Post job

This question is about what a senior product designer does.

What is product depth?

By Justin Parker - May. 17, 2023

Product depth is the specific number of iterations, versions, or variations of a particular product that an organization offers to consumers. Variations of a product that relate to its depth might include features like:

  • Size

  • Color

  • Shape

  • Weight

  • Functional aspects (speed, accuracy, durability, intuitiveness of use, etc.)

The main point of product depth is to provide customers with a variety of options, so they can find an iteration, version, or variation of a product that meets their specific needs, wants, preferences, or demands.

Product depth is an important strategic method that companies use to help their brands stand out in crowded markets. By offering a wide range of the same product, but in different variations, a company can try to capture the attention of a particular market segment that has a large field of competitors.

For an example of product depth, we can look at a shoe company. A shoe company should offer a range of product depths, this includes different designs and styles, sizes, materials, and colors, to give their potential customers a wide range of choices. The idea is that amidst the mass of products, the customer will find one that meets their desires.

What is product depth?

Choose from 10+ customizable resume templates

Zippia allows you to choose from different easy-to-use templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume
undefined Resume

Search for senior product designer jobs

Senior Product Designer jobs

Learn more about senior product designer jobs

Related questions For Senior Product Designer