Associate Project Manager and help drive the successful execution of marketing initiatives across multiple business units!
Manage fast-paced, low-to-medium complexity marketing projects.
Maintain project timelines, tasks, and approvals using Workfront.
Collaborate with internal teams to ensure smooth execution.
Support senior PMs and help identify roadblocks and solutions.
Coordinate meetings and maintain project documentation.
Required skills:
1+ year of project management experience (marketing/advertising preferred).
Strong organizational and communication skills.
A proactive, solution-oriented mindset.
Familiarity with project management tools (Workfront is a plus).
High school diploma required; bachelor's degree preferred.
$87k-116k yearly est. 1d ago
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Business Development Manager
Compass Care, LLC 4.6
Strategist job in Stamford, CT
Job Title: Business Development Manager
Company: Compass Care, LLC
, with an office in Stamford, CT
Service Areas: New York City, Westchester County, Lower Fairfield County
Position Type: Flexible Full-Time (Part-time considered for exceptional candidates)
Salary: $100,000 to $125,000 annually, commensurate with experience (for full-time)
Incentive Compensation: Annual Performance Bonus up to 25%, based on an increase in qualified and started referral cases during the program year.
About Compass Care:
Founded in 2014, CompassCare is the premier provider of concierge level private-duty home care in the NY tri-state area. With a reputation for excellence and innovation, we provide highly personalized, top-tier care, enabling clients to maintain their independence and quality of life at home. Our approach is rooted in developing customized care plans for each client, thoughtfully and holistically addressing the complexities of aging. We are passionate about exceeding expectations for our clients and their families, offering care that is both personalized and meaningful.
Job Overview:
CompassCare is seeking an independent and accomplished professional with a “can do” vision to lead our business development and marketing initiatives. While designed as a full-time position, we are open to considering a part-time role for an exceptionally qualified candidate.
Our desired candidate will actively manage relationships with referral partners in a diverse range of industries, demonstrating adaptability to the ever-changing landscape of home care. To achieve the goal of increasing CompassCare's reach and growing the business, the person in this key role is responsible for initiating, cultivating, and expanding high-value referral relationships with new and existing referral sources, trusted advisors, professional networks, institutions, and other aligned partners that will position CompassCare as the premier provider of concierge non-medical homecare in the tri-state area. This is a performance-driven role, with success measured by referral growth, quality and quantity of Leads generated from referral sources, increased brand awareness, and the successful execution of marketing campaigns and events.
Key Responsibilities:
1.Conduct Business Development Activities to Achieve Company Growth Goals
Main responsibility is to deliver Qualified Prospects every month, meeting the goals and expectations of the company. Qualified Prospects are generated by developing and qualifying new Leads and converting them into Qualified Prospects. All Leads must meet CompassCare's criteria.
Meet in person and virtually with physicians, social workers, discharge planners, leaders in aging industry, estate planners, financial institutions, etc. to build and strengthen referral sources.
Plan and oversee creative community liaison activities in healthcare settings such as hospitals, rehabilitation facilities, skilled nursing facilities, and assisted living facilities.
Consistently identify new potential referral sources and cultivate productive business partnerships that lead to business growth and increased revenue.
2. Develop and Implement Marketing Plan
Develop and implement targeted marketing campaigns to enhance CompassCare's awareness and consistently grow the business. This includes activities such as consistently posting appropriate content on social media platforms, designing and writing quarterly newsletters, and orchestrating informational webinars, in-person presentations, and networking events.
Attend industry conferences and regional networking events to identify potential new business opportunities and strengthen CompassCare's presence in the community.
Become an expert in the home care industry and market trends, the competitive landscape, and share insights with the leadership team.
Update marketing materials and support other branding efforts.
3.Performance Reporting
Meet established activity targets for the Business Development function and achieve desired results, measured by an increase in active referral sources and qualified cases referred each month.
Track and report on Key Performance Indicators (KPIs) and provide regular reports on referral growth and marketing outcomes to senior management. This includes planning and documenting daily Business Development activities, weekly meetings, and networking engagements, and providing weekly performance reports, including progress on referral source development.
Skills and Experience:
1.Previous Success:
Candidates must have previously demonstrated success in a Business Development role with marketing responsibilities, preferably in home care or related health care field.
2.Professional Communication:
Poised and articulate public presenter.
Engaging and persuasive in one-on-one meetings with referral sources.
Clear, concise and detail-oriented in written and verbal communication.
Ability to relate to a variety of stakeholders.
3.Personal Attributes:
Production-oriented and driven to exceed goals, with a strong work ethic, professional demeanor and service mindset.
Highly organized and disciplined.
Accustomed to working in an entrepreneurial manner; a strategic thinker, with a practical, problem-solving approach to continuously drive growth and achieve business objectives.
Desire to work in a fast-paced environment.
Adaptability, creativity and resourcefulness are essential.
4.Technology Proficiency:
Proficiency in CRM software to track leads, referrals, and other data. Fluent in Microsoft office: Outlook, Word, Excel, PowerPoint, etc.
Working Environment:
This is a Hybrid position. Requires travel throughout CompassCare territories including New York City, Westchester County, Lower Fairfield County, CT, with some time spent at CompassCare home office in Stamford, CT.
Qualifications & Experience - Qualified candidates are asked to submit a cover letter with their resume.
1.Education:
Bachelor's degree required; Master's degree preferred.
Sales and Marketing in related field such as homecare, healthcare or related industry.
2.Experience:
Proven success in business development and sales, preferably within the healthcare or homecare industry.
Proven track record of achieving sales targets and driving market growth
5+ years' experience required.
What We Offer:
Competitive salary with performance incentives
Comprehensive health benefits (medical, dental, vision)
(401(k) with company contribution
Paid Time Off
Ongoing professional development opportunities
A collaborative, mission-driven team environment
The opportunity to make a meaningful impact in the homecare industry
$100k-125k yearly 5d ago
Senior Strategist, SEM & SEO
Booking Holdings 4.8
Strategist job in Norwalk, CT
This role is eligible for our hybrid work model: 2 days in-office
Senior Strategist, SEM & SEO Operations
We're a data-driven organization, which makes our Performance Marketing Team the brains of our operation. On the cutting edge of customer and business analytics, they make sure all our decisions and innovations are based on the latest insights. We are constantly testing new and innovative campaign ideas beyond the typical engine best practices.
Why this job's a big deal:
As a Senior Strategist for SEM & SEO Operations, you'll drive the strategy, execution, and optimization of our search marketing ecosystem-across both paid and organic channels. You'll play a pivotal role in scaling traffic acquisition, improving conversion, and ensuring operational excellence in how we manage, measure, and evolve our search programs. Your analytical and technical expertise will guide data-driven decisions that amplify visibility, efficiency, and growth for our brand. We are excited for the changes in the search marketplace and see it as an opportunity, both for the company and the search team, to make meaningful changes for our business
In this role you will get to:
Own and optimize the full search marketing portfolio-balancing investment, performance, and growth across SEM and SEO channels working directly with our Search team leadership
Develop and execute integrated search strategies that align paid and organic efforts to maximize visibility, engagement, and ROI.
Partner with cross-functional teams (Data Science, Product, Engineering, and Creative) to build automation, reporting, and testing frameworks that elevate operational efficiency and campaign performance.
Leverage data-driven insights to identify trends, uncover opportunities, and drive continuous improvement across bidding, ad copy, content strategy, and site structure.
Manage large-scale A/B and incrementality testing programs to evaluate impact across both paid and organic initiatives.
Oversee performance reporting, including dashboards, attribution models, and forecasting, to communicate insights and influence marketing investment decisions.
Collaborate with engineering to optimize site architecture, metadata, and technical SEO and GEO performance in alignment with paid campaign learnings.
Stay ahead of search engine algorithm updates, AI advancements, and privacy regulations to inform proactive strategy adjustments.
Provide subject-matter leadership on search operations, measurement frameworks, and automation best practices within the broader marketing organization.
Who you are:
5+ years of experience in search marketing (SEM/SEO) within a data-driven or e-commerce environment.
Proven expertise managing large-scale SEM campaigns and SEO programs that drive measurable growth.
Advanced proficiency in Google Ads, Microsoft Advertising, Google Analytics (GA4), Search Console, and SEO analytics platforms (e.g., BrightEdge, SEMrush, Profound, SimilarWeb, Ahrefs).
Strong technical acumen-comfortable with SQL, Python, or BI tools (Tableau, Looker) for reporting, analysis, and automation.
Experience developing testing and experimentation roadmaps, and interpreting results for actionable strategy shifts.
Deep understanding of search intent, algorithmic ranking factors, and cross-channel attribution.
Strong communicator who can translate complex data into clear insights and influence cross-functional stakeholders.
Highly organized and detail-oriented, with a passion for operational efficiency and continuous learning in the evolving search landscape.
There are a variety of factors that go into determining a salary range, including but not limited to external market benchmark data, geographic location, and years of experience sought/required. In addition to a competitive base salary, certain roles may be eligible for an annual bonus and/or equity grant.
The salary range for this position is $110,000- $140,000 USD.
#LI-VM1
#LI-Hybrid
Who we are WE ARE PRICELINE.
Our success as one of the biggest players in online travel is all thanks to our incredible, dedicated team of talented employees. Priceliners are focused on being the best travel deal makers in the world, motivated by our passion to help everyone experience the moments that matter most in their lives. Whether it's a dream vacation, your cousin's graduation, or your best friend's wedding - we make travel affordable and accessible to our customers.
Our culture is unique and inspiring (that's what our employees tell us). We're a grown-up, startup. We deliver the excitement of a new venture, without the struggles and chaos that can come with a business that hasn't stabilized.
We're on the cutting edge of innovative technologies. We keep the customer at the center of all that we do. Our ability to meet their needs relies on the strength of a workforce as diverse as the customers we serve. We bring together employees from all walks of life and we are proud to provide the kind of inclusive environment that stimulates innovation, creativity and collaboration.
Priceline is part of the Booking Holdings, Inc. (Nasdaq: BKNG) family of companies, a highly profitable global online travel company with a market capitalization of over $80 billion. Our sister companies include Booking.com, BookingGo, Agoda, Kayak and OpenTable.
If you want to be part of something truly special, check us out!
Flexible work at Priceline
Priceline is following a hybrid working model, which includes two days onsite as determined by you and your manager (ideally selecting among Tuesday, Wednesday, or Thursday). On the remaining days, you can choose to be remote or in the office.
Inclusion is a Big Deal !
To be the best travel dealmakers in the world, we believe our team should reflect the broad range of customers and communities we serve. We are committed to cultivating a culture where all employees have the freedom to bring their individual perspectives, life experiences, and passion to work.
Priceline is a proud equal opportunity employer. We embrace and celebrate the unique lenses through which our employees see the world. We'd love for you to join us and help shape what makes our team extraordinary.
Applying for this position
We're excited that you are interested in a career with us. For all current employees, please use the internal portal to find jobs and apply.
External candidates are required to have an account before applying. When you click Apply, returning candidates can log in, or new candidates can quickly create an account to save/view applications.
$110k-140k yearly Auto-Apply 60d+ ago
Marketing Manager, Education
Logitech 4.0
Strategist job in Hartford, CT
Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed).
**The Team and Role:**
The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations.
As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team.
The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events.
The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement.
This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization.
**Your Contribution:**
**Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will:
+ Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment.
+ Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives.
+ Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers.
+ Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes.
+ Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations.
+ Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners.
+ Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc.
+ Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities.
+ Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally.
+ Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives.
+ Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum).
+ Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics.
+ Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech.
**In addition, this role will have regional responsibility for the following programs.**
+ Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs.
**Key Qualifications:**
For consideration, you must bring the following minimum skills and behaviors to our team:
+ Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus.
+ Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required.
+ Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions.
+ Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business.
+ Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required.
+ Unrelenting curiosity to learn, grow, and adapt.
+ Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region.
In addition, **preferable** skills and behaviors include:
+ Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred.
+ Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies.
+ Strong copywriting and design skills will improve agility and speed of execution in this role.
**Education:**
+ BA/BS or equivalent work experience.
**\#LI-CT1**
**\#LI-Remote**
**This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.**
Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house.
Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you!
We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location.
All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.
If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.
$83k-185k yearly 17d ago
Career Integration & Experiential Learning Strategist, CAS
Come Work at QU
Strategist job in Hamden, CT
Quinnipiac University invites applications for a Career Integration and Experiential Learning Strategist advances a bold vision for career readiness for students and alumni in both the College of Arts & Sciences (CAS) and the School of Health Sciences (SHS) at Quinnipiac University, while also serving students across the institution.
There are two openings for this position-one serving the College of Arts & Sciences and one serving the School of Health Sciences. Each Strategist reports jointly to the Assistant Vice President for Career Development and Experiential Learning and the Dean of their respective school.
Drawing on the strengths of a comprehensive arts, sciences, and health sciences education, the Strategist connects academic study with professional pathways to ensure students are prepared to thrive in rapidly evolving careers.
In CAS, the Strategist engages students across four key domains-health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; and science, technology, and digital innovation-to help them translate their education into meaningful professional trajectories.
In SHS, the Strategist focuses on pathways within health care, rehabilitation, wellness, and human services, supporting students in developing the skills and experiences necessary to excel in these high-demand fields.
The Strategist brings a sophisticated understanding of durable and transferable skills-such as critical analysis, ethical reasoning, creativity, collaboration, and digital adaptability-that cut across disciplines and remain in demand in every industry. These skills empower students to translate their education into impact, leadership, and lifelong success.
This position supports the integration of career and leadership development into the curriculum and collaborates closely with the iQ Career Development central team to build relationships with employers, industry partners, research institutions, and tech-driven companies.
About Quinnipiac:
Quinnipiac University is a private, coeducational institution located 90 minutes north of New York City and two hours from Boston. The university currently has an enrollment of 9,000 students in more than 130 degree programs through its Schools of Business, Communications, Education, Computing, and Engineering, Health Sciences, Law, Medicine, Nursing, and the College of Arts & Sciences. Our 21 Division I teams have achieved remarkable success, boasting multiple conference titles. This includes a 2023 NCAA National Championship win in ice hockey, a three-time defending national champion women's rugby team, and a trip to the Sweet 16 for our women's basketball team. The Quinnipiac University Poll is nationally recognized as a leader in public opinion research, and the university is consistently recognized by U.S. News & World Report and Princeton Review's "The Best 388 Colleges." The university is in the midst of program expansion and renewal for both traditional and adult learners, attraction of diverse communities, development of innovative corporate partnerships, and construction of an ambitious set of capital projects. For more information, please visit qu.edu. Connect with Quinnipiac on Facebook, Instagram, YouTube, TikTok and X.
Responsibilities:
• Career Development Strategy & Coordination
Support the implementation of career innovation models that incorporate digital tools, AI, career coaching, and personalized learning pathways
Use labor market data and analytics to help guide student career planning
Collaborate with faculty and staff to integrate career development and experiential learning into student advising and academic programs
Contribute to efforts that enhance the school's visibility in career development
Assist with resource planning to support sustainable career initiatives
Engage with the CAS Advisory Council to encourage alumni and industry support of our career development ecosystem
Engage with the SHS Executive Leadership Council to ensure career services remain responsive to workforce needs and emerging health sector trends
• Student Advising & Career Programming
Provide career advising to CAS/SHS students, including those exploring majors and career options
Help students build durable and life skills by harnessing human, data, and technological literacies
Coordinate career mapping implementation, mentorship, and immersive learning experiences
Facilitate experiential learning opportunities including internships, co-ops, clinicals, service-learning, and industry aligned projects
Support initiatives that prepare students for careers in arts, health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; science, technology, and digital innovation and interdisciplinary fields
Develop leadership and professional development programming aligned with NACE competencies
Develop workshops and resources for faculty to stay informed about industry trends
Employer Engagement & Partnerships
Cultivate partnerships with industries in the arts, health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; science, technology, and digital innovation
Support employer engagement strategies including job-matching, micro-credentials, and labor market insights
Work with CAS /SHS deans and faculty to ensure career services align with workforce needs
• Equity, Access & Alumni Engagement
Expand access to career development programs to support students from all backgrounds
Support alumni career development through networking, coaching, and digital resources
Develop mentorship programs that connect students with supportive alumni
Maintain communication with alumni and help support alumni networking events, as well as sources alumni for student recruitment events.
Track and report student employment outcomes using First Destination Survey (FDS) and other data sources to inform planning.
• University-Wide Collaboration
Participate in university-wide initiatives related to career development and experiential learning, including career fairs and alumni career connection day
Advise students from other schools interested in exploring careers related to academic programs currently available in CAS and SHS
Assist in implementing strategic development initiatives and recommendations in collaboration with the iQ central career team
Engage in cross-unit efforts to advance university career development goals
Work with the Director of Employer Relations to expand employer partnerships
Strengthen alumni and faculty involvement in career education and experiential learning
Education Requirements:
Master's degree in higher education, career development, liberal arts discipline, public health, health sciences, or a related field required
Qualifications:
A minimum of 3 years of progressive leadership experience in career development, workforce innovation, or employer engagement
Experience supporting contemporary initiatives that connect education with workforce needs
Familiarity with labor market trends and emerging career pathways in health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; and science, technology, and digital innovation
Knowledge of digital career platforms, AI tools, and career analytics
Ability to build and maintain employer relationships
A sophisticated understanding of how the skills gleaned from liberal arts and humanities programs are in need in a wide variety of industries and careers
Commitment to equity and inclusion in career services
Strong collaboration and communication skills across diverse groups
Proven ability to collaborate effectively with individuals from varied backgrounds
Special Instructions to Applicants:
TO APPLY:
Applications must be submitted electronically and include a resume, a cover letter detailing how your experience aligns with the position requirements, demonstrated commitment to intentional leadership that values individuals of all backgrounds and experiences, and contact information for three references.
We offer a comprehensive benefits package for full-time faculty and staff which includes tuition remission and a culture that is inclusive and driven by excellence.
Quinnipiac University is an equal opportunity employer and encourages applications from individuals of all backgrounds and experiences. We are committed to fostering an inclusive and respectful community.
$100k-182k yearly est. 60d+ ago
Leader, Product Marketing Success, Public Sector
Cisco Systems, Inc. 4.8
Strategist job in Hartford, CT
The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States Your Impact We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills.
Key Responsibilities:
Driving Product Growth and Sales Alignment:
* Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business.
* Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments.
* Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution.
* Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded.
* Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth.
Team Leadership and Development:
* Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability.
* Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth.
* Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans.
* Mentor and coach the team to drive high performance, personal growth, and skill development.
* Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams.
Marketing Program Coordination and Customization:
* Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market.
* Partner with external agencies and internal stakeholders to design and execute regional marketing programs.
* -Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels.
Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement.
Cross-Functional Collaboration:
* Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives.
* Serve as the voice of the segment to ensure alignment with broader company strategy and objectives.
* Provide regular reporting on performance, insights, and forecasts to leadership.
Minimum Qualifications
* Bachelor's degree in Business, Marketing, or related field. MBA preferred.
* 4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role.
* Proven success in driving product growth, pipeline generation, and bookings in a regional or global market.
* Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks.
* Exceptional leadership skills with experience managing and mentoring high-performing teams.
* Excellent communication, presentation, and interpersonal skills.
* Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing).
* Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights.
* Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
Preferred Skills & Experience:
* Experience in working with agencies and external vendors to execute regional marketing programs.
* Knowledge of digital marketing strategies and tools.
* Experience in cybersecurity sector and familiarity with regional market dynamics
Why Cisco?
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
Message to applicants applying to work in the U.S. and/or Canada:
The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.
Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.
U.S. employees are eligible for paid time away as described below, subject to Cisco's policies:
* 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
* 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
* Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
* Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
* 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
* Additional paid time away may be requested to deal with critical or emergency issues for family members
* Optional 10 paid days per full calendar year to volunteer
For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows:
* .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
* 1.5% of incentive target for each 1% of attainment between 50% and 75%;
* 1% of incentive target for each 1% of attainment between 75% and 100%; and
* Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
The applicable full salary ranges for this position, by specific state, are listed below:
New York City Metro Area:
$168,800.00 - $277,400.00
Non-Metro New York state & Washington state:
$148,800.00 - $248,200.00
* For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.
$168.8k-277.4k yearly 45d ago
Financial Wellness Strategist
The Strickland Group 3.7
Strategist job in Stamford, CT
Join Our Dynamic Insurance Team - Unlock Your Potential!
Are you ready to take control of your future and build a career in one of the most stable and lucrative industries? We are seeking driven individuals to join our thriving insurance team, where you'll receive top-tier training, support, and unlimited income potential.
NOW HIRING:
✅ Licensed Life & Health Agents
✅ Unlicensed Individuals (We'll guide you through the licensing process!)
We're looking for our next leaders-those who want to build a career or an impactful part-time income stream.
Is This You?
✔ Willing to work hard and commit for long-term success?
✔ Ready to invest in yourself and your business?
✔ Self-motivated and disciplined, even when no one is watching?
✔ Coachable and eager to learn?
✔ Interested in a business that is both recession- and pandemic-proof?
If you answered YES to any of these, keep reading!
Why Choose Us?
💼 Work from anywhere - full-time or part-time, set your own schedule.
💰 Uncapped earning potential - Part-time: $40,000 - $60,000 /month | Full-time: $70,000 - $150,000+++/month.
📈 No cold calling - You'll only assist individuals who have already requested help.
❌ No sales quotas, no pressure, no pushy tactics.
🧑 🏫 World-class training & mentorship - Learn directly from top agents.
🎯 Daily pay from the insurance carriers you work with.
🎁 Bonuses & incentives - Earn commissions starting at 80% (most carriers) + salary
🏆 Ownership opportunities - Build your own agency (if desired).
🏥 Health insurance available for qualified agents.
🚀 This is your chance to take back control, build a rewarding career, and create real financial freedom.
👉 Apply today and start your journey in financial services!
(
Results may vary. Your success depends on effort, skill, and commitment to training and sales systems.
)
$70k-150k yearly Auto-Apply 60d+ ago
Design Strategist
Ventrac By Venture Products 2.9
Strategist job in Fairfield, CT
Product Ventures is a renowned product & packaging design agency working with the world's biggest companies and their best-known brands. We are looking for a Design Strategist, with a specialization in design thinking and consumer research, to join our interdisciplinary team. This influential role is to provide strategic guidance for design initiatives by connecting the dots of consumer and business need with creative opportunity.
Ideal candidates will have a master's degree in design thinking, user research, industrial design, or a similar field of study. Candidates are required to provide examples of research discussion guides and reports where they identified key insights that focused design exploration for success.
Product Ventures is trusted by industry leaders such as PepsiCo, Kraft Heinz, and Nestlé because of our comprehensive capabilities that bring every aspect of the creative process under one roof. Our unparalleled facilities include an in-house consumer insights laboratory and state-of-the-art prototyping. Our interdisciplinary experts include industrial designers, graphic designers, mechanical engineers, packaging engineers, prototyping specialists, and consumer researchers. We're located in Fairfield, Connecticut, conveniently located just off Metro North.Responsibilities
Coordinate and collaborate with account, design and research teams throughout client initiatives
Conduct category assessments to identify client brand product strengths, weaknesses and perceived competitive threats, and illuminate potential business opportunities
Write effective research discussion guides & questionnaires to obtain pertinent information from the consumer to inform & focus design to deliver against consumer needs
Capture and translate consumer statements, and observations of consumer behavior into a comprehensive summary of key learnings
Provide strategic input to publication of design deliverables & research reports to ensure work is aligned with client objectives
Assist with the planning & facilitation of client innovation workshops & brainstorm sessions
Directly report to the VP of Industrial Design
Requirements
Master's degree in design thinking, user research, industrial design, or a similar field of study
3-5 years of relevant professional work experience
Passionate about understanding people and finding creative ways to make people's lives better
Experience performing user research with direct observation of consumer behavior
Demonstrative skills in report writing and development of strategic frameworks
Persuasive communication skills with the ability to establish a point of view and clearly and confidently articulate it in a way that inspires, engages, and galvanizes others to action
Talented storyteller with the ability to illuminate the opportunities for client's to best meet the needs of their consumers
Creative problem solver with the ability to tackle unstructured problems, build strategic frameworks and assist with the identification innovative solutions, even when faced with limitations and constraints
Able to build productive relationships and thrive on working closely with people who possess diverse skills
Must be a self-starter and nimble multi-tasker, able to handle large, complex projects
Excellent proficiency in PowerPoint with the ability to publish both written and graphical content
If you possess the unique combination of creative intuition, design thinking, and business savvy, this is the role for you. Please submit your resume for consideration of becoming a member of our world class team, with the opportunity to enhance people's life through thoughtful and meaningful design.
$91k-151k yearly est. Auto-Apply 60d+ ago
Marketing Manager
RMS Companies 4.7
Strategist job in Stamford, CT
The Marketing Manager is responsible for operating, optimizing, and quality-assuring RMS's marketing and demand-generation channels across residential and hotel portfolios. This role ensures that messaging, systems, and digital funnels are functioning properly, consistently, and efficiently-moving qualified prospects from first touch through inquiry and into the sales and leasing teams. This is a hands-on, detail-oriented role that blends content, systems thinking, and continuous optimization to support revenue outcomes.
ROLE RESPONSIBILITIES:
Own day-to-day performance and functionality of all marketing channels supporting sales:
Residential listing platforms
Hotel digital and OTA channels
Google Search, SEO, and paid media
Retargeting and nurture campaigns
Actively test, monitor, and refine channel performance to improve lead flow, quality, and conversion
Identify breakdowns, inefficiencies, or friction points in the funnel and drive corrective action
Serve as the quality assurance lead across all active advertising and marketing platforms
Spot-check live ads, listings, landing pages, and websites for accuracy, brand alignment, functionality, clarity, and consistency
Ensure all systems are correctly routing inquiries to the appropriate sales or leasing teams
Develop and refine written content across:
Prospect retargeting and nurture campaigns
Website copy and verbiage
Google advertising and search campaigns
Social media messaging
Internal communications related to sales and marketing initiatives
Ensure messaging is clear, consistent, and aligned with brand positioning and goals
Collaborate with the Senior Graphic Designer to pair strong copy with effective visual execution
Manage and optimize retargeting efforts for both residential and hotel prospects
Ensure campaigns are sequenced appropriately to move prospects toward inquiry, tour, booking, or lease execution
Continuously refine messaging and timing based on performance insights
ROLE REQUIREMENTS:
Bachelor's degree in marketing, communications, or related field and 5+ years of experience in a related role
Experience with Adobe Creative Suite (Photoshop, Illustrator, InDesign), WordPress, and Figma would be preferred but not required
Exceptional written and verbal English communication skills, with the ability to adapt style to match different brand voices, audiences, and environments
$96k-137k yearly est. 18d ago
Video Strategist
Launch Potato
Strategist job in New Haven, CT
WHO ARE WE?
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.
As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data-driven content and technology.
Headquartered in South Florida with a remote-first team spanning over 15 countries, we've built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
WHY JOIN US?
At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.
Note: This is a contract-to-hire position
COMPENSATION: $65,000 - $80,000 per year
MUST HAVE:
Demonstrated experience driving video performance, engagement, and watch time, ideally in a revenue-focused environment
Strong understanding of video syndication platforms (MSN preferred) and how they reward engagement
Hands-on experience with scriptwriting, editing feedback, and video optimization
Comfort managing freelancers, assigning work, and overseeing quality and deadlines
Ability to analyze performance metrics and translate insights into actionable improvements
Strong organizational skills and comfort juggling multiple projects at once
Excellent written and verbal communication skills in a remote environment
Willingness to experiment, test, and iterate quickly
Openness to incorporating AI tools into scripting, ideation, and workflow optimization
EXPERIENCE: 3+ years in video strategy, video production, or performance-driven video roles within digital media, performance marketing, or content monetization. Personal finance experience or familiarity strongly preferred.
YOUR ROLE
You'll own the strategy, planning, and performance of FinanceBuzz's video content, with a primary focus on syndication platforms (especially MSN) where revenue is driven by consumed seconds of video. Secondarily, you'll support video publishing and optimization for YouTube and social platforms.
This is a highly hands-on role. You'll be directly involved in topic selection, scripting, editing feedback, thumbnail and on-screen graphic optimization, and performance analysis. Your goal is simple but ambitious: scale video revenue significantly over time while maintaining high-quality, trustworthy personal finance content.
To succeed in this role, you'll need strong instincts for what keeps viewers watching, comfort working with performance data, and the ability to manage multiple contributors and workflows at once. You should be equally comfortable zooming out to plan a content roadmap and zooming in to rewrite a script or leave frame-by-frame feedback.
This role is contract-to-hire and will play a key role in growing video from its current state (~$15K/month) into a $500K+ annual revenue stream.
SUCCESS LOOKS LIKE
Selecting video topics that consistently maximize viewer engagement, watch time, and revenue
Optimizing scripts to increase retention, clarity, and completion rates
Improving thumbnail and on-screen graphic performance through testing and iteration
Building and maintaining an efficient, scalable video workflow
Managing freelancers effectively: assigning work, giving clear feedback, and coordinating payments and budgets
Maintaining high quality and brand consistency across all video content
Monitoring video performance metrics and proactively identifying opportunities for improvement
Growing video revenue from its current level toward a $500K+ annual run rate
Establishing FinanceBuzz as a trusted and engaging personal finance video brand
CORE RESPONSIBILITIES
Own the video content strategy for syndication platforms, with a primary focus on MSN
Plan and maintain the video content calendar
Write, edit, and optimize video scripts
Provide detailed feedback to video editors and designers
Optimize thumbnails, titles, and on-screen graphics for engagement
Oversee video production workflows for speed, quality, and consistency
Manage freelance contributors and coordinate with internal stakeholders on budgets and payments
Conduct quality control on all video outputs
Track and report on video performance metrics and revenue
COMPETENCIES
Performance-Driven: Obsessed with engagement, watch time, and revenue outcomes
Detail-Oriented: Catches issues before they go live and pushes for constant improvement
Strategic & Tactical: Thinks big-picture while staying deeply involved in execution
Ownership Mentality: Treats the video business as their own and takes responsibility for results
Adaptable: Thrives in a fast-changing environment and adjusts strategy based on performance data
Collaborative: Works closely with editorial, design, and operations partners
Coachability: Welcomes feedback and actively seeks ways to improve systems and output
TOTAL COMPENSATION
Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato's Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments.
Want to accelerate your career? Apply now!
Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
$65k-80k yearly Auto-Apply 4d ago
Strategist, Audience Segmentation & Insights
General Motors 4.6
Strategist job in Hartford, CT
**This role is based remotely but if you live within a 50-mile radius of [Austin, Detroit, Milford or Mountain View], you are expected to report to that location three times a week, at minimum.** **The Role** General Motors is seeking a highly analytical and technically skilled Audience Segmentation & Insights Strategist to join our Marketing Applied Sciences Activation team. This role will be responsible for transforming data into actionable insights and audience strategies that drive personalized marketing experiences across channels. You will leverage tools such as Databricks, SQL, PySpark and various marketing platforms to design and execute queries, build and activate audience segments, and enable seamless data workflows that power campaign execution.
This is a unique opportunity for someone who enjoys hands-on data analysis, coding, and operational enablement, while directly influencing marketing outcomes and customer experiences.
**What You'll Do**
**Audience Segmentation & Insights**
+ Write and optimize SQL/PySpark queries in Databricks and leverage marketing customer data platforms (CDP) and onboarding platforms to identify, size, and analyze customer audiences.
+ Perform detailed audience personas analysis by combining behavioral, transactional, and demographic data.
+ Help develop actionable recommendations based on segmentation and insights to improve targeting, personalization, and campaign performance.
**Operational Workflows & Data Enablement**
+ Design and manage workflows that move audiences through data pipelines from source systems to activation platforms (e.g., ESPs, onboarders, personalization tools, media destinations).
+ Partner with marketing operations and engineering teams to ensure audiences are integrated accurately and efficiently across platforms.
+ Monitor, troubleshoot, and continuously optimize data processes for scalability and performance.
**Insights and Analysis**
+ Conduct deep-dive analysis to uncover insights, engagement trends, and opportunities for optimization across GM's marketing audiences.
+ Help translate analytical findings into compelling stories and recommendations for marketing, product, and executive stakeholders.
+ Establish repeatable processes, dashboards, and documentation for tracking segment performance and impact.
**Cross-Functional Collaboration**
+ Partner closely with data engineers, data scientists, and audience strategists to align on segmentation and activation needs.
+ Act as a subject matter expert on segmentation logic, audience insights, and operational data flows.
+ Champion a data-driven culture by sharing insights and enabling teams to make informed marketing decisions.
**Your Skills & Abilities (Required Qualifications)**
+ Bachelor's degree in Data Science, Computer Science, Marketing Analytics, or related field
+ 3-5 years of experience in data analytics, marketing technology, or audience segmentation.
+ Proficiency in SQL, Python, or PySpark and experience working in Databricks or similar cloud-based platforms.
+ Basic familiarity with activation across marketing channels (CRM, Media, website, mobile app, etc)
+ Ability to track, document and govern audience segmentation logic and processes in sharepoint, confluence and other workflow management tools
+ Strong analytical, problem-solving, and storytelling skills with the ability to translate data into actionable business insights.
+ Experience working across large, complex datasets and global/matrixed organizations a plus.
+ Excellent communication skills, with the ability to collaborate effectively across technical and non-technical stakeholders.
This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.
**Compensation:**
+ The expected base compensation for this role is: $83,800 - $136,200. Actual base compensation within the identified range will vary based on factors relevant to the position.
+ Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.
+ Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.
GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.)
\#LI-CC1
**About GM**
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
**Why Join Us**
We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
**Benefits Overview**
From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* .
**Non-Discrimination and Equal Employment Opportunities (U.S.)**
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* .
**Accommodations**
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about:
**Our Company (**************************************************
**Our Culture**
**How we hire (************************************************
Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility.
Explore our global locations (********************************************
We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more.
Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest.
The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.
$83.8k-136.2k yearly 3d ago
Senior Brand Manager
Curaleaf 4.1
Strategist job in Stamford, CT
At Curaleaf, we're redefining the cannabis industry with a strong commitment to quality, expertise, and innovation. As a leading global cannabis provider, our brands-including Curaleaf, Select, and Grassroots-offer premium products and services in both medical and adult-use markets.
Join us at Curaleaf to be part of a high-growth, purpose-driven company that champions corporate social responsibility through our
Rooted in Good
initiative, supporting community outreach and positive change. Here, you'll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis.
Title: Sr. Brand Manager
Location: Stamford, CT OR Chicago, IL
Job Type: FT
About the Role:
We're searching for an entrepreneurial Senior Brand Manager ready to own and elevate two budding flower brands in our cannabis portfolio. This is a high-impact role for a strategic marketer who thrives on building brands and driving growth in a fast-paced, highly regulated industry. In this role, you'll be given room to operate with autonomy, acting as a true brand owner, to shepherd these brands into their next chapter of growth and turn them into true icons within the category.
What You'll Do:
In this pivotal role, you will:
Lead Brand Strategy & Positioning: Develop and implement comprehensive go‑to‑market plans for each flower brand, defining unique identities and distinct positioning within a competitive landscape.
Drive Integrated Programs: Oversee multi‑channel marketing initiatives-including digital, in‑store, events, influencers, and PR-to ignite consumer awareness and preference across all touchpoints.
Digital Brand Presence: Oversee website content, social media strategy, and eCommerce optimization to strengthen digital engagement.
Physical Brand Presence: Drive in-store activations, merchandising, retail advocacy, and branded swag to create tangible consumer touchpoints.
Promotional Strain Drop Strategy: Develop and execute promotional plans for new strain launches, ensuring excitement and visibility across channels.
Own Budget & Performance Metrics: Manage brand-specific budgets, measure ROI, monitor KPIs, and optimize investments based on performance data.
Build Cross‑Functional Partnerships: Collaborate closely with creative agencies, sales, operations, and field teams to ensure consistent, regulatory‑compliant brand execution across markets.
What You'll Bring:
5-7 years of experiencein brand management, marketing strategy, or related roles-preferably within CPG or highly regulated industries (e.g., cannabis, alcohol, pharmaceuticals).
Bachelor's degreein Marketing, Business, or a related discipline; MBA a plus.
Proven track record of brand ownership, including developing go-to-market strategies, managing budgets, and leading integrated campaigns.
Expertise in digital marketing and eCommerce, including social media strategy, content optimization, and performance analytics.
Experience driving physical brand presence, such as in-store activations, merchandising programs, and promotional events.
Strong analytical skills-comfortable with market research, trend analysis, and leveraging data to inform decisions.
Cross-functional leadership skills, with experience collaborating across sales, operations, creative agencies, and field teams.
Excellent communication and project management abilities, capable of guiding teams with simple, clear communications and meeting deadlines in a fast-paced environment.
Entrepreneurial mindset: eager to shape and grow emerging brands with creativity and resilience.
Connecticut Hiring Range
$132,000 - $147,000 USD
What We Offer:
Career Growth Opportunities
Competitive Pay and Benefits
Generous PTO and Parental Leave
401(K) Retirement Plan
Life/ Disability Insurance
Community Involvement
Referral Bonuses and Product Discounts
Benefits vary by state, role type, and eligibility.
Follow us on Social Media:
Instagram: @curaleaf.usa
Twitter: @Curaleaf_Inc
LinkedIn: Curaleaf LinkedIn
Curaleaf Holdings, Inc. (TSX: CURA) (OTCQX: CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, Find, and Anthem provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf International is powered by a strong presence in all stages of the supply chain. Its unique distribution network throughout Europe, Canada and Australasia brings together pioneering science and research with cutting-edge cultivation, extraction and production. Home | Curaleaf | Cannabis with Confidence
Our Vision: To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis.
Our Values:
Lead and Inspire.
Commit to Win.
ONE Curaleaf.
Driven to Deliver Excellence.
Curaleaf is an equal opportunity employer. Curaleaf recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status, and other protected status as required by applicable law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Individuals adversely impacted by the war on drugs are encouraged to apply.
Current Curaleaf employees should apply for open positions through our Internal Job Board, which can be accessed via the link on The Leaf.
$132k-147k yearly Auto-Apply 17d ago
SEO/AEO Strategist
Pepperland Marketing
Strategist job in Cheshire, CT
As a SEO/AEO Strategist at Pepperland Marketing, you'll serve as the primary client‑facing advisor for education‑sector clients-higher education and K-12 schools-on all things organic search. You will meet with clients weekly to translate enrollment and brand‑awareness objectives into data‑driven search strategies that grow qualified traffic and conversions. You'll be expected to stay ahead of industry trends and help clients position themselves for what's next-especially as traditional search gives way to AI-generated, conversational experiences like Google's AI Mode and ChatGPT browsing responses.
Blending a developer's toolbox with a content marketer's storytelling instincts, you'll dig into fresh performance and crawl data each day to surface content opportunity gaps, indexation challenges, performance bottlenecks, and accessibility issues-then roll up your sleeves to implement both content-level and code‑level fixes in HubSpot CMS, WordPress, or other popular website platforms. You will lead large‑scale technical audits, orchestrate site migrations, rewrite and optimize content, and steer analyses that pinpoint decay and uncover new growth opportunities.
With traditional SEO skills as your foundation, you'll go beyond search to identify ways clients can improve their visibility in AI-powered conversations-designing Answer-Engine Optimization (AEO) experiments, strategies and plans that actually boost citations and visibility.
Beyond technical solutions, you'll collaborate closely with Content Marketing Strategists to pitch content ideas, shape topic clusters, internal‑linking architectures, and entity‑based optimizations that cement topical authority.
You'll package your findings into repeatable playbooks, mentor specialists, and position yourself-and Pepperland-as a thought leader in search, sharing insights through blogs, webinars, podcasts, and conference talks.
The right candidate is an energetic, enthusiastic, driven senior-level professional who is excited to learn new skills every day, experiment, and share their findings with our staff, partners, and prospects. You're someone who wants to become a leader in the industry and make a big impact.
Key Responsibilities
Technical SEO audits & implementation - Run deep crawl analyses (Screaming Frog, Sitebulb, etc.), surface indexation, performance, and accessibility issues, and implement or coordinate code-level fixes (HTML, CSS, JavaScript, schema, robots, XML sitemaps) with the assistance of our on-staff developers.
Answer-Engine/AI search optimization - Track and test emerging AI‑first search experiences (Google AI Mode, Bing Copilot, ChatGPT answers, Perplexity, etc.), optimize content for generative answer engines, and develop playbooks that secure brand visibility in conversational search results.
Continuous performance analysis - Monitor GA4, Google Search Console, and rank-tracking platforms to spot decay, cannibalization, and emerging opportunities; convert insights into ranked action plans.
Content collaboration & advisory - Partner with Content Marketing Strategists to shape topic clusters, on-page optimization, internal linking, and entity-based enhancements that strengthen topical authority and UX.
Large-scale site audits & migrations - Lead due diligence and redirect mapping for site launches, CMS migrations, and consolidation projects, ensuring minimal traffic loss and improved technical foundations.
Web coding & CMS integration - Modify templates, components, and structured-data snippets in HubSpot CMS, WordPress, or static frameworks to deploy SEO and AEO improvements directly.
AI & automation innovation - Leverage and develop AI-powered solutions that enhance or tasks such as query clustering, log-file analysis, and internal-linking recommendations. Document wins and roll into repeatable playbooks.
Client advisory & communication - Run weekly/bi-weekly performance calls, present findings, gather feedback, and align next steps; create training collateral that evangelizes SEO best practices across enrollment, advancement, and marketing teams.
Process & standards leadership - Document SOPs, QA checklists, and technical standards to ensure consistent, high-quality delivery; progressively delegate execution work to specialists while focusing on strategy and client growth.
Sales enablement & new business - Join sales calls with prospects, contribute to proposal development, and help close deals by showcasing Pepperland's SEO expertise.
Thought leadership & content - Contribute to Pepperland's blog, webinars, and podcasts; speak at industry conferences and virtual events to share best practices and generate interest in our work.
Cross-functional collaboration - Partner closely with Enrollment Marketing, Content Marketing, Digital Advertising, and CRM & Integration Strategists-as well as designers and developers-to tightly integrate SEO/AEO with all campaigns and initiatives.
Qualifications
4+ years of hands-on technical and content SEO execution with verifiable results in competitive verticals; education experience preferred.
Proficiency in front-end web technologies (HTML, CSS, native JavaScript). Experience with IDEs, CLI, Github, etc. a major plus but not required.
Deep experience with common SEO and analytics stacks (GA4, GSC, Ahrefs, Semrush, Screaming Frog, Looker Studio, BigQuery).
Demonstrated success developing repeatable frameworks, playbooks, or productized services.
Proven ability to own client relationships and advise senior stakeholders.
Stellar project-management and communication skills.
Familiarity with HubSpot CMS, Content Hub, and Marketing Hub strongly preferred.
Location Considerations
This is a part in-office/part remote, hybrid position. You will be expected to work within our Cheshire, CT office at least 3 days a week, and be open to work-related travel 2-3 times annually. To be considered, you must live within a reasonable commuting distance of our Cheshire, CT office and be able to work on-site at least 3 days per week.
Why Pepperland Marketing?
Join a collaborative, creative team dedicated to transforming higher education marketing.
Hybrid work environment, flexibility, autonomy, and opportunities for growth.
Contribute to meaningful projects with renowned schools, colleges and universities.
Competitive salary, comprehensive benefits, and professional development opportunities.
Pepperland Marketing is an equal-opportunity employer committed to fostering a diverse and inclusive workplace.
$64k-97k yearly est. 54d ago
Junior Website Strategist and Trainer
Impact 4.5
Strategist job in Cheshire, CT
About Us:
IMPACT provides digital marketing services to help small to mid-sized businesses implement Endless Customers (formerly They Ask, You Answer), inspired by the popular book by Marcus Sheridan. We empower clients to build in-house marketing operations that drive growth-eliminating reliance on outside agencies and positioning their companies as the most trusted brands in their markets.
A core part of this is training and empowering businesses to take full ownership of their websites-teaching them not just how to manage their site, but also how to implement the right strategies to attract and convert customers. By helping clients develop in-house expertise in website strategy, optimization, and management, we ensure their digital presence fuels long-term success.
Job Description:
As a Junior Website Strategist and Trainer at IMPACT, you'll collaborate with a team to help businesses successfully implement the Endless Customers system. You'll work closely with lead website strategists as they interact with business owners, marketing teams, and content creators to develop and implement high-performing website strategies. Your primary focus will be supporting IMPACT's lead website strategists to assist with clients and in-house teams on conversion optimization, UX best practices, and SEO, ensuring their websites are designed to attract and convert customers.
Key Responsibilities:
Support our lead strategists working with up to 20 clients on average across a variety of industries, leading coaching sessions to set sales and marketing priorities that align with their goals.
Assist in training clients on how to manage their own websites, ensuring they can confidently make updates and improvements without relying on outside agencies.
Support lead website strategists as they coach teams on website optimization skills, including SEO best practices, A/B testing, and analytics-driven decision-making.
Assist with strategic website audits to assess UX, navigation, site performance, and content effectiveness.
Support clients in website platform management, focusing on HubSpot and WordPress (other CMS experience is a plus).
Implement AI-driven website tools to improve personalization, automation, and customer experience.
Work in tandem with IMPACT's internal web design and development team to create cohesive, results-driven website strategies for clients.
Requirements
1-2 years of experience in digital marketing, website strategy, content strategy, UX, or related fields
Basic understanding of how websites work (navigation, page structure, user flow, CTAs)
Familiarity with website analytics tools (e.g., Google Analytics, GA4, Search Console)
Experience working with a CMS (WordPress, Webflow, HubSpot, etc.)
Ability to analyze basic website performance metrics and identify trends
Ability to collaborate with designers, developers, and content teams
Strong written and verbal communication skills
Strong Time and Project Management: Highly organized, able to work independently, meet deadlines, and manage multiple projects. Experience with project management systems, with Scrum experience as a plus.
Strong attention to detail and comfort managing multiple tasks
Process-Oriented Mindset: Willingness to follow established processes and playbooks with precision, while contributing to the development and refinement of processes.
Some experience with AI-powered website tools for personalization, automation, or optimization.
Curiosity and willingness to learn new tools and methods
Preferred but Not Required:
Experience creating user journeys, wireframes, page outlines, or content briefs
Understanding of SEO best practices (on-page optimization, keyword research)
Familiarity with UX/UI principles
Comfortable running usability reviews or reviewing heatmaps (Hotjar, FullStory)
Basic HTML/CSS knowledge a plus but not required
Experience with A/B testing tools also a plus
Benefits
This position offers a competitive salary range of $75,000 to $85,000, based on experience, with additional incentives on top of the base salary.
IMPACT provides a comprehensive benefits package, including:
Health, vision, and dental coverage.
401(k) with company match.
Paid time off and a flexible work schedule.
Paid parental leave to support your growing family.
We are committed to supporting our team members with a combination of financial rewards, work-life balance, and the flexibility to thrive in a dynamic, collaborative environment.
Work Environment
At IMPACT, our culture is built on our core values of being proactive, accountable, caring, and team-oriented. We are a group of driven professionals who are passionate about growing in our careers, delivering exceptional results for our clients, and supporting one another every step of the way. Mediocrity isn't an option-we show up every day committed to being our best and getting better. Collaboration is at the heart of everything we do, and we foster an environment free of egos, drama, or excuses. We're a supportive, no-nonsense team united by a shared mission: to create heroes, grow businesses, and change lives.
This is a primarily remote position, with most of your work being conducted from your home office. We expect a professional, distraction-free workspace equipped with strong internet, good lighting, and an environment conducive to client-facing work. While the role is remote, candidates must reside in Connecticut and be within driving distance of our Cheshire, CT office for periodic in-office collaboration and content creation.
Working hours are typically between 9:00 AM and 5:00 PM Eastern Time to align with client schedules, as this is a coaching-focused role. However, we offer flexibility for independent work outside of client meetings, allowing you to manage your schedule when tackling project-based tasks.
Travel is minimal but may include occasional trips to visit clients, typically no more than a few times per quarter. Additionally, travel will be required to attend IMPACT's conferences, held twice a year. These events are a great opportunity to connect with clients, colleagues, and the broader community we serve. Travel requirements will be discussed in advance, and accommodations will be provided as needed.
IMPACT is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
IMPACT provides reasonable accommodations to individuals with disabilities in the hiring process and throughout employment, as required by law.
$75k-85k yearly Auto-Apply 51d ago
Marketing Analytics Senior Manager
Ra 3.1
Strategist job in Hartford, CT
Job Title: Marketing Analytics Senior Manager Job Level: Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 7+ years of experience in the analysis of
Marketing data using SAS
and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other
statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in
Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in
Customer-level data analysis.
Qualifications
Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.
$101k-140k yearly est. 3h ago
Sr. Manager, US Medical Products and Distribution Marketing, Solutions & Services
Cardinal Health 4.4
Strategist job in Hartford, CT
_This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services.
Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability.
**_Job Summary_**
The Sr. Manager, U.S. Medical Products & Distribution Marketing, Solutions & Services will lead the development and implementation of our distribution solutions and services for the U.S. Distribution business solutions portfolio. The primary responsibility will be understanding the industry landscape and customer needs, develop and commercializing those offerings to the market. Solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue and accelerate the growth and profitability of the U.S. Medical Products & Distribution business.
**_Responsibilities_**
Manages the full lifecycle of the distribution solutions and services, including the financial performance, roadmap, development, and commercialization in alignment with business goals. This role understands the distribution industry and develops strategies that resonate with the customers and support growth. This Senior manager will cultivate a high-performing team that is engaged, skilled, and aligned with the organization's goals. This role will be responsible for the following:
Team management and development
+ Serve as a mentor to team members, providing guidance and support for professional growth and foster an open environment where team members feel comfortable seeking advice and sharing challenges.
+ Design and implement training programs to enhance team skills and competencies and conduct regular performance evaluations and provide constructive feedback.
+ Establish and track key performance indicators (KPIs) to measure team success and development.
Financials and Performance Metrics
+ Tracking pipeline and the financial progress to measure their effectiveness and monitor performance metrics
+ Regular report-outs to management with insights and recommended actions to exceed financial commitments.
+ Prepare reports and presentations on product performance and market insights for stakeholders.
Product Marketing and GTM Strategies
+ Develop compelling product positioning and messaging that differentiates the product in the market.
+ Create value propositions that resonate with target customer segments.
+ Plan and execute go-to-market strategies for new product launches, including timelines and messaging,
+ Coordinate with cross-functional teams (operations, enablement, sales, product teams, etc.) to ensure a successful launch
+ Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments.
+ Develop and execute marketing strategies. Create value propositions that resonate with target customer segments
+ Developing pricing, product, and solution positioning strategies to optimize revenue and profitability.
+ Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives.
+ Identify and access potential new opportunities to expand market reach through product roadmap
+ Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging.
+ Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed.
+ Partner with content team and customer solutions teams to develop customer case studies and white papers
Collaborate with sales and cross-functional counterparts
+ Travels with field sales to provide support and help defend and grow business with key customers.
+ Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified.
+ Ensures that marketing strategies are effectively executed at the channel level
+ Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement
+ Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel.
Market Intelligence and Insights, including competitive analysis
+ Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively.
+ Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD
Sales Enablement
+ Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively
+ Continued collaboration with the sales and solutions team to gather insights to refine messaging and product.
**_Qualifications_**
+ Bachelor's degree from an accredited university preferred; an MBA is preferred
+ 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred
+ Previous people management experience preferred
+ Self-motivated, entrepreneurial, independent, driven individual to meet objectives
+ Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action
+ Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities.
+ Excellent written and verbal communication skills and comfort presenting to internal and external audiences
+ Ability to influence cross-functional teams without formal authority
+ Must be able to travel up to 25% of the time, including some nights and weekends.
**Anticipated salary range:** $105,100 - $150,100
**Bonus eligible:** Yes
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with my FlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible.
_**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (***************************************************************************************************************************
$105.1k-150.1k yearly 13d ago
Digital Marketing Strategist
The Rowman and Littlefield Publishing Group 4.0
Strategist job in Essex, CT
We are seeking a Digital Marketing Strategist to lead the planning, execution, and optimization of our digital marketing efforts across social media, email, and web channels, with a strong focus on driving audience growth, engagement, and measurable sales. The Digital Marketing Strategist is responsible for developing and executing integrated online marketing strategies that drive traffic, leads, and book sales. This role oversees social media, email marketing, website optimization, and digital campaigns across SEO, SEM, and owned channels.
This is a hands-on, data-driven role that combines strategy and execution, with ownership of campaign performance, reporting, and optimization. The ideal candidate understands how to market books to niche audiences, leverage a strong backlist, and align digital marketing efforts with sales and publicity goals.
Key Responsibilities
Digital Strategy & Campaign Management
Develop and execute comprehensive digital marketing strategies across social media, email marketing, website, SEO, and SEM.
Plan and manage digital campaigns supporting new releases, seasonal promotions, and backlist titles.
Align campaigns across channels to create cohesive, brand-consistent reader journeys.
Own campaign timelines, goals, execution, and post-campaign analysis.
Social Media & Content Planning
Oversee Globe Pequot's social media presence across major platforms, including content planning, publishing, and engagement.
Develop content calendars tied to book launches, seasonal themes, and genre-driven initiatives.
Collaborate with authors, publicity, and editorial teams on social content and promotions.
Ensure consistent brand voice and messaging across platforms and imprints.
Email Marketing & Audience Development
Build, segment, and grow email lists by genre, interest, and engagement behavior.
Develop and execute newsletters, promotional emails, and automated campaigns (welcome series, launch sequences, seasonal promotions).
Optimize email performance through A/B testing, segmentation, and performance analysis.
Website & User Experience Optimization
Manage and optimize website marketing efforts to improve traffic, conversion, and user experience.
Partner with internal teams and industry partners to support landing pages, promotional features, and conversion paths.
Ensure website content aligns with campaign goals and brand standards.
SEO, SEM & Traffic Growth
Support SEO strategy through content planning, keywords, and on-site optimization.
Plan and manage SEM or paid digital campaigns as needed to support key titles or initiatives.
Monitor performance and adjust strategies to maximize ROI.
Analytics, Reporting & Optimization
Track and analyze performance across digital channels, including traffic, engagement, conversions, and sales attribution.
Produce regular performance reports with insights and recommendations for optimization.
Use data to continuously refine strategy and improve results.
Budget & ROI Management
Manage digital marketing budgets and campaign spend.
Ensure marketing efforts are aligned with ROI goals and business priorities.
Recommend allocation shifts based on performance and opportunity.
Cross-Functional Collaboration
Work closely with marketing, publicity, editorial, and sales teams to align digital efforts with broader company goals.
Support integrated campaigns tied to media coverage, author events, and sales initiatives.
Industry & Trend Monitoring
Stay current on digital marketing trends, platform updates, and best practices.
Identify new tools, platforms, and opportunities relevant to book publishing and direct-to-consumer marketing.
Qualifications
2-3 years of experience in digital marketing, preferably in publishing, media, retail, or consumer brands.
Proven experience managing integrated digital campaigns across social media, email, and web.
Strong understanding of SEO, SEM, email marketing, analytics, and conversion optimization.
Experience with email platforms (e.g., GetResponse, Muck Rack, HubSpot, WordPress) and analytics tools (e.g., Google Analytics). Canva experience a plus.
Excellent writing, content planning, and project management skills. Design skills a plus.
Data-driven mindset with the ability to translate insights into action.
Preferred
Experience marketing books or content-driven products.
Familiarity with CMS platforms and basic UX best practices.
Experience working with multiple brands or imprints under one organization.
KPIs & Measures of Success
Growth of email subscribers and engagement by audience segment
Social media engagement, traffic, and conversion performance
Website traffic, conversion rates, and campaign attribution
Email- and digital-attributed sales
ROI of digital campaigns and budget efficiency
About Our Company
For over sixty years, Globe Pequot has been at the forefront of the movement to save history for future generations. Our books tell untold or little-known stories from history, celebrate the unique or iconic characteristics of specific places, and tap into local pride. We publish books about iconic brands and people, regional interest, history, lifestyle, cooking and food culture, and folklore -- books that hit the intersection of a reader's interest in a specific place and their passion for a specific topic.
Globe Pequot uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including applicant rights and responsibilities, please visit *************************
Globe Pequot is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Please refer to ******************* for Globe Pequot's Equal Employment Opportunity-Affirmative Action Policy Statement, as well as additional information relating to equal employment opportunity.
$62k-80k yearly est. Auto-Apply 11d ago
Digital Marketing Strategist
The Globe Pequot Publishing Group 4.0
Strategist job in Essex, CT
Job Description
We are seeking a Digital Marketing Strategist to lead the planning, execution, and optimization of our digital marketing efforts across social media, email, and web channels, with a strong focus on driving audience growth, engagement, and measurable sales. The Digital Marketing Strategist is responsible for developing and executing integrated online marketing strategies that drive traffic, leads, and book sales. This role oversees social media, email marketing, website optimization, and digital campaigns across SEO, SEM, and owned channels.
This is a hands-on, data-driven role that combines strategy and execution, with ownership of campaign performance, reporting, and optimization. The ideal candidate understands how to market books to niche audiences, leverage a strong backlist, and align digital marketing efforts with sales and publicity goals.
Key Responsibilities
Digital Strategy & Campaign Management
Develop and execute comprehensive digital marketing strategies across social media, email marketing, website, SEO, and SEM.
Plan and manage digital campaigns supporting new releases, seasonal promotions, and backlist titles.
Align campaigns across channels to create cohesive, brand-consistent reader journeys.
Own campaign timelines, goals, execution, and post-campaign analysis.
Social Media & Content Planning
Oversee Globe Pequot's social media presence across major platforms, including content planning, publishing, and engagement.
Develop content calendars tied to book launches, seasonal themes, and genre-driven initiatives.
Collaborate with authors, publicity, and editorial teams on social content and promotions.
Ensure consistent brand voice and messaging across platforms and imprints.
Email Marketing & Audience Development
Build, segment, and grow email lists by genre, interest, and engagement behavior.
Develop and execute newsletters, promotional emails, and automated campaigns (welcome series, launch sequences, seasonal promotions).
Optimize email performance through A/B testing, segmentation, and performance analysis.
Website & User Experience Optimization
Manage and optimize website marketing efforts to improve traffic, conversion, and user experience.
Partner with internal teams and industry partners to support landing pages, promotional features, and conversion paths.
Ensure website content aligns with campaign goals and brand standards.
SEO, SEM & Traffic Growth
Support SEO strategy through content planning, keywords, and on-site optimization.
Plan and manage SEM or paid digital campaigns as needed to support key titles or initiatives.
Monitor performance and adjust strategies to maximize ROI.
Analytics, Reporting & Optimization
Track and analyze performance across digital channels, including traffic, engagement, conversions, and sales attribution.
Produce regular performance reports with insights and recommendations for optimization.
Use data to continuously refine strategy and improve results.
Budget & ROI Management
Manage digital marketing budgets and campaign spend.
Ensure marketing efforts are aligned with ROI goals and business priorities.
Recommend allocation shifts based on performance and opportunity.
Cross-Functional Collaboration
Work closely with marketing, publicity, editorial, and sales teams to align digital efforts with broader company goals.
Support integrated campaigns tied to media coverage, author events, and sales initiatives.
Industry & Trend Monitoring
Stay current on digital marketing trends, platform updates, and best practices.
Identify new tools, platforms, and opportunities relevant to book publishing and direct-to-consumer marketing.
Qualifications
2-3 years of experience in digital marketing, preferably in publishing, media, retail, or consumer brands.
Proven experience managing integrated digital campaigns across social media, email, and web.
Strong understanding of SEO, SEM, email marketing, analytics, and conversion optimization.
Experience with email platforms (e.g., GetResponse, Muck Rack, HubSpot, WordPress) and analytics tools (e.g., Google Analytics). Canva experience a plus.
Excellent writing, content planning, and project management skills. Design skills a plus.
Data-driven mindset with the ability to translate insights into action.
Preferred
Experience marketing books or content-driven products.
Familiarity with CMS platforms and basic UX best practices.
Experience working with multiple brands or imprints under one organization.
KPIs & Measures of Success
Growth of email subscribers and engagement by audience segment
Social media engagement, traffic, and conversion performance
Website traffic, conversion rates, and campaign attribution
Email- and digital-attributed sales
ROI of digital campaigns and budget efficiency
About Our Company
For over sixty years, Globe Pequot has been at the forefront of the movement to save history for future generations. Our books tell untold or little-known stories from history, celebrate the unique or iconic characteristics of specific places, and tap into local pride. We publish books about iconic brands and people, regional interest, history, lifestyle, cooking and food culture, and folklore -- books that hit the intersection of a reader's interest in a specific place and their passion for a specific topic.
Globe Pequot uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including applicant rights and responsibilities, please visit *************************
Globe Pequot is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Please refer to ******************* for Globe Pequot's Equal Employment Opportunity-Affirmative Action Policy Statement, as well as additional information relating to equal employment opportunity.
$50k-69k yearly est. 10d ago
Career Integration & Experiential Learning Strategist, School of Health Sciences
Come Work at QU
Strategist job in North Haven, CT
Quinnipiac University invites applications for the role of Career Integration and Experiential Learning Strategist in Health Sciences and Human Services. This position advances a bold and forward-thinking vision for career readiness, providing comprehensive support to students and alumni within the School of Health Sciences (SHS) and across the broader university community, while also contributing meaningfully to institution-wide career development initiatives.
The Strategist reports jointly to the Assistant Vice President for Career Development and Experiential Learning and the Dean of the School of Health Sciences (SHS).
By capitalizing on the robust foundation of a comprehensive health sciences education, the Strategist serves as a vital conduit between academic inquiry and professional advancement, ensuring that students are thoroughly equipped to excel in rapidly transforming career landscapes.
The Strategist specializes in guiding students through career pathways in health care, rehabilitation, wellness, and human services, fostering the development of essential competencies and experiential learning required to excel in these high-demand sectors.
With a nuanced understanding of enduring and transferable competencies-such as critical thinking, ethical judgment, innovation, collaborative engagement, empathy, care, and digital fluency-the Strategist empowers students to transform their academic experience into meaningful contributions, effective leadership, and sustained professional success across diverse industries.
This position supports the integration of career and leadership development into the curriculum and collaborates closely with the iQ Career Development central team to build relationships with employers, industry partners, research institutions, and tech-driven companies.
About Quinnipiac:
Quinnipiac University is a private, coeducational institution located 90 minutes north of New York City and two hours from Boston. The university currently has an enrollment of 9,000 students in more than 130 degree programs through its Schools of Business, Communications, Education, Computing, and Engineering, Health Sciences, Law, Medicine, Nursing, and the College of Arts & Sciences. Our 21 Division I teams have achieved remarkable success, boasting multiple conference titles. This includes a 2023 NCAA National Championship win in ice hockey, a three-time defending national champion women's rugby team, and a trip to the Sweet 16 for our women's basketball team. The Quinnipiac University Poll is nationally recognized as a leader in public opinion research, and the university is consistently recognized by U.S. News & World Report and Princeton Review. The Wall Street Journal ranked Quinnipiac #51 among the best colleges in the nation, and second in Connecticut, for our exceptional graduation rate, salary impact, learning facilities, career preparation and learning opportunities. The university is in the midst of program expansion and renewal for both traditional and adult learners, the development of innovative strategic partnerships, and just opened a South Quad with three new buildings. For more information, please visit qu.edu. Connect with Quinnipiac on Facebook, Instagram, YouTube, TikTok and X.
Responsibilities:
• Career Development Strategy & Coordination
Support the implementation of career innovation models that incorporate digital tools, AI, career coaching, and personalized learning pathways
Use labor market data and analytics to help guide student career planning
Collaborate with faculty and staff to integrate career development and experiential learning into student advising and academic programs
Contribute to efforts that enhance the school's visibility in career development
Assist with budget and resource planning to support sustainable career initiatives
Engage with the CAS Advisory Council to encourage alumni and industry support of our career development ecosystem
• Student Advising & Career Programming
Provide career advising to CAS/SHS students, including those exploring majors and career options
Help students build durable and life skills by harnessing human, data, and technological literacies
Coordinate career mapping implementation, mentorship, and immersive learning experiences
Facilitate experiential learning opportunities including internships, co-ops, clinicals, service-learning, and industry aligned projects
Support initiatives that prepare students for careers in arts, health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; science, technology, and digital innovation and interdisciplinary fields
Develop leadership and professional development programming aligned with NACE competencies
Develop workshops and resources for faculty to stay informed about industry trends
Employer Engagement & Partnerships
Cultivate partnerships with industries in the arts, health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; science, technology, and digital innovation
Support employer engagement strategies including job-matching, micro-credentials, and labor market insights
Work with CAS /SHS Dean and Faculty to ensure career services align with workforce needs
• Equity, Access & Alumni Engagement
Expand access to career development programs to support students from all backgrounds
Support alumni career development through networking, coaching, and digital resources
Develop mentorship programs that connect students with supportive alumni; and, if that happens, there should be communication to the development office as well.
Maintain communication with alumni and helps support alumni networking events, as well as sources alumni for student recruitment events.
Track and report student employment outcomes using First Destination Survey (FDS) and other data sources to inform planning.
• University-Wide Collaboration
Participate in university-wide initiatives related to career development and experiential learning, including career fair and alumni career connection day
Advise students from other schools interested in exploring careers related to academic programs currently available in CAS
Help implement development strategic recommendations in collaboration with the iQ central career team
Engage in cross-unit efforts to advance university career development goals
Work with the Director of Employer Relations to expand employer partnerships
Strengthen alumni and faculty involvement in career education and experiential learning
Education Requirements:
Master's degree in higher education, career development, public health, health sciences, or a related field required
Qualifications:
A minimum of 3 years of progressive leadership experience in career development, workforce innovation, or employer engagement
Experience supporting contemporary initiatives that connect education with workforce needs
Familiarity with labor market trends and emerging career pathways in health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; and science, technology, and digital innovation
Knowledge of digital career platforms such as Handshake, AI tools, and career analytics
Ability to build and maintain employer relationships
A sophisticated understanding of how the skills gleaned from liberal arts and humanities programs are in need in a wide variety of industries and careers
Commitment to equity and inclusion in career services
Strong collaboration and communication skills across diverse groups
Proven ability to collaborate effectively with individuals from varied backgrounds
Special Instructions to Applicants:
TO APPLY:
Applications must be submitted electronically and include a resume, a cover letter detailing how your experience aligns with the position requirements, demonstrated commitment to intentional leadership that values individuals of all backgrounds and experiences, and contact information for three references.
We offer a comprehensive benefits package for full-time faculty and staff which includes tuition remission and a culture that is inclusive and driven by excellence.
Quinnipiac University is an equal opportunity employer and encourages applications from individuals of all backgrounds and experiences. We are committed to fostering an inclusive and respectful community.
$100k-182k yearly est. 60d+ ago
Design Strategist
Product Ventures 2.9
Strategist job in Fairfield, CT
Job DescriptionProduct Ventures is a renowned product & packaging design agency working with the world's biggest companies and their best-known brands. We are looking for a Design Strategist, with a specialization in design thinking and consumer research, to join our interdisciplinary team. This influential role is to provide strategic guidance for design initiatives by connecting the dots of consumer and business need with creative opportunity.
Ideal candidates will have a master's degree in design thinking, user research, industrial design, or a similar field of study. Candidates are required to provide examples of research discussion guides and reports where they identified key insights that focused design exploration for success.
Product Ventures is trusted by industry leaders such as PepsiCo, Kraft Heinz, and Nestlé because of our comprehensive capabilities that bring every aspect of the creative process under one roof. Our unparalleled facilities include an in-house consumer insights laboratory and state-of-the-art prototyping. Our interdisciplinary experts include industrial designers, graphic designers, mechanical engineers, packaging engineers, prototyping specialists, and consumer researchers. We're located in Fairfield, Connecticut, conveniently located just off Metro North.Responsibilities
Coordinate and collaborate with account, design and research teams throughout client initiatives
Conduct category assessments to identify client brand product strengths, weaknesses and perceived competitive threats, and illuminate potential business opportunities
Write effective research discussion guides & questionnaires to obtain pertinent information from the consumer to inform & focus design to deliver against consumer needs
Capture and translate consumer statements, and observations of consumer behavior into a comprehensive summary of key learnings
Provide strategic input to publication of design deliverables & research reports to ensure work is aligned with client objectives
Assist with the planning & facilitation of client innovation workshops & brainstorm sessions
Directly report to the VP of Industrial Design
Requirements
Master's degree in design thinking, user research, industrial design, or a similar field of study
3-5 years of relevant professional work experience
Passionate about understanding people and finding creative ways to make people's lives better
Experience performing user research with direct observation of consumer behavior
Demonstrative skills in report writing and development of strategic frameworks
Persuasive communication skills with the ability to establish a point of view and clearly and confidently articulate it in a way that inspires, engages, and galvanizes others to action
Talented storyteller with the ability to illuminate the opportunities for client's to best meet the needs of their consumers
Creative problem solver with the ability to tackle unstructured problems, build strategic frameworks and assist with the identification innovative solutions, even when faced with limitations and constraints
Able to build productive relationships and thrive on working closely with people who possess diverse skills
Must be a self-starter and nimble multi-tasker, able to handle large, complex projects
Excellent proficiency in PowerPoint with the ability to publish both written and graphical content
If you possess the unique combination of creative intuition, design thinking, and business savvy, this is the role for you. Please submit your resume for consideration of becoming a member of our world class team, with the opportunity to enhance people's life through thoughtful and meaningful design.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
The average strategist in Hamden, CT earns between $76,000 and $238,000 annually. This compares to the national average strategist range of $62,000 to $176,000.
Average strategist salary in Hamden, CT
$135,000
What are the biggest employers of Strategists in Hamden, CT?
The biggest employers of Strategists in Hamden, CT are: