Web site manager vs content manager

The differences between web site managers and content managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a web site manager, becoming a content manager takes usually requires 8-10 years. Additionally, a content manager has an average salary of $75,124, which is higher than the $63,362 average annual salary of a web site manager.

The top three skills for a web site manager include web site content, SEO and HTML. The most important skills for a content manager are digital marketing, content strategy, and content creation.

Web site manager vs content manager overview

	Web Site Manager	Content Manager
Yearly salary	$63,362	$75,124
Hourly rate	$30.46	$36.12
Growth rate	13%	10%
Number of jobs	16,952	108,058
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 77%
Average age	47	39
Years of experience	4	10

Web site manager vs content manager salary

Web site managers and content managers have different pay scales, as shown below.

	Web Site Manager	Content Manager
Average salary	$63,362	$75,124
Salary range	Between $42,000 And $94,000	Between $50,000 And $111,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Washington
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between web site manager and content manager education

There are a few differences between a web site manager and a content manager in terms of educational background:

	Web Site Manager	Content Manager
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 77%
Most common major	Communication	English
Most common college	Stanford University	University of Georgia

Web site manager vs content manager demographics

Here are the differences between web site managers' and content managers' demographics:

	Web Site Manager	Content Manager
Average age	47	39
Gender ratio	Male, 49.8% Female, 50.2%	Male, 49.1% Female, 50.9%
Race ratio	Black or African American, 7.6% Unknown, 4.7% Hispanic or Latino, 12.8% Asian, 9.0% White, 65.2% American Indian and Alaska Native, 0.7%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between web site manager and content manager duties and responsibilities

Web site manager example responsibilities.

Manage website overhaul improve delivery, appearance and messaging to measurably improve B2B and B2C revenue.
Code and publish HTML and XML web pages using proprietary and standard software.
Edit existing content, convert HTML 3.4 code to XHTML 1.0 and migrate to new InsideNPS intranet.
Implement all on-line forms in JavaScript and/or PERL.
Design front-end views and programme logic (PHP) to manipulate them.
Launch the internet's first proprietary loyalty rewards program for customer retention in e-commerce.

Content manager example responsibilities.

Manage social media, blogging, SEO strategy, and outreach.
Assign stories to freelancers and manage that editorial process, including optimizing original content for SEO.
Manage, coordinate, and confirm all content updates in the content management system including UI messaging and user assistance.
Manage social media marketing, including Instagram
Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
Web management responsibilities include WordPress and basic HTML.

Web site manager vs content manager skills

Common web site manager skills

Web Site Content, 30%
SEO, 9%
HTML, 7%
Web Pages, 4%
Windows, 4%
Facebook, 3%

Common content manager skills

Digital Marketing, 9%
Content Strategy, 7%
Content Creation, 6%
Project Management, 6%
Web Content, 6%
Content Development, 4%