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Vice president, marketing & development salary

Average vice president, marketing & development salary

$176,340

$84.78 hourly rate

Entry-level vice president, marketing & development salary
$115,000 yearly salary
Updated January 8, 2025

Average Vice President, Marketing & Development Salary

A Vice President of Marketing & Development typically earns an average salary of $176,340 per year, which equates to approximately $85 per hour. Salaries can vary widely based on experience, location, and industry sector. For instance, those with extensive experience often command higher compensation.

How Salaries Vary by State

Compensation also differs significantly by state. States that are known for their high demand for marketing executives, such as California and New York, often offer more competitive salaries. However, even within these states, specific cities can provide varying salary scales due to local market conditions.

Highest Paying Cities for Vice Presidents

Cities like San Francisco, New York City, and Chicago rank among the highest for Vice President of Marketing & Development salaries. The combination of cost of living and demand for skilled marketers drives salaries up in these urban centers.

Career Growth Opportunities

As organizations continue to prioritize marketing and development strategies, the demand for skilled professionals in these roles is expected to grow, leading to more lucrative opportunities and career advancement potential.

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Where can a Vice President, Marketing & Development earn more?

Compare salary by location
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Columbus, OH$200,393
New York, NY$138,971
Compare salary by company
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LiquiGlide$181,490
Westminster Canterbury of Lynchburg$32,249

Vice president, marketing & development salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level vice president, marketing & development$131,000$62.94
Mid-level vice president, marketing & development$140,000$67.22
Senior-level vice president, marketing & development$318,000$152.92

Average vice president, marketing & development salary by state

The highest-paying states for vice presidents, marketing & development are Washington, Oregon, and New Jersey. The lowest average vice president, marketing & development salary states are Hawaii, Wyoming, and North Carolina.

  • State view
  • County view
Average salary:

Highest paying states for vice presidents, marketing & development

RankStateAvg. salaryHourly rate
1Arizona$172,858$83.10
2Washington$180,804$86.92
3Nevada$166,803$80.19
4Texas$159,810$76.83
5Pennsylvania$160,029$76.94
6Michigan$160,834$77.32
7Oregon$174,901$84.09
8Utah$154,779$74.41
9Alaska$160,671$77.25
10Kentucky$154,304$74.18
11New Jersey$174,620$83.95
12Indiana$155,053$74.54
13Connecticut$163,066$78.40
14Massachusetts$164,696$79.18
15California$166,198$79.90
16New Mexico$153,368$73.73
17Missouri$154,710$74.38
18District of Columbia$157,131$75.54
19Florida$151,502$72.84
20Tennessee$150,218$72.22
21Iowa$152,930$73.52
22Wisconsin$149,645$71.94
23Rhode Island$156,872$75.42
24Maryland$165,306$79.47
25South Dakota$147,302$70.82
26Colorado$157,703$75.82
27Minnesota$154,064$74.07
28Alabama$150,756$72.48
29Arkansas$145,343$69.88
30West Virginia$147,578$70.95
31North Dakota$145,848$70.12
32Nebraska$147,123$70.73
33Maine$154,137$74.10
34New Hampshire$152,469$73.30
35Oklahoma$149,756$72.00
36South Carolina$150,935$72.56
37Ohio$145,064$69.74
38Mississippi$147,367$70.85
39Montana$146,757$70.56
40Idaho$151,072$72.63
41Kansas$148,855$71.56
42Wyoming$144,331$69.39
43Hawaii$144,418$69.43
44Vermont$150,500$72.36
45Illinois$144,539$69.49
46Georgia$146,997$70.67
47Louisiana$144,953$69.69
48North Carolina$142,953$68.73
49Virginia$142,944$68.72
50New York$137,061$65.89
51Delaware$140,483$67.54
Top vice president, marketing & development jobs near you

Highest paying cities for vice presidents, marketing & development

The highest-paying cities for vice presidents, marketing & development are Bellevue, WA, Sayreville, NJ, and San Francisco, CA.

RankCityAvg. salaryHourly rate
1Bellevue, WA$200,393$96.34
2Sayreville, NJ$187,673$90.23
3San Francisco, CA$181,652$87.33
4Cambridge, MA$172,613$82.99
5Irving, TX$172,301$82.84
6Tampa, FL$164,202$78.94
7Atlanta, GA$153,829$73.96
8Lynchburg, VA$149,046$71.66
9Skokie, IL$149,029$71.65
10New York, NY$138,971$66.81

Vice president, marketing & development salary details

A vice president, marketing & development's salary ranges from $115,000 a year at the 10th percentile to $269,000 at the 90th percentile.

Average vice president, marketing & development salary graph
Average vice president, marketing & development salary graph, trends, and summary

What is a vice president, marketing & development's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$269,000$22,417$129
75th Percentile$220,000$18,333$106
Average$176,340$14,695$85
25th Percentile$140,000$11,667$67
10th Percentile$115,000$9,583$55

Highest paying vice president, marketing & development jobs

The highest paying types of vice presidents, marketing & development are senior vice president of marketing, vice president, product management, and marketing vice president.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Marketing Services Manager$117,977$9,831$56.72166,503
Business Development And Marketing Manager$75,369$6,281$36.23182,239
Development Manager$110,678$9,223$53.21111,137
Sales And Marketing Vice President$169,384$14,115$81.43158,926
Marketing Manager$104,550$8,712$50.2689,627
Marketing Lead$104,664$8,722$50.3292,987

Top companies hiring vice presidents, marketing & development now:

  1. Edward Hospital & Health Services jobs (2)
  2. Tact.ai jobs (2)
  3. Interface jobs (4)
  4. Citi jobs (4)
  5. JPMorgan Chase & Co. jobs (4)

Which companies pay vice presidents, marketing & development the most?

Vice president, marketing & development salaries at LiquiGlide and Biote are the highest-paying according to our most recent salary estimates. In addition, the average vice president, marketing & development salary at companies like Pace International and Austin Parks Foundation are highly competitive.

RankCompanyAverage salaryHourly rate
1LiquiGlide$181,490$87.25
2Biote$179,959$86.52
3Pace International$175,859$84.55
4Austin Parks Foundation$172,544$82.95
5KLIM$171,494$82.45
6Ramp Technology Group$170,389$81.92
7Westminster Canterbury of Lynchburg$32,249$15.50

Wage gap by gender, race and education

$179,000$176,600$174,200$171,800$169,400$167,000
MaleFemale

Vice President, Marketing & Development salary by industry

The average vice president, marketing & development salary varies across industries:

  • The average vice president, marketing & development salary in the retail industry is $178,143, the highest of any industry.
  • The average vice president, marketing & development salary in the finance industry is $174,308.
  • Vice presidents, marketing & development in the health care industry earn an average salary of $151,443, the lowest of any industry.

Highest paying industries for vice presidents, marketing & development

RankIndustryAverage salaryHourly rate
1Retail$178,143$85.65
2Hospitality$174,308$83.80
3Telecommunication$168,681$81.10
4Manufacturing$164,219$78.95
5Technology$159,195$76.54
6Professional$156,601$75.29
7Health Care$151,443$72.81

High paying vice president, marketing & development jobs

Vice president, marketing & development salary trends

The average vice president, marketing & development salary has risen by $32,447 over the last ten years. In 2014, the average vice president, marketing & development earned $143,893 annually, but today, they earn $176,340 a year. That works out to a 8% change in pay for vice presidents, marketing & development over the last decade.

Compare vice president, marketing & development salaries for cities or states with the national average over time.

Average vice president, marketing & development salary over time

Compare vice president, marketing & development salaries for individual cities or states with the national average.

Vice president, marketing & development salary by year

YearAvg. salaryHourly rate% Change
2025$176,000$84.78+3.7%
2024$170,000$81.61+1.9%
2023$167,000$80.08+1.5%
2022$164,000$78.85+0.8%
2021$163,000$78.23+1.9%

Recently added vice president, marketing & development salaries

CompanyJobLocationDate addedSalary
Morgan StanleyTalent Development Marketing and Communications, Vice PresidentBaltimore, MD06/06/2025$125,000
Endologix LLCVP Marketing, Strategy & Business DevelopmentSan Jose, CA03/19/2025$280,987
Get It-ExecutiveVice President of Development & MarketingLong Beach, CA02/19/2025$130,000
Emergent BiosolutionsVP, Global Strategy Marketing & Commercial DevelopmentMaryland02/17/2025$267,500
Capstone Hill SearchVice President of Marketing and Business DevelopmentNew York, NY02/16/2025$115,000
Get It-ExecutiveVice President of Development & MarketingLong Beach, CA01/30/2025$130,000
Ronald McDonald House Charities of Denver, Inc.Vice President of Development and MarketingDenver, CO01/27/2025$115,000
Titan America LLCVP, Marketing and Business DevelopmentDeerfield Beach, FL01/06/2025$250,000
Boys & Girls Clubs of CarsonVice President of Development & MarketingCarson, CA12/15/2024$130,000
Barclays Capital Inc.Platform Issuance Development & Marketing VPNew York, NY12/05/2024$250,000

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