerPoint & SAP) and numeracy skills
Professional communication skills for all levels of the organisation
Motivation and drive
Ambitious to hit personal targets and standards
Act to remove basic blocks to progress without waiting for others to do it
Team Working
Demonstrate commitment to the team in helping it achieve its goals and developing team members
Proactively share best practice, ideas, and insights with colleagues
Pay
The pay range for this position is $115,680 to $173,520. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus
This position is bonus eligible.
Long-Term Incentive (LTI)
This position is LTI eligible.
Benefits
Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
At Unilever, inclusion is at the heart of everything we do
We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.
Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities
For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal.
Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
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$115.7k-173.5k yearly 5d ago
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Senior Manager, Product Marketing - Walmart Data Ventures
Walmart Canada 4.6
Senior manager of marketing job in Hoboken, NJ
* Master's degree in Business, Marketing, Communications, or a related field preferred.* 5+ years of experience in Product Marketing, with proven success in go-to-market strategy, positioning, and cross-functional collaboration.* Strong background in marketing technology, data, or B2B products, ideally within large-scale or complex organizations.* Excellent communication and storytelling skills - able to distill complex technical concepts into simple, compelling narratives.* A collaborative mindset with a passion for working across teams to align product strategy and market needs.* Adaptable and resourceful, with experience working in fast-paced, growth-oriented environments (e.g., consulting, startups, or enterprise innovation teams).- **Option 1:** Master's degree in Marketing, Business Administration, or related field and 3+ years' experience in Product Marketing, Consulting, or related discipline OR **Option 2:** 5+ years' experience in Product Marketing, Consulting, or related field.* Master's Degree in Business Administration, Marketing, or related field* Experience working with data-driven or SaaS products* Previous experience in startup or consulting environment Fifty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world's biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we're reinventing the shopping experience and our associates are at the heart of it. You'll play a crucial role in shaping the future of retail, improving millions of lives around the world. *This is that place* where your passions meet purpose. Join our family and create a career you're proud of.
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$130k-161k yearly est. 5d ago
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL Hoboken, New Jersey
Unilever Deutschland Holding GmbH
Senior manager of marketing job in Hoboken, NJ
Job Purpose
Dove is one of the largest and most iconic global beauty brands. The brand is present in over 140 countries and has a differentiated, purpose‑led positioning to make beauty a source of confidence for women and girls around the world. The U.S. is the biggest Dove Bar market with a strong history of beauty inclusivity and a social mission to help the next generation of young people develop a positive relationship with beauty. The Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash is a critical role within the Dove portfolio and within the U.S. Skin Cleansing business.
This position requires a good understanding of brand building, which includes customer and consumer focus, category and channel planning, competitive awareness, Social First Demand Generation and P&L delivery. You will report to the Associate Director, Dove PW U.S. and will contribute significantly via your role on the U.S. Skin Cleansing Business Team. You will also lead a team of 2 associate brand managers to deliver the growth targets on Dove Body Wash, Baby, and Liquid Hand Wash.
Key Responsibilities
This position requires strong leadership skills as you will interact with cross‑functional business partners, brand partners in global as well as agencies.
Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel.
The PW category is highly competitive so it's important that you have a competitive spirit and hunger to drive more growth.
Will need to be agile and persuade those around you to adapt to the changing market dynamics and competitive pressures in order to continue the growth trajectory of the brand.
Need to be a natural go‑getter and love getting things done. You're not afraid to challenge the status quo and do what's best for the customer, consumer and ultimately, the business.
Hold a special place in your heart for Unilever's largest personal care brand and a brand that works hard in everything it does to deliver its social mission.
Required Qualifications
Bachelor's degree required, Master's desired.
Minimum of 6+ years marketing experience in consumer products industry, including the development and implementation of successful marketing plans for products.
Brand operations experience, including volume forecasting experience in complex and SKU intensive category.
Ability to collaboratively build business with customers across diverse channels/needs/formats.
Capacity to oversee and track multiple projects with due dates and varying requirements and priorities.
Demonstrated commitment to being accountable for delivering results plus the ability and initiative to accept high levels of delegated responsibility and work with minimal supervision.
Experience in or demonstrated passion for beauty and personal care.
Preferred Qualifications
Master's degree.
10+ years of marketing leadership experience within the Beauty or Personal Care area.
Pay
The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus
This position is bonus eligible.
Long‑Term Incentive (LTI)
This position is LTI eligible.
Benefits
Unilever employees are eligible toparticipatein our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Inclusion
At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.
Equal Opportunity Employer / Protected Veterans / Persons with Disabilities
Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities.
For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal.
Employment Verification
Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check.
Disability Accommodations
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
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$119.4k-179k yearly 3d ago
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL
Unilever 4.7
Senior manager of marketing job in Hoboken, NJ
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL page is loaded## Senior Brand Manager, Dove Body Wash, Baby & LHW, SCLlocations: Hoboken US HQtime type: Full timeposted on: Posted Todaytime left to apply: End Date: February 6, 2026 (13 days left to apply)job requisition id: R-1173058**Job Purpose** Dove is one of the largest and most iconic global beauty brands. The brand is present in over 140 countries and has a differentiated, purpose-led positioning to make beauty a source of confidence for women and girls around the world. The U.S. is the biggest Dove Bar market with a strong history of beauty inclusivity and a social mission to help the next generation of young people develop a positive relationship with beauty. The Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash is a critical role within the Dove portfolio and within the U.S. Skin Cleansing business. This position requires a good understanding of brand building, which includes customer and consumer focus, category and channel planning, competitive awareness, Social First Demand Generation and P&L delivery. You will report to the Associate Director, Dove PW U.S. and will contribute significantly via your role on the U.S. Skin Cleansing Business Team. You will also lead a team of 2 associate brand managers to deliver the growth targets on Dove Body Wash, Baby, and Liquid Hand Wash. **Key Responsibilities*** This position requires strong leadership skills as you will interact with cross-functional business partners, brand partners in global as well as agencies.* Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel.* The PW category is highly competitive so it's important that you have a competitive spirit and hunger to drive more growth.* Will need to be agile and persuade those around you to adapt to the changing market dynamics and competitive pressures in order to continue the growth trajectory of the brand.* Need to be a natural go-getter and love getting things done. You're not afraid to challenge the status quo and do what's best for the customer, consumer and ultimately, the business.* Hold a special place in your heart for Unilever's largest personal care brand and a brand that works hard in everything it does to deliver its social mission**Required Qualifications*** Bachelor's degree required, Master's desired* Minimum of 6+ years marketing experience in consumer products industry, including the development and implementation of successful marketing plans for products.* Brand operations experience, including volume forecasting experience in complex and SKU intensive category.* Ability to collaboratively build business with customers across diverse channels/needs/formats.* Capacity to oversee and track multiple projects with due dates and varying requirements and priorities.* Demonstrated commitment to being accountable for delivering results plus the ability and initiative to accept high levels of delegated responsibility and work with minimal supervision.* Experience in or demonstrated passion for beauty and personal care.**Preferred Qualifications*** Master's degree* 10+ years of marketing leadership experience within the Beauty or Personal Care area.**Pay:** The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.**Bonus:** This position is bonus eligible.**Long-Term Incentive (LTI):** This position is LTI eligible.**Benefits**: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.------------------------------------**At Unilever, inclusion is at the heart of everything we do**. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee. **Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.** For more information on your federal rights, please see Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
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$119.4k-179k yearly 3d ago
(USA) Director, Digital Media - Content Strategy
Comfort Systems 3.7
Senior manager of marketing job in Hoboken, NJ
As a Director of Social Content & Platform Strategy, your focus will be to develop and lead business strategies that enable creators to produce story-led, discovery-driven content. You will partner with engineering, product, business, design, ecommerce and cross-functional teams. You will need to be a savvy self-starter who loves building from the ground up, leverages data to inform scale, and has excellent communication skills. This is a rare opportunity to shape the trajectory of emerging customer behavior. You will bridge the art of what's possible across today's rapidly evolving creator & social commerce landscape.
What you'll do
As part of a growing team, you will lead and advance our Social Commerce Content & Platform Strategy, inclusive of growth vision, financials, operations, production, and measurement. You will guide creating content that inspires product discovery on- and off Walmart surfaces.
Evolve and scale creator-first content production, including incentive models, platform & program offerings, & unified user experiences.
Cultivate and lead a growing team that strategically balances creator storytelling with performance-based outcomes.
Drive efforts internally & externally with executive partners, leadership, and cross-functional teams.
Key Responsibilities
Social Content Strategy: Define and own the enterprise content strategy for how social & creator-led content is used across multiple surfaces and platforms (e.g. paid, onsite, in-app, etc.). Balance short-term and long-term approach. Proactively champion platform trends, algorithm changes, creator formats, and emerging social behaviors to inform strategy.
Platform Leadership: Pilot and scale new platforms, features, and content formats. Evaluate, activate, and scale AI-enabled & automated program offerings that reduce operational friction in the creator & customer journey. Advance trend intelligence capabilities that tie to product assortment.
Content Development: Develop editorial stories and storytelling-led briefs that inspire & guide creators' content development output, while factoring in creative quality, speed-to-market, and cultural/trending relevance. Ensure authentic, brand-safe, and performance-driven creator integrations that prioritize creators'.
Creative Excellence: Partner with creative teams and creators to produce content based on business targets, campaign objectives, & editorial calendars.
Operating Model: Lead and develop a team of editorial, platform managers, and production leads. Partner with cross-functional stakeholders & agency partners including marketing, media, social, legal, PR/comms, and tech.
Creators & Partnerships: Guide strategy for creators, influencers, and social partnerships in collaboration with Walmart Creator and internal social teams. Forge strategic partnerships with complementary partners that enable content growth & automation.
Measurement: Define success metrics and KPIs for social content performance across platforms. Partner with analytics teams to translate data into insights, learnings, and action. Create and progress experimentation roadmap.
Qualifications
Minimum 10+ years of work experience in a related area (e.g. Influencer Marketing, Creator Platforms, Content Marketing, Digital Marketing).
Deep expertise in social commerce & the creator economy, inclusive of media partners, social players/networks, and how consumers are using them in the US and internationally.
Experience with social commerce platforms and/or activations.
Quantitative and qualitative data analysis, and ability to create future strategies based on insights.
Someone who can be both a visionary and big picture conceptual thinker as well as a doer.
Strong written and oral presentation skills, and ability to balance storytelling with data-backed insights.
Gravitas to advocate, influence, and gain buy in both internally and externally.
Established industry relationships and experience working with executive level business and marketing leaders within client organizations, particularly across media, retail, and/or ecommerce.
Effective communication skills - you're equally comfortable hopping on the phone with a new potential partner, meeting them in person, or following up (with a “make things happen” attitude).
Highly organized and detail-oriented.
Builder mentality, ability to build programs from the ground up and self-start with little direction.
About the Content, Influencer, & Commerce Team
We are focused on creating innovative customer experiences that shape the future of retail and commerce. Walmart is an early pioneer in social commerce-an area that is fundamentally transforming the way people discover and shop-through efforts in affiliates, shoppable tools and partnerships, and social platforms like Walmart Creator. Our ultimate goal is to create cutting-edge experiences that shorten the distance between product inspiration and purchase, and that make it easy for customers to shop.
Benefits and Eligibility
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see ******************************* . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam\'s Club facilities. Programs range from high school completion to bachelor\'s degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart (**************************
Locations and Salary
Hoboken, New Jersey US-10279: The annual salary range for this position is $132,000.00 - $264,000.00
Bentonville, Arkansas US-09401: The annual salary range for this position is $110,000.00 - $220,000.00
San Bruno, California US-08848: The annual salary range for this position is $143,000.00 - $286,000.00
Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
Stock
Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team
Primary Location...
221 River St, Hoboken, NJ 07030, United States of America
Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
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$132k-264k yearly 3d ago
Director, Client/Evidence Strategy (US-based)
Genesis Research LLC
Senior manager of marketing job in Hoboken, NJ
Genesis Research Group is an international healthcare consultancy providing value evidence strategy, generation, synthesis, and communication services to life sciences companies. Delivering these services empowered by technology innovations has enabled us to become a trusted partner with our clients across the development and commercialization life cycle.
Combining both traditional and novel analytical approaches with diverse real-world data, including genomic, medical record, claims and patient-reported information, has allowed us to inform life science company internal decision-making as well as submissions and presentations to regulators, health technology assessment authorities and payers, the medical community, and patient organizations.
The professional in this role must possess and demonstrate experience leading HEOR and real-world evidence (RWE) studies and a passion for cultivating existing and new client relationships and identifying opportunities to enhance current HEOR and RWE business through strategic consultation and delivery excellence in the pharmaceutical, biotechnology and medical device sectors.
Flexible - hybrid or remote, depending on location.
Accountabilities within this role
Facilitate effective strategic consultations with clients and prospective clients.
Be a strategic partner to our clients, advising on evidence generation strategy and early study design including but not limited to data source selection.
Take responsibility for managing existing client relationships and routine engagements through strategic consultation on high-level direction of project, message generation, and dissemination of project plans.
Lead RWE and HEOR projects and provide project leadership to a cross-functional team of scientists and consultants.
Understand client needs and objectives to strategically drive Genesis Research Group offerings.
Participate in the new business development process and contribute to revenue expansion by partnering with the Commercial team and contribute to proposal development by conceptualizing the strategic scope of projects.
Mentor and supervise junior team members.
Maintain current knowledge of industry and scientific trends.
Contribute to a positive work environment and uphold the Genesis Research Group culture.
Qualifications
7+ years of consulting experience in RWE/HEOR.
Master's or PhD / PharmD degree within a relevant discipline (e.g., public health, health services research, HEOR or epidemiology).
Experience leading HEOR and RWE research methods, including study design and analysis.
Global and US RWE and HEOR experience preferred.
Experience and desire for supporting business development activities including proposal writing preferred.
Outstanding healthcare/life sciences industry knowledge.
Exceptional verbal and written communication skills.
Exceptional organizational skills and attention to detail.
Enthusiasm to learn and motivation to take opportunities to develop oneself and others within Genesis Research Group.
Ability to effectively work in a matrix environment in a fast-paced entrepreneurial workplace.
Compensation
Performance-related bonus.
Company-matched 401(k) plan.
Medical/dental/vision and other benefits.
Flexible PTO plan and 15 company holidays including the last week of the year.
Genesis Research Group is an equal opportunity employer.Learn more about our values and experience a better way to grow your evidence-based research career. #J-18808-Ljbffr
$125k-171k yearly est. 3d ago
Director, Liquidity Strategy & Forecasting
Victrays
Senior manager of marketing job in Stamford, CT
A leading commercial bank in Stamford, CT is looking for a Director, Liquidity. In this role, you will develop and manage liquidity tools to enhance the bank's liquidity management framework. Candidates should have 5+ years of experience in liquidity management, excellent communication skills, and a proactive approach. Knowledge in cash flow forecasting and liquidity regulatory requirements is essential. The salary range is between $140,000 and $160,000 USD, along with incentive compensation.
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$140k-160k yearly 3d ago
Head of Brand Marketing
Ashley Stewart, Inc. 4.5
Senior manager of marketing job in Secaucus, NJ
Posted Thursday, January 15, 2026 at 5:00 AM
Head of Brand Marketing About the Role
The Head of Brand Marketing will play a pivotal role in shaping and executing Ashley Stewart's brand strategy across all marketing channels. This role is responsible for driving brand awareness, loyalty, and growth while ensuring consistent representation of our brand in alignment with our mission, values, and vision. The ideal candidate combines strategic thinking, creative leadership, and data-driven decision-making to deliver impactful campaigns and elevate the customer experience across digital, social, retail, and emerging channels.
Key Responsibilities Brand Strategy Development
Lead the creation and execution of a comprehensive brand strategy to strengthen market position, grow brand awareness, and enhance brand equity across all consumer segments, including direct-to-consumer, marketplaces, and emerging channels.
Leverage customer insights, market research, and analytics to inform brand decisions and measure success.
Creative Direction & Execution
Define and manage the brand's creative vision, ensuring consistency and high-quality execution across advertising campaigns, product packaging, retail environments, social media, digital experiences, and emerging channels.
Collaborate with creative, product, and content teams to develop compelling brand stories and visuals that resonate with target audiences.
Campaign Management & Optimization
Oversee the development, execution, and optimization of integrated marketing campaigns to achieve business objectives and strengthen brand presence.
Plan high-impact launch strategies for seasonal collections, collaborations, and new product lines.
Implement data-driven testing, analytics, and A/B experiments to continuously improve campaign performance and ROI.
Cross-Functional Collaboration
Partner closely with product teams, merchandising, retail operations, e-commerce, and CRM to ensure alignment between brand messaging, product offerings, and customer experience across all touchpoints.
Build and maintain relationships with key media outlets, influencers, and brand ambassadors to amplify brand awareness and authority.
Present insights and recommendations to executive leadership to influence strategic decisions.
Lead, mentor, and develop a high-performing marketing and creative team, fostering collaboration, innovation, and excellence.
Establish processes and best practices to ensure operational efficiency and consistent delivery of marketing initiatives.
Qualifications
Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
6+ years of leadership experience in brand marketing, creative direction, or integrated marketing, preferably in retail, fashion, or direct-to-consumer businesses.
Proven experience managing multi-channel marketing campaigns, digital and performance marketing, and brand storytelling.
Strong analytical skills with the ability to translate data, KPIs, and market insights into actionable strategies.
Exceptional communication, interpersonal, and leadership skills, with experience managing and mentoring teams.
Ability to thrive in an entrepreneurial, fast-paced, and dynamic environment while managing multiple priorities.
Proactive, resourceful, and innovative with a strong commitment to industry best practices.
Thorough understanding of e-commerce, social media, influencer marketing, and the fashion industry.
The range of compensation for this role is $150,000- $165,000. The actual salary will be determined by several factors, including the selected candidate's specific skills and experience.
This position is based in our Secaucus office 5 days a week.
150 Meadowlands Pkwy, Secaucus, NJ 07094, USA
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$150k-165k yearly 5d ago
Product Marketing Director
Finario Corp 4.1
Senior manager of marketing job in Stamford, CT
Director of Product Marketing
Shape the future of how the world's largest enterprises plan and manage their capital investment portfolios.
The most successful companies are reinventing themselves to become more agile, efficient, and strategic. Finario is at the forefront of this transformation. Our cloud-based, purpose-built capital planning platform helps them connect their people, processes, and systems to allocate and manage capital dynamically and efficiently. With a rapidly expanding roster of marquee customers and accelerating demand, this is an exceptional opportunity to join a high-growth fintech company reshaping a mission-critical function inside the enterprise.
As Director of Product Marketing, you'll be a core voice of the Finario brand - translating complex ideas specific to finance and operations into crisp, compelling narratives that inspire action. You'll partner closely with sales, product, and leadership to define our positioning, elevate our storytelling, and create content that moves prospects from interest to conviction. This role is ideal for someone who thrives at the intersection of technical detail, finance, strategy, creativity, and communication, and who is energized by being on stage, whether that stage is a webinar, customer presentation, podcast, or live event.
If you love turning complexity into clarity, shaping market perception, and presenting with confidence and personality, we'd love to meet you.
What You'll Do Be a Trusted Subject Matter Expert
Act as a go-to resource for executives, sales, and cross-functional teams-deeply understanding our product, market, and customer needs.
Own Product-Based Positioning & Messaging
Develop differentiated, segment-specific messaging that stands out in the marketplace. Partner with sales, marketing, and product teams to ensure we consistently communicate our value in the clearest, boldest way.
Create Compelling Content
Produce standout collateral-case studies, videos, product briefs, one-pagers, pitch decks, scripts, speeches, demos, and more. Turn product capabilities into irresistible customer narratives.
Drive Sales Enablement
Support internal and external sales with the tools, training, and demo strategies they need to win. Help shape demo storylines and streamline the evaluation journey.
Shine as an On-Screen & On-Stage Communicator
Serve as a visible ambassador for Finario. Confidently lead webinars, walk through demos, appear on podcasts, support events, and occasionally take the stage at industry conferences.
Understand Customers & Market Dynamics
Bring customer insights, competitive intelligence, and industry trends into the center of our go-to-market strategy.
Required Qualifications
7+ years of B2B experience in marketing, product management, sales engineering, or management consulting in SaaS or enterprise software
5+ years of product marketing experience in a SaaS or enterprise software environment
Bachelor's degree
Exceptional communicator-able to tailor complex ideas for any audience, in writing and in live delivery (webinars, demos, presentations)
Desired Skills
Experience in marketing to senior and mid-level finance or operations leaders at large enterprises
Comfort operating as a resourceful, hands-on builder in a growth-oriented environment
Familiarity with financial concepts such as ROI, NPV, and capital budgeting
Compensation & Benefits
Competitive salary, 401(k), healthcare, and the opportunity to make a defining impact at a company entering its next stage of growth.
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$123k-179k yearly est. 3d ago
Head of Digital Growth
Capezio 4.2
Senior manager of marketing job in Totowa, NJ
Capezio is a global leader in dancewear and footwear, dedicated to inspiring and empowering customers through innovative, high-quality products. The Head of Digital Growth owns Capezio's expansion and revenue generation through digital channels. This individual's skillset combines marketing, product, data analysis, and user experience expertise to create and execute digital growth strategies. The Head of Digital Growth will work cross-functionally to optimize the entire customer lifecycle, from acquisition to retention and referral, using data driven insights and experimentation. This role is pivotal to the brand staying relevant and modern in order to appeal to today's customer and maximize Capezio's commercial opportunity.
Key Responsibilities
Owned Global Consumer Channels
Own the strategy and operations for Capezio-owned consumer channels:
Capezio.com / eCommerce (domestic and international)
Marketplace storefronts (e.g., Amazon, Walmart, etc.)
Monetization of Instagram and TikTok
New revenue channel incubation, including Capezio's Direct-to-Studio (DTS) program, ensuring its successful commercialization and scalable growth.
Manage & own US channel-level P&Ls with clear accountability for topline growth, contribution margin, LTV, and reallocation of investment based on performance.
Support Capezio's growing international consumer business by partnering with the GM of International. While the GM drives regional strategy, you will oversee shared services related to paid media, digital merchandising, and eCommerce operations to ensure alignment with global brand and performance standards.
Ensure an omnichannel view of the consumer, with coordinated promotions, pricing strategy, and customer engagement
Marketing & Growth
Own all paid marketing effort, acquisition and retention, with a strong hand in the details of the performance marketing budget and execution, including hands-on fluency in Meta Ads Manager, Google Ads, affiliate, display, retargeting, and SEO
Align marketing plans with commercial goals and promotional calendars across all owned channels
Own and continuously improve LTV, loyalty, and customer retention metrics-including full ownership of the loyalty program strategy, budget, and iteration roadmap
Develop the marketing & promo roadmap in partnership with product and channel owners to support launches, activations, and seasonal campaigns
Partner with VP, Brand and Marketing to ensure creativity is executed consistently and in line with brand identity
Digital Infrastructure & Consumer Data
Oversee Capezio's digital consumer infrastructure, including:
CRM systems and customer journey architecture
MarTech stack, segmentation, and marketing automation
Consumer analytics, attribution, and reporting frameworks
eCommerce platform performance, including UX conversion optimization
Partner with the IT to ensure clean, actionable data flows across systems
Build and lead a culture of testing, personalization, and iterative optimization-leveraging A/B testing, UX refinement, and data-driven insights to enhance the customer journey and business performance
Oversee Capezio's digital merchandising efforts, including PDP content, product filters, search optimization, and on-site navigation strategy, in partnership with eCommerce and marketing leads
Team & Cross-Functional Leadership
Lead a high-performing organization across eComm, Store Performance, Marketplace, Marketing, and Consumer Analytics
Work closely with the product development team, who own assortment and pricing strategy, to ensure alignment with promotional strategy and digital execution across all owned channels
Collaborate with the sales team to ensure DTC efforts complement wholesale goals
Work closely with VP, Brand and Marketing on asset development and events to drive conversion and DTC sales
Collaborate with the COO to ensure that fulfillment, customer service, and operational logistics meet the standards required to deliver on the consumer experience across digital and physical channels
Establish KPIs, dashboards, and incentive structures that drive accountability across internal teams and external partners-including active agency and vendor performance management
Effectively synthesize and communicate strategy and performance to executive leadership and the Board
Who You Are
A seasoned DTC and omni-channel operator with deep experience leading digital, retail, and marketplace businesses
A performance-driven marketer who balances creative instincts with clear commercial goals
A systems thinker with experience owning martech, CRM, and consumer data strategies
Comfortable operating in a fast-paced environment, with a bias for entrepreneurial execution
A collaborative executive who brings clarity, urgency, and alignment across functions
A champion for the customer who sees LTV, loyalty, and repeat engagement as long-term strategic advantages
A pragmatic builder who knows how to modernize infrastructure and scale what works-without overcomplicating
A strong communicator and storyteller, with the ability to influence across levels and align teams around key goals
Qualifications
Bachelor's degree required
10-15+ years of leadership experience across eCommerce, retail, digital marketing, or consumer P&L ownership
Deep understanding of Amazon and other key digital marketplace customers
Proven success managing & scaling omni-channel consumer businesses, with direct accountability for P&L, LTV, and margin growth across multiple distribution channels (eComm, stores, marketplaces)
Experience leading performance marketing, loyalty, or digital growth efforts in a consumer brand or retail environment
Hands-on fluency with digital marketing platforms and tools (e.g., Google Ads, Meta Ads Manager, affiliate networks, SEO/LSA dashboards, etc.)
Experience building and scaling loyalty programs, including strategic roadmap ownership, budget management, and iteration based on data-driven testing
Strong understanding of CRM, martech, personalization, and data architecture best practices
Track record of leading digital merchandising functions, including PDP optimization, navigation/filtering logic, and on-site search performance
Track record of aligning execution with brand voice and business outcomes
Comfort operating in fast-paced, transformation-driven environments with a balance of strategic vision and hands-on execution
Salary: $180,000-$220,000 base salary (plus annual bonus and management incentive program)
$180k-220k yearly 3d ago
Vice President Marketing
Blinds To Go 4.4
Senior manager of marketing job in Paramus, NJ
Vice President of Marketing is responsible for developing a 360-marketing plan and leading and leading a marketing team that supports growth of the retail, shop-at-home, and trade business units. He/she is responsible for developing and executing a comprehensive strategy that builds new customers and drives sales across all channels. He/she must have keen insight of Blinds to Go business and brand strategy and be able to balance short-term results with long-term brand positioning. He/she must be a hands-on manager, an astute analyst and good strategist. He/she must have relevant experience in a multi-location retail or service business with knowledge of lever to drive store traffic and shop at home leads.
Responsibilities:
· Direct and a manage internal marketing team that includes digital marketingmanager and analyst, social media team, creative team, web development team, and regional marketingmanagers
· Develop a 360-marketing plan and calendar that drive business short-term and build brand
· Monitor competitive activity and develop counter programs to ensure pre-eminence of the BTG brand online
· Develop and sustain a culture that values analytical problem-solving, collaboration, ownership and accountability
· Work with other department to lead programs and activities that contribute to growth of business and brand
Requirements:
· Bachelor's or master's degree in marketing, communications, or cognitive sciences, mathematics, statistics, sciences or engineering
· 10+ years experience in digital marketing in retail, or consumer product/service business
· Multi-channel marketing experience
· Experience with SEO, PPC, content marketing, paid search and social marketing
· 5+ years management and leadership experience
· Working knowledge of database marketing, email marketing, statistical analysis
· Strong analytical, problem-solving, data manipulation and planning skills
· Strong computer skills including (Excel, Google Analytics, relational databases etc.)
· Entrepreneurial, hands-on, and able to work independently
· High level of self-motivation and intellectual curiosity
· Good oral and written communication skills
We will invest 6-9 month onboarding this seniormanager to ensure their long-term success at Blinds to Go. He/she Will develop a strong knowledge of sales, business and marketing process and relationships and strong instincts for the brand and business. Development plan will be individualized, but will include time in stores understanding the customer, how product is sold, and BTG's competitive advantage and mentoring from business owners.
$156k-229k yearly est. 4d ago
Associate Brand Operations Manager
Ideavillage Products Corp
Senior manager of marketing job in Wayne, NJ
About Us:
Ideavillage is a leading direct-response TV and consumer products marketing company that designs, sources, markets and sells high quality products in multiple segments, including women's and men's apparel, accessories, health and wellness and beauty. Our products are distributed to over 60,000 stores including major retail chains such as Walmart, Target, CVS, Walgreens, and Dick's Sporting Goods. Ideavillage has launched well-known brands which include Copper Fit, Micro Touch, Finishing Touch, and Flawless. The corporate focus is to expand its successful product launches into long-term brands.
Job Description:
We are building a fast-growing supplement and wellness brand and are seeking a highly organized, curious, and proactive Associate Brand Operations Manager to support product launches, brand execution, and cross-functional operations. This role is ideal for someone who thrives in a dynamic environment, enjoys problem-solving, and wants to help shape a brand from the ground up.
Key Responsibilities:
Support the development and launch of new supplement products.
Calendarize, organize, and track product, marketing, and operational timelines.
Prepare and manage product briefs, label copy, and internal documentation.
Assist with manufacturers, suppliers, and internal teams to ensure on-time delivery and alignment.
Assist with costing, pricing analysis, and product margin management in collaboration with finance.
Coordinate with compliance distribution of formulas, specifications, and compliance-related materials.
Help support brand consistency and execution across marketing, packaging, and communication touchpoints.
Leverage AI and digital tools to enhance team efficiency and workflow.
Maintain clear, professional written and verbal communication across departments.
Qualifications & Skills:
Strong organizational skills and attention to detail.
Excellent written and verbal communication.
Interest in supplementation, wellness, and fitness industries.
Comfortable with ambiguity, shifting priorities, and fast-paced growth.
Detail-oriented mindset for managing formulas, specs, pricing, and compliance.
Basic business acumen, with growing interest or experience in research and new trends in technology and science.
Proficient with spreadsheets, documents, and digital collaboration tools; familiarity with or curiosity about AI tools is a strong plus.
Team-oriented, proactive, and adaptable with a positive, solutions-focused attitude.
Background:
College-4-year degree
2+ years' work experience in brand, operations, product, or administrative roles.
Experience in a consumer goods company
Demonstrated curiosity, willingness to learn, and growth mindset.
Why This Role:
High-impact opportunity to help build and scale a growing wellness brand.
Hands-on exposure to product development, brand operations, and financial decision-making.
Real ownership, learning opportunities, and growth.
Benefits Offered:
Competitive Pay
Medical Insurance and Prescription Drug Coverage
Dental & Vision Coverage
401(k) Retirement Program with company match
LT/ST Disability
Flex Spending Accounts
Life and Disability Insurance
Job Type: Full-time
$97k-140k yearly est. 1d ago
Brand Marketing Manager
Europerfumes
Senior manager of marketing job in Englewood, NJ
Who we are:
Europerfumes is the leading US distributor of artisanal fragrance brands. Founded in 1997, Europerfumes has decades of experience vetting and sourcing the best independent brands from all over the world. Today our portfolio includes over 15 brands (including Commodity Fragrances, Twisted Lily, Juliette Has a Gun, etc) for which we manage everything within the US. This management includes direct to consumer digital storefronts (including the site design, development and in-home experience), social media presence (including advertising and organic posts and stories), and retail distribution (with partners including the likes of Sephora, Saks Fifth Avenue, Neiman Marcus, Bloomingdales, Anthropologie, Bluemercury, Revolve and Kith-just to name a few).
What We're Looking For:
We are looking for a skilled & passionate Brand MarketingManager with proven experience in consumer, luxury goods to join our Brand Management team. This is a unique brand-building opportunity for someone wanting to leave their mark in the industry. As a Brand Manager, you are responsible for defining strategies, building trade marketing plans and business model metrics. Additional responsibilities will include retailer needs, budget ownership, 360 planning, press relations, asset management, events, support customer and founder meetings. This role is for someone who thrives in an entrepreneurial environment with the ability to work collaboratively and autonomously.
This position is responsible for managing a curation of 2-4 niche fragrance brands as a sub-division of our larger portfolio. Reporting into the SVP, you will partner closely with cross-functional teams including Physical and Digital Marketing, Education & Events, and Sales. Externally you will be the daily point of contact to our brands.
Key Responsibilities
Brand Strategy & Marketing
Develop and execute a comprehensive 360° U.S. marketing plan and calendar across all touchpoints.
Ensure global alignment on product launches, marketing initiatives, and brand standards.
Lead brand training and education initiatives for internal teams and partners.
Monitor competitor activity, identify best practices, and implement strategic learnings.
Manage Founder Relationship. Responsible for agenda and content in bi-weekly meetings with the founder.
Commercial & Distribution Management
Oversee distribution strategy and identify growth opportunities across channels.
Manage brand assortment, merchandising guidelines, and in-store execution.
Prepare forecasts, opening orders, and expansion plans for novelties and core assortments.
Oversee pricing architecture, MSRP, margins, and category profitability.
Inventory, Financial & Budget Ownership
Own inventory performance and Open-to-Buy (OTB), ensuring optimal on-hand availability.
Working closely with our internal planner, brand and retail partners to track best sellers, novelties, and purchasing commitments year-to-date.
Manage and track A&P budget utilization to ensure efficiency and ROI.
Product Launch & Execution
Lead new product launches, including planning, seeding, education, and go-to-market alignment.
Create adaptable toolkits, guidelines, and assets that regional teams can modify based on local market and channel needs while maintaining global brand coherence..
Reporting & Performance Management
Deliver accurate end-of-month reporting, including sell-in and sell-out analysis.
Present quarterly business reviews, covering YTD performance on A&P, purchasing, sell-in/sell-out, and marketing initiatives.
Evaluate brand performance weekly and monthly, taking corrective actions to achieve targets.
Qualifications:
Bachelor's degree.
Minimum of 3-5 years of experience in luxury consumer goods, with a beauty background preferred.
Strong analytical skills and attention to detail.
Ability to work in a fast-paced environment and handle multiple projects simultaneously.
Excellent communication, interpersonal, and organizational skills.
Strong proficiency in Microsoft Excel.
Knowledge of social media platforms and digital marketing.
Ability to work independently and as part of a team.
The expected base pay range for this position is $95,000 - $110,000 , based on a variety of factors including qualifications, experience, and geographic location. We offer a comprehensive benefits package including: medical, dental, and vision insurance, paid time off, and employee perks/discounts.
Europerfumes is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
$95k-110k yearly 3d ago
Product & Pricing Marketing Manager
Versa Products Company, Inc. 4.0
Senior manager of marketing job in Paramus, NJ
Versa Products Co., Inc. (VERSA) is a global engineering and manufacturing company specializing in solenoid, pilot, and manually actuated directional control valves and related components for all industrial applications that require real world reliability.
Join VERSA for an exciting growth opportunity where you can play a vital role in shaping our future success as part of the Marketing team. As a company, we thrive in a collaborative setting where team dynamics produce the best solutions. We value curious, problem-solving, self-starters, always looking for the solution that will best meet the needs of our customers. We value integrity and a culture built over a 75-year history and are committed to continuous improvement and exemplary customer service. As a prospective member of our team, we look forward to hearing from you at ***************************.
Position Overview
We are seeking a dynamic and results-oriented Product & Pricing MarketingManager with a proven background in a manufacturing organization. This hands-on role focuses on driving profitability, optimizing product strategies, and maintaining data integrity to support business growth and enhance customer satisfaction.
Key Responsibilities
Pricing Management
Develop, implement, and maintain product pricing, ensuring competitive positioning and profitability.
Design and manage pricing models, optimize cost structures, and execute price adjustments across the product portfolio.
Conduct competitor benchmarking and profitability analysis to optimize product margins.
Ensure accurate and up-to-date pricing data within internal systems and provide prompt support for pricing-related inquiries.
Product Lifecycle Management
Oversee the entire product lifecycle, from ideation to end-of-life, aligning with company objectives and market needs.
Collaborate with cross-functional teams (sales, engineering, and marketing) to define product value propositions, features, and continuous improvements.
Analyze market trends, customer feedback, and competitive data to drive product innovation and updates.
New Product Development
Support new product development initiatives by working closely with sales, engineering, and operations to translate customer feedback and market needs into clear product requirements and design inputs.
Collaborate with the sales team to gather and analyze voice-of-customer (VOC) insights, helping to identify product gaps, prioritize feature enhancements, and validate new product opportunities.
Act as project manager for product development activities by driving the stage-gate process, coordinating timelines, documentation, and cross-functional communication to ensure successful product development and launch.
Technical Marketing & Sales Support
Develop technical sales collateral, including presentations, white papers, and training materials, to support business development efforts.
Partner with the marketing team to craft go-to-market strategies for product launches, emphasizing unique benefits and competitive differentiation.
Data Management & Insights
Maintain the integrity and accuracy of product and pricing data across systems.
Utilize analytics to derive actionable insights and support strategic decision-making.
Monitor key performance indicators (KPIs) to evaluate product success and pricing effectiveness.
Minimum Requirements
Bachelor's degree in Mechanical or Electrical Engineering, Marketing, or a related technical field (preferred).
Three plus years' proven experience in pricing management and strategy for manufactured products.
Familiarity with pneumatic systems, valve automation, and fluid-power is a plus.
Exceptional technical writing and communication skills.
Advanced Excel skills and familiarity with ERP systems (e.g., Epicor Kinetic).
Strong business acumen with a data-driven approach to decision-making.
There is a reason many people join VERSA and stay for decades! For over 75 years, we have remained a family-oriented organization with opportunities for growth.
$99k-130k yearly est. 2d ago
CIB Marketing Analytics
JPMC
Senior manager of marketing job in Jersey City, NJ
Are you passionate about transforming data into actionable insights that drive business growth? Join our dynamic team in CIB Marketing Analytics, where you'll be the digital marketing analytics expert supporting Payments, Global Banking, and Markets and Securities Services GTM activations and marketing initiatives.
Job Responsibilities:
Dive deep into web analytics and user journey analysis on jpmorgan.com to understand customer behavior and optimize conversion paths.
Map user journeys, analyze engagement metrics (bounce rate, time on site, scroll depth), and pinpoint opportunities for site and campaign improvement.
Manage Adobe Analytics data pipelines to Databricks and utilize platforms like ContentSquare and 6sense for rich visitor-level insights.
Build and maintain ThoughtSpot dashboards for executive stakeholders, and create custom metrics, segments, and dimensions in Adobe Analytics.
Lead Claravine implementation to standardize campaign tracking across all business lines.
Conduct thorough QA for new pages and campaigns, validating tracking codes, data layer implementations, and CTA naming conventions before launch.
Analyze paid media performance across social, programmatic, search, and display channels.
Deliver executive-ready reports, dashboards, and strategic recommendations to guide future marketing investments.
Partner with web development teams across Global Banking, Markets and Securities Services, and Payments to define analytics requirements.
Work cross-functionally with social media, paid media, content, and email marketing teams to deliver quarterly insights and recommendations to senior leadership.
Required qualifications, capabilities and skills-
3-5 years' experience with Adobe Analytics (workspace analysis, segments, calculated metrics, API integrations), SQL for data extraction and analysis, and dashboard creation using Tableau or similar visualization tools.
Familiarity with marketing analytics platforms such as ContentSquare and ThoughtSpot, web debugging tools, and data engineering concepts (ETL, data quality management).
Demonstrated ability to analyze digital marketing campaigns across paid social, programmatic, search, display, and email channels.
Skilled in user journey mapping, conversion optimization, and website A/B testing.
Proficient with key marketing metrics (CTR, CPL, CPC, CPM, ROAS, engagement, bounce rate, time on site) and marketing technology stacks (tag management, attribution tools, CDPs).
Expert at translating complex data into clear, actionable insights for executive audiences.
Strong presentation and reporting skills, with the ability to manage multiple projects simultaneously.
Self-motivated, collaborative, growth-oriented, detail-focused, adaptable, and an excellent communicator.
Experience with Content Square, Claravine, Python, cookie consent/privacy regulations (GDPR, CCPA), Databricks or Spark, and marketing automation platforms such as Marketo or Salesforce Marketing Cloud.
Preferred qualifications, capabilities and skills:
Experience in financial services or B2B marketing is preferred.
$96k-131k yearly est. Auto-Apply 60d+ ago
CIB Marketing Analytics
Jpmorgan Chase 4.8
Senior manager of marketing job in Jersey City, NJ
Are you passionate about transforming data into actionable insights that drive business growth? Join our dynamic team in **CIB Marketing Analytics** , where you'll be the digital marketing analytics expert supporting Payments, Global Banking, and Markets and Securities Services GTM activations and marketing initiatives.
**Job Responsibilities:**
+ Dive deep into web analytics and user journey analysis on jpmorgan.com to understand customer behavior and optimize conversion paths.
+ Map user journeys, analyze engagement metrics (bounce rate, time on site, scroll depth), and pinpoint opportunities for site and campaign improvement.
+ Manage Adobe Analytics data pipelines to Databricks and utilize platforms like ContentSquare and 6sense for rich visitor-level insights.
+ Build and maintain ThoughtSpot dashboards for executive stakeholders, and create custom metrics, segments, and dimensions in Adobe Analytics.
+ Lead Claravine implementation to standardize campaign tracking across all business lines.
+ Conduct thorough QA for new pages and campaigns, validating tracking codes, data layer implementations, and CTA naming conventions before launch.
+ Analyze paid media performance across social, programmatic, search, and display channels.
+ Deliver executive-ready reports, dashboards, and strategic recommendations to guide future marketing investments.
+ Partner with web development teams across Global Banking, Markets and Securities Services, and Payments to define analytics requirements.
+ Work cross-functionally with social media, paid media, content, and email marketing teams to deliver quarterly insights and recommendations to senior leadership.
**Required qualifications, capabilities and skills-**
+ 3-5 years' experience with Adobe Analytics (workspace analysis, segments, calculated metrics, API integrations), SQL for data extraction and analysis, and dashboard creation using Tableau or similar visualization tools.
+ Familiarity with marketing analytics platforms such as ContentSquare and ThoughtSpot, web debugging tools, and data engineering concepts (ETL, data quality management).
+ Demonstrated ability to analyze digital marketing campaigns across paid social, programmatic, search, display, and email channels.
+ Skilled in user journey mapping, conversion optimization, and website A/B testing.
+ Proficient with key marketing metrics (CTR, CPL, CPC, CPM, ROAS, engagement, bounce rate, time on site) and marketing technology stacks (tag management, attribution tools, CDPs).
+ Expert at translating complex data into clear, actionable insights for executive audiences.
+ Strong presentation and reporting skills, with the ability to manage multiple projects simultaneously.
+ Self-motivated, collaborative, growth-oriented, detail-focused, adaptable, and an excellent communicator.
+ Experience with Content Square, Claravine, Python, cookie consent/privacy regulations (GDPR, CCPA), Databricks or Spark, and marketing automation platforms such as Marketo or Salesforce Marketing Cloud.
**Preferred qualifications, capabilities and skills** :
+ Experience in financial services or B2B marketing is preferred.
JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans
**Base Pay/Salary**
Jersey City,NJ $104,500.00 - $150,000.00 / year
$104.5k-150k yearly 60d+ ago
Senior Brand Manager, Dove Body Wash, Baby & LHW, SCL
Unilever Brazil
Senior manager of marketing job in Hoboken, NJ
Job Purpose
Dove is one of the largest and most iconic global beauty brands. The brand is present in over 140 countries and has a differentiated, purpose‑led positioning to make beauty a source of confidence for women and girls around the world. The U.S. is the biggest Dove Bar market with a strong history of beauty inclusivity and a social mission to help the next generation of young people develop a positive relationship with beauty. The Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash is a critical role within the Dove portfolio and within the U.S. Skin Cleansing business.
This position requires a good understanding of brand building, which includes customer and consumer focus, category and channel planning, competitive awareness, Social First Demand Generation and P&L delivery. You will report to the Associate Director, Dove PW U.S. and will contribute significantly via your role on the U.S. Skin Cleansing Business Team. You will also lead a team of 2 associate brand managers to deliver the growth targets on Dove Body Wash, Baby, and Liquid Hand Wash.
Key Responsibilities
This position requires strong leadership skills as you will interact with cross‑functional business partners, brand partners in global as well as agencies.
Our work starts with understanding what drives our consumers to purchase, and crafting plans based on those insights, including nuances based on the shopping occasion and retail channel.
The PW category is highly competitive so it's important that you have a competitive spirit and hunger to drive more growth.
Will need to be agile and persuade those around you to adapt to the changing market dynamics and competitive pressures in order to continue the growth trajectory of the brand.
Need to be a natural go‑getter and love getting things done. You're not afraid to challenge the status quo and do what's best for the customer, consumer and ultimately, the business.
Hold a special place in your heart for Unilever's largest personal care brand and a brand that works hard in everything it does to deliver its social mission.
Required Qualifications
Bachelor's degree required, Master's desired.
Minimum of 6+ years marketing experience in consumer products industry, including the development and implementation of successful marketing plans for products.
Brand operations experience, including volume forecasting experience in complex and SKU intensive category.
Ability to collaboratively build business with customers across diverse channels/needs/formats.
Capacity to oversee and track multiple projects with due dates and varying requirements and priorities.
Demonstrated commitment to being accountable for delivering results plus the ability and initiative to accept high levels of delegated responsibility and work with minimal supervision.
Experience in or demonstrated passion for beauty and personal care.
Preferred Qualifications
Master's degree.
10+ years of marketing leadership experience within the Beauty or Personal Care area.
Pay
The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.
Bonus
This position is bonus eligible.
Long‑Term Incentive (LTI)
This position is LTI eligible.
Benefits
Unilever employees are eligible toparticipatein our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
Inclusion
At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.
Equal Opportunity Employer / Protected Veterans / Persons with Disabilities
Unilever is an Equal Opportunity Employer / Protected Veterans / Persons with Disabilities.
For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal.
Employment Verification
Employment is subject to verification of pre‑screening tests, which may include drug screening, background check, credit check and DMV check.
Disability Accommodations
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
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$119.4k-179k yearly 3d ago
Brand Manager, Skin Cleansing - Lead Growth & Impact
Unilever Deutschland Holding GmbH
Senior manager of marketing job in Hoboken, NJ
A leading global consumer goods company seeks a Brand Manager for Dove Body Wash, Baby, and Liquid Hand Wash in Hoboken, NJ. The role involves leading a team to achieve growth targets and executing innovative marketing strategies. A minimum of 6 years of marketing experience in the consumer products industry and a Bachelor's degree is required. The position also offers a competitive salary, eligibility for a bonus, and a range of benefits including health insurance and retirement plans. Inclusion is a core value of the company, promoting diverse applicants.
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$91k-127k yearly est. 3d ago
FinTech Product Marketing Director: Strategy
Finario Corp 4.1
Senior manager of marketing job in Stamford, CT
A high-growth fintech company in Stamford, CT is seeking a Director of Product Marketing to shape market perception and communicate effectively across various channels. The ideal candidate will possess over 7 years of B2B experience and 5 years in product marketing within SaaS or enterprise software. This role demands exceptional communication skills to translate complex ideas and create compelling narratives. Compensation includes a competitive salary and benefits like 401(k) and healthcare, alongside the chance to significantly impact the company's growth.
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$123k-179k yearly est. 3d ago
Brand Marketing Director: Strategy & Growth
Ashley Stewart, Inc. 4.5
Senior manager of marketing job in Secaucus, NJ
A well-known retail company is seeking a Head of Brand Marketing to lead its branding strategy. This role requires expertise in brand awareness, loyalty, and marketing campaigns. A Bachelor's degree in Marketing or Business and 6+ years of leadership experience in brand marketing are essential. The ideal candidate should have strong analytical and communication skills, capable of optimizing multi-channel marketing efforts. The position is located in Secaucus, NJ, with a salary range of $150,000 to $165,000.
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How much does a senior manager of marketing earn in Greenburgh, NY?
The average senior manager of marketing in Greenburgh, NY earns between $92,000 and $149,000 annually. This compares to the national average senior manager of marketing range of $92,000 to $151,000.
Average senior manager of marketing salary in Greenburgh, NY
$117,000
What are the biggest employers of Senior Managers Of Marketing in Greenburgh, NY?
The biggest employers of Senior Managers Of Marketing in Greenburgh, NY are: